AAW
Advertising
Association of the West
AFA
Advertising
Federation of America

Clubs/Federations
Local professional advertising association
Corporate Members
Advertiser, agency, media and advertising service companies
College Chapters
Campus organizations comprised of advertising students
About 40,000 members among all facets

Approximately 220 clubs make up the AAF’s
Club/Federation membership.

Western
Region Central
Region
Eastern
Region
Each Region has a chair, who represents the region both on the national board of Directors and the National Exec
Committee

Council of Governors (C.O.G.)
Made up of the governors of each district

The COG is headed by a COG Chair who also serves on the national Exec Committee.

– AAF Cleveland
– AAF West Virginia
– Advertising Club of Toledo
– Ad2 Cincinnati
– AdClub Cincinnati
– Advertising Federation of Columbus
– Advertising Federation of Louisville
– Advertising Federation of Greater Akron
– Canton Ad Club
– Greater Dayton Advertising Association
– Lexington Ad Club
10

th
Your elected officers 2009-2010:
Governor:
Monika Royal Roberts,
Cincinnati
First Lt. Governor :
John McCafferty,
Louisville
Second Lt. Governor ,
District ADDY Chair
Lisa King, Cleveland
Secretary:
David Caldwell, Lexington
Third Lieutenant Governor,
NSAC Chair :
Steve Mallory, Charleston
Treasurer:
Norm Vallone, Dayton
Immediate Past Governor :
Barry Shawgo, Columbus

The ADDY Awards are a three-tiered, national competition recognizing excellence in advertising. It is hosted annually by the American
Advertising Federation, and is the nation's largest advertising competition. Entrants compete at the local level; winners advance to district- and then national-level competition.
AAF District 5 hosts the second-tier of this competition, the District ADDYs , where Gold and certain Silver winners from the local level are judged. District winners advance to the
National ADDY Awards. National ADDY winners are awarded in June at the AAF National
Conference.

AAF D5 hosts the National Student Advertising Competition (NSAC) every spring. Each year, a corporate sponsor provides an assignment or case study outlining the history of its product and current advertising situation. The case study is always candid and reflects a real world situation.
Students must research the product and its competition, identify potential problem areas and devise a completely integrated communications campaign for the client. Each student team then "pitches" its campaign to a panel of judges.The winning team in each district and one wild card team then advances to compete on the national level at the AAF National Conference in June.
The NSAC sponsor for 2009-2010 is State Farm.

1-800-999-AAF1
(1-800-999-2231)

• ADDY info: Rules & guidelines, “How To” guide, judges, more!
• Resources like “How To” guides for
- Membership acquisition & retention
- Advertising Education
- Public Service
- Public Relations
- Programs/Speakers
- Financial Management
- Government Relations
• Best Practices (Ideas for how to be successful)
• Awards (Silver Medal, Barton Cummings, Mosaic, Club Achievement & More)
• Benefits of Membership (job bank; emailed newsletters and updates; discounts on subscriptions, delivery services and more)
• Supplies (certificates/membership cards/benefits brochures)
• And Much More!

Improve Your Club
Increase Your Professional Knowledge
Grow Your Network
Make Life-long Friends

• Program Ideas/References
• Best Practices/Ideas for Improving
– ADDYs
– Fundraising
– Membership
– Club Management
– Communications
– Financial Management
• Resources for just about anything, whether club or professionally-related
• Networking
• Advocating for our industry at the state and national level
(Legislative)