FUTURE TITLES
Michael Useem, Peter Cappelli, Harbir Singh and Neng Liang
The China Way: Inside the Minds of China’s New Business Leaders
This is a wonderful inside look at the 75 most successful Chinese business leaders
by three Wharton professors and one Chinese Business School Professor, looking at
what makes them tick and so successful. Their insights will be based on years of
conversations and interviews with the Chinese leaders.
Michael Useem, Peter Cappelli and Harbir Singh of the Wharton School and Neng Liang of
the China Europe Business School located in Shanghai have been doing in-depth
research over the past several years at important non state-owned Chinese companies. In
interviews with 75 CEOs of the most prominent companies such as Lenovo, Alibaba and
Haier they each have gotten to know the key people and what makes them and their
businesses tick, and they are able to provide rich material about what these companies
and their leaders do differently. They are writing not only for Fortune 500 companies, but
also for business people who have to contend with Chinese competitors in their own
domestic market. The team of authors will use these companies to provide leadership and
management lessons to help the reader improve their own skills. • Peter Cappelli is
George W. Taylor Professor of Management and Director of the Center for Human
Resources, Wharton School, University of Pennsylvania. • Neng Liang is Professor of
Management, Director of the Case Development Center, and Associate Dean for Faculty,
China Europe International Business School, China. • Harbir Singh is William and
Phyllis Mack Professor of Management and Co-Director of the Mack Institute for
Technological Innovation at the Wharton School, University of Pennsylvania. • Michael
Useem is William and Jacalyn Egan Professor of Management and Director of the Center
for Leadership and Change Management, Wharton School, University of Pennsylvania.
December 2016 • Business • 290 pages
World Rights: PublicAffairs
Gershom Gorenberg
The Good Source: Rommel, Roosevelt & The Search for WWII's Unwitting Spy
This is terrific WWII history-and Gorenberg is uncovering things that have not been
revealed before. He has a great prior track and this will be a strong narrative with
many fascinating threads, not only telling this story but the implications for what
happened after the war. I have a great proposal and the scouts all asked for it.
June 1942: Mussolini is poised for his triumphant entry into Cairo, SS officers prepare for
the murder of Palestine's Jews as soon as Rommel’s Afrikakorps breaks through Britain’s
last desert defenses, Cairo’s playboy king and his army await the Nazi troops they believe
will free them from imperialism and, for the British, everything hangs on finding the spy
in Cairo—the “Good Source”—who leaks their every move to Rommel before it happens.
But there is no spy in the conventional sense; there's a loyal American colonel who can't
begin to imagine how he is changing history. Journalist Gershom Gorenberg brings this
unknown episode in WWII history to life in this deeply researched and lively narrative. •
Gorenberg is a senior correspondent for The American Prospect. He has written for The
Atlantic Monthly, The New York Times Magazine, The New Republic, Mother Jones and has
twice been a visiting professor at the Columbia University Graduate School of Journalism.
As a commentator on Middle East affairs, Gorenberg has appeared on Sixty Minutes,
Nightline, Dateline, Fresh Air and on CNN and the BBC. He lectures worldwide.
Fall 2018 • History/Espionage • 400 pages
World Rights: PublicAffairs
Ted Gioia
How to Listen to Jazz
Perseus Spring 2015 Highlights
1
We’re really excited about this new series coming from Basic—introductions to the
lively arts. Jazz and ballet are the first two. We have one on classical music as well
but William Morris held on to rights, but I’m sure we can work with them to keep
the series together. I have nice, though brief, proposals.
From acclaimed music scholar Ted Gioia comes an accessible introduction to the art of
listening to jazz, the first in a series of Basic guides to art, culture, and the good life. Both
beginners and more experienced jazz fans can benefit from a patient and informed guide
to the music and this one will please both. Gioia will take readers through the question of
what jazz is and its history to a look at 20 of its finest artists—from Louis Armstrong to
John Coltrane—and their not-to-be-missed recordings . Gioia reveals the inner workings
of the main jazz styles and how to approach the work of the leading jazz innovators. But
above all he teaches about the listening process itself and how carefully cultivating it can
enrich your musical experience for the rest of your life. • Ted Gioia is a musician and an
award-winning music historian. His book The History of Jazz has sold 100,000 copies
worldwide and was selected as a New York Times Notable Book of the Year. His writings
have appeared in The New York Times, the Los Angeles Times, Salon, The Atlantic, the San
Francisco Chronicle, American Scholar, and Hudson Review. He served on the faculty of
the jazz studies program at Stanford’s Department of Music, which he helped establish.
Gioia is also a renowned jazz pianist, and has recorded three albums, The End of the Open
Road, Tango Cool, and The City is a Chinese Vase.
Fall 2016 • Music • 224 pages
World Rights: Basic Books
Laura Jacobs
How to Look at Ballet
From fashion, film, and dance critic Laura Jacobs comes a new guide to looking at and
loving ballet. o some, ballet represents the epitome of the lively arts—to others, it is
simply mystifying. Laura Jacobs explains ballet to all of us; from its history and language,
to its most brilliant ballets and choreographers, even to a look at how the art form is
evolving, to help us understand and appreciate ballet with new depth and pleasure. •
Laura Jacobs is a contributing editor at Vanity Fair and is also the dance critic for The
New Criterion, where she has been since 1994. She has written about dance for The
Atlantic, the Chicago Reader, and Boston Phoenix, and about fashion for The New Republic
and The Modern Review. She also served as editor in chief of Stagebill, the national
program magazine. A collection of her New Criterion essays was published as Landscape
with Moving Figures, and she is also the author or co-author of two novels and three books
on fashion.
Spring 2018 • Dance/The Arts • 224 pages
World Rights: Basic Books
Basic Books
Martin Ford
Rise of the Robots: How Technology Will Transform the Future Job Market
and Economy
Great reviews are coming in.
“It’s not easy to accept, but it’s true. Education and hard work will no longer guarantee
success for huge numbers of people as technology advances. The time for denial is over.
Now it’s time to consider solutions and there are very few proposals on the table. Rise of
the Robots presents one idea, the basic income model, with clarity and force. No one
who cares about the future of human dignity can afford to skip this book.” —Jaron
Lanier, author of You Are Not a Gadget and Who Owns the Future?
Perseus Spring 2015 Highlights
2
“Martin Ford’s Rise of the Robots is a very important, timely, and well-informed book.
Smart machines, artificial intelligence, nanotechnology, and the ‘Internet of things’ are
transforming every sector of the economy.… Will smart machines lead to a world of
plenty, leisure, health care, and education for all; or to a world of inequality, mass
unemployment, and a war between the haves and have-nots, and between the machines
and the workers left behind? Ford doesn’t claim to have all of the answers, but he asks
the right questions and offers a highly informed and panoramic view of the debate. This
is an excellent book that offers us a sophisticated glimpse into our possible futures.”
—Jeffrey D. Sachs, director of the Earth Institute, Columbia University, and author of
The Age of Sustainable Development
Martin Ford has worked in Silicon Valley in finance at a high-tech company and
founded several successful small software-design firms.
World Rights: Basic Books; United Kingdom: Oneworld; Chinese (simp.): CITIC;
Japanese: Nikkei BP; Korean: Sejong; Romanian: Antet
Arnold Thackray with David Brock and Rachel Jones
Moore’s Law: The Life of Gordon Moore, Silicon Valley’s Quiet Revolutionary
“Finally, Gordon Moore gets the biography he deserves! One of the foremost
pioneers of the digital revolution, he is a visionary, engineer, and revered leader.
His ‘law’ defined and guided the growth of computing power, and his business
acumen helped to create Silicon Valley. This is an inspiring and instructive tale of
how brilliance and leadership can coexist with humility and decency in a truly
extraordinary person.” —Walter Isaacson, author of Steve Jobs
“Moore’s Law is not only a definitive biography of a legendary figure in computing, but a
fascinating account of the forces that triggered—and sustain—the digital revolution that
has changed life for all of us.” —Steven Levy, author of Hackers and In the Plex
Arnold Thackray is president of the Chemical Heritage Foundation with a PhD from
Cambridge. He has authored many books about the history of science and technology.
He served as editor of the History of Science Society journals, Isis and Osiris, for 17
years. • David Brock is a senior research fellow with the Center for Contemporary
History and Policy. As a historian of both science and technology, Brock studied at
Brown University, the University of Edinburgh, and Princeton. • Rachel Jones is a
London journalist and business writer who specializes in writing about technology
and entrepreneurship.
May 2015 • Biography/Science and Technology • 480 pages
World Rights: Basic Books; Chinese (simp.): China Renmin Press
Alexander Nehamas
On Friendship
Internationally known philosopher on the state of friendship in the age of facebook
and the internet.
The state of “friendship” in the digital age has provoked widespread debate and handwringing. Social media allows us to be “friends” with far more people than those with
whom we can possibly have meaningful relationships. Many worry that the idea and the
practice of friendship have been seriously diminished as a result. One chief concern is
that online friendship is motivated primarily by social networking and status seeking
rather than genuine affection and intimacy. Another worry is that the ubiquity and
convenience of social media have dampened our desire for physical interaction, causing
us to miss out on one of the defining and most meaningful features of human
experience. In On Friendship, acclaimed philosopher Alexander Nehamas uses
Perseus Spring 2015 Highlights
3
contemporary debates about friendship in the Facebook era to launch a general
account of friendship, one that promises to help us think though what has and hasn’t
changed, for better and worse, in our intensively networked and mediated age.
Reminding us of the long history of thinking about friendship, from Aristotle to
Montaigne, Adam Smith to William Hazlitt, Friedrich Nietzsche to Bernard Williams,
Nehamas draws on a rich array of moving examples from literature and the arts as well
as personal experience. He shows that morality has always played a relatively minor role
in our friendships, even though it has always played a central role in the philosophical
literature about friendship. Rather, Nehamas argues, friendship ultimately resists
explanation and is a relationship better understood from the domain of aesthetics than
moral theory. In his formulation, “a relationship we can fully explain is not a friendship
at all.” Ultimately, Nehamas argues that social media do nothing to alter the unique and
inexplicable character of friendship or the experience of close friendship itself. •
Alexander Nehamas is professor of philosophy and Edmund N. Carpenter II Class of
1943 Professor in the Humanities at Princeton University and a fellow of the American
Academy of Arts and Sciences. Author of four other books, he
has also translated Plato’s Symposium and Phaedrus into English. He is the recipient of
the highly prestigious Andrew Mellon Foundation’s Distinguished Achievement Award.
April 2016 • Philosophy • 350 pages • World Rights: Basic Books
Arthur Benjamin
The Magic of Math: Solving for X and Figuring Out Why
We will have pages in April. Tons of interest in this one.
Arthur Benjamin is both a professor of mathematics and a magician. He has an
international reputation for making math fun and intriguing, and his most recent book,
The Secrets of Mental Math, has sold over 100,000 copies. In this latest book, he explores
the unrivaled applications and beauty of mathematics, taking readers on a lively tour of
many of the greatest hits of mathematics: number theory, counting, geometry, algebra,
proofs, and even the relatively unknown number tau (which is
simply twice the value of pi) make an appearance. He dissects critical mathematical
ideas of arithmetic, algebra, geometry, trigonometry, and calculus and shows readers
how to have fun figuring with Fibonacci numbers, investigating infinity, and marveling
over mathematical magic tricks. • Arthur Benjamin holds a PhD from Johns Hopkins
University and is professor of mathematics at Harvey Mudd College in California. He has
appeared on The Today Show and The Colbert Report and has been profiled in such
publications as the New York Times, Los Angeles Times, USA Today, Scientific American,
Discover, and Wired. One of his three TED talks has been viewed over 5 million times. He
travels and speaks internationally and has presented at the World Science Festival, the
USA Science and Engineering Festival, the Liberty Science Center, Google, and
Texas Instruments.
September 2015 • Mathematics • 240 pages
World Rights: Basic Books
Serhii Plokhy
The Gates of Europe: A History of Ukraine
***Just won the 2015 Lionel Gelber Prize and shortlisted for the 2015 Pushkin
House Russian Book Award for The Last Empire, he is one of Basic’s Prize history
authors. We’ve just signed up a new book by him on Russia.
From the author of The Last Empire—described by Publisher’s Weekly as “one of a rare
breed: a well-balanced, unbiased book written on the fall of Soviet Union that
emphasizes expert research and analysis”—comes the history of Ukraine, the gateway
to Europe since time immemorial. In this concise history, Serhii Plokhy expertly
traverses the years, covering everything from the ninth-century Vikings, to Ukraine’s
role in early Christianity, to its place in the Soviet Union, all the way up to the modern
Perseus Spring 2015 Highlights
4
Russo-Ukrainian conflict. Paying special attention to the post-Soviet era, Plokhy sheds
light on the controversial Russian annexation of the Crimean Peninsula and the new
“Great Game” between Russia and the West—a battle for control over the metaphorical
gates of Europe and thus Europe as a whole. The future of Europe and the world
depends on the outcome of this modern crisis, Plokhy argues. If Russia and the West
reach an understanding there, cooperation in other spheres will continue. Failure could
lead to the return of the nightmare scenarios of the Cold War. Filled with maps and
illustrations, The Gates of Europe is an informative, accessible look at this fascinating
region. • Serhii Plokhy is a native-born Ukrainian who has been writing about the
region for the last 35 years. He is the Mykhailo Hrushevsky Professor of Ukrainian
History at Harvard and the director of the university’s Ukrainian Research Institute.
Plokhy also serves on the editorial boards of Russian History, East European Politics and
Societies, Harvard Ukrainian Studies, and the Journal of Ukrainian Studies.
December 2015 • History • 350 pages
World Rights: Basic Books; United Kingdom: Penguin Press; Chinese (simp.): CITIC;
Romanian: Trei; Polish: Znak: Russian: Corpus
Serhii Plokhy
The Last Empire: The Final Days of the Soviet Union SEE ABOVE
“Serhii Plokhy’s fine book combines a colorful, fast-paced narrative with trenchant
analysis of key players in the Soviet collapse: Gorbachev and Yeltsin battling each
other to the bitter end; President George H. W. Bush encouraging the former ‘evil
empire’ to stay together, while unintentionally facilitating its demise; Ukrainians’ all-out
push for independence turning out to be the coup de grâce. By far our best account yet
of the death spiral of the USSR.” —William Taubman, Pulitzer Prize–winning author of
Khrushchev: The Man and His Era
“At last, a definitive account of the breakup of the USSR: for the first time, Serhii
Plokhy tells the story not just from the point of view of Moscow, and not from
Washington, but also from Kiev and the other republics where many of the most
important decisions were actually made. If you don’t understand what really happened
in 1991, and if you don’t remember the roles played by the former Soviet republics, then
you’ll find it impossible to understand the politics of the region today. This book usefully
eviscerates some of the remaining mythology about the end of the Cold War, and is an
indispensable guide to the tensions and rivalries of the present.” —Anne Applebaum,
Pulitzer Prize–winning author of Gulag: A History
“Serhii Plokhy’s dramatic account of the high politics behind the collapse of the Soviet
Union could not be more timely.… The Last Empire is a brilliant work of political
narrative: vivid, original, urgent and, above all, wise.” —Rachel Polonsky, author of
Molotov’s Magic Lantern
May 2014 • History • 496 pages World Rights: Basic Books; United Kingdom: Oneworld;
Chinese: Beijing Huaxia Winshare Books; Russian: Corpus; Portuguese (Brazil): Leya;
Polish: Znak; Spanish: Turner Edicioes; Estonian: Varrak
Mark Riebling
Church of Spies: The Pope’s Secret War Against Hitler
Long awaited manuscript finally in and edited and it’s every bit as good as we’d
hoped with a lot of new information and revelations. This is be one we discuss
widely. In this engrossing and game-changing history, a top intelligence expert redraws
the conventional image of the wartime pope: from Hitler’s lapdog to anti-Nazi spymaster.
Based on 10 years of groundbreaking research with recently released documents, Mark
Riebling provides an eye-opening view on the Vatican as the ultimate transnational spy
agency, with officials in a top-secret command center in Rome receiving a constant
Perseus Spring 2015 Highlights
5
stream of breaking (or as yet unbroken) information from bishops, chaplains,
missionaries, and other papal agents across the globe. In this true cloak-and-dagger
history, Riebling takes us from secret crypts beneath the Vatican to Nazi bunkers deep in
Germany as he traces Pope Pius XII’s secret war against Hitler and charts his true legacy.
• Mark Riebling, an expert on American intelligence, cofounded the Center for Policing
Terrorism (now the National Counterterrorism Academy). He is author of Wedge: From
Pearl Harbor to 9/11: How the Secret War Between the FBI and CIA Has Endangered
National Security. A respected writer, Riebling has contributed articles to the Guardian,
Wall Street Journal, New York Times, and International Herald Tribune.
October 2015 • History • 356 pages
World Rights: Basic Books; ANZ: Scribe; German: Piper; Portuguese (Brazil): Leya;
Italian: Mondadori; Polish: Literackie
Michael Schuman
Confucius: The Man and the World He Created
Great reviews coming on a very interesting book.
In his new book, Time’s Asian business correspondent, Michael Schuman, presents a
hybrid biography/cultural history that investigates Confucius’s enduring impact on Asia
spanning the last 2,000 years. Most people are familiar with Confucius—the most
influential Chinese thinker in history—but are likely less familiar with his far-reaching
cultural impact, particularly in Asia. As Schuman explains, 30 percent of the world’s
population lives in a society whose social mores and traditions rest on Confucius’s
ideas. It is impossible to understand Chinese history—and even modern China—without
understanding Confucius’s role. China has just overtaken Japan as the second-largest
economy in the world; that milestone is only the latest sign that Asia, particularly
China, is continuing to become even more of an important player on the world stage.
The ideas that grew from Confucian teachings—ideas that often conflict with commonly
held beliefs in the West—have influenced Asian thinking on everything from human
rights and politics to education and the role of family. Schuman’s Conf ucius explores the
cultural traditions that have evolved over the last 2,000 years to help us understand
where China and East Asia are headed in the future as globalization expands.
“If you are interested in how Asia became an economic tiger, read The Miracle....
Schuman is not just a skilled reporter—he is also a gifted journalistic storyteller.”
—New York Times
Michael Schuman is the Asian business correspondent for Time and covers economic
issues for the entire continent. He has worked at the Wall Street Journal in South Korea,
Singapore, and Indonesia, won an Overseas Press Club Award for his reporting, and
authored The Miracle: The Epic Story of Asia’s Quest f or Wealth.
April 2015 • Cultural History • 368 pages
World Rights: Basic Books; German: Kosel; Russian: Ast; Portuguese (Brazil): Tres
Estrelas/Publifolha
Simon R. Doubleday
The Wise King: A Christian Prince, Muslim Spain, and the Birth of
the Renaissance
Terrific medieval history about a erudite and multi-cultural
Spanish king.
In this fascinating and deeply informed biography, Professor Simon Doubleday relates
the life and wisdom of 13th-century Spanish king Alfonso X, a Christian monarch and
polymath who ruled the realms of Castile and Leon after his father, Ferdinand III,
reclaimed them from Islam. Alfonso ascended to the throne during a period of incredible
cultural cross-pollination in Spain. He was deeply engaged with Islam on a cultural and
Perseus Spring 2015 Highlights
6
intellectual level, studying Arabic at an Andalusian madrassa and translating Arabic
texts, and grew to be a prudent, educated, and cultured leader. In fluid prose, Doubleday
takes us on a fascinating journey through the life and teachings of this remarkable man.
• Simon R. Doubleday is professor of history at Hofstra University, editor in chief of the
Journal of Medieval Iberian Studies, and author of The Lara Family: Crown and Nobility in
Medieval Spain. He received his BA from Cambridge University
and his PhD in medieval history from Harvard. He has received awards for outstanding
scholarly achievement from Hofstra and for teaching from the National Endowment for
the Humanities. He divides his time between New York and the medieval pilgrimage
center of Santiago de Compostela, in the northwestern region of Galicia in Spain.
December 2015 • History • 300 pages
World Rights: Basic Books
Andrew Palmer
Smart Money: How High-Stakes Financial Innovation Is Reshaping Our World
—for the Better
Six years after the financial crisis, bankers and other Wall Street types remain villains
in the public mind. According to the standard critique, they wrecked the economy,
destroyed people’s savings, and never adequately paid for their crimes. But as
Economist editor Andrew Palmer reveals in Smart Money, this detested industry is not
only capable of doing great good for society but offers the our most powerful means of
solving some of our most intractable social problems. Overturning our biases and
assumptions, Smart Money offers a balanced, clear-eyed view of the peril inherent in
finance and a riveting and inspiring brief on a new era of financial innovation that
promises to benefit us all. • Andrew Palmer is finance editor of the Economist. He was
previously the banking correspondent at the magazine, covering the industry from the
first signs of distress in credit markets through the collapse of Lehman Brothers to the
efforts of governments to stabilize the financial sector. He has an undergraduate degree
in classics from Oxford University and a master’s in international relations from the
London School of Economics.
April 2015 • Finance/Economics • 320 pages • World Rights: Basic Books; Chinese
(simp.): China Renmin University Press
Margaret Neale and Thomas Z. Lys
Getting (More of) What You Want: Mastering the Secrets of Psychology and
Economics for Negotiation Performance, Profit, and Prosperity
Long awaited manuscript in on how to negotiate everything from work to your
personal life.
Eminent business professors Margaret Neale and Thomas Z. Lys rely on cutting-edge
research to move beyond classical understandings of negotiations, presenting a brandnew approach to deal making that combines the insights of modern economic and
psychological perspectives. Leaving behind outdated frameworks, Neale and Lys draw
on recent breakthroughs in behavioral and classical economics, including “limits to
rationality,” to help negotiators understand their opponents’ perspectives, interests, and
likely choices. What emerges is a more sophisticated approach, shifting from unrealistic
“win-win” scenarios to a widely applicable, integrated strategy. Incorporating feedback
from thousands of students and executives, Getting (More of) What You Want is an
engaging and effective guide for readers seeking to prosper in all facets of life, from work
to relationships and social interactions. • Margaret Neale is an Adams Distinguished
Professor of Management at the Graduate School of Business at Stanford University,
where her research focuses primarily on negotiation and team performance. She has
authored over 70 articles on the topics of bargaining and negotiation and coauthored
three books. • Thomas Z. Lys is Eric L. Kohler Chair in Accounting at the Kellogg
School of Management at Northwestern University. His work has been published in
Perseus Spring 2015 Highlights
7
prominent academic journals, and he is editor of the Journal of Accounting and
Economics. He has served as a consultant for General Electric and IBM.
May 2015 • Business • 272 pages
World Rights: Basic Books; United Kingdom: Profile Books; Dutch: Maven; Chinese
(simp.): Grand China Publishing; Chinese (complex):Breifing Press
Wendell Wallach
A Dangerous Master: How to Keep Technology from Slipping Beyond Our Control
We generally associate scientific research and technological development with the
promise of innovation and productivity—the goal is to create tools that will make our
lives better, easier, and happier. Yet recently widespread concern has arisen that
technological development has become a juggernaut beyond human control. New
phenomena such as 3-D printing, autonomous robots, cyberwarfare, synthetic
organisms, toxic nanoparticles, Big Data and surveillance, designer babies,
geoengineering, and complex financial computers threaten not only to outpace our
understanding but also to disrupt the structure of society—and even threaten humanity
at large. In A Dangerous Master, ethicist Wendell Wallach offers a nuanced
consideration of these fears and answers the question, What responsibility do we have
for the technologies we build? He tells the story of the risks, harms, and social impact of
new technologies, discusses the drivers of a scientific revolution that appears to be
beyond control, and reflects on how we might give form to the future we are creating.
The dangers of unbridled technological development are real. But, as Wallach
argues, we can reduce many of those dangers significantly, freeing us to reap the
rewards of scientific progress. We just need a little foresight and the willingness to
make hard choices. • Wendell Wallach is a scholar at Yale University’s
Interdisciplinary Center for Bioethics, a scholar with the Lincoln Center for Applied
Ethics, a fellow at the Institute for Ethics and Emerging Technology, and a visiting
scholar at the Hastings Center. Formerly, he was a founder and president of two
computer-consulting companies, Farpoint Solutions and Omnia Consulting, Inc. Among
his clients were PepsiCo International and United Aircraft.
June 2015 • Science/Technology • 304 pages
World Rights: Basic Books
John H. Miller
A Crude Look at the Whole: The Science of Complex Systems in Business,
Life and Society
What if the underlying organizations of honeybee hives, financial markets, and brains
are essentially the same? Or, for that matter, not so different from those of other
biological organisms, cities, and computer networks? An exploration into complex
systems shows how simple, local actions, once connected, can result in often
astounding global patterns. In A Crude Look at the Whole, social scientist and
economist John H. Miller explores why standard social science—the sort that gives
us equations to generate demand and supply curves as well as elaborate answers to
the prisoner’s dilemma—fails to give us the tools to escape such catastrophes as
the 2007–2008 financial crisis, leaves us vulnerable to “flash crashes,” and fails to
explain how many of our elaborate mechanisms for cooperation have emerged.
Miller seeks to answer these questions by linking a series of different sets of studies,
including those of “power laws” describing size and function; those of evolutionary biology
and game theory on the emergence of intelligent and/or cooperative behavior; those of
how participants in a market actually generate supply and demand; and more.
Ultimately, he argues, by understanding the complex systems that underlie the major
societal issues of our time, we will be better equipped to confront and anticipate such
challenges before they put an end to us. Scientifically grounded and beautifully written, A
Perseus Spring 2015 Highlights
8
Crude Look at the Whole is a powerful exploration of the challenges that we face as a
society. A pioneer in the field of complex systems, Miller presents his illuminating work
and aims to answer this question: How can we humans learn enough to avoid destroying
our economy, our world, and ourselves? • John H. Miller is professor of economics and
social science at Carnegie Mellon University and the head of the university’s Department
of Social and Decision Sciences. He received his PhD in economics from the University of
Michigan and serves on the faculty of the Santa Fe Institute.
December 2015 • Science/Business/Economics • 272 pages
World Rights: Basic Books
John S. Allen
Home: How Habitat Made Us Human
Expecting this manuscript very soon. Great new title.
From neuroanthropologist and research scientist John Allen comes the first scientific
history of home life. One of the defining features of the human species is that we create
homes. Other species may occupy territories, live in dens, or become accustomed to a
familiar space, but none of these are homes in the human sense. The home defines a
domestic world, separate and distinct from the outside world that cannot be controlled.
Allen suggests that the everyday experience of the home has been critical to our
evolution. To tell the story of how we moved from the old way of living to how we do
now—not just in houses but with the threat of foreclosure, homelessness, and the
ability to happily return from a luxury hotel to an average home—Allen takes us
through evolutionary anthropology, neuroscience, the study of emotion, and modern
sociology. The result is a fascinating explanation of the complex relationship we all have
with the place we call home. • John S. Allen is a neuroanthropologist affiliated with the
Dornsife Cognitive Neuroscience Imaging Center and the Brain and Creativity Institute
at University of Southern California. He received his PhD in biological anthropology at
the University of California, Berkeley, and did postdoctoral research at Stanford
University. His previous works include The Omnivorous Mind: Our Evolving Relationship
with Food, and he has cowritten two widely adopted anthropology textbooks. Allen
maintains a blog on the Psychology Today website called The Omnivorous Mind.
December 2015 • Psychology/Anthropology • 256 pages
World Rights: Basic Books
Zeeya Merali
Universe 2.0: How to Create Your Own Cosmos
Universe 2.0 is an entirely serious attempt to answer a seemingly ludicrous question:
Could aliens have invented our universe? Many people have theorized about the
creation of the cosmos, but what if aliens had the godlike ability to build an entirely
new universe? Modern physicists are developing the technology to allow this very feat,
creating a universe with independent physical laws, star systems, galaxies, and possibly
even life forms. Merali’s is a timely topic following the discovery of the Higgs boson
particle, which helped to prove many theories about how particles interact in the
universe. As physicists close in on discovering how our universe formed, whether as
bubble universes or baby universes or multiverses spinning off of each other, we may
soon know for certain the conditions and circumstances of our formation. Is all we
know the product of a big bang, a black hole, or a magnetic monopole? Universe 2.0
addresses the universal curiosity surrounding our origins and speculates as to where
we may go next. • Zeeya Merali is a British science writer with a master’s degree in
natural sciences from the University of Cambridge and a PhD in theoretical physics
from Brown University. She is author of Visualizing Physical Geography and Visualizing
Earth Science and has written for a number of publications, including Scientific
American, Discover, and Nature. Merali has also worked with New Scientist and the
American Association for the Advancement of Science.
Perseus Spring 2015 Highlights
9
September 2015 • Science/Physics • 320 pages
World Rights: Basic Books
Leonard Sax
The Collapse of Parenting: How We Hurt Kids When We Treat Them Like
Grownups
Since the 1950s the success and psychological health of children has been on the
decline generation after generation. But why? In The Collapse of Parenting, Leonard
Sax identifies the root of the problem as the transfer of authority from parents to
children, a shift that has been occurring over the last 50 years and is now
impossible to ignore. Sax uncovers some of the causes of this shift, but, more crucially,
he pinpoints its effects, arguing that the rising levels of obesity, cheating, depression,
and anxiety among young people—as well as their parents’ widespread dependence on
psychiatric medications to fix such problems—can all be traced back to a corresponding
decline in adult authority. But Sax insists there is hope. Parents need to regain the
central place in their children lives, displacing same-age peers who cannot provide the
kind of guidance and stability parents can. Parents also need to learn that they can’t be
a best friend and a parent at the same time, and in fact they’ll make their children’s lives
easier if they focus not on pleasing them but instead on giving them the tools they’ll
need to lead happy, healthy lives. With anecdotes from clinical experience and personal
visits and interviews with children, teachers, and parents, Sax provides concrete
strategies for all parents. • Leonard Sax, MD, PhD, is a family physician,
psychologist, and author of Girls on the Edge, Boys Adrift, and Why Gender
Matters.
October 2015 • Parenting/Family and Relationships • 304 pages
World Rights: Basic Books
Micah Zenko
Red Team: How to Succeed by Thinking Like the Enemy
Micah Zenko describes how competitive organizations can and should mitigate risk by
anticipating and understanding the personalities, values, structures, and strategies of
potential opponents. What Zenko calls “the devil’s advocate approach” or “red
teaming” has been used for centuries in one form or another by all kinds of
organizations, from the Catholic Church, to businesses, to governments and
militaries, and Zenko elucidates the history and key practices behind this usage.
Zenko shows how red teaming can serve efforts as varied as polio eradication
campaigns, hostage crises, corporate security reviews, chess games, and football
tournaments. He draws on extensive interviews with red teamers in government and
business, building a strong case for the utility and even necessity of this practice for
anyone who wants to remain competitive in today’s interconnected, multipolar world. •
Micah Zenko is a Douglas Dillon Fellow of the Center for Preventive Action at the
Council on Foreign Relations and cochairman of the World Economic Forum’s
counterterrorism working group. He holds a PhD in political science from Brandeis
University. Before working at the council, he was a research analyst at the Belfer
Center for Science and International Affairs at Harvard University’s Kennedy School
and an analyst in the Office of Policy Planning at the State Department. He writes a
weekly column for Foreign Policy and has contributed to the Financial Times,
Washington Post, and Foreign Affairs.
October 2015 • Political Science • 336 pages
World Rights: Basic Books
Rick Shenkman
Political Animals: How Our Stone-Age Brain Gets in the Way of Smart Politics
Perseus Spring 2015 Highlights
10
Why, when it comes to politics, do we often seem so gullible and uninformed? We are
quick to spot a cheater at cards but find it difficult to see through charlatans who sell
us political pabulum. Rick Shenkman reveals that our miscalculations come down to
four surprising mistakes we make repeatedly. We become apathetic. We don’t correctly
size up our leaders. We punish politicians who tell us hard truths. And we fail to show
empathy in circumstances that clearly cry out for it. Drawing on cutting-edge research
in neuroscience, evolutionary psychology, and behavioral psychology, Shenkman
explains that evolution has left us adrift in a modern world with a brain wired for the
Stone Age. Whereas in our personal lives ancient instincts often work to our advantage,
in politics they usually don’t. Modern cues set off ancient instinctive responses that
prompt us to behave in ways contrary to our own interests and good governance.
Fortunately, science offers us hope. Shenkman offers concrete steps to do politics
better. • Rick Shenkman is associate professor of history at George Mason University
and editor and founder of George Mason University’s History News Network. He is
author of six books, including the New York Times best-selling Legends, Lies, and
Cherished Myths of American History. Shenkman is vice president of Vote iQ, a socialnetworking site built expressly for politics. Educated at Vassar and Harvard, he is also
an Emmy Award–winning investigative reporter.
January 2016 • Political Science • 336 pages
World Rights: Basic Books
W. David Marx
Ametora Highlight for Japan
The Japanese menswear fashion scene is a global powerhouse. Many of the world’s top
brands originated in Japan, including A Bathing Ape, an extremely popular label
especially in the American music industry, and EDWIN, which established Japan as a
world leader in denim. Using intriguing color and monochrome pictures throughout, W.
David Marx illustrates the fascinating evolution of Japanese menswear: from the initial
resistance to Western styles, to the documentation and preservation of American
traditional style dubbed “Ametora,” to the ultimate emergence as one of the largest
global producers of American fashion. Marx explores the complexities of this
globalization of fashion by looking at the Japanese entrepreneurs, businessmen,
students, and radicals who mimicked, imported, and adapted American styles. Ametora
is a captivating narrative that follows these remarkable innovators and traverses the
history of how Americans’ most beloved wardrobe staples transformed the very look of
Japanese society and have affected the culture of menswear everywhere, even today.
• W. David Marx is a Japan-based American writer widely recognized as an expert on
Japanese fashion, music, and culture. He received his bachelor’s degree in East Asian
studies at Harvard College, writing his Noma-Reischauer Prize–winning senior thesis on
the Japanese fashion brand A Bathing Ape. He holds a master’s degree from Japan’s
most prestigious private university, Keio. A former editor of legendary Tokyo–New York
street culture magazine Tokion, Marx has contributed articles about Japanese fashion
and culture to magazines such as GQ, Harper’s Magazine, Nylon, and the Fader. He has
written Japanese-language articles for the Japan Times and the well-known gentleman’s
lifestyle magazine Brutus.
December 2015 • Men’s Fashion/Sociology • 288 pages • color illustrations
World Rights: Basic Books
Da Capo Press
James Canton
Future Smart: Managing the Game-Changing Trends That Will Transform
Perseus Spring 2015 Highlights
11
Your World
“A bold and provocative yet realistic forecast of what the future may be. If you want to
understand the next disruptions, innovations, challenges, and opportunities that face
us, read Future Smart now.” —Rudy Burger, managing partner, Woodside Capital;
former director, MIT Media Lab EU
“Future Smart’s insights, trend analysis, and deep dives into specific sectors are
invaluable. This is your executive briefing on the future of innovation and what’s next
for business.” —Toby Redshaw, CEO, Covington Advisors; former global CIO,
American Express
“A call to action for every one of us to reinvent ourselves in the presence of a smart
future.” —Grady Booch, chief scientist for software engineering, IBM Research
James Canton, CEO of the Institute for Global Futures, is a leading global futurist and
author. Canton has advised three White Houses and over a dozen business leaders, and
his forecasts have been widely reported by the New York Times, Wall Street Journal,
Fortune, and CNN. His previous books include The Extreme Future and Technofutures.
January 2015 • Technology/Current Affairs • 256 pages
World Rights: Da Capo Press; Chinese (simp.): Cheers; Korean: Business
Books Publishing
Stephen Bown
White Eskimo: The Incredible Journeys and Timeless Stories of Knud Rasmussen
Bown had terrific reviews on his first book, which we licensed in Dutch to Donker
and to Oneworld in the UK. This is for all lists that focus on explorers and
exploration.
While Amundsen, Franklin, and Peary were first to explore the furthest geographical
reaches of the Polar North, Knud Rasmussen was the first to explore its culture and its
soul. Part Danish, part Inuit, the famed explorer-anthropologist made an epic threeyear journey by dog sled from Greenland to Alaska, recording the songs and stories of
the Eskimo people. This rich oral culture was at the time unknown to Europeans and
Americans. Among the ranks of the great explorer-writers who exposed the West to
hitherto impenetrable cultures—T. E. Lawrence in the Mideast, Wilfred Thesiger among
the Bedouin, Richard Burton in Africa or among the Sufi—Rasmussen stars here not
only for his physical courage and ability to assimilate into the life of indigenous peoples
but also for the beauty of his writing. White Eskimo and his collection of Eskimo songs
and stories are classics of Polar literature. There has been no full-scale biography of
Rasmussen in English, and Stephen Bown’s splendidly received life of Roald
Amundsen makes him the perfect writer to record the great journeys and
fascinating life of the explorer, anthropologist, and writer who first recorded the
culture and landscape of the entire Polar rim. • Stephen Bown is author of several
books, including The Last Viking: The Life of Roald Amundsen; Merchant Kings: When
Companies Ruled the World, 1600–
1900; and Scurvy: How a Surgeon, a Mariner, and a Gentleman Solved the Greatest
Medical Mystery of the Age of Sail. He lives in Alberta, Canada.
November 2015 • Biography/Anthropology/History • 300 pages
World Rights: Da Capo Press
Brian Murphy
81 Days Below Zero: The Incredible Survival Story of a World War II Pilot in
Alaska’s Frozen Wilderness
Shortly before Christmas 1943, five army aviators left Alaska’s Ladd Field on a test
flight. Only one returned: Leon Crane, a city kid from Philadelphia with little more than
Perseus Spring 2015 Highlights
12
a parachute on his back when he bailed out of his B-24 Liberator before it crashed into
the Arctic. Alone in subzero temperatures, Crane managed to stay alive in the dead of
the Yukon winter for nearly 12 weeks and, amazingly, walked out of the ordeal intact.
81 Days Below Zero recounts, for the first time, the full story of Crane’s remarkable
saga. In a drama of staggering resolve and moments of phenomenal luck, Crane learned
to survive in the Yukon’s unforgiving landscape. His is a tale of the human capacity to
endure extreme conditions and intense loneliness—and emerge stronger than before.
“The hardships endured by Leon Crane are unimaginable, and author Brian
Murphy expertly takes the reader into Crane’s inspiring journey of survival. You
will find yourself rooting for Crane to take the next step, make the next right
decision, and fight on. 81 Days Below Zero pulls you into Crane’s thought
process, and you might find yourself wondering what would I have done in a
similar situation. Few of us would have that combination of creativeness and
mental fortitude to do what Crane did.” —Michael J. Tougias, author of Fatal
Forecast, A Storm Too Soon, and Overboard.
Brian Murphy, journalist and author, reported around the world for the Associated
Press for more than 20 years. He joined the Washington Post in 2014.
May 2015 • Adventure/History/Biography • 256 pages
World Rights: Da Capo Press
Simon Read
Winston Churchill Reporting: Wartime Adventures in the Age of Empire
Many know Winston Churchill as Britain’s courageous wartime leader, but few know
about his time as a young war correspondent. Winston Churchill Reporting is the first
Churchill biography to focus solely on the years between 1895 and 1900, when
Churchill reported on the wars of empire in Cuba, India’s Northwest Frontier, the
Sudan, and South Africa. During this time Churchill transformed into the man he
would become: a man with a masterful command of language, unwavering courage, and
a love of a good cigar and the pleasant burn of a glass of whisky. While serving as a
foreign correspondent, Churchill was right in the middle of warfare, often participating
in combat himself. Although a work of history and biography, Winston Churchill
Reporting is an enthralling tale of high-stakes global adventure, based on Churchill’s
newspaper articles, numerous personal letters, and the journals of other soldiers.
• Simon Read is an award-winning former British newspaper reporter and author of
seven nonfiction books, including The Killing Skies: RAF Bomber Command at War.
September 2015 • Biography • 288 pages
World Rights: Da Capo Press
Patrick O’Donnell
First SEALs: The Untold Story of the Forging of America’s Most Elite Unit
“A great American writer” —Clive Cussler
“Patrick O’Donnell is already one of America’s foremost combat historians. This
fascinating book now places him in the front rank of special operations historians.
Based on many years of painstaking archival research and hundreds of interviews, First
SEALs takes us deep into World War II naval special warfare, both European and
Pacific. Beautifully written, original, and compelling from first page to last. I highly
recommend this book.” —John C. McManus, author of The Dead and Those About to Die
“One of our finest military historians, Patrick O’Donnell has crafted a terrific,
unforgettable narrative of the forerunners of today’s amazing Navy SEALs—that puts
the reader right in the watery battlefield with them.” —WWII Quarterly
Perseus Spring 2015 Highlights
13
“[A] well-written chronicle of the SEAL’s World War I precursor, the Maritime Unit.…
Through a combination of detective work in the National Archives and interviews with
surviving members, O’Donnell successfully details the group’s past, which provided the
foundation upon which the modern SEALs were founded.… This engrossing account of
previously unknown World War II history will be of interest to military aficionados of all
levels.” —Library Journal
Patrick O’Donnell is a military historian and the award-winning author of seven books,
including best seller and William E. Colby Award winner Beyond Valor, Give Me
Tomorrow, and We Were One, the highly acclaimed account of the Battle of Fallujah. He
has provided historical consulting for DreamWorks’ award-winning miniseries Band of
Brothers and for documentaries produced by the BBC, the History Channel, and
Fox News.
October 2014 • Military History • 288 pages
World Rights: Da Capo Press; Dutch: BBNC
David Browne
So Many Roads: The Life and Times of the Grateful Dead
“David Browne’s So Many Roads is everything Deadheads could want and more. In a
deeply reported, warts-and-all portrait of the band in good times and bad, he answers
all of our questions and poses a few of his own. As Deadheads celebrate the band’s 50
years, this book will prove a companion that makes that long trip a little less strange
but no less fascinating.” —Eric Alterman, author of It Ain’t No Sin to Be Glad You’re
Alive: The Promise of Bruce Springsteen and What Liberal Media? The Truth About Bias
and the News
“With So Many Roads, David Browne has come up with a completely unique way of
telling the Grateful Dead’s story, deftly moving back and forth through time from
various chronological pivot points, weaving the intricate tale the way the Dead would
open up, explore and close a great ’72 ‘Playing in the Band.’ It’s filled with little (and a
few big) things I didn’t know, and his evocative prose really brings out the band
members’ personalities in a way that few books have.” —Blair Jackson, author of
Garcia: An American Life
David Browne is an acclaimed journalist and author of Goodbye 20th Century: A
Biography of Sonic Youth and the recent Fire and Rain.
April 2015 • Music/Biography • 512 pages
World Rights: Da Capo Press
Da Capo Lifelong Books
Charlotte N. Markey
Smart People Don’t Diet: The Scientific Solution for Permanent Weight Loss
Charlotte Markey’s Smart People Don’t Diet uses the latest discoveries in psychology,
nutritional science, medicine, and community health to offer a step-by-step guide to
dieting and weight maintenance. This book offers no gimmicks and no fads—just
scientifically proven advice about long-term, healthy weight management.
“This is possibly the best book on weight loss ever written.” —Scientific American
Charlotte N. Markey, PhD, is professor of psychology and director of the graduate
Perseus Spring 2015 Highlights
14
program in psychology at Rutgers University. She routinely writes for the award-winning
website ScienceOfRelationships.com. Her research has garnered widespread media
attention, and she has been featured in and interviewed by the New York Times,
Economist, U.S. News & World Report, Health Day, ABC News, Time, Health Psychology,
Washington Post, Science Daily, NBC News, Psych Central, Men’s Health, Psychology
Today, and a host of others. She also conducts seminars, talks, and presentations in
front of hundreds of people a year, and her “Psychology of Eating” class is one of the
most popular courses at Rutgers.
December 2014 • Health and Wellness/Weight Loss • 272 pages
World Rights: Da Capo Lifelong Books; ANZ: Black Inc.; Dutch: Lannoo; Russian:
Alpina; French: Laffont; Portuguese (Brazil): Objetiva; Portuguese (Portugal): Versus
Editora; Spanish: Editorial Sirio; Polish: Galaktya; Czech: Synergie Publishing
Harriet Brown
Body of Truth: How Science, History, and Culture Drive Our Obsession with
Weight—and What We Can Do about It
Brown is a terrific journalist and wonderful writer with a focus on body issues
Concerns about weight and body image aren’t new. What is new is the height of
obsession that those concerns have reached over the last decade. Doctors, the media,
friends, schools, advertisements—all of these feed a relentless obsession with the size
and shape of our bodies. Body of Truth is a fascinating and provocative exploration of
how biology, psychology, metabolism, media, and culture come together to shape our
ongoing obsession with our bodies and what we can learn from them to help us shift
the way we think. Harriet Brown has been exploring the conundrums of weight and
body image for more than a decade, as a science journalist, as a woman who has
struggled with weight, and as a mother, wife, and professor. Her book offers a vital new
awareness of how the world around us has warped our perceptions of ourselves and our
ideas about health. • Harriet Brown is author of Brave Girl Eating: A Family’s Struggle
with Anorexia, which won a Books for a Better Life Award and a gold-level Mom’s Choice
award. She is also editor of poetry, several anthologies, and several nonfiction titles in
the American Girl Library. She has had features in the New York Times, O: The Oprah
Magazine, Prevention, Psychology Today, and Huffington Post. Brown lectures on eating
disorders, obesity, and body image throughout the United States and is an associate
professor at the S. I. Newhouse School of Public Communications.
March 2015 • Health and Wellness • 272 pages
World Rights: Da Capo Lifelong Books
Joe Plumeri
The Power of Being Yourself: A CEO’s Game Plan for Success—by Putting Emotion
into Your Life and Work
There is still a lot to be done on this book. Hopefully these excellent
endorsements from well known people will help!
“Joe Plumeri is one of the best motivators and leaders that I know. This book is his
life story, both the heartaches he has faced and the many accomplishments he has
had. Anyone interested in the art of leadership should read this book and, through
Joe’s career, learn some of the best traits possible.”—Henry Kravis, Co-Chairman
and Co- CEO, Kohlberg Kravis and Roberts (KKR)
“Wall Street has created a league of giants in the last half century and I regard Joe
Plumeri as its Babe Ruth. Leading by doing it his way and leaving it all on the field.
With Joe in our locker room, First Data is in the company of greatness, a genuine aura
that comes shining through in The Power of Being Yourself.”—Frank Bisignano,
Chairman and CEO, First Data Corporation
Perseus Spring 2015 Highlights
15
“After you finish this book, I am sure that you will agree with me that the country
desperately needs a dose of Joe Plumeri. His passion, honesty, and sense of purpose
flows through these pages, which are filled with life lessons that extend from his
childhood to his rise to the top of the corporate world. Plumeri points out that the key
to being a good public speaker or a successful leader is having the courage and selfawareness to be yourself—an important insight for all of us.” —Bill Bradley, former US
Senator
Joe Plumeri has served as the CEO of Citibank North America and Willis Group
Holdings. He currently advises companies across the globe as senior advisor at
Kohlberg Kravis Roberts and serves on the boards of numerous institutions, including
Mount Sinai Medical Center and the National Center on Addiction and Substance
Abuse at Columbia University. Feature articles have been written about Plumeri in the
New York Times, Wall Street Journal, Time, and Newsweek; he’s also a regular guest on
CNBC, CNN, and MSNBC and a sought-after lecturer for commencement speeches.
April 2015 • Self-Help/Business • 240 pages
World Rights: Da Capo Lifelong Books; Chinese (simp.): CITIC
Regina Leeds
Rightsize ... Right Now! The 8-Week Plan to Organize, Declutter, and Make Any
Move Stress-Free
We’re so happy to have another great book from Regina Leeds. Her full licensing
history is below and with the focus on tidying, this should find some good
readership.
The word “moving” can inspire dread and panic in anyone who has ever had to deal
with the stress that comes with packing and unpacking a home. Even the most
easygoing person can turn into a wreck on moving day. But does it have to be that way?
New York Times best-selling author Regina Leeds sees moving as an opportunity to start
fresh, downsize, and simplify your life. Her innovative eight-week plan outlines how you
can clear clutter, organize, pack, and prepare for the new space. Whether moving into a
new house, apartment, or dorm room, readers of this practical plan will be able to settle
into a simpler, cleaner home and avoid the stress that comes with moving. • Regina
Leeds is the New York Times best-selling author of One Year to an Organized Life. She
has been a professional organizer for over 20 years and was named best organizer by
Los Angeles magazine
March 2015 • Self-Help/Organizing • 256 pages
World Rights: Da Capo Lifelong Books
Also by Regina Leeds:
The 8-Minute Organizer
Russian/Alpina
One Year to an Organized Work Life
Taiwan/Commonwealth
China/Beijing Mediatime Books
Korean/Tree Power Station
Russian/United Press
Mayo Clinic is the first and largest integrated, not-for-profit group practice in the
world. Doctors from every medical specialty work together to care for patients, joined by
common systems and a philosophy that the needs of the patient come first. Over 3,600
physicians and scientists and 50,000 allied staff work at Mayo. Collectively, Mayo Clinic
Perseus Spring 2015 Highlights
16
treats more than 500,000 patients per year. For more than 100 years, millions of people
from all walks of life have found answers at Mayo Clinic. Mayo Clinic titles are now
available through Da Capo Lifelong Books.
Jani R. Jensen, Ebbie Stewart, and the fertility experts at Mayo Clinic
Mayo Clinic Guide to Fertility and Conception
We just sent you this final PDF
What options does a couple have when they’ve been trying to conceive a child but so far
haven’t had a baby? Mayo Clinic has brought to the subject a team of physicians whose
specialties range from its physical to its emotional aspects. They offer premiere medical
knowledge and advice for couples trying to have a baby, presenting available options in
detail and helping readers sort out what is right for them. More than that, they give
solid information about which approaches may be most suitable for which couples. In
chapters addressing everything from how to get pregnant, to when it’s time to seek help,
to available treatments, the language is accessible and the tone companionable. There
are illustrations throughout, with numerous diagrams, photos, and case studies. • Jani
R. Jensen, MD, is a specialist in the Division of Reproductive Endocrinology and
Infertility and director of the In Vitro Fertilization Program at Mayo Clinic. • Ebbie
Stewart, MD, is the chair of Mayo’s Division of Reproductive Endocrinology and
Infertility.
April 2015 • Fertility/Health • 288 pages
World Rights except Spanish: Da Capo Lifelong Books
Lauren Kessler
Raising the Barre: Big Dreams, False Starts, and My Midlife Quest to Dance
the Nutcracker
When 12-year-old Lauren Kessler overheard her ballet instructor tell her mother that
she would never be a dancer—the key phrases he used were “bottom heavy” and
“thighs”—it seemed the end of her ballet ambitions, though she retained a strong and
lasting adoration for the art. Now at her life’s midpoint, Kessler realizes that she wants
to pick up where she left off and embark on the journey of becoming a ballerina good
enough to dance in The Nutcracker. Between getting her body into ballet shape and
finding a dance company willing to let her join its production, there is no easy road for
Kessler, and she knows it. With dedication and discipline, she immerses herself in
Pilates and yoga, donning toe shoes and tutus, all while discussing the language and
history of ballet. In this real-time work of immersive journalism, Kessler details her
transformation from a relatively fit middle-aged woman into a graceful ballet dancer and
explores the cultural fascination with ballet and society’s expectations of women’s
bodies. This narrative is an inspirational saga of battling the voices in your head telling
you that you’re “too fat” or “too old” or just plain saying “no.” Kessler leads by example,
overcoming these voices entirely to fulfill her childhood dream. • Lauren Kessler is
director of the University of Oregon’s narrative journalism graduate program and has
appeared in the New York Times, Los Angeles Times, and Ladies’ Home Journal. She
most recently authored Counterclockwise.
November 2015 • Self-Help/Memoir • 240 pages • World Rights: Da Capo
Lifelong Books
Travis Macy with John Hanc
The Ultra Mindset: An Endurance Champion’s 8 Core Principles for Success in
Business, Sports and Life
Travis Macy has trekked, kayaked, climbed, and swum through horizontal freezing rain
in the Scottish Highlands, snowshoed across Canada’s desolate plains, and run
through parched Mexican deserts. Most famously, in 2013 he won the Leadman,
completing the combination trail-running marathon, 50-mile mountain-bike race, 100Perseus Spring 2015 Highlights
17
mile mountain-bike race, 10K run, and 100-mile trail run over the course of two
months in record time. Macy has accomplished this without exceptional strength,
speed, flexibility, high-tech performance labs, or performance-enhancing drugs. His
secret? A precise and particular outlook he calls the “Ultra Mindset.” Macy has
discovered that by applying the Ultra Mindset to other areas of life, anyone can find
success and fulfillment that otherwise would have been impossible. Juxtaposing these
lessons with stories of Macy’s own sports career and vignettes from other ultra athletes,
The Ultra Mindset offers valuable advice for any reader who wants to maximize his or
her potential—whether in a marathon, a marriage, a job, or any other aspect of life.
• Travis Macy is a sought-after speaker and endurance coach and writes for Ultra
Running Magazine, Backpacker Magazine, and Trail Runner Magazine. He is also a stayat-home dad and remote high school teacher. Find him at TravisMacy.com or on
Facebook (Travis Macy and Macy Endurance Coaching), Twitter (@travismacy), or
Instagram (@travismacy).
March 2015 • Sports/Recreation/Self-Help/Fitness • 288 pages
World Rights: Da Capo Lifelong Books
Roy M. Wallack and Bill Katovsky
Bike for Life: How to Ride to 100, Revised Edition
Roy M. Wallack and Bill Katovsky have updated their essential cyclist’s resource, Bike
for Life: How to Ride to 100. They present groundbreaking information on medical
research, training techniques, nutrition, and technology and equipment trends that
impact the sport at every level. They assess the risks of and provide informative solutions
for many bike-related conditions that have been overlooked or sensationalized or have
just begun to emerge, including impotence, osteoporosis, weakened immune systems,
sore backs, depression, and even fractured relationships. Also featured are in- depth
interviews with cycling legends, such as Gary Fisher, Ned Overend, John Howard, Missy
Giove, Eddie B, and Marla Steb. • Roy M. Wallack has survived the Eco- Challenge, the
Soviet Union by bike, and some of the world’s toughest two-wheel events. Author of The
Traveling Cyclist and a former editor at Bicycle Guide, California Bicyclist, and Triathlete
magazines, he is a sports-gear columnist for the Los Angeles Times and covers cycling,
fitness, longevity, triathlon, and running for Bicycling, Men’s Journal, Playboy, Outside,
Competitor, and VeloNews. • Bill Katovsky biked solo across America, finished the
Hawaii Ironman twice, and founded Triathlete magazine. In 2003, he coauthored
Embedded: The Media at War in Iraq: An Oral History, which won Harvard’s Goldsmith
Book Prize.
February 2015 • Biking/Fitness • 400 pages
World Rights: Da Capo Lifelong Books; Chinese (comp.): Muses; Chinese (simp.):
Bookzone; Portuguese (Brazil): Editorial Odisseil; Spanish: Editorial Paidotribo
Susan J. Elliott
Getting Back Out There: Secrets to Successful Dating and Finding Real Love
After the Big Breakup
We had a nice handful of licenses on her first book—see below
You’ve broken up, done the work, and you’re ready to move on to a new relationship. In
Getting Back Out There, Susan J. Elliott—creator of the wildly popular blog Getting Past
Your Breakup—guides you through the process of deciding when to date again, first
date jitters, the selection (and rejection) of potential partners, and the rewarding
experience of making a commitment to the right partner and being equipped for a
happy, healthy relationship.
“Elliott offers readers humble and perceptive advice for recovering from heartbreak and
reentering the dating world.… Elliott’s wisdom—well reasoned, unassuming, and based
on experience—is not to be missed.” —Publishers Weekly
Perseus Spring 2015 Highlights
18
“Extremely encouraging for those who wish to build a healthy relationship and get on
with life.” —Library Journal
Susan J. Elliott, JD, MEd, is creator of the Getting Past Your Breakup blog and seminar
series and author of Getting Past Your Breakup. She is a sought-after relationship
commentator, motivational speaker, certified grief counselor, and attorney. Visit her
website at GettingPastYourBreakup.com
January 2015 • Relationships • 304 pages
World Rights: Da Capo Lifelong Books
Also by Susan Elliott:
Getting Past Your Breakup
World Rights: Da Capo Lifelong Books; Chinese (comp.): Walkers; Czech: Noxi;
ANZ: Finch; Polish: Gruner & Jahr; Slovak: Noxi; Vietnamese: TGM Joint Stock
Co.
Jeffrey Bernstein
10 Days to a Less Defiant Child, Second Edition
Occasional clashes between parents and children are not uncommon, but when defiant
behavior—including tantrums, resistance to chores, and negativity—becomes chronic, it
can cause big problems within the family. In 10 Days to a Less Defiant Child, child and
family psychologist Dr. Jeffrey Bernstein shares a groundbreaking 10-day program to
help parents gain back control over their defiant child or teen. The updated guide
addresses challenges that today’s parents face (including new information on the rise of
defiant behavior due to the Internet and Internet addiction and the effects of stress on
family life). This guide explains what causes defiance in kids as well as why it’s so
destructive to the family and shows parents, step-by-step, how they can end the
behavior. • Jeffrey Bernstein, PhD, a licensed psychologist specializing in child and
family therapy, has helped hundreds of children and their families restore their
relationships. A well-known relationship expert and author of Why Can’t You Read My
Mind? and 10 Days to a Less Distracted Child, he has appeared on The Today Show and
Court TV, among other venues. Visit his website at DrJeffOnline.com.
June 2015 • Parenting • 320 pages
World Rights: Da Capo Lifelong Books; Chinese (comp.): Parenting Source Press;
Chinese (simp.): Beijing Huanzhang Graphics; Russian: Family Leisure Book Club
Terry Hope Romero
Protein Ninja: 100 Plant-Based Recipes for Hardcore Soups, One-Pot Meals, and
Saucy Bowls That Pack a Protein Punch
A very successful Vegan author for DaCapo Lifelong with a new protein based book.
As vegan cuisine continues to evolve, more people are looking for healthier, protein-rich
plant-based meals. Weeknight kitchen ninjas, everyday athletes, and busy people of the
world deserve something better than another bean burger or protein shake for dinner.
Terry Hope Romero leads the charge with 100 lean, mean recipes using a wide range of
ingredients—from supermarket friendly staples to cutting-edge superfoods—along with
an arsenal of gluten- and soy-free options. Recipes include soups, sauces and spreads,
casseroles and salads. • Terry Hope Romero is author of several best-selling and
award-winning cookbooks. In 2011 she was named Favorite Cookbook Author
by VegNews.
December 2015 • Cooking/Vegan • 208 pages • 50 color photos throughout
World Rights: Da Capo Lifelong Books
Perseus Spring 2015 Highlights
19
Isa Chandra Moskowitz
Vegan with a Vengeance, 10th Anniversary Edition
Since its 2005 publication, Vegan with a Vengeance has become a classic in a
cookbook category that continues to grow. The 10th anniversary edition brings back
the tasty recipes, chatty anecdotes, and money-saving tips that made the book such a
hit—and it’s now updated with a new foreword, new recipes, and tempting full-color
photos throughout. Vegan with a Vengeance offers reliable, standby recipes for veteran
vegans and cheap, easy ways for newbies and “part-time” vegans to get more plant-based
foods into their diets. • Isa Chandra Moskowitz, born and raised in Brooklyn, began her
vegan cooking journey over two decades ago. In 2003, she created the Post Punk Kitchen
community access TV show to give vegans something to watch. In conjunction with the
show, she also started the PPK website to foster an online vegan cooking and baking
community. Since then, she has authored and coauthored eight vegan cookbooks,
including Veganomicon and Isa Does It. Her latest adventure was opening a
vegan/vegetarian restaurant, Modern Love Omaha, in June 2014 in her most recent
home, Omaha, Nebraska.
April 2015 • Cookery • 304 pages • 75 full-color photos
World Rights: Da Capo Lifelong Books
Michelle Schoffro Cook
The Probiotic Promise: Simple Steps to Heal Your Body from the Inside Out
We’ve seen some nice licenses on this already and probiotics are a big trend.
Discover the secrets to health, wellness, and super immunity in this exploration of the
healing properties of probiotics, complete with prescriptive tips and healthy recipes.
Michelle Schoffro Cook draws on new research to demonstrate the link between
gastrointestinal health and overall health and how probiotics can address a host of
medical issues—even “superbugs” and other microbes resistant to antibiotics. In
addition The Probiotic Promise shows what to look for in probiotics, empowering readers
to take charge of their health by presenting practical healing information in an easy, doit-yourself format. It also includes recipes for homemade, naturally fermented foods.
• Michelle Schoffro Cook, MSc, PhD, RNCP, ROHP, holds advanced degrees in natural
health and holistic nutrition and has two decades’ experience in the field. She has
written several books on health and wellness and has been featured in the Huffington
Post and more. She is publisher of the popular health e-newsletter World’s Healthiest
News and is a regular blogger for HealthySurvivalist.com and WorldsHealthiestDiet.com.
Visit her website at DrMichelleCook.com
February 2015 • Health and Fitness • 288 pages • World Rights: Da Capo Lifelong
Books; Portuguese (Portugal): 20/20 Editora; Spanish: Planeta Mexicana
Gretchen Becker
The First Year: Type 2 Diabetes: An Essential Guide for the Newly Diagnosed,
Third Edition
After Gretchen Becker was diagnosed with type 2 diabetes, she educated herself on
every aspect of this chronic condition. In 2001, she marshaled everything she had
learned as a “patient-expert” into the first edition of this book. Now in its third edition,
The First Year: Type 2 Diabetes guides you step-by-step through your first year with
diabetes, walking you through everything you need to learn and do. The book covers
each day of your first week after diagnosis, each subsequent week of the first month,
and each subsequent month of the crucial first year. In clear, concise, accessible
language, Becker covers a wide range of practical, medical, and lifestyle issues and
helps newly diagnosed diabetics cope with and take charge of their condition.
• Gretchen Becker is author of The First Year: Type 2 Diabetes, Prediabetes, and Stop
Diabetes and a freelance editor specializing in science and medicine. She also owns and
operates Cranberry Hill Farm in Vermont. Visit her website at GretchenBecker.com
Perseus Spring 2015 Highlights
20
October 2015 • Health/Diabetes • 400 pages
World Rights; Da Capo Press; United Kingdom: Constable & Robinson
Ricki Heller
Living Candida-Free: 100 Recipes and a 3-Stage Program to Restore Your Health
and Vitality
“Living Candida Free is both a breath of fresh air and a beacon of hope. It’s different
from the usual run of candida books because it’s based on a whole food vegan diet.…
Wherever you fall on the dietary spectrum, or whether or not you actually have candida
(it’s a safe bet that most of us do), I promise that Living Candida Free will help you.
Ricki and Andrea are excellent teachers, full of knowledge, compassion and humor,
each with long years of experience studying and battling candida, and helping others to
overcome it.” —Savvy Vegetarian
“This book is so good I read it in two days! … Ricki does a great job of making candida
(CRC) management less of a chore and more of a journey you want to embark on.”
—Seasonal Diet
“Takes a very complicated, sometimes overwhelming topic, and dials it in
to an explanation that will empower readers immediately.” —YumUniverse
Ricki Heller is the voice behind the popular food blog Diet, Dessert and Dogs, which
celebrates sugar-free, gluten-free, allergy-friendly whole foods through an anticandida
lifestyle. After being diagnosed with irritable bowel syndrome, Heller first began to
change her eating habits and realized how much the food we eat influences our health.
Later, she was diagnosed with candida twice in a decade and followed a strict form of
the diet. Her articles and recipes have appeared in Clean Eating, Living Without,
Canadian Living, Montreal Gazette, Globe and Mail, Tonic Toronto, and others.
January 2015 • Health and Wellness/Diet • 256 pages
World Rights: Da Capo Lifelong Books; Canada: HarperCanada
Nation Books
Mark Engler and Paul Engler
This Is an Uprising: Shaping the Twenty-First Century Through Nonviolent Revolt
The Arab Spring, the Occupy movement, and mass demonstrations in Turkey, Spain,
and Greece are just some of the recent events that have established nonviolent action
as a potent force in shaping public debate, politics, and policy. In This Is an Uprising,
Mark and Paul Engler analyze key concepts in strategic nonviolent action, pulling
together ideas developed by Martin Luther King Jr., Gene Sharp, Saul Alinsky, and
other theorists and practitioners of unarmed uprisings. Through carefully selected
historical examples and interviews with contemporary revolutionaries,
environmentalists, and activists of all stripes, they show that rather than an
unpredictable and spontaneous occurrence, strategic nonviolent action is a force that
can be harnessed for lasting social change. • Mark Engler is a freelance journalist and
a senior analyst with Foreign Policy in Focus, a network of foreign policy experts. He is
a columnist for Dissent and New Internationalist. His articles have appeared in the
Nation, Progressive, Newsday, Audubon, San Francisco Chronicle, Guardian, Mother
Jones, Christian Science Monitor, Ecologist, and Progreso Semanal (Miami), and he is
author of How to Rule the World. • Paul Engler is founding director of the Center for the
Working Poor and a renowned organizer whose activities have been covered by the Los
Perseus Spring 2015 Highlights
21
Angeles Times, New York Times, Washington Post, CNN, and local news. He has been
arrested eight times to date for acts of nonviolent civil disobedience.
February 2016 • Current Affairs • 288 pages
World Rights: Nation Books
Robert Scheer
They Know Everything About You: How Data-Collecting Corporations and
Snooping Government Agencies Are Destroying Democracy
“Scheer acquits himself as a passionate advocate for privacy rights; you’d want him by
your side at a protest.” —Los Angeles Times
“Scheer powerfully connects the dots of our chilling Orwellian present, one in which
privacy is considered a luxury, rather than a right.” —Publishers Weekly
“A vital piece of work that demands attention.” —Kirkus Reviews
“Robert Scheer reminds us that privacy is everything—the protector of our liberty, the
guarantor of our personal autonomy, the fountainhead of our democracy—and yet it’s
disappearing faster than an electronic blip moving at warp speed from your computer to
the NSA. With clarity and precision, Scheer dissects the military-intelligence complex,
showing it to be neither very secure nor very intelligent, but, rather, dangerous to us all.”
—Robert B. Reich
“Scheer is one of the most important journalists in America. He is not only brilliant,
possessed by a fierce and uncompromising integrity, but is a lyrical and often moving
writer. All of these talents are on full display in his latest book about the rise of the
security and surveillance state and the terrifying dystopia that will be visited upon us
all unless our right to privacy is returned to us.” —Chris Hedges
Robert Scheer, former national affairs correspondent and columnist for the Los
Angeles Times, is editor in chief of the Webby Award–winning online magazine Truthdig
and professor at the University of Southern California’s Annenberg School for
Communication and Journalism.
December 2014 • Current Affairs and Politics • 304 pages
World Rights: Nation Books
Scott Horton
Lords of Secrecy: The National Security Elite and America’s Stealth Warfare
“Lords of Secrecy is one of the most important contributions to the vital debate
about democracy in the post–Cold War era yet published. Scott Horton diligently
peels away layers of hypocritical rhetoric designed to obscure what has been
happening. This is a call to arms: American democracy is under threat and the
power of increasingly unaccountable agencies must be brought under control.” —
Misha Glenny, author of McMafia: A Journey Through the Global Criminal
Underworld
“[D]etails some remarkable abuses.... It is hard not to extrapolate from these tales a
notion of a vast secret state beyond control. Horton does so with some finesse. The book
is compelling.” —Sam Jones, Financial Times
“Big Brother is watching indeed. This useful book catches him in the act and even offers
some thoughts on how to poke his eyes out.” —Kirkus Reviews
“A clear-eyed, deeply informed analysis that reveals the full extent of the threat posed
Perseus Spring 2015 Highlights
22
by a Surveillance State that functions in darkness and secrecy. But far from being
merely descriptive, Lords of Secrecy also catalogues and assesses the tools that citizens
in a democracy can use to fight back.” —Glenn Greenwald
Scott Horton is a contributing editor at Harper’s magazine and writes No Comment for
the website. A New York attorney known for his work in emerging markets and
international law, Horton lectures at Columbia Law School. A lifelong human rights
advocate, Horton served as counsel to Andrei Sakharov and Elena Bonner, among other
activists in the former Soviet Union.
December 2014 • Current Affairs/Politics • 256 pages
World Rights: Nation Books
PublicAffairs
Dick Lehr and Gerard O’Neill
Black Mass: The Irish Mob, the FBI and a Devil’s Deal
Last chance to translate in time for the global film release in September/October
A gripping, epic, true story of violence, betrayal, and corruption, Black Mass is currently
being crafted into a film by Cross Creek Pictures (producers of Black Swan) with a
screenplay by Russell Gewirtz (writer of The Inside Man) and set for worldwide release in
fall 2015. John Connolly and James “Whitey” Bulger grew up together as two boys
coming of age on the bare-knuckle streets of South Boston. Decades later, Connolly was
a major figure in the FBI’s Boston office, while Bulger had become a godfather in the
Irish Mob. Connolly hatched an audacious plan to use Bulger as a top-secret snitch in
the FBI’s war against the Mafia. But over time the information started flowing the
opposite way, and the lines between good and evil blurred. Gerard O’Neill and Dick Lehr
take us deep undercover to expose one of the worst scandals in FBI history, the chilling
true story of a dark deal between two old friends that spiraled out of control. • Gerard
O’Neill and Dick Lehr are award-winning journalists. O’Neill has won the Pulitzer Prize
and the Hancock and Loeb awards; Lehr, a Pulitzer finalist, has also won the Hancock
and Loeb awards.
Published • True Crime • 288 pages
World Rights: PublicAffairs; United Kingdom: Canongate; Chinese (simp.): Beijing
Ruyixinxin; German: Goldmann; Italian: Rizzoli; French: Hugo et Cie; Japanese:
Kadokawa; Polish: Marginesy; Russian: AST; Thai: Amararin
Andrei Soldatov and Irina Borogan
The Red Web: The Struggle Between Russia’s Digital Dictators and the New
Online Revolutions
We are happy to have a new book by these two fearless Russian journalists on the
role of the internet in both government surveillance as well as fighting it.
Half of Russia’s email traffic passes through an ordinary-looking building in an
otherwise residential district of South-West Moscow. The eighth floor is occupied by the
FSB, the successor organization to the KGB, and it has a box the size of a VHS player
that once intercepted just phone calls. Now it monitors emails, Internet usage, Skype,
and all social networks. It is the Russian government’s front line in the battle for the
future of the Internet. Andrei Soldatov and Irina Borogan’s fearless investigative
reporting in The Red Web is both harrowing and alarming. They explain the long and
storied history of Russian advanced surveillance systems, from research laboratories in
Soviet-era labor camps to the legalization of government monitoring of all telephone and
Internet communications in 1995. But for every hacker subcontracted by the FSB to
interfere with Russia’s antagonists abroad, there is a community of activists, editors,
Perseus Spring 2015 Highlights
23
programmers, and others finding ways to challenge abusive state powers online. The
Internet in Russia is either the most efficient totalitarian tool or the very device by
which totalitarianism will be overthrown. Perhaps both. The Red Web exposes how
easily a free global exchange can be splintered and coerced into becoming a tool of
geopolitical warfare. • Andrei Soldatov and Irina Borogan are cofounders of
Agentura.ru and authors of The New Nobility: The Restoration of Russia’s Security State
and the Enduring Legacy of the KGB. Soldatov worked for Novaya Gazeta from 2006 to
2008. The New York Times, Moscow Times, Washington Post, Christian Science Monitor,
Le Monde, and BBC, among others, have featured Agentura.ru and its reporting.
The New York Times called it “a web site that came in from the cold to unveil
Russian secrets.”
August 2015 • Current Affairs/Politics • 400 pages
World Rights: PublicAffairs
Jason Zweig
The Devil’s Financial Dictionary
Definitions in this witty and enlightening guide to the facts, fads, follies, and fiction of
business and investing include “DAY-TRADER, n. See IDIOT”; “FEE, n. A tiny word with
a teeny sound, which nevertheless is the single biggest determinant of success or failure
for most investors. Those who keep fees as low as possible will, on average, earn the
highest possible returns”; “RUMOR, n. The Wall Street equivalent of a fact”; “STOCK
MARKET, n. A chaotic hive of millions of people who overpay for hope and underpay for
value.” In The Devil’s Financial Dictionary Jason Zweig posits that the stock market
serves not to redistribute capital efficiently from those who have a surfeit to those who
can put it to productive use in corporate enterprises; rather, it serves to humiliate those
who think they know what the future holds. The stock market is a mechanism for
putting a price tag on surprises. Those who “play” the stock market like a game will
lose. Those who respect it as a force of nature will prosper—but only so long as they
remain humble and patient. • Jason Zweig became a personal finance columnist for
the Wall Street Journal in 2008. He was a senior writer for Money and author of Your
Money and Your Brain, one of the first books to explore the neuroscience of investing.
Zweig is also editor of the revised edition of Benjamin Graham’s The Intelligent Investor,
a classic text described by Warren Buffett as “by far the best book about investing ever
written.” Before joining Money in 1995, Zweig was mutual funds editor at Forbes.
Earlier, he was a reporter-researcher for the Economy and Business section of Time.
Also a popular public speaker, Zweig has addressed the Aspen Institute, the CFA
Institute, and university audiences at Harvard, Stanford, and Oxford.
September 2015 • Business/Economics • 224 pages
World Rights: PublicAffairs
Robin Chase
Peers, Inc.: The Game-Changing Business Model Putting People and
Platforms to Work
Final pages are in.
“Clear-eyed, practical and radical insight from a visionary who has already built part of
our future. This is just the beginning.” —Seth Godin, author of It’s Your Turn
“Peers Inc will change our ideas about how the economy is shaped and will transform
how we work, build businesses and crack pressing societal problems.” —Chris
Anderson, author of The Long Tail
“A remarkably comprehensive, and extremely clear, guide to the world’s new logic. I’m
less interested in how these peer networks make money than in how they make change;
as Robin Chase points out, if we’re going to fight climate change we’re going to need just
Perseus Spring 2015 Highlights
24
about everyone engaged. Here’s a recipe!” —Bill McKibben, founder of 350.org
Robin Chase, recognized as both a thought leader and an in-the-trenches practitioner,
founded Zipcar and cofounded Buzzcar (in France) and Veniam Works; her two TED
talks have been viewed 1 million times. She has been named one of Time magazine’s
100 Most Influential People, Fast Company’s Fast 50 Innovators, and Businessweek’s
Top 10 Designers. A graduate of MIT’s Sloan School of Management, she was also a
Loeb Fellow at Harvard University.
May 2015 • Business Trends • 256 pages • World Rights: PublicAffairs;
United Kingdom: Headline; Chinese (simp.): Cheers Press; Korean: Sinbad Press
Ram Charan
The Attacker’s Advantage: Uncertainty’s Upside
“Coping with structural uncertainty and radical shifts in business models means
executives need the insight to see around corners and the courage to move beyond
boundaries. Ram Charan shows what it takes to go on the attack.” —Dominic Barton,
global managing director, McKinsey & Company
“An invaluable resource for anyone navigating the market’s ever-changing but
always taxing demands.” —Publishers Weekly
“The Attacker’s Advantage will challenge your beliefs and take you out of your comfort
zone with stories and examples of how change is impacting business, and how the
winners are transforming the threats from change into a competitive advantage for
themselves.” —Kishore Biyani, founder and group CEO, Future Group
Ram Charan, a world-renowned business advisor, author, and speaker, has spent the
past 35 years working with many of the top companies, CEOs, and boards of our time.
Charan is known for his expertise in uncovering core business problems and unseen
opportunities. He has authored 15 books since 1998 that have sold over 3 million
copies in more than a dozen languages. Execution, coauthored with Larry Bossidy in
2002, was a number one Wall Street Journal best seller.
February 2015 • Business and Economics • 224 pages • World Rights excluding
Portuguese: PublicAffairs; Chinese (comp.): Commonwealth; Chinese (simp.): China
Machine Press
Richard Dobbs, James Manyika, and Jonathan Woetzel
No Ordinary Disruption: The Four Global Forces Breaking All the Trends
McKinsey will partner with local publishers in markets where they have offices to
help launch local editions. I’m not sure what that entails but we can ask them on a
case by case basis.
“No Ordinary Disruption is no ordinary management book. Everyone in and around
business and technology has heard about disruption for awhile now, but the way
Dobbs, Manyika and Woetzel dissect the phenomenon and give it meaning is truly new
and exciting. They not only provide a prescient diagnosis of what’s to come, but also
offer compelling thoughts on how we succeed in a world that’s moving faster and faster
every day. The massive changes they describe can be overwhelming, but they do a
remarkable job of inspiring us to confront them with intellect, humanity, and a
profound optimism about our future.” —Eric Schmidt, Google executive chairman
“No one can know the future but McKinsey’s new book, No Ordinary Disruption, takes a
very good shot. By reading this book, you can prepare for what the future will bring.
Everyone with responsibility for thinking about the next trends should carefully
consider this analysis.” —Lawrence H. Summers, former US Treasury secretary
Perseus Spring 2015 Highlights
25
“The world is getting more connected, and thus more complex. New strategies are
necessary for a networked age. No Ordinary Disruption is an excellent primer in how to
think strategically about the transformational role of technology and the accelerating
global flows of goods, capital, and talent—and how to prepare yourself for a future that
will be marked by relentless change and massive opportunity. I highly recommend this
book.” —Reid Hoffman, cofounder and chairman of LinkedIn
Richard Dobbs, James Manyika, and Jonathan Woetzel are directors at McKinsey
Global Institute, the flagship think tank of the world’s leading consulting firm,
McKinsey & Company, which counts 90 percent of Fortune 500 companies as clients.
April 2015 • Business • 288 pages • World Rights: PublicAffairs: Chinese (simp): Grand
China Publishing; Chinese (cplx): Briefing Press
Kentaro Toyama
Geek Heresy: Rescuing Social Change from the Cult of Technology
“Toyama’s research reminds us that there are very few one-size-fits-all solutions.
If technology is going to improve the lives of the world’s poorest, it must be
grounded in a deep understanding of human behavior and an appreciation for
cultural differences.”
—Bill Gates
“Read this book! With engaging stories and penetrating insight, Toyama reveals that
even the most powerful technologies can’t cure our social ills and he inspires us toward
a more deeply human kind of progress.” —Ben Mezrich, author of The
Accidental Billionaires
Kentaro Toyama, PhD, is a senior research scientist at the University of California,
Berkeley, a fellow of the Dalai Lama Center for Ethics and Transformative Values at
MIT, and an internationally recognized leader in the field of technology and society. His
work with facial-recognition algorithms resulted in a study called “Probabilistic Tracking
with Exemplars in a Metric Space,” which won the David Marr Prize. He has been
featured in the New York Times and Forbes, lectured at the United Nations, Harvard,
and MIT, and published over 100 scholarly articles about computer science, technology,
and society.
May 2015 • Technology/Sociology • 352 pages
World Rights: PublicAffairs; Korean: UI Books
Adam Tanner
What Stays in Vegas: The World of Personal Data—Lifeblood of Big Business
—and the End of Privacy as We Know It
“Books with sexy titles and decidedly unsexy topics—like, say, data—have a
tendency to disappoint. But What Stays in Vegas is an engrossing, story-packed
takedown of the data industry.… Perhaps most important, given that it is such a
murky subject, What Stays in Vegas offers a narrative that transforms Big Data
from spreadsheet-dull to a racy read people will pay attention to.” —Financial
Times
“Tanner illustrates his arguments with a traditional, vivid example from the business
and entertainment world: Caesars Palace in Las Vegas.… [He] weaves this example into
a gripping account of the modern direct-marketing industry.… In this fascinating look
at the dazzling if suffocating domain of digital information gathering, Tanner concludes
that it is returning us to a world of farms and villages, where intimate details of
everyone’s lives were public knowledge.” —Kirkus Reviews (starred review)
Perseus Spring 2015 Highlights
26
“Data may be to the 21st century economy what oil was to the 20th, a hugely valuable
asset essential to economic life and often a source of conflict. This entertaining yet
deeply informative book is a great guide to what has, or hasn’t, happened and to what
lies ahead.” —Lawrence Summers, former US Treasury secretary; president emeritus
and Charles W. Eliot University Professor of Harvard University
Adam Tanner writes about the business of personal data. He is a Nieman fellow in
Harvard University’s Department of Government. He has worked for Reuters News
Agency as Balkans chief based in Belgrade, Serbia, and as San Francisco bureau chief
and reported from Moscow, Berlin, and Washington, DC. He contributes a column
for Forbes.
September 2014 • Technology/Business • 352 pages
World Rights: PublicAffairs; Chinese (simp.): Posts and Telecom
Running Press
Clara Bensen
No Baggage: A Minimalist Tale of Love and Wandering
Four Chapters in on this wonderful book
What happens when you welcome the unknown instead of attempting to control it? This
memoir of travel and romance that blossomed on a luggage-free, city-hopping voyage
from Istanbul to London explores that question. Clara Bensen created an OkCupid
dating account where she met Jeff, an intriguing and handsome professor who shared
her penchant for exploration and experimentation. Eight weeks later, the two were off to
begin their 21-day minimalist travel experiment with no luggage, no reservations, and
no plans. They set off with just the clothes on their backs and a very limited supply of
other essentials. They slept where they could—on couches, floors, park lawns, and the
occasional real bed—jumping from city to city by foot, car, ferry, train, and almost every
mode of transportation on earth. Clara’s inspiring story has been optioned for film by
New Line Cinema. • Clara Bensen is a freelance writer based in Austin, Texas. Her
Salon.com article “The Craziest OkCupid Date Ever” about this trip was the 10th most
viewed article of 2013.
January 2016 • Travel/Memoir • 325 pages
World Rights: Running Press; ANZ: Hardie Grant; Chinese (comp.): Locus; Chinese
(simp.): United Sky; Czech: Metafora; Dutch: Nijgh; French: Éditions Jean-Claude
Lattes; Italian: Rizzoli; German: Bastei Lubbe; Polish: Czarna Owca; Portuguese
(Brazil): Leya
Lisa Hoehn
You Probably Shouldn’t Write That: Tips and Tricks for Creating an Online
Dating Profile That Doesn’t Suck
A helpful guide to writing an online profile that will actually attract dates. . .
This is a complete guide to creating and revamping the perfect online dating profile,
from picking the right username, to choosing the right photos, to helpful hacks for
being sarcastic and funny. Lisa gets down and dirty with the big and small details that
make a profile stand out. (Preview: There’s power in a good selfie, and too many
exclamation points make you seem nuts.) With exercises, activities, and before and after
examples, Lisa will help both dating veterans and novices write the profiles they
deserve. • Lisa Hoehn is founder of Profile Polish, an online dating profile makeover
service, which has been featured in the Guardian, New York Magazine, Business
Insider, Huffington Post, Daily Dot, XoJane, and NBC News. She lives in New York City.
Perseus Spring 2015 Highlights
27
December 2015 • Dating/Advice • 144 pages
World Rights: Running Press
Helen Wrath
Draw with a Vengeance: Get Even in Ink and Let Karma Handle the Rest
Combining the creative format of Wreck This Journal with the dark humor of The Bunny
Suicides, every page in this journal is a drawing prompt for a twisted situation in which
to doodle the objects of your aversion, making them suffer in hilarious ways. Everyone
has an ex-lover, a boss, or a crazy relative who’d make even Mother Teresa reach for
brass knuckles. That person is called X (because “egotistical imbecile” takes up too
much space). Readers can draw a nude X embracing a cactus or tear out a drawing of
X’s face to burn in effigy! • Helen Wrath draws inspiration from past narcissistic
boyfriends, irrational bosses, and passive-aggressive roommates.
December 2015 • Humor/Creativity • 128 pages
World Rights: Running Press
Running Press
Game of Thrones: The Noble Houses of Westeros
A New Book in conjunction with HBO
HBO’s blockbuster series has reached over 19 million viewers per episode worldwide. In
collaboration with HBO, Running Press has produced this must-have guide for the
show’s dedicated fans and newbies alike. This guide provides a detailed look at the
major houses that inhabit the Game of Thrones universe. Full of information on each
house’s sigil, home, family tree, character profiles, alliances, and more, this will be a
necessity to navigate the complicated twists, turns, and political machinations that
keep viewers and readers hooked.
October 2015 • Television • 144 pages • full-color photos and illustrations throughout
World Rights: Running Press
Agented by Silke Bruinink in Western Europe
Robb Pearlman
Game of Thrones: In Memoriam
This photo- and fact-filled memorial tribute is dedicated to every character killed on the
show to date and includes a fully illustrated character profile. The HBO international
smash hit keeps growing in popularity, being seen in over 200 markets around the
globe and accumulating 41 Emmy nominations. Readers will be scrambling to get their
copy of In Memoriam for their own Game of Thrones collections. • Robb Pearlman is
author of Fun with Kirk and Spock, Nerd Haiku, Spoiler Alert, and several other books.
March 2015 • Performing Arts/Television • 144 pages • color photos throughout
World Rights: Running Press; French: Flammarion; German: Panini; Russian: Eksmo;
Spanish: Ediciones Urano
Agented by Silke Bruinink in Western Europe
Edward Z. Epstein
Audrey and Bill: A Romantic Biography of Audrey Hepburn and William Holden
On-screen they were the couple viewers wished had gotten together in the 1954 classic
Sabrina. Backstage, that iconic film ignited a great Hollywood romance. Here, for the
first time, is the captivating story of the on-set romance that turned into a lifelong love
story between Audrey Hepburn and William Holden. Edward Z. Epstein gathers
firsthand insight from studio publicists, costars, and former friends. Hepburn was a
star on the world stage. Holden was a handsome, talented, but tormented man. This
poignant, captivating love story has been waiting to be told. • Edward Z. Epstein has
Perseus Spring 2015 Highlights
28
written biographies of Paul Newman, Mia Farrow, Marlon Brando, and Lucille Ball.
April 2015 • Biography/Entertainment and Performing Arts • 288 pages
World Rights: Running Press; German: Langen Mueller; Polish: Publicat
Agented by Silke Bruinink in Western Europe
Manoah Bowman with a forward by Anita Ekberg
Fellini: The Sixties
For the very first time, carefully selected imagery from all of Federico Fellini’s films of
the 1960s will be showcased in this collectable book. The 1960s were the director’s
most iconic and representative decade, a time in which he made classics such as 8 1/2,
La Dolce Vita, Juliet of the Spirits, and Satyricon. Filled with hundreds of never-beforeseen or -published photographs—and featuring an extensive interview with La Dolce
Vita star Anita Ekberg—Fellini: The Sixties is a remarkable compendium of a legendary
filmmaker’s greatest work. • Manoah Bowman is a photography preservationist whose
photo archive details the history of cinema and Hollywood. He has contributed to many
publications, studios, and museums, including Paramount, Universal, and Disney.
October 2015 • Film and Television • 304 pages • B&W and color photos throughout
World Rights: Running Press
Agented by Silke Bruinink in Western Europe
Ramy Gafni
How to Fake Real Beauty—Tricks of the Trade to Master Your Makeup Ramy
Gafni, a celebrity beauty expert who has worked his magic on countless celebrated
international beauties, shares his secrets in this beauty how-to. Readers will learn how
to enhance natural beauty while concealing imperfections. Makeup can help fake
anything, from a clear complexion to fuller lips—it’s all a matter of knowing how to
apply it. Known for his humor, honesty, and creativity, Gafni helps people bring out
their individual beauty with his innovative techniques and unique products. This guide
will teach readers how to get ready for a close-up and confidently take center stage in
any situation. • Ramy Gafni is a professional makeup artist who has worked with
celebrities from Taylor Swift to Tina Fey and Rihanna. He opened his New York City
salon in 2004 and created his own brand of cosmetics, RAMY Beauty Therapy. His work
has been featured in Vogue, Allure, InStyle, and People.
June 2015 • Beauty and Grooming • 208 pages • color illustrations throughout
World Rights: Running Press
Agented by Silke Bruinink in Western Europe
Dr. Ginger Southall
The Rainbow Juice Cleanse: Lose Weight, Boost Energy, and Supercharge
Your Health
She just appeared on the Dr. Oz tv program and her book became Amazon’s #1
mover and shaker that day and the day following.
Juicing is enormously popular among health-conscious people, and its popularity is
spreading. In this creative and delicious twist on the trend, Dr. Ginger Southall teaches
readers how “drinking the rainbow”—fresh, organic juices in red, orange, yellow, green,
blue, indigo, and violet—will help with weight loss, antiaging, and energy gain. Through
this revolutionary new juicing program, readers will get the kick start they need to lose
weight and improve their health by drinking seven colors in seven days. With 50 food
and juice recipes and amazing full-color photos, this book provides an innovative look
at the juicing health phenomenon. • Dr. Ginger Southall, DC, is founder and CEO of
Dr. Ginger LLC, a wellness consulting company that promotes her 30-Day Change Your
Life Detox Challenge. She has also been an instructor of nutrition and digestive and
Perseus Spring 2015 Highlights
29
metabolic physiology at Hippocrates Health Institute and was recipient of the Fitness
Physician of the Year Award by the New York Center for Strength and Performance.
Currently she is a partner in wellness with Avalon Organics, a Diabetes Influencer for
Omichannel Health Media.
April 2015 • Health/Cooking/Juicing • 208 pages • color illustrations throughout
World Rights: Running Press
Maureen Abood
Rose Water and Orange Blossoms: Fresh and Classic Recipes from My
Lebanese Kitchen
Using some of the biggest staples in a Middle Eastern kitchen—spices and lots of fresh
herbs—Maureen Abood blends traditional Lebanese dishes with modern style. The
unique and flavorful recipes range from “Pistachio Crusted White Fish,” to “Stone Fruit
Salad with Flower Waters and Shaved Coconut,” to “Spiced Sweet Bread with Rose
Water Milk Glaze.” Appealing to all types of eaters—with vegan, vegetarian, and meat
dishes—these recipes promote healthy eating with a ton of flavor. This journey through
delectable, diverse Middle Eastern flavors will reveal how easy it is to incorporate the
exotic flavors of Lebanon into tasty meals that are healthy, inventive, and soulful.
• Maureen Abood is a Lebanese American who has had great success sharing her
recipes both on the Huffington Post and on her popular blog, similarly titled Rose Water
and Orange Blossoms, which receives 35,000 visitors each month.
April 2015 • Cooking/Lebanese • 272 pages • color photos throughout • World Rights:
Running Press
Blaine Wetzel and Joe Ray
Sea and Smoke
Inspired by his time cooking at the renowned Noma in Denmark, Blaine Wetzel came on
as the executive chef at the Willows Inn on the remote Pacific Northwest Lummi Island.
Wetzel transformed the inn into a hyperlocal culinary destination for serious diners,
who fly or ferry in for the best meal of their lives. A smokehouse, several fishermen, a
farmer, and a dedicated staff who forage for mushrooms and shellfish yield a colorful
pallet of ingredients for the restaurant’s nightly 16-course prix fixe menu. Dishes
include “Smoked Mussels,” “Herring Roe on Kelp with Charred Dandelions,” “Aged
Venison Legs and Wild Lettuce with Seeded Bread,” “Warm Blueberries,” and “An Ice
Cream Made from Sweet Woodruff.” If you can’t hop on the ferry or charter a plane to
Lummi, this book is the next-best thing. • Chef Blaine Wetzel was chef-de-partie at
Noma in Copenhagen. He was listed by Food & Wine magazine as one of its Best New
Chefs of 2012 and won the James Beard Rising Star Chef of the Year Award in 2014.
• Joe Ray, who immersed himself in the Willows Inn’s kitchen for a year, has been
writing and shooting food and travel stories around the world for more than 15 years.
October 2015 • Cooking/travel • 240 pages • color photos throughout • World Rights:
Running Press
Heather Baird
Sea Salt Sweet: The Art of Using Salts for the Ultimate Dessert Experience Every
dessert has the ability to become salty and sweet with this cookbook incorporating
gourmet and artisan salts into 35 recipes. From sure-to-please classics like chocolate
chunk kettle chip cookies to lemon pie with soda cracker crust to exotic twists like
espresso mousse soufflés with fleur de sel, there’s something for every baker in this
unique cookbook. • Heather Baird is author of the Sprinklebakes: Dessert
Recipes to Inspire Your Inner Artist food blog, which has been twice nominated by Saveur
magazine as best baking blog.
Perseus Spring 2015 Highlights
30
November 2015 • Cooking • 272 pages • World Rights: Running Press
Seal Press
Dr. Elizabeth Lombardo
Better Than Perfect: Free Yourself from Impossible Standards So You Can Live
a Happier, Healthier Life
“With the goal of helping people ‘before they need the couch,’ clinical psychologist
Lombardo explains how to combat perfectionism and stop striving for unattainable
goals.… Verdict: A solid starting point for those who suffer from perfectionist
tendencies.” —Library Journal
“Dr. Lombardo’s strategies will help you get out of your own way to create the life you
want—one that’s filled with happiness and success. I highly recommend Better Than
Perfect!”—Marci Shimoff, New York Times best-selling author of Happy for No Reason,
Love for No Reason, and Chicken Soup for the Woman’s Soul
“At The Oprah Winfrey Show, I met many transformational speakers and authors, and I
can say with assurance that Dr. Lombardo’s path to change is a phenomenal one. Let
her show you how to get out of your own way, and get the most out of life!” —Candi
Carter, CEO of New Chapter Entertainment and former senior producer of The Oprah
Winfrey Show
Dr. Elizabeth Lombardo holds a master’s in physical therapy and a PhD in clinical
psychology. She has also had a thriving private practice for over a decade. She has been
featured as a perfectionism expert on television on CNN and The Today Show, in print
in Allure, Cosmopolitan, USA Today, Health, Woman’s World, and the Wall Street
Journal, and online at HuffingtonPost.com, Forbes.com, Shape.com, and Self.com,
among many others.
September 2014 • Self-Help/Health and Wellness • 268 pages
World Rights: Seal Press; Chinese (comp.): Business Weekly; Chinese (simp.): Beijing
Phoenix Edita Media; Japanese: Kongo Shuppan; Russian: Mann, Ivanov, and Ferber;
Spanish: Planeta Mexicana; Turkish: Yabanci Yayinlari
Jamye Waxman
How to Break Up with Anyone: Letting Go of Friends, Family, and Everyone
In Between
Not all relationships are made to last forever. Sometimes what started as a beautiful
friendship or productive partnership can turn toxic, or one-sided, or unhealthy—and
the best solution for both parties is to end it. In How to Break Up with Anyone,
relationship expert Jamye Waxman has written a much needed guide to every step of a
nonromantic breakup. Drawing from her personal and professional experiences,
Waxman walks the reader through the process of disengaging from a friend, family
member, community, or even a former version of him- or herself, addressing both the
practicalities and emotional considerations of what it means to break up. While ending
a relationship might sometimes be painful, Waxman keeps the message positive,
focusing on the ultimately liberating aspects of putting unhealthy relationships to rest.
• Jamye Waxman, MEd, is a sex educator, media consultant, and successful author of
several books, including Getting Off. She has been profiled on Forbes.com and featured
as an expert in magazines such as Women’s Health, Men’s Health, Cosmopolitan,
and Glamour.
August 2015 • Self-Help/Relationships • 224 pages
Perseus Spring 2015 Highlights
31
World Rights: Seal Press
Emily V. Gordon
Super You: How to Become Your Own Superhero
A great conceit done with humor.
Superheroes don’t start from glorious beginnings. Their origins are almost always
marked by traumatic events that leave them helpless and scared. Batman witnessed his
parents’ murder. Superman was sent away from his dying planet with no one to guide
him as he grew up. What makes these superheroes super is their determination to not be
defined by helplessness. They embrace their flaws and their mistakes and strive
every day to become the best versions of themselves. Super You is a fun, friendly, and
unabashedly geeky guide to becoming the superhero of your own extraordinary life.
Emily Gordon examines comic book tropes to find lessons that anyone can apply to
overcoming tragic events and adversity. With activities in every chapter to help identify
each person’s superpowers, special tools, and personal kryptonite—and weapons
against it—Super You is the perfect sidekick for every growing hero, empowering
everyday people to transform into the most kick-ass versions of themselves. • Emily V.
Gordon is a former couples and family therapist and current writer and producer. She
has written for Rookie, Hello Giggles, Huffington Post, and Daily Beast. In addition, she
hosts a podcast about video games and produces a weekly stand-up show called The
Meltdown with Jonah and Kumail, which is also a TV series for Comedy Central.
September 2015 • Self-Help/Psychology • 224 pages
World Rights: Seal Press
Amy Ferris
Shades of Blue: An Anthology About Depression, Suicide, Sadness, and That
Flicker of Hope in the Middle of Crazy
Ferris is well known and this has some terrific contributors.
We all know something about depression, whether it’s the light blue days when things
go wrong to the deep indigo blue of the full-on illness. Coming at it from her own
suicide attempt 40 years ago, author and screenwriter Amy Ferris attempts to break the
taboo and bring frank discussions of the illness out into the open with this brave and
poignant collection of essays from a broad range of people who have suffered through it.
Contributors include Martha Frankel, Elizabeth Rosner, John Berendt, Caroline Leavitt,
Bob Guccione Jr., Beverly Donofrio, Pete Werner, and many others. As Ferris says so
well herself, “We need to say, write, scream, shout out-loud: you are not alone.” • Amy
Ferris is an author, screenwriter, editor, and playwright. Her memoir, Marrying George
Clooney: Confessions from a Midlife Crisis, debuted theatrically (Off-Broadway) in 2012.
Ruth Pennebaker of the New York Times called her memoir “poignant, free-wheeling,
cranky and funny.” Ferris coedited, along with Hollye Dexter, the new anthology
Dancing at the Shame Prom. She has contributed to numerous anthologies, is on the
faculty at the San Miguel de Allende Literary Festival and on the advisory board of the
Women’s Media Center, and is a founding board member of the Scranton,
Pennsylvania–based Pages and Places Literary Festival.
September 2015 • Self-Help/Psychology • 256 pages
World Rights: Seal Press
Kara Richardson Whitely
Gorge: My 300-Pound Journey up Kilimanjaro
“In Gorge, Kara Richardson Whitely takes us where few have dared to go before:
thrillingly up to the top of Mt. Kilimanjaro and profoundly down to the darkest depths
of food addiction. Kara is fearlessly honest and powerfully intelligent. I was moved and
inspired by every page of this beautiful book.” —Cheryl Strayed, author of Wild:
Perseus Spring 2015 Highlights
32
From Lost to Found on the Pacific Crest Trail
“Gorge reminds us of just how strong the human spirit is, and how resilience and
determination can, in fact, triumph over despair.” —Ann Hood, author of Comfort: A
Journey Through Grief
Kara Richardson Whitely is currently having a documentary, titled Big Fat Mountain,
made about her story by Barcroft USA, a production company that works with the TLC,
Discovery, and National Geographic networks. She has written for publications like Self,
Every Day with Rachael Ray, and Runner’s World. Her story has appeared on numerous
television programs, including Oprah’s Lifeclass. A blogger, she speaks at various
women’s and health conferences across the United States.
April 2015 • Memoir/Fitness/Travel • 256 pages
World Rights: Seal Press
Debby Herbenick
The Coregasm Workout: The Revolutionary Method for Better Sex
Through Exercise
“For anyone looking to start an innovative new exercise routine, The Coregasm
Workout delivers the ultimate happy ending!” —Ian Kerner, New York Times bestselling author of She Comes First
“Debby Herbenick has written a fascinating description of the phenomenon of exerciseinduced orgasm that is at once an experiential account of a ‘coregasm’ and a guide for
those seeking to learn how to achieve one. This book helps shed light on the complexity
of orgasm as well as its intimate connection to the functioning of the whole body.
Everyone has something to learn from reading this book!” —Madeleine M. Castellanos,
MD, author of Wanting to Want: What Kills Your Sex Life and How to Keep It Alive
“As a sex therapist, clients are often surprised at the way lifestyle changes related to
diet or exercise can boost their sex life. The Coregasm Workout shows how exercise is
connected to sexual arousal and orgasm in fascinating ways.” —Rose Hartzell, PhD,
EdS, CHES, LMFT, and AASECT Certified Sexuality Therapist, San Diego
Sexual Medicine
Debby Herbenick is codirector of the Center for Sexual Health Promotion, an associate
research scientist in the Department of Applied Health Science in Indiana University,
Bloomington’s School of Public Health, and the sexual health educator for the Kinsey
Institute for Research in Sex, Gender, and Reproduction. She is the voice behind the
Kinsey Institute’s Kinsey Confidential column and podcast series. She has given two
TEDx talks (in 2011 and 2013) and is author of Amazing Sex and Read My Lips.
April 2015 • Fitness/Sexuality • 224 pages
World Rights: Seal Press
Jes Baker
Things No One Will Tell Fat Girls
With smart and sassy eloquence, veteran blogger Jes Baker calls on women to be proud
of their bodies, fight against fat shaming, and embrace a body-positive worldview. With
the same straightforward tone that catapulted her to global attention when she wrote a
public letter addressing the sexist comments of Abercrombie & Fitch’s CEO, Baker
shares personal experiences along with in-depth research in a way that is
approachable, digestible, and empowering. Featuring notable guest authors, Things No
One Will Tell Fat Girls is an invitation for all women to reject fat prejudice, learn to love
their bodies, and join the most progressive and life-changing revolution there is: the
Perseus Spring 2015 Highlights
33
movement to change their world, not their body. • Jes Baker is internationally known for
her blog The Militant Baker, the “Attractive and Fat” campaign, and her dedication to
shifting social paradigms into a place where all people are offered the opportunity to
love themselves just as they are. “Attractive and Fat” drew coverage from CNN, The
Today Show, and the BBC, among many other outlets. Her extensive body advocacy
work has continued to garner attention from hundreds of national and international
media networks. When not blogging, Baker spends her time producing the Body Love
Conference, speaking, and working with clothing companies to promote more plussize fashion.
August 2015 • Self-Help/Personal Growth • 224 pages
World Rights: Seal Press
Weinstein Books
Pamela Anderson and John Pierre
Connect and Transform: Simple Everyday Changes for Spectacular Health
A health and diet book by Baywatch beauty Pamela Anderson.
Women always wonder how celebrities maintain the perfect body while juggling insane
schedules—and now they have the opportunity to find out. Pamela Anderson, actress,
model, and vegan, shows readers how to maintain not only a healthy body but a healthy
mind—through an earth friendly diet, exercise, and a mindful lifestyle. Anderson is a
major proponent of the vegan diet. Through exclusive personal anecdotes, Anderson
reveals how she develops a healthy “fitness/mind connection” through exercise and
meditation. Readers learn what she eats, how she exercises—and how it’s all connected.
They also learn how they can “sneak in” small changes to their daily diet and exercise
regime to adopt an overall healthier lifestyle. Throughout the book, John Pierre,
“Trainer to the Stars,” provides short, easy exercises used by celebrities and sport stars
all over the country. • Pamela Anderson is an actress, model, and vegan activist known
for her roles on Home Improvement, Baywatch, and V.I.P. Anderson is a proud member of
the animal rights movement. She works with PETA (People for the Ethical Treatment of
Animals) to promote veganism and was the first recipient of the Linda McCartney
Memorial Award for animal rights protectors. • John Pierre is a nutrition and fitness
consultant known as the “Trainer to the Stars” due to his frequent work with
celebrities, rock stars, and Fortune 500 executives. He has devoted the past 25 years to
enriching peoples’ lives through his expertise in geriatrics, nutrition, fitness, women’s
empowerment, green living, and cognitive improvement.
October 2015 • Health and Fitness • 288 pages • 8-page color photo insert, 20
B&W photographs
World Rights: Weinstein Books
Dick Van Dyke with Todd Gold
Keep Moving: And Other Tips and Truths About Old Age
Beloved Hollywood icon Dick Van Dyke will celebrate his 90th birthday in December
2015. He’s an established legend, having starred in Mary Poppins, Chitty Chitty Bang
Bang, and The Dick Van Dyke Show. And yet he’s still keeping himself busy, entertaining
us through television, movies, the theater, and social media. Everyone wonders, How
does he do it? For the first time, Van Dyke shares his secrets and tips on old age: just
keep moving. Keep Moving serves as an instruction manual on how to embrace old age
with a positive attitude. The chapters are filled with exclusive personal anecdotes that
explore various themes on aging: adapting to physical and social changes, dealing with
the loss of friends and loved ones, staying current, falling in love again, and “keeping
moving” every day like there’s no tomorrow. • Dick Van Dyke is a Hollywood icon and
Perseus Spring 2015 Highlights
34
New York Times best-selling author of My Lucky Life in and out of Show Business. He has
received the Theatre World Award, a Tony, a Grammy, and four Emmys, as well as the
Screen Actors Guild Life Achievement Award in 2013. He lives in California. • Todd Gold
is a New York Times best-selling author who has collaborated
on several dozen books with celebrities, including Dick Van Dyke, Belinda Carlisle,
Maureen McCormick, Drew Barrymore, and Sonny Bono, among others. He is currently
the executive editor of XFINITY TV.
September 2015 • Memoir • 256 pages
World Rights: Weinstein Books
Louise Troh with Christine Wicker
My Spirit Took You In: The Romance that Sparked an Epidemic of Fear
We can show it without an NDA now.
Louise Troh — fiancée of Thomas Eric Duncan, the first man ever to die of Ebola in
America — breaks her silence about her experience in this deeply moving memoir,
chronicling the decades long love story that starts in Liberia and ends in an isolation
ward in Dallas, Texas. Louise Troh fled war in Liberia decades ago and made her way to
an Ivory Coast refugee camp where she met and married Eric Duncan. They had a
child but the marriage didn’t survive the stress of a refugee camp. She left for America
with their son when he was three while Eric returned to Liberia; both remarried and
then divorced other people. Years later they reconnected. Eric finally arrived in the US
to re-marry Louise and meet his son but just days after his arrival he succumbed to
Ebola and died. • Louise Troh is the fiancée of Thomas Eric Duncan, who became the
first person to die of the Ebola virus in America on October 8, 2014. Troh is from
Liberia and currently lives with her family in Dallas, Texas. • Christine Wicker is a
former religion reporter for The Dallas Morning News and the author of New York Times
bestseller Lily Dale: The True Story of the Town that Talks to the Dead. She has written
for Parade magazine, Huffington Post, and AOL’s Politics Daily. She met Louise Troh
through their congregation at Wilshire Baptist Church in Dallas, where she lives.
April 2015 • Biography/ Autobiography • 280 pages
World Rights: Weinstein Books
BenBella Books
Michael Fossel
The Telomerase Revolution: The Enzyme That Holds the Key to Human Aging …
and Will Soon Lead to Longer, Healthier Lives
This will come out before the Elizabeth Blackburn book coming from Grand
Central. He is a well-regarded researcher and professor who is working on
bringing telomere-based drugs to clinical trials, so is writing about the evolution
of this science, it’s applications, and the possibilities for therapies in the near
future. We have 3 chapters.
Dr. Michael Fossel has been in the forefront of aging research for decades and is author
of the definitive textbook on human aging. In The Telomerase Revolution, he takes us on
a detailed but highly accessible scientific journey, providing startling insights into the
nature of human aging. Every time a cell reproduces, its telomeres (the tips of the
chromosomes) shorten. With every shortening of the telomeres, the cell’s ability to
repair its molecules decreases—it ages. The Telomerase Revolution describes how
telomerase will soon be used as a powerful therapeutic tool, with the potential to
dramatically extend life and even reverse human aging. This is the definitive work on
the latest science on human aging, covering both the theory and the clinical
implications of telomerase therapy. • Dr. Michael Fossel earned both his PhD and MD
Perseus Spring 2015 Highlights
35
from Stanford University, where he taught neurobiology and research methods. Winner
of a National Science Foundation fellowship, he was a clinical professor of medicine for
almost three decades, executive director of the American Aging Association, and
founding editor of Rejuvenation Research. In 1996 he wrote the first book on the
telomerase theory of aging, Reversing Human Aging, and in 2011 he coauthored The
Immortality Edge, a best-selling discussion of the potential for extending the human
lifespan. The world’s foremost expert on the clinical use of telomerase for age-related
diseases, Fossel has lectured at the National Institute for Health and the Smithsonian
Institute. He has appeared on Good Morning America, 20/20, Extra, CNN, BBC,
Discovery Channel, and NPR.
October 2015 • Science/Health • 312 pages
World Rights: BenBella Books
Michelle Gielan
Broadcasting Happiness: The Science of Igniting and Sustaining Positive Change
We are all constantly broadcasting information to others, even if we don’t say a word.
Drawing from her experience as a researcher and journalist, Michelle Gielan shares
strategies for choosing the right message, getting through to others (especially during
moments of high stress), and using nonverbal communication to your advantage. Most
important, you’ll understand why positivity is the most underutilized resource available.
Change is possible, and by incorporating simple communication habits, which often
take just a couple of minutes a day, you can ripple out that positive change to others
and create an upward spiral of success. • Michelle Gielan, founder of the Institute for
Applied Positive Research, is an expert on the science of positive communication. She
works with Fortune 500 companies and schools to raise employee engagement,
productivity, and happiness at work. Gielan is a partner at GoodThink, a positive
psychology consulting firm, and she holds a master’s in applied positive psychology
from the University of Pennsylvania. Her research and advice have received attention
from Forbes, USA Today, CNN, FOX, Huffington Post, and NPR.
August 2015 • Business/Psychology • 224 pages
World Rights: BenBella Books; Chinese (simp.): CITIC
Jeanne Segal
Feeling Loved: The Science of Nurturing Meaningful Connections and Building
Lasting Happiness
Tapping into the latest in brain science, emotional psychology, and early childhood
development, this text aims to give readers the roadmap to finding love and happiness.
New research confirms that one’s ability to deal with stress and the experience of feeling
loved are directly connected to the ability to find happiness. This book enables readers
to identify the challenges in their lives that are keeping them from giving and receiving
love, to use techniques proven to reduce stress and regulate emotions, and to transform
relationships with those around them. • Jeanne Segal is a psychologist, sociologist,
author, and pioneer for mental health innovation. She founded a nonprofit self-help
website with her husband and has been helping individuals for more than 30 years.
November 2015 • Personal Growth/Psychology • 208 pages
World Rights: BenBella Books
Caroline Cederquist
The MD Factor Diet: A Physician’s Proven Diet for Metabolism Correction and
Healthy Weight Loss
Obesity is a worldwide epidemic, with millions of people suffering from weight-related
ailments. The MD Factor Diet reveals how metabolic dysfunction is a major cause of
weight gain and a serious obstacle to weight loss. In this revolutionary guide, Dr.
Perseus Spring 2015 Highlights
36
Caroline Cederquist helps to identify whether your metabolism is the problem and to
combat this considerable opponent to weight loss. In her MD Factor Action Plan, she
lays out the simple ways to correct metabolism, improve cholesterol and blood pressure,
enhance sleep quality, and more! In just two weeks, Dr. Cederquist’s unique and
innovative program will help you achieve a more energized, lighter, and healthier you!
• Caroline Cederquist, MD, is an expert in the field of weight loss and metabolism. As
the director of the Cederquist Medical Wellness Center and bistroMD, Dr. Cederquist
helps people transform their bodies through an innovative home diet delivery program.
She is a nationally recognized media personality who has been featured on television
shows such as Dr. Phil and The Ricki Lake Show and in other media outlets, including
the Huffington Post, New York Times, and Parenting Magazine.
December 2014 • Health/Diet • 264 pages
World Rights: BenBella Books
Bruce Roseman
The Addictocarb Diet: Avoid the 9 Highly Addictive Carbs While Eating Anything
Else You Want
There’s a reason diets don’t work. Science has shown that a class of carbohydrates
called “addictocarbs” light up the brain’s pleasure centers, causing irresistible cravings
that make it almost impossible to eat moderately. Finally, there’s a way to overcome this
addiction. It’s called The Addictocarb Diet, and it’s a cure—not a fad. In this
revolutionary new approach to weight loss, Dr. Bruce Roseman reveals how he
transformed his life and the lives of close to 1,000 of his patients with this simple yet
effective new diet based on the latest findings in addiction neuroscience. The
Addictocarb Diet teaches how to avoid the nine highly addictive carbs while eating
anything else you want through his comprehensive diet’s three steps: “Shaking the
Addiction,” “Addictocarb Rehab,” and “Staying Slim.” This revolutionary new system is
perfect for everyone, including those with gluten or lactose sensitivities, vegetarians,
diabetics and sufferers of other ailments, and even those just looking to lose a little
weight! • Dr. Bruce Roseman has been a family doctor in private practice in Manhattan
for 30 years and is affiliated with Mount Sinai Hospital. He has served as medical editor
for several food- and health-related books and magazines, including The Olive Oil
Cookbook, The Low Cholesterol Oat Cure, and Whittle’s The Health Report and as a
medical columnist for Woman’s World.
July 2015 • Health and Fitness/Diet and Nutrition • 220 pages
World Rights: BenBella Books
Del Sroufe with LeAnne Campbell
The China Study Quick and Easy Cookbook: Cook Once, Eat All Week with Whole
Food, Plant-Based Recipes
A new book for the China Study publishers
From the best-selling author of Forks Over Knives: The Cookbook comes the third in a
line of successful China Study cookbooks, which have sold more than 425,000 copies.
In this installment, Chef Del Sroufe takes kitchen time management to the next level
and provides busy home cooks with menu plans, pantry lists, and more than 100
delicious plant-based recipes that are quick, easy, and multipurpose. Sroufe teaches
how to cook one day a week and prepare meals ahead of time so meals can be simple,
healthy, and delicious—even for those with a busy schedule! Edited by LeAnne
Campbell, author of The China Study Cookbook, every recipe follows the nutrition
standards set forth by The China Study, ensuring optimal healthful and quality eating.
• Del Sroufe went to work in 1989 for one of Columbus’s premier vegetarian
restaurants, the King Avenue Coffeehouse, where he honed his craft as a baker and
chef. Sroufe opened Del’s Bread, a vegan bakery, before beginning vegan meal-delivery
service in 2001. In 2006, he joined Wellness Forum Foods as co-owner and chef. Sroufe
Perseus Spring 2015 Highlights
37
is author of Forks over Knives: The Cookbook, a vegan cookbook companion to the
acclaimed documentary Forks over Knives. • LeAnne Campbell PhD, authored The
China Study Cookbook and has been preparing meals based on a whole-food, plantbased diet for almost 20 years.
May 2015 • Cooking/Vegetarian and Vegan • 320 pages • color photos
World Rights: BenBella Books; Spanish: Editorial Sirio
Kim Campbell with a forward by T. Colin Campbell, PhD
The PlantPure Nation Cookbook: The Official Companion Cookbook to the
Breakthrough Film ... with over 150 Plant-Based Recipes
The PlantPure Nation Cookbook brings the powerful, science-based approach to nutrition
into your kitchen, featuring mouthwatering recipes that promote the health benefits of a
whole-food, plant-based diet. Recipe developer Kim Campbell shares over 150
extensively tested, 100 percent plant-based recipes that she has created and cultivated
over 25 years of vegan cooking, such as the “Caribbean Quinoa Bowl,” “Buffalo Beans
and Greens,” “Edamame Burgers,” and a delicious “Reuben Potato Bake.” The book is
also a companion to the documentary film The PlantPure Nation created by the director
and producers of Forks over Knives. This film captures the story of plant-based
nutrition’s impact on a small town in the American rural South and the effort to bring
about historic political change. With a foreword by The China Study’s Dr. T. Colin
Campbell, the book includes tips, tricks, and grocery lists for everyone interested in a
whole-food, plant-based diet. • Kim Campbell is the daughter-in-law of Dr. T. Colin
Campbell, author of the successful The China Study and father of the rapidly growing
plant-based nutrition movement. She works with her husband, Nelson, promoting
health and wellness. With her honed culinary skills, she knows how to create flavors,
textures, and presentations that will appeal to anyone experiencing a plant-based diet
for the first time. Campbell holds a bachelor’s degree in human service studies, with a
minor in nutrition and child development, from Cornell University.
January 2015 • Cooking/Vegetarian and Vegan • 304 pages
World Rights: BenBella Books; French: Éditions l’Age d’Homme
Lindsay S. Nixon
Happy Herbivore Guide to Plant-Based Living
From one of the major Vegan Cookbook authors comes a guide on how to go
Vegan.
Embracing any new lifestyle entails facing changes, questions, and skeptics, but one
doesn’t have to do that alone. In Happy Herbivore Guide to Plant-Based Living, bestselling author Lindsay S. Nixon provides a practical, in-depth guide to transitioning to—
and living—a plant-based life. Her expertise has already helped hundreds of thousands
switch to this healthier regimen. She offers tips on what to say to critical carnivores,
how to live a plant-based life with a busy lifestyle, and ways to make easy substitutions
in recipes that won’t change the texture and taste of favorite dishes, providing insight
into key ingredients to include in a diet while exposing the myths concerning soy, carbs,
fat, and protein. This book is filled with beautiful full-color photos, new plant-based
recipes, and Nixon’s savvy advice. • Lindsay S. Nixon is the best-selling author of the
Happy Herbivore cookbook series, which has sold over 200,000 copies; her website,
HappyHerbivore.com, received over 1.9 million unique visitors in 2013. Her recipes have
been featured in the New York Times, VegNews, and Women’s Health and on
Oprah.com, Fitness.com, WebMD.com, and Shape.com, among many other outlets.
May 2015 • Health/Diet and Nutrition • 256 pages • color photos
World Rights: BenBella Books
Perseus Spring 2015 Highlights
38
Other titles by Lindsay S. Nixon in the Happy Herbivore cookbook series
The Happy Herbivore Cookbook
Everyday Happy Herbivore
Happy Herbivore Abroad
Happy Herbivore Light and Lean
Happy Herbivore Holidays and Gatherings
Lani Muelrath
The Plant-Based Journey: A Step-by-Step Guide for Transitioning to a Healthy
Lifestyle and Achieving Your Ideal Weight
It’s been proven that a plant-based diet is good for your weight, health, budget, and the
environment, but until now the proof hasn’t come with a game plan. The Plant-Based
Journey provides support for every step of the way to make your transition to a plantbased diet a fun and fulfilling experience. In this accessible five-step guide, Lani
Muelrath empowers you as you make your own dietary transition. In addition, she
explains how exercise and your mind-set support dietary change. Muelrath shares more
than 20 recipes along with meal-plan templates and ready-in-minutes recipes to pull
together delicious and satisfying meals. Whether you’re a plant-based newbie looking to
shed pounds or a seasoned vegan in search of fresh inspiration and navigational skills,
The Plant-Based Journey is your essential and definitive guide to a healthier, trimmer
you. • Lani Muelrath, MA, is an award-winning professor and instructional design
expert specializing in plant-based living, fitness, and weight management. She is
published in prominent magazines, blogs, and newsletters and has recently been
featured by ABC, USA Today, and the Saturday Evening Post.
September 2015 • Vegan/Health • 304 pages
World Rights: BenBella Books
Kory Kogon, Breck England, and Julie Schmidt
Presentation Advantage: How to Inform and Persuade Any Audience
A book from the FranklinCovey group.
The average attention span of an adult is eight seconds—eight seconds! How do you get a
message across in that time? In Presentation Advantage, FranklinCovey outlines its
“Connect Model,” the mental model that allows you to connect with the message,
yourself, and the audience during any presentation. Your audience’s distractions will no
longer override what you have to say. • Kory Kogon is global practice leader for
productivity, focusing her research and content development on time and project
management and communication skills. Before joining FranklinCovey, she spent more
than six years as the executive vice president of worldwide operations for
AlphaGraphics, Inc. • Dr. Breck England is senior product architect and writer in chief
for FranklinCovey. As a senior consultant, Breck has 25 years of field experience in
helping some of the world’s prime corporations become more effective in leadership and
communication. • Julie Schmidt is a regional practice leader for FranklinCovey’s
Productivity Practice, partnering with the northeastern and southeastern US and
Canada regions. Before joining FranklinCovey, she spent more than 12 years with Xerox
Corporation’s Professional Services Division.
September 2015 • Business/Marketing • 208 pages
World Rights: BenBella Books
Cicada Books
Alice Bowsher
The Line
Perseus Spring 2015 Highlights
39
A wonderfully clever crossover adult coloring book.
In this interactive coloring book, readers follow a neon line that turns successively from
a tightrope into a washing line, a cable car, a plate of spaghetti, a rope bridge, and a tug
of war. Playful characters dance, queue, climb, and frolic in the gate-folded pages,
adding a level of wit and humor that will appeal to adults as much as children. • Alice
Bowsher is a young illustrator whose work is to be featured in the upcoming Boden
collection as well as in numerous publications.
June 2015 • Coloring Book—All Ages • 24 pages • illustrations throughout
World Rights: Cicada Books
Sam Knee
The Bag I’m In: Youth Street Fashion, 1959–1989
In 20th-century Britain, young people have defined their region, class, and musical
taste through their clothes. From Mod to Skinhead and Rocker to Rudeboy by way of
Goth, the look of each movement is clearly depicted in this key resource for fashion
students, fans, and cultural historians. This cultural archive features the distinctive
illustration style of Florence Bamberger and previously unpublished photography.
• Sam Knee is author of the critically acclaimed A Scene Between; he came of age in the
indie UK music and fashion scene of the 1980s.
October 2015 • Fashion/Music • 304 pages • photos throughout
World Rights: Cicada Books
Hazelden Publishing
Tracey Cleantis
The Next Happy: Let Go of the Life You Planned and Find a New Way Forward
“[A] must-read for anyone who’s had enough of platitudes and is ready for a self-help
manual with a dose of reality.” —Publishers Weekly (starred review)
“A bold, brave and incredibly relevant book.” —Lee Woodruff, New York Times bestselling author of Perfectly Imperfect—a Life in Progress, with her husband, Bob
Woodruff, and CBS This Morning contributor
“Lovingly supportive yet realistic, it is written with honesty and humor.” —Anna
Jedrziewski, Retailing Insight
“An antidote for the supposed-to-be’s which plague so many of us. If you have dashed
dreams, if you live in a world of hurt, if you can’t see your way out, read The Next
Happy and finally heal! I wish I’d had this book on my bed-side table long ago.” —Laura
Munson, New York Times best-selling author of This Is Not the Story You Think It Is: A
Season of Unlikely Happiness and founder of Haven Retreats.
Tracey Cleantis has personal experience with moving on from impossible plans when
fertility treatments did not work for her. Now a certified, licensed marriage and family
therapist with a national reputation as an expert on dealing with losses and letting go,
she runs two popular psychology blogs: Freudian Sip on the Psychology Today website
and La Belette Rouge, which is rated one of the top-10 psychology and memoir blogs.
Cleantis has been featured in media outlets such as the Huffington Post, Psychologies
Magazine, and Redbook.
March 2015 • Self-Help • 200 pages
Perseus Spring 2015 Highlights
40
World Rights: Hazelden Publishing
Joseph Shrand and Leigh Devine
Do You Really Get Me? Finding Value in Yourself and Others Through Empathy
and Connection
In a sense, we all try to be mind readers. We “theorize” about whether we are admired
or envied, despised or loved. Psychologists use the term “theory of mind” to describe our
natural tendency to make assumptions about what others think and how they feel
about us based on their tone of voice, facial expressions, and body language. The more
emotional baggage we bring to our interactions, the more likely we are to negatively
misinterpret other people’s feelings and the more disconnected from them we become.
In this groundbreaking book, Joseph Shrand and Leigh Devine teach us that by setting
aside self-doubt and assuming the best about ourselves and others, we can make more
meaningful connections based on mutual respect and value. • Joseph Shrand, MD, is
an instructor of psychiatry at Harvard University Medical School. He applies his IMaximum (I-M) Approach to this text and as a medical director at the High Point
Treatment Center. He has also authored The Fear Reflex. • Leigh Devine has an MS
from Columbia University Graduate School of Journalism and has written and
produced many notable publications and documentary programs, specializing in
psychology, medicine, and science.
October 2015 • Personal Growth/Psychology • 200 pages
World Rights: Hazelden Publishing
Jeff Jay
Navigating Grace: A Solo Voyage of Survival and Redemption
Nice spiritual survival story
Jeff Jay’s recent life was full of tragedy: his marriage had ended, his father had passed
away, his brother had committed suicide, and Jeff’s own alcoholism had taken him to
the edge of death. At the threshold of self-destruction, Jeff set out on a solo escape by
sea on an old sloop named Lifeboat. It ultimately became a journey of personal
transformation. Finally able to breathe, Jeff relaxed into his first day sailing the Atlantic
when a dark winter storm descended, tossing him into a weeklong fight for survival on
the open sea. As he faced the realization that only divine intervention could deliver him
from certain death, Jeff desperately called on the deity that had intervened in the
darkest hours of his addiction years earlier. An intensely personal testimony to calling
on the power of grace in our darkest hours, Jeff’s is a beautifully written tale of farfetched dreams, desperate prayers, and those miraculous moments that change our
lives forever. • Jeff Jay is an addiction specialist, popular speaker and consultant, and
co-author of the best seller Love First. He has appeared on CNN, PBS, Forbes Online,
and in numerous professional journals.
August 2015 • Travel/Memoir • 220 pages
World Rights: Hazelden Publishing
Rosemary O’Conner
A Sober Mom’s Guide to Recovery: Taking Care of Yourself to Take Care of
Your Kids
Recovering from an addiction is difficult, but when you add the tremendous
responsibilities of motherhood, recovery can seem like an impossible goal. A Sober
Mom’s Guide to Recovery combines down-to-earth advice and inspiring stories from
recovering moms to offer guidance on over 50 topics, including stress, relapse,
relationships, shame, dating, and parenting. The result is a practical handbook for daily
life, building strong relationships with one’s children, and finding hope for the future.
• Rosemary O’Conner is the founder of Recovery Services for Women and a certified
recovery/life coach. She serves on the advisory board of Stepping Stone, an alcohol and
Perseus Spring 2015 Highlights
41
drug recovery program for women.
September 2015 • Personal Growth/Psychology • 200 pages
World Rights: Hazelden Publishing
Microcosm Publishing
Microcosm Publishing specializes in work designed to make readers feel good about
being alive, take an active role in bettering their lives, and impact the world around
them. Microcosm emphasizes self-empowerment, showing hidden histories, and
fostering creativity by challenging conventional publishing wisdom with books and
bookettes about DIY skills, food, zines, and art.
Elly Blue
Bikenomics
Bikenomics provides a surprising and compelling new perspective on the way we get
around and on how we spend our money, as families and as a society. Elly Blue starts
with a look at real transportation costs and moves on to examine the current civic costs
of our transportation systems. She tells the stories of people, businesses, organizations,
and cities who are investing in two-wheeled transportation with tremendous success.
• Elly Blue is author of Everyday Bicycling, and her work has appeared on
Bicycling.com and in BikePortland, Bitch Magazine, Grist Magazine, Momentum, and
Reclaim Magazine. She has been featured on Democracy Now! and Oregon Public
Broadcasting, as well as in the Oregonian. She blogs about bicycling and empowerment
at TakingTheLane.com.
Published • Transportation/Cycling • 192 pages
World Rights: Microcosm Publishing; Japanese: Ohta Shuppan; Chinese (c): Motif Press
Joshua Ploeg
In Search of Lost Taste: The Adventure Vegan Cookbook
This book follows Joshua Ploeg, the traveling chef. The stories (and recipes) shared are
from Ploeg’s many appointments—where he shows up with a bag of groceries and cooks
his clients a multicourse vegan meal using their pots and pans. Ploeg relies on his
background playing in a punk rock band and his spark to fuel creative, risky, and
unique dinners. • Joshua Ploeg is a vegan personal chef/caterer, writer, and punk
musician. He has written multiple cookbooks, including This Ain’t No Picnic and
Something Delicious This Way Comes: Spellbinding Vegan Cookery.
Fall 2014 • Cooking and Wine • 128 pages
World Rights: Microcosm Publishing
Missionday
Missionday, established in 2013, publishes health- and business-related books. It
focuses on helping select authors share their ideas through unique content-ownership
arrangements and research-based marketing strategies.
We are very excited to have these! Hope you are too. We’re just wrapping up
licenses in Spain and France. More to come.
Tom Rath is an expert on the role of human behavior in business, health, and
economics. He has written five international best sellers over the past decade, starting
Perseus Spring 2015 Highlights
42
with the number one New York Times best seller How Full Is Your Bucket? In 2013, his
StrengthsFinder 2.0 was the top-selling book worldwide on Amazon.com. His latest New
York Times best sellers are Strengths-Based Leadership, Wellbeing, and Eat Move Sleep.
In total, his books have sold more than 6 million copies and have made more than 300
appearances on the Wall Street Journal best-seller list. In addition to his work as a
researcher, writer, and speaker, Rath serves as a senior scientist and advisor for
Gallup, where he previously spent 13 years leading the organization’s work on employee
engagement, strengths, leadership, and well-being. He holds a BA in psychology from the
University of Michigan and an MS in psychology from the University of
Pennsylvania, where he is now a guest lecturer.
Eat Move Sleep: How Small Choices Lead to Big Changes
This is one of those rare books that come along to change how we think, feel, and act
every day. While Tom Rath’s best sellers on strengths and well-being have already
inspired more than 6 million people in the last decade, Eat Move Sleep reveals his
greatest passion and expertise. Quietly managing a serious illness for more than 20
years, Tom has assembled a wide range of information on the impact of eating, moving,
and sleeping. Written in his classic conversational style, Eat Move Sleep features the
most proven and practical ideas from his research. This remarkably quick read offers
advice that is comprehensive yet simple and often counterintuitive but always credible.
Eat Move Sleep will help readers make good decisions automatic. With every bite one
takes, a better choice will be made. Readers will move a lot more than they do today and
sleep better than they have in years. More than a book, Eat Move Sleep is a new way to
live.
“One of the most successful nonfiction writers of his generation, Tom Rath has
produced a blockbuster book that offers readers deep insights alongside specific
actions. Eat Move Sleep is a transformative work.” —Daniel Pink, best-selling author of
Drive and To Sell Is Human
“For managers to be successful, this book on eating, moving, and sleeping is essential.”
—Globe and Mail’s Top Business Books of 2013
“A passionate and practical guide to how to live better and longer. Eat Move Sleep will
change your life. It might also save it.” —Sir Ken Robinson, best-selling author of
The Element
“Tom Rath’s next project [Eat Move Sleep] may be his most important yet.... Fortune
500 leaders look to him as one of the greatest thinkers of his generation.” —
Washingtonian
Published • Self-Help/Well-Being • 240 pages • World Rights: Missionday; German:
Goldman Verlag; Polish: Vital; Russia: Alpina Publishers; Chinese (simp.): China Youth
Press; Chinese (comp.): Motifpress Co., Ltd.; Japanese: Shinchosha; Korean: Hanbit
Media; Lithuania: UAB Media Incognito; Thailand: Openworlds
Are You Fully Charged? The 3 Keys to Energizing Your Work and Life
In this short, easy read, Tom Rath reveals the three keys that matter most for our daily
health and well-being and effectiveness in our work. Drawing on the latest and most
practical research from business, psychology, and economics, he focuses on changes we
can make to create better days for ourselves and others. Are You Fully Charged?
challenges us to stop pursuing happiness and focus on meaningful work instead. It will
lead us to rethink daily interactions with the people who matter most and show us how
to create the energy we need in order to be our best every day.
May 2015 • Business/Well-Being • 240 pages
Perseus Spring 2015 Highlights
43
World Rights: Missionday
Oneworld
Thomas Povey
Professor Povey’s Perplexing Problems: Pre-University Physics and Maths Puzzles
with Solutions
Uncompromisingly challenging, this valuable guide provides fascinating insight into the
strange world of the United Kingdom’s most prestigious universities—Oxford and
Cambridge. Consisting of over 100 of the toughest puzzles asked in the mathematical
sciences at Oxbridge interviews, this is the essential guide for those wanting to apply to
either of these enigmatic universities (as well as for those who are just plain curious to see
whether they have what it takes to study at Oxbridge). Compiled in an easy-to-use format
with 10 chapters split across the mathematical sciences—including visual aids and
historical asides—each section offers a new way of thinking about the math and physics
you already know, with each answer providing a humorous blend of personal anecdote,
scientific history, and application. • Thomas Povey studied physics at St. Catherine’s
College, Oxford, and went on to complete a doctor of philosophy in the Turbomachinery
Group; he was subsequently appointed as the Rolls Royce Industrial Fellow before taking
up his current post as tutorial fellow at University College in 2004. He lives in Oxford,
United Kingdom.
September 2015 • Science/Mathematics • 288 pages • World Rights: Oneworld; Korean:
Banni Publishing; Chinese (simp.): Hunan Science and Technology Press Co;
Japanese: Maruzen
Chris Geiger
The Cancer Survivors’ Club
This new collection offers truly inspirational, uplifting, and reassuring survival stories.
These poignant personal accounts from normal people demonstrate an extraordinary
determination to survive against the odds and prove that, with survival rates doubling,
anything is possible. Each story is written from the perspective of survivors or their loved
ones and will provide those touched by cancer with hope, strength,
and encouragement.
“I have no doubt this book will be very useful indeed. When a diagnosis is made many
people are afflicted by fear and negativity—Chris Geiger will prove an inspiration.”
—Bel Mooney, Daily Mail columnist
“What a wonderful book. I laughed I cried and was inspired.” —Nursing Times
“I feel this is a very inspirational book to read and shows that with courage, determination
and a positive attitude cancer can be beaten.” —Bob Champion, MBE, Grand National
winner and cancer survivor
Chris Geiger is a UK- and US-based journalist who was diagnosed with non-Hodgkin
lymphoma and given only three months to live while still in his twenties. He began a twoyear battle that would change his life. He won the Columnist of the Year Award from EDF
Energy for his numerous lighthearted newspaper columns publicizing cancer and cancer
charities. He also writes regular columns for both local and
national newspapers.
February 2015 • Self-Help/Cancer • 208 pages
Perseus Spring 2015 Highlights
44
World Rights: Oneworld
Ilan Pappe
The Biggest Prison on Earth: A History of the Occupied Territories
Following his critically acclaimed investigation of the ethnic cleansing of Palestine in the
1940s, renowned Israeli historian Ilan Pappe turns his attention to the annexation and
occupation of Gaza and the West Bank to bring us the first comprehensive critique of the
Occupied Territories. Based on groundbreaking archival research, NGO records, and
eyewitness accounts, Pappe’s investigation of the “bureaucracy of evil” explores the
brutalizing effects of occupation, from the systematic abuse of human and civil rights,
Israel Defense Forces roadblocks, mass arrests, and house searches to the forced
population transfer, the settlers, and the infamous wall that is rapidly turning the West
Bank into an open prison. Providing a sharp contrast with life in Israel, this is a brilliantly
incisive and moving portrait of daily life in the Occupied Territories. • Ilan Pappe holds
the chair in history at the University of Exeter and is academic director of the Research
Institute for Peace at Givat Haviva and chair of the Emil Touma Institute for Palestinian
Studies, Haifa. He is also author of the best-selling A History of
Modern Palestine.
May 2015 • Current Events/Politics • 288 pages
World Rights: Oneworld
Roaring Forties Press
Roaring Forties Press (RoaringFortiesPress.com) is an innovative publishing company
dedicated to the proposition that books can be both smart and stylish. Its books are
designed to open readers’ eyes, literally and metaphorically. Roaring Forties Press was
founded by Deirdre Greene and Nigel Quinney, who together have more than 50 years’
experience in all facets of the publishing industry, both in the United States and
abroad. Ten years ago, they decided to collaborate to create books that enrich both the
eye and the mind.
Julie McSorley and Marcus McSorley
Out of the Box: The Highs and Lows of a Champion Smuggler
We are negotiating an ANZ license and there is a film deal in the works. More to
come!
Reg Spiers arrived in England in 1964 as a world-class athlete. He returned to Australia
in a box, but that was only the start of his adventures. Crazily impulsive, romantic, and
free-spirited, Spiers became a national hero for smuggling himself 13,000 miles home
as air freight. But as his fame and sporting career faded, Spiers decided to smuggle
something very different. Soon, he was on the run with his girlfriend, playing a cat-andmouse game with police on three continents. A wild road trip across India and Africa
—involving idyllic beaches and prison hellholes, shady friends and shadier cops, guntoting militias and drug-running gangsters—led to a court room in Sri Lanka and the
fight of his life. Could Spiers beat the death sentence he’d just been given, or was this
box too big to climb out of? • Julie McSorley is a freelance illustrator and writer. She
lives in Spain with her husband and divides her time between writing and painting.
• Marcus McSorley is an actor who has done theater, short films, commercials, and a
lot of Shakespeare. He lives on the same street where his father built the infamous
box in 1964.
October 2014 • True Crime • 300 pages
World Rights: Roaring Forties Press
Perseus Spring 2015 Highlights
45
Colette Rausch with a foreword by the Dali Lama
Speaking Their Peace: Voices from Countries Emerging from Conflict
WE are excited about the foreword.
Packed with 100 unforgettable interviews from 11 conflict zones across the globe,
Speaking Their Peace lets “ordinary” people tell their own extraordinary stories of life
during wartime and their efforts to build better, more peaceful lives for themselves,
their families, and their societies. Speaking Their Peace gives voice to a remarkable
variety of people: women whose husbands and children were grabbed from their hands
and slaughtered—women who tell us they are trying to hide their sadness for the sake
of the children who remain; ex-soldiers, some celebrating the righteous cause for which
they fought, others wondering what happened to the social justice for which their
comrades died; former child soldiers, terrifying even to their own families, describing
how they are working to reconcile victims and victimizers; students, traumatized when
friends were raped and murdered, explaining how today they are using their education
to fight for women’s rights. The conflict zones are Libya, Afghanistan, Sudan,
Burma/Myanmar, Nepal, Kosovo, Nicaragua, Peru, Liberia, Yemen, and Iraq.
• Colette Rausch has worked for 20 years to build the rule of law in countries emerging
from conflicts. She is currently the associate vice president for governance, law, and
society and director of the Rule of Law Center at the United States Institute of Peace.
March 2015 • Biography/International Politics • 304 pages
World Rights: Roaring Forties Press
Perseus Spring 2015 Highlights
46
Unhooked Books
Unhooked Books focuses on titles that help people unhook from complicated
relationships and resolve high-conflict disputes. It publishes titles on self-help,
borderline personality disorder, narcissistic personality disorder, health and wellness,
parenting and co-parenting, and other great topics.
Bill Eddy and L. Georgi DiStefano
It’s All Your Fault at Work: Managing Narcissists and Other High Conflict People
No, it’s not just your imagination—more and more people in the workplace today have
high-conflict personalities, and they can make your life at work stressful, frustrating,
and extremely challenging. The good news is that their behavior is not about you—it’s
about them—and you can learn strategies and techniques to deal with them more
effectively. Based on Bill Eddy’s high-conflict personality theory, he and coauthor L.
Georgi DiStefano expertly define the problem and walk you through their proactive
approach to minimizing conflict and keeping interactions with these people as peaceful
as possible.
“This book belongs in every leader’s library. Although I believe there’s a pearl of good in
everyone, some people’s pearl is hard to find. You may not be able to change a high
conflict personality, but by using Bill Eddy’s and Georgi DiStefano’s techniques, you’ll
be able to keep the focus on solutions rather than arguments.” —Ken Blanchard,
coauthor of The One Minute Manager® and Leading at a Higher Level
Bill Eddy, LCSW, Esq., is a lawyer, therapist, and mediator and president of the High
Conflict Institute. Eddy is a certified family law specialist in California and senior family
mediator at the National Conflict Resolution Center in San Diego. Previously, he was a
licensed clinical social worker. He is on the faculty of the Straus Institute for Dispute
Resolution at the Pepperdine University School of Law and the National Judicial
College. • L. Georgi DiStefano, LCSW, has served as a clinician, program director,
trainer, and consultant throughout her career. She has worked as a trainer for the
National Association of Social Workers on alcohol/substance dependency and has been
invited to speak on her work at international conferences. This is her third book.
February 2015 • Management/Relationships • 244 pages
World Rights: Unhooked Books
Bill Eddy
It’s All Your Fault: 12 Tips for Managing People Who Blame Others for
Everything
Therapist and mediator Bill Eddy offers practical methods for handling high conflict
people in any situation, including neighbor disputes, workplace conflicts, family battles,
arguments with strangers, and so forth.
Published • Relationships/Workplace Issues • 256 pages
World Rights: Unhooked Books
Also by Bill Eddy:
BIFF: Quick Responses to High Conflict People by Bill Eddy
Perseus Spring 2015 Highlights
47
Unhooked Books
Lynne Kenney and Wendy Young
Bloom: 50 Things to Say, Think, and Do with Anxious, Angry, and
Over-the-Top Kids
Bloom is a brain-based approach to parenting all children. Stop second-guessing the
way you handle misbehaviors and learn why they occur in the first place. Come to
understand the developmental origins of behaviors and take a fresh look at how you
can address them with skill-building techniques that produce real and lasting change.
• Lynne Kenney, PsyD, is a mother of two, a practicing pediatric psychologist, and
author of The Family Coach Method. She has advanced fellowship training in forensic
psychology and developmental pediatric psychology from Massachusetts General
Hospital/Harvard Medical School and Harbor-UCLA/UCLA Medical School. Recently
named one of the Top 100 Docs to “Listen to” on Twitter, Dr. Kenney has been featured
in Parents, Parenting, and People magazines. • Wendy Young, LMSW, BCD, is the mom
of three, an award-winning child and family therapist, and an early childhood mental
health consultant. She is clinical director of Comprehensive Counseling and Consulting,
LLC. Her writing has appeared in magazines such as Parenting, Family Fun, and
Woman’s World.
May 2015 • Parenting • 256 pages • World Rights: Unhooked Books
Visible Ink Press
Samuel Willard Crompton
The Handy Military History Answer Book
This book has all the answers to more than 1,100 questions on the history of war,
weapons, tactics, strategies, and logistics. Key battles, turning points, important people,
and events that helped shape history are also included, with an overview of the
aftermaths of conquests and destruction of warfare. Everything from small
miscalculations to the biggest invasions are covered; from the early Greeks and Romans
to Genghis Kahn, through civil wars and world wars, to modern weapons and terrorism,
this book provides a concise and captivating look at how the military has shaped world
history. • Samuel Willard Crompton has authored several books about war and its
side effects, including The Handy Civil War Answer Book. He also contributed to the 24volume American National Biography and is a specialist on the French and Indian Wars.
March 2015 • History/Military • 560 pages • B&W photos, illustrations, and maps
World Rights: Visible Ink Press
Patricia Barnes-Svarney and Thomas E. Svarney
The Handy Nutrition Answer Book
From nutrition basics to food chemistry, from food allergies to illnesses and diets, this
book explores over 800 questions about food, nutrition, and maintaining one’s health.
An appendix provides an easy-to-use and in-depth look at the effectiveness of several
popular weight loss and lifestyle diets, including gluten-free, vegan, vegetarian,
Mediterranean, Weight Watchers, Atkins, and more. A helpful glossary of terms enables
readers to fully grasp the concepts discussed. Nutrition and its misconceptions are also
traced throughout history. • Patricia Barnes-Svarney has written or coauthored more
than 35 books, including The Handy Math Answer Book and the award-winning New
York Public Library Science Desk Reference. • Thomas E. Svarney is a scientist who has
written extensively about the natural world. He has also coauthored multiple books
with Patricia Barnes-Svarney, including The Handy Dinosaur Answer Book.
Perseus Spring 2015 Highlights
48
February 2015 • Cooking/Reference • 384 pages • B&W photos, illustrations, charts,
and tables
World Rights: Visible Ink Press
David A. Leeming
The Handy Mythology Answer Book
Whether modern or ancient, every culture has its myths. Mythology forms our
understanding of our origins, history, and traditions. The Handy Mythology Answer
Book examines and explains myths and mythology from the ancient Greek and Roman
to the Egyptian and Babylonian, from the Native North American Indian to the Celtic,
Middle Eastern, Indian, Asian, and African, as well as the lesser-known myths from
around the world. It answers nearly 600 questions and offers fun facts about the
treachery and the violence, the inspirational and the epic, and the supernatural
monsters and heroic mortals found in mythology. • David A. Leeming received his BA
in English from Princeton University and his PhD in comparative literature from New
York University. He spent eight years teaching at Robert College in Istanbul and 26
years at the University of Connecticut in Storrs, where he is an emeritus professor of
English and comparative literature. His books include a biography of James Baldwin
and many books on mythology, including, most recently, Myth: A Biography of Belief,
Jealous Gods and Chosen People. He is also editor in chief of The Encyclopedia of
Psychology and Religion.
August 2014 • Mythology/Reference • 400 pages
World Rights: Visible Ink Press
Wharton Digital Press
Charlene Li
The Engaged Leader: A Strategy for Your Digital Transformation
Technology has revolutionized the very idea and nature of relationships, including those
between leaders and their followers. Yet New York Times and Wall Street Journal bestselling author Charlene Li argues that many leaders remain at arms length from those
they lead and serve, relying on specialized teams to interact with customers, on their
direct reports to keep tabs on how employees are doing, and on the digital natives in
their organizations to stay abreast of new technologies. It’s time to make a change: Li
helps readers to connect directly by listening, sharing, and engaging, using digital
technologies. • Charlene Li is founder and CEO of Altimeter Group and author of the
New York Times best seller Open Leadership: How Social Technology Can Transform
How You Lead. She is also coauthor of the critically acclaimed, best-selling
Groundswell: Winning in a World Transformed by Social Technologies, named one of the
best business books of 2008.
March 2015 • Business/Leadership • 110 pages
World Rights: Wharton Digital Press
Kevin Werbach and Dan Hunter
The Gamification Toolkit: Dynamics, Mechanics, and Components for the Win
In the office world, there are many games to be played. Kevin Werbach and Dan Hunter
have figured out that you can actually utilize the strategies behind playing true games
and apply them to the workplace. Games can offer valuable insights and practical tools
to improve business performance. In this work specifically, the authors are able to go
deeper into the key game elements that help you to take your “gamification” to the next
Perseus Spring 2015 Highlights
49
level in the business setting. This is a brief but comprehensive guide to help you build a
game—for the win. • Kevin Werbach is a leading expert on legal, business, and public
policy aspects of the Network Age. He is associate professor of legal studies at the
Wharton School, University of Pennsylvania, where he was named the first “Iron Prof”
for his gamification research. • Dan Hunter is an expert on Internet law, intellectual
property, and the application of games to public policy arenas. He is the Foundation
Dean of Swinburne Law School in Australia and regularly publishes on issues dealing
with the intersection of computers and law.
May 2015 • Business • 50 pages
World Rights: Wharton Digital Press
Perseus Spring 2015 Highlights
50