The Future of Open Source Content Management
GilbaneSF Conference
May 2010
Follow us on the
Future of Open Source CMS hashtag: #fosc
So what is the Future of Open Source CMS?
2000-2010: Proprietary ECM content silos era…
…and strong vendor lock-in
CMS Key Trend: Separation of Platforms and Applications/Products
Content-Enabled Solutions
Composite Content Applications
Content Management Products
Personas
User Experience
SaaS
Content Application Server
Content Application Builder
Composite Content Platforms
CEVA IDE
Content Middleware
Content-Enabled Runtime
PaaS
RIA Content Studio
A Composite Content Platform for Techies….
I am an engineer
Do you speak JEE/.Net?
Where is the dev list?
Does it work with Spring?
Does it support JSR283?
CMIS rocks!
Where are the Easter eggs?
… to develop Content-Enabled Applications for Practitioners
CMS are indeed
Two Distinct Products
Addressing two audiences
Which require two different Business Models
1) Content-Enabled Products and Solutions
Reaching the Next Generation of Content-Enabled Applications
Increasingly Faster Pace of Innovations for Content-Enabled Applications
Personalized and Ubiquitous Content Consumption Experience
Social Groups and Workplaces
Personal and Portable Thinkboxes you can keep all-along your Life
Ideation and Market Predictions Rooms
New Ways to leverage your Social Intelligence
Curated Topical Information Hubs
Which content applications will be hot in the next years
Who Knows?
(Certainly not the CMS Vendors)
CMS Mission Statement:
Ease the development of
social-enabled,
semantically-rich,
visually appealing
content-safe and
Interoperable-ready
Composite Content Applications
Composite Development Tools Urgently Needed
Y. BARON
2) The Rise of Composite Content Platforms
Structured, Unstructured, Videos, Office Files, Emails… all Content Objects are equal
But not the list of Valued Added Content Services your developers can rely upon
Built-in Lifecycle Services: Any Content deserves a Retention Plan today
Built-in Semantic Services: TextMining into your information wealth
Built-in Social Services: Leverage your Interest Graph at best
Built-in Mashability Services: Reaching the Next Level of Content and Data Reuse
Buit-in Data Privacy Services: Personal vs Corporate vs Open Data
Content Licensing
Content DRM
DataPortability
Personal Data
Information Wallets
Content Enrichment Services
Are the Backbone of tomorrow Composite Content Solutions
2009: Heavy custom integration needed to develop any new Content Application
Publishing Services
WCM Platform
MultiChannel
Library Services
Mashability
Forms
Multi-variate Testing
Scripting
Scanning&
Imaging
ECM Platform
Dashboards
Web
Video
(Coumpound)
Documents
Email
Mashups
Personalization
Images
Social Gadgets
File Plan
Actionable Content
Workflow
Portal Platform
Engagement &
Collaboration
Portlets
Communities
Rules
UGC
Business Processing
Activity Streams
JCR
Content Interoperability
and Open Standards
Query
standards
Social Graph
Social Networks
Indexing
SocialRank
CMIS
Semantic Lifting
Search Platform
Social Platform
Related Content
Information Access
Semanticity
2010-2012: Document Centric vs Social Publishing Centric Platforms
Publishing Services
Document-Centric Platform
MultiChannel
Library Services
Dashboards
Mashability
Multi-variate Testing
Scripting
Scanning&
Imaging
Forms
Social Publishing-Centric Platform
Web
Video
(Coumpound)
Documents
Email
Workflow
Images
Social Gadgets
File Plan
Actionable Content
Mashups
Personalization
Engagement &
Collaboration
Portlets
Communities
Rules
UGC
Business Processing
Activity Streams
JCR
Content Interoperability
and Open Standards
Query
standards
Social Graph
Social Networks
Indexing
SocialRank
CMIS
Semantic Lifting
Related Content
Information Access
Semanticity
2015: The best of all possible worlds under the same umbrella: utopia or soon a reality?
Publishing Services
Composite Content Platforms
MultiChannel
Library Services
Mashability
Multi-variate Testing
Scripting
Scanning&
Imaging
Forms
Dashboards
Web
Video
(Coumpound)
Documents
Email
Workflow
Images
Social Gadgets
File Plan
Actionable Content
Mashups
Personalization
Engagement &
Collaboration
Portlets
Communities
Rules
UGC
Business Processing
Activity Streams
JCR
Content Interoperability
and Open Standards
Query
standards
Social Graph
Social Networks
Indexing
SocialRank
CMIS
Semantic Lifting
Related Content
Information Access
Semanticity
Conclusion: Merger of Application Servers and Content Stores
Composite Content Apps Builder
RIA Content Studio
Data Portability
Friction-less Integration
Agile Content Applications
Natively Interoperability
Federated Content Explorer
Will drive a new Generation of Composite Content Platforms
3) How do these trends impact Open Source CMS?
Open Source CMS from a Vendor perspective
Software Fondations
Cost Sharing
De-Facto Standards
Free Viral Marketing
« Software is not an asset, it is a liability »
Open Source CMS from a customer perspective
Pimp My « Information » Ride
Custom Solutions
No Vendor Lock-in
Free Beers
Common Open Source Business Model Pitfalls
Mixing Community Builds with Freemium Editions
Mixing OpenCore with Shareware 2.0
Mixing Developement Communities with Communities of Practice
Reality: User-centered applications are different from Infrastructure
“The real value comes from being able to concentrate on differentiating,
user-centered applications – those can be still developed in a closed way,
if the company believes that this gives them greater value; but the
infrastructure and the 80% of non-differentiating software expenditure can
be delivered at a much lower price point if developed in a shared way“
Nokia Maemo Platform
http://carlodaffara.conecta.it/?p=42
Layer your Open Source Strategy by Lines of Products
Labs
Stable
Development Branch
For the OS Community
Production Branch
For Users
Community Edition
Free Edition
(Optional Support Program)
Open Core
Community Open Source
Usually Business-Friendly
Licenses
Open Derivatives
Freemium/Trial Edition
Commercial Open Source
Dual GPL/Commercial licensing
Community Edition
Commercial Editions
Proprietary Derivatives
Proprietary Software
Restricted Visible Source
Proprietary license
Free App-etitizers
Commercial Editions
And find the right Value Proposition
Let’s now apply it to the CMS Industry
Labs
Stable
Development Branch
For the OS Community
Production Branch
For Users
Composite Content
Platform
Community Open Source
Usually Business-Friendly Licenses
Community Edition
Content Management
Products
Free Edition
(Optional Support Program)
Freemium/Trial Edition
Commercial Open Source
Dual GPL/Commercial licensing
Content-Enabled
Applications/Solutions
Community Edition
Commercial Editions
Free App-etitizers
Proprietary Software
Restricted Visible Source
or proprietary license
Commercial Apps
For Practitioners (Products)
Content-Enabled Solutions
Solution for Marketers
Social Media
Public Sites
Solution For Information Workers
E2.0
Social Workplaces
Dashboards
Online Communities
Perpetual
Licensing
Content Management Products
Subscriptions
WCM
DAM
RM
SaaS
DMS
For Developers (Platform)
Sales Model
Etc…
Composite
Content
Applications
Content Application Server
Control and
Monitoring
Center
Composite Content
Platform & Runtime
Content Studio
RIA Builder
Care
Subscriptions
PaaS
Shared Infrastructure Libs
Spring
Apache
JBoss
Community OSS /
Business-Friendly
License
Terracotta
Hybrid License / Prof. Open Source
GPL/Commercial
3rd
Party
Libs
Any Licenses
Indirect
« Second-Level »
OEM Subscriptions
( Composite Content Platforms
+ Content-enabled Applications
+ xCM Product Family )
x Open Source
_______________________
First-Class Content Solutions for Tomorrow