ID: 6a21c4b70b84746c51
Dear Sir,
This letter is to express my interest in bringing over 27 years of business development expertise and
resourcefulness to your organization.
Dynamic Post graduate in management offering successful leadership and consistently assumes
responsibility. Offer significant contributions in revenue growth through visible skills in the product
launch, planning, pricing and distribution. My strength is excellent man management skills.
Currently am working with Gulf Oil Corporation Ltd., as General Manger – OEM Sales. Gulf Oil is one of
the leading brands catering to retail and large automobile manufacturers (OEMs).
I am handling PAN India OEM Business Development of Gulf Oil. This involves interaction with senior
technical and commercial managers for complete business cycle. Responsibilities include coordinating for
new product development. Ensuring successful launch and finally attaining market leadership position by
closely interacting with product development and manufacturing team. I am part of all the aspects such
as product features, pricing & promotion and keeping close tab on competition.
I handle the entire spectrum of the Lubricants manufactured by Gulf Oil suitable for two wheeler to OTR
Equipments. I enjoy excellent relationship with major OEMs.
Detailed resume is enclosed here with for your appraisal and consideration. As there is considerably more
to relate, I look forward for mutually beneficial meeting.
Thanking You,
Yours faithfully
Sudhir Chhabra
Delhi.
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SUDHIR CHHABRA
201, Tatvam Homes, Wanowrie Pune 411040
Mob: +91-9167650086; Ph: +91-20-40054379
Email: sudhirchhabra@gmail.com
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Recognized and accomplished with a 27 years’ career track for delivering and sustaining revenue
& profit gains within highly competitive industries.
Excellent communicator with a consultative sales style, strong negotiation skills, problem solving
abilities and a keen client needs assessment aptitude.
Experience in managing all phases of sales development cycles, from product launch, prospecting
through detailed presentation and negotiation to closing and follow-up activities.
Strong leader and a team player with acumen to identify opportunities develop focus and provide
tactical business solutions.
Seeking assignment in a…
SENIOR MANAGERIAL PROFILE in an organization of repute
P R O FE SS IO NA L E MP L O YM E N T H IS T O R Y
Gulf Oil Corporation Limited, Mumbai
General Manager - OEM Sales, (May 2013 onwards)
Company Profile: Gulf Oil is one of India's leading Lubricant Manufacturers. Gulf Oil is present is over
100 countries since 1901.
Working as General Manager-OEM Sales, Reporting to Vice President and assisted by team of sales and
service personnel, responsible for PAN India Business Development Business Development activities.
Roles & Responsibilities
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Working as profit centre head.
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New Product Launches.
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Leading and guiding Business Development team towards achieving set targets.
MRF Limited, Delhi
Dec 1993 - Dec 2006 and Sep 2008 - Apr 2013
Company Profile: MRF is one of India's leading business conglomerates with interests in diverse areas
such as tyres, conveyor belts toys and paints.
Worked as Head Institutional Sales – North & East from Apr12 to Apr13, Reporting to Group Head and
assisted by team of sales and service personnel, administering the North & Eastern region’s Institutional
Business. Was responsible for overseeing the total Business Development activities. Between Apr2011 to
Mar 2102 I worked as Head Institutional Business for North and West.
Roles & Responsibilities
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Worked as profit centre head.
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Controlling Inventory and Outstanding within prescribed limits.
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Organizing Sales Promotions and New Product Launches.
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Leading and guiding Sales & Service team towards achieving targets.
Major Achievements
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In one of the commercial settlement in Jan 2012 with one of the Major OEM in north got Rs.4Crs.
additional benefit for the company.
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After detailed presentation with Customer changed the process as per MRF’s requirement.
Accomplishments
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Quick Career Progression: Sr. Sales Executive (93-96); Asst. Manager (96-99); Dy. Manager
(99-03), Manager (03-06) Manager Sales& Service-West (08-11),Manager Institutional SalesNorth & West (11-12)
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Direct Handling of over 7 % of Company’s Turnover.
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For 3-consecutive years achieved highest Growth Percentage.
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Received Award for Best Salesman.
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FINOLEX GROUP, Pune
Head Placement (Jan 2007 to Aug 2008)
Company Profile: Finolex Group is one of India's leading business conglomerates with interests in
diverse areas such as Telecommunications, Petrochemicals, Irrigation and Education. The group's range
of products cover Electrical and Telecommunications Cables, Optical Fiber Cables, Rigid PVC Pipes,
Suspension and Paste Grade PVC Resins, PVC Sheets, Electrical Switches and CFL's.
Reported to Director, and assisted by team of employees, administering the International Institute of
Information Technology, a prestigious Finolex Group Project. Guiding the Marketing strategies and
overseeing the Total Business Development activities were the main thrust areas.
Roles & Responsibilities
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Business Development through assessment of opportunities & target markets, intelligence
gathering on customer & competitors, generating leads for possible Business.
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In charge for placement, training and development.
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Planning all India sales strategies and growth targets.
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Assessing market potential for new products, developing new market segments and maximizing
brand visibility.
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Organizing customer-friendly new product launches and generating ever-widening customerbase.
Accomplishments
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Addition of 30-New Customers in a 12-month period.
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Successful launch and promotion of New Products with proper market-impact.
DUNLOP INDIA Ltd., Jaipur
Assistant Manager –Industrial Products- Rajasthan, (Jun 1986 to Nov 1993)
Company Profile: Manufacture of tyres, tubes and other automobile components, including brake
hoses, conveyor belting, V- Belts and metal-to-rubber bonded vibration isolators.
Reported to Area Manager- Gujarat and Rajasthan and assisted by two subordinates, consistently
achieved Sales Targets for Rajasthan area.
Roles and responsibilities
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Controlled Inventory and Outstanding.
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Developed Territory and Dealer Network successfully.
Accomplishments
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Quick Career Progression:
Sales Representative: 86-88; Sales Officer: 88-91; Asst. Manager: 91-93.
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Controlled Inventory and kept Outstanding within limits.
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Instrumental in obtaining Sales Tax Concessions for Company Products in Rajasthan.
WAVIN INDIA Ltd, Jaipur
Sales Officer (Nov 1985 to Jun 1986)
Reported to Manager and assisted by subordinate, independently handled Sales for assigned Territory.
Was initially posted as Sales Officer with Wavin-Distributor for Eastern Uttar Pradesh in Kanpur and later
promoted as Area Sales Officer for Wavin Sales Office in Jaipur.
ED U CA T I ON
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Ph.D. in Marketing from Pune University in 2005.
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MMS, specializing in Marketing from Pune University, achieving 70 % Distinction, in 1998
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B. Sc., with Physics and Maths from Rajasthan University securing 58 % in 1982
CO MPU T E R S KI L LS
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Proficient in Computer Applications – MS-Office
PE RS O NA L P A R TI CU LA RS
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Date of Birth: March 21, 1963
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Languages Known: English, Hindi and Punjabi
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