Munich: Sustainability + Urbanism Munich: Sustainability + Urbanism OVERVIEW • Background on Munich • 3Ts: Technology + Talent + Tolerance • Creative Workers • Programs and Projects • Discussion OVERVIEW OVERVIEW Industry Composition 1% 0% 30% High-tech oriented manufacturing Tertriary Sector 69% Agriculture and Forestry HISTORY & BACKGROUND • Gained official city status and recognized as Bavaria’s capital in 1180 • At this time, Benedictine Order influenced Munich’s arts, culture, and politics • !930’s Nazi Occupation – Munich was centre for extremist politics because it was the location National Socialists rose to power • 1945 onwards – experienced rapid growth following WWII, owing success to thriving economy driven by diverse set of sectors (i.e. information technology, biotechnology, publishing) • 1957 – reached 1 million-population mark • Strength of economy rooted in its ability to host diverse set of global players, vibrant SME’s and well-rounded labour force • Example of expanding networks: Silk Road – airfreight connecting Central China to Munich • Harness national and global companies that represent all sectors of its industries and businesses OVERVIEW Culture + Events TRIVIA TIME What is English Garden known for? A) SURFING A) JAPANESE TEA HOUSE A) NUDE SUNBATHERS OVERVIEW PERSPEKTIVE MÜNCHEN [MUNICH PERSPECTIVE] can be defined as a flexible guide that outlines definitions for the direction and ambition of urban planning that is both responsive and reflective of the new economy, recognizing its dynamism and focus on the city. Its two main principles are sustainability and urbanism. TECHNOLOGY TECHNOLOGY R&D Patents TALENT TALENT Highly Creative Professional Groups TALENT Highly Qualified Professional Groups TOLERANCE TOLERANCE Foreign Residents In Munich TOLERANCE CREATIVE WORKERS PROGRAMS & PROJECTS Munich Creative Business Week (MCBW) •February 7-12, an annual design event that promotes a contextual discourse in areas of concepts, innovation, and design. •It serves as a platform to foster partnerships with people in creative and economic sectors from all around the world and to demonstrate the business potential of Bavaria. •It allows for visitors, experts and creative workers from all around the world to participate and experience the world of design. Bavaria Cluster Campaign Mobility cluster Materials engineering cluster Human beings and the environment cluster Information and electronic technologies cluster Services and media cluster Kultfabrik: Culture Factory •With 90,000 m2 of hall space the site is one of the largest party venues in Europe •Situated on abandoned factory premises, the site has been transformed into a maze of bars, clubs, concert halls and cinemas •Fosters creativity through offering affordable spaces to alternative and sub-cultural initiatives Messestadt Riem Messestadt Riem is an urban planning project that seeks to create a vibrant mixed-use green place to live and work COMPACT URBAN It is to be completed in 2013 and create a total of 13,800 jobs 6,100 residential units and space for 14,000 people. it seeks to achieve the economic, social, spatial and regional development goals of the PERSPEKTIVE MÜNCHEN GREEN “Munich Mix” & “SoBoN” • Munich has a holistic vision of urban development that focuses on integrating the goals of economic prosperity, sustainability and social cohesion. • “Munich Mix” combines the two major objectives: 1. promoting Munich as a business hub and 2. addressing social issues and cohesion, primarily through programs aimed at housing, integration of foreign residents and education. • “SoBoN”—Soziale Bodennutzung (‘socially just land use’) requires private property owners to take on a share in the consequential costs of infrastructure that is granted through new construction rights by the city, as well as contribute to the financing of state-subsidized housing. • In Addition, the city set out to spend 625 million Euros on subsidized housing from 2007 to 2011. Deutsche Bahn • Started in 1992 • Munich is named Radlhaupstadt – The Bicycle Capital • Cycling accounts for 14% of traffic • 1992-2010 – 32 million euros spent on new bike racks and investments in expanding the cycling network • Bicycle network = 1,200 + kilometers long (50% of total length of road network) • 2010: 25, 000 bicycle racks + 50,000 bicycle parking spaces OKTOBERFEST • 16 day festival held in Munich • Largest Volksfest – People’s Fair in the world • Most important part of Bavarian culture – since 1810 • Most famous event in Germany and world’s largest fair -- 5 million + people annually • Large quantities of beer is consumed –7 million + litres in 2007 • 2010 marked the 200 year anniversary of Oktoberfest • Fun fact: Drunk patrons who pass out are called Bierleichen “Beer Corpses” Munich Economic Summit • Initiative aimed at bringing together academic scholars and decision-makers in politics, industry and finance to discuss topics integral to the foundation of Europe • Began in 2002 and is held annually – each year focuses on different topics • Example of issues discussed: Challenges Europe faces in the World Economy; Europe and the Demographic Challenge – issues facing industrialized countries; how to harness crucial assets in the era of globalization – brains and talents • Sponsored by organizations that foster national and international dialogue between business, politics, and society to promote mutual understanding (i.e BMW Stiftung) Messe München • Connecting Global Competence • 30,000 exhibitors and over 2 million visitors • Trade fairs for industrial goods, consumer goods, and new technologies • Pillar of economic strength – diverse economic structure, growing industries, and successful composition of global players are meant to offer opportunities for success • Trades include (but are not limited to): Tradeshow for Jewelry and Watches; Leisure and Travel; Laboratory Technology, Analysis, Biotechnology; Global: LASER World of Photonics China German Universities Excellence Initiative • Initiative passed in 2005 • The initiative aims to promote top level research, deepen cooperation between disciplines and institutions, strengthen international cooperation of research, enhance international appeal • Ludwig Maximilian University of Munich LMUexcellent: Working brains – Networking minds – Living knowledge • Technical University of Munich TUM. 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