Platform Imaging, LLC
Development Stage Company
Insertable Scope and Robotic Image Tracking Software for Minimally Invasive
Surgery (MIS). Automatically keeps image centered in Field of View (FoV) during
surgery.
IP Licensed from Columbia University
• 7 patents, issued or pending
Ball bearing for pan
Proof of concept demonstrated
• In-vivo animal studies
Tilt motor inside tube
Surgical Robot Tracking software option granted
to Titan Medical, Inc.
Seeking $5M to obtain FDA 510K
Camera lens
Insertable Scope Prototype
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Cost Comparison Table
Conventional MIS
• Initial Capital Expense
Proposed Solution
• None
• Maintenance & replacement – Capital Eq. • Disposable Eq.
• Surgical Assistant
• None
• Decontamination, sterilization, overhead
• None
$450/procedure
$350/procedure
Based on 5000 Surgical Procedures per year using 12 Operating Rooms
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Click screen for Video
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Market Need / Opportunity
Market Size ~ $1 Billion
Unmet Clinical Needs
Proposed Solution
Precise communication required to keep
instrument in FOV
Automated instrument tracking software maintains
FOV
Surgeon tires during surgery
Automated software reduces cognitive load on
surgeon
Communication with assistant leads to increased
surgery time
Eliminates surgical assistant
Expensive upfront and recurring capital costs
No capital equipment investment, integrated with
tablet
Multiple trocar ports
Eliminates a single port site
Image degrades with each use; requires resterilization
Disposable sterile scope, first use quality image
every time
Single depth of view
Tilt and pan, picture in picture, zoom
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Insertable Scope Value Proposition
Conventional Scope
NEW Insertable Scope
$135,000 Capital Equipment
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$3500 purchase price per scope
25 uses or 3 year life span
Handled by surgical assistant
Requires tower with camera & lights
~100k
Inter-procedure processing required:
o Cleaning, re-sterilization, preparation
for next use
$3,500; package of 10 scopes
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Automated tool tracking software
$350 per procedure cost
First use quality image every time
Disposable
No inter-procedure processing required
2D and 3D camera available
Works with all conventional instruments
Picture-in-picture
Zoom
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Surgical Scope Competition / Strategic Partner
Opportunities
Camera & fiber optics
• Storz
• Olympus
Surgical Tools
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Stryker
Covidien
Ethicon
Boston Scientific
Welch Allen
Conmed
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Software Competition / Target Strategic
Partners
Titan Medical, Inc.
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Platform granted exclusive option for use in SPORTTM surgical robot camera
License fees and minimum royalty payments have been prenegotiated
Collaboration in product development and FDA filings for advantageous tool
development and FDA processing
Recurring revenues from Titan will facilitate financing of insertable scope
$4B growing to $20B by 2020
Market opportunity addressed
with unique single port surgical
system
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Development Stage Company
Proof of Concept
• Bench testing – successful
• Proof of concept animal testing – successful
• Clinical publications
Tracking Software Strategic Alliance
• Field of use – Surgical Robots
IP Portfolio*
• License granted to Platform Imaging from Columbia U
• 3 Issued Patents
• 4 Patent Pending Applications on File
Manufacturing/GMP
• Outsource negotiations in process
*See Exhibit A for full listing
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Regulatory / Reimbursement
510K - Predicate devices identified
• Rigid Laparoscopes
• Chip on Stick endoscopes
• Givens capsule
Pre-submission meeting planned
Reimbursement
• Diagnostic Related Group (DRG) – Flat rate
reimbursement, regardless of costs, times, fees, etc.
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Use of Proceeds
$5M Investment to develop and commercialize insertable scope with
automatic software tool tracking, HD 3D, PIP, and zoom features
Prototype Development
Software Development
Compliance Documentation
Animal Clinical Units
Human Clinical Units
Regulatory Consultant
Regulatory Submission to FDA
Marketing Clincial Trials
Manufacturing/QA
Facility Fees
Legal Fees
Insurance
Management Costs
KOL Marketing Support
Finished Goods Inventory
Commercialization Marketing Support
Total
O = Project Begins
X = Project Estimated Completion
Timeline begins with funding
Cost
(000)
150
150
50
100
200
100
100
300
1000
100
150
50
750
300
625
800
4925
Q1
Q2
Q3
Q4
Q5
Q6
Q7
Q8
o
o
o
o
o
o
o
x
o
x
o
o
o
o
o
o
o
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Management
Management and Directors:
Frank DeBernardis, CEO and President
CO-Founder Nascent Enterprises, LLC
30 years medical device experience: cardiovascular, orthopedic, business development, strategic planning, sales/marketing
Founder of numerous medical device start-ups
1993 Entrepreneur of the Year, New Jersey Life Sciences: Inc. Magazine
Executive Vice President: Meadox Medical, Inc.
Vice President Marketing and Sales: PhysioControl
Sales Manager, National: Medtronic
Peter Allen Ph.,D. Chief Scientific Officer
Co- Inventor of Platform Imaging technology.
Professor of Computer Science at Columbia University, Director of the Columbia Robotics Laboratory. He is the
recipient of the CBS Foundation Fellowship, Army Research Office fellowship and the Rubinoff Award for innovative
uses of computers. Current research interests include real-time computer vision, dexterous robotic hands, 3-D modeling
and medical robotics. In recognition of his work Professor Allen has been named a Presidential Young Investigator by the
National Science Foundation
Dennis Fowler, MD,MPH Chief Medical Officer
Co-Inventor of Platform Imaging Technology.
Professor of Surgical Science and the Director of the Center for Innovation and Outcomes Research in the Department of
Surgery an Columbia University. Pioneer in the field of endoscopic surgery, V.P. – Medical Director of Perioperative
Services at New York Presbyterian/Columbia, and has been Director of the Minimally Access Surgery Centers in both
New York and Pittsburg.
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Summary
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$1B Laparoscopic Market
Recognized market need
Strategic partner option
Strong value proposition
Low market entrance hurdles
Experienced management
Robotic software strategic alliance option granted
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Contact Information
Platform Imaging, LLC.
Frank DeBernardis, CEO and President
fdebarnardis@outlook.com
201-410-8748 mobile
http://platform-imaging.com
http://www.titanmedicalinc.com
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Exhibit A - IP Portfolio
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