Geographic
Services presents:
2014 Spring
Conference Call
COMMUNITY
ENGINEERING
CORPS
MEMBERSHIP
ASCE
FOUNDATION
SOCIAL MEDIA
MEMBERSHIP
Geographic
Services presents:
2014 Spring
Conference Call
ASCE
FOUNDATION
SOCIAL MEDIA
COMMUNITY
ENGINEERING
CORPS
The Community Engineering Corps is an alliance of:
American Society of Civil Engineers (ASCE)
American Water Works Association (AWWA)
Engineers without Borders – USA (EWB-USA)
What Does CE Corps Do?
• CE Corps provides
engineering services to
underserved communities
in the USA
• We do not
• Fund projects
• Construct projects
• Work on nonengineering projects
How Does CE Corps Work?
• We work with communities who have
asked for our assistance
• We rely on volunteers from the three
collaborating organizations to give their
time and expertise
• Our work is based upon mobilizing
chapters or sections of ASCE, AWWA or
EWB-USA to work on projects
Project Process
• A community completes an application for a new
CE Corps project
• The application is reviewed by CE Corps staff
and/or volunteers for acceptance as a CE Corps
project
• A Section applies to be matched with the
community /project
• The community and Section agree on a scope of
work and develop an engineering services
agreement
Volunteer Opportunities
• Sections can work on
individual projects
• Project must be an official
project
• Section has been approved to
work on the project
• Individuals can work in the
quality management system
• Application Review Committee
(ARC)
• Technical Review Committee
(TRC)
Resources
• Please go to our temporary webpage at
http://www.ewb-usa.org/what-we-do/cec
• Or to http://blogs.asce.org/newcommunity-engineering-corps-will-assistunderserved-communities-in-the-u-s/
• Contact CE Corps at
cecinfo@ewb-usa.org
Geographic
Services presents:
2014 Spring
Conference Call
COMMUNITY
ENGINEERING
CORPS
MEMBERSHIP
SOCIAL MEDIA
ASCE
FOUNDATION
Fundraising: The Basics
 Fundamental
principle of fundraising:
People give to people!
 Establish
a sponsorship committee, and develop
sponsorship opportunities
 Assign
dollar amounts to opportunities based on
visibility and value to sponsor - not the cost of the
event
 Develop
a prospect list, and identify the right
person to make the ask
 Thank
again!
your donors again—and again—and
Defining You Case For Support
 Describe
your cause or case
Relate it to your community
 Demonstrate it as real

 Convince
the donor that the cause is worth
supporting
 Explain
 Create
how the funds will be used
a sense of urgency
And always remember… thank
your donors again – and again
– and again!
How We Can Help
 Provide
fundraising plan guidelines
 Distribute
 Share
best practices documents
fundraising and stewardship examples
 Give
feedback on your
materials
 Answer
questions and
act as a sounding
board
www.asce.org/foundation
Foundation Staff
 Christine

Williams, CFRE
Executive Vice President
 (703)295-6346
 Elizabeth

Senior Manager, Annual Giving
 (703)295-6461
 Natalie

Vander Leeuw
Zundel
Senior Manager, Major Gifts
 (703)295-6347
www.asce.org/foundation
Geographic
Services presents:
2014 Spring
Conference Call
COMMUNITY
ENGINEERING
CORPS
ASCE
FOUNDATION
SOCIAL MEDIA
MEMBERSHIP
An ASCE
Membership
Champion…
•
Motivated to make a difference in
growing the profession
•
A catalyst, creating & encouraging
strategic thinking of membership
growth
•
At the epicenter of member
recruitment & retention activities
The Starting Lineup Begins
With You…
Our Goal?
• EVERY Membership Chair enrolls
as a Membership Champion
• At least ONE Membership
Champion in each Section and
Branch
• At least ONE Membership
Champion in every local civil
engineering firm
• At least ONE Membership
Champion who will hand the
Champions baton to the next
volunteer
Join the Team…
www.asce.org/champions/enroll
Tools and Resources
Include:
Marcia Boyd
Program Manager
We listen to your feedback

The Scoreboard (membership
metrics)

The HUDDLE (sharing best
practices)

Mini-Camp (strategy & goal
development)

Champions Center (online
resources)

Pizza Party Reimbursement
(financial assistance)

Champions Awards (Most
Valuable Champion)
on the health of your
membership, then cook up
recommendations to help
you succeed
mboyd@asce.org
703-295-6152
Getting Members:
2014 ASCE Member Referral Drive
Member-Get-A-Member
www.asce.org/MGAM
2014 Member Referral Drive
www.asce.org/MGAM
• February 1 - August 1, 2014
• From a personal recruiting
portal:
• Refer members
• Check out prizes
• Get recruitment tips
• In addition to individual
prizes, FIVE CASH GRAND
PRIZES will be awarded in
August for:
• Top Recruiter
• Top Region
• Monitor your recruitment
progress
• Top Local Section/Branch
• Keep an eye on the
completion
• New Member
• Top Younger Member Group
Contact: Angelica Sullivan
703-295-6066
asullivan@asce.org
Keeping Members:
Using the FTP Membership Data
Membership Listing Access
Need access? No longer need it and
wish to relinquish? Update your
account status! Simply…
1) Go to
http://www.asce.org/Champions/
Online-FTP-Forms/
2) Select the option that pertains to
what you’re looking for
3) Read and agree to the rules
4) Fill in the required information about
yourself
5) Click “Submit”
6) Your request will be processed
within 2 weeks
Get the type of access best
suited to your needs…
FTP access
•Access full membership listing anytime
•Sort by columns based on your needs
•All columns included
Targeted access
•Specify information desired (e.g. new members in
the past month)
•Listing delivered electronically on a predetermined basis (usually monthly)
One-time Use
•Information is only needed for a one-time
occurrence (e.g. mailing)
•Can be targeted
•Listing delivered via a secure link
Strategies Up Close
FTP Membership Data is a
detailed listing of all members in
your Section/Branch.
24 Hr. Access to Three Sources
1.
Ways to Engage Members
 Welcome new members

Celebrate and engage Life
Members
Champions Web Page
www.asce.org/Champions/Using-Membership-Data/
2.
E-Workbook (RR1)
www.asce.org/Champions/Resources

Engage Younger Members

Promote Section membership
3. FTP Handbook for Database

Promote Institute membership
www.asce.org/Membership/Champions/Season-Stats/
Use
Recognizing Members:
The ASCE Fellows Program
Promoting ASCE Fellow
Membership
In the Presentation

What it means to be an ASCE Fellow

Why you should consider applying

How do you know if you qualify to apply

You are ready to apply – here’s how

Questions and Answers
Staff Contact: Rob Goldberg

Phone:
(800) 548-ASCE (2723) ext. 6289 or +1 (703) 295-6289

Fax:
(703) 295-6335

E-mail:
memapp@asce.org

Online:
www.asce.org/fellows
Geographic
Services presents:
2014 Spring
Conference Call
COMMUNITY
ENGINEERING
CORPS
MEMBERSHIP
ASCE
FOUNDATION
SOCIAL MEDIA
ASCE: A Socially Active Society
• ASCE social media channels are platforms
used to promote civil engineering and the
professional development of civil engineers.
• To maximize effectiveness, social media
marketing efforts should be aligned with key
business and organizational goals.
Tips & Tricks
• Social media users are barraged on a daily
basis with information from friends, brands,
and organizations. That’s why it’s so important
to give followers content they love.
• Create a balance of promotional and valuebased content.
Tips & Tricks
• Social media followers = potentially reached
customers/members. Just because we post
doesn’t mean they’ll see!
– The more users engage, the more likely they are
to see a post
– Content development cycle: listen & learn, engage
& converse, analyze & alter
How to Get Started
 Check out ASCE’s social media site:
www.asce.org/followasce.
 Download the Social Media Playbook for tips on how
your Section or Branch can leverage social media.
 Fill out a social media request form or email
socialmediahelp@asce.org to start a conversation with
ASCE’s social media team. We’ll be able to help
determine if social media is the right communications
tool for you!
Geographic
Services presents:
2014 Spring
Conference Call
COMMUNITY
ENGINEERING
CORPS
MEMBERSHIP
ASCE
FOUNDATION
SOCIAL MEDIA
GEOGRAPHIC
SERVICES
Geographic
Services presents:
2014 Spring
Conference Call
COMMUNITY
ENGINEERING
CORPS
MEMBERSHIP
ASCE
FOUNDATION
SOCIAL MEDIA
THANK YOU FOR
JOINING OUR
WEBINAR.