Partner Program 2012 Assistance PSA for Microsoft Dynamics CRM 2011 Our Mission “Within the Microsoft eco system, worldwide market Leader in the Professional Service Industry” Assistance Software Based in Europe, The Netherlands , Naarden (near Amsterdam) Leading Vertical Solution for the PSA market (in The Netherlands) Version 1.0 was released March 1993. 800+ company Implementations and 12.000+ licenses sold Developed a Unique solution for the Microsoft CRM 2011 platform, launched in March 2011 50 Partners Worldwide ISV Alliance agreement with Microsoft Corp. Solution is Certified for Microsoft Dynamics CRM 2011 ISV Alliance Agreement with Microsoft Corporation “Our partners play a critical role in delivering specialized solutions for our customers” said Doug Kennedy, vice president, Microsoft Dynamics Partners “Assistance Software is an example of a partner that is utilizing the power and flexibility offered by Microsoft Dynamics CRM to meet the specific needs of our customers and help them be more productive.” World Wide Partner Network Our Vision Our Concept Assistance PSA for Microsoft Dynamics CRM™ Price List Price List Accounts Accounts Opportunities Leads Products Products Contacts Contacts HRM Campaigns Project and Contract management Time and Expenses Expense Claim Project Calculation Power of Choice: On Premise, SaaS and CRM Online Project Sales Forecast Project Activity Planning Project Resource Planning Microsoft Dynamics CRM™ for Professional Services Invoices Microsoft Dynamics NAV/GP/AX Microsoft Outlook Profile our target market Professional Services Organizations: • • • • • • • • IT Consultancy and Services Legal Services Consultancy and Management Services Architects and Engineering Services Advertising and Design Studios Public Administration Education Services Other Services/Project organizations Demo Project Live Cycle Invoice Opportunity Project management Approval Time Entry License Structure Assistance PSA Server License* Assistance PSA Users** PSA Server lIcense 8.500 Full 500 - On Premise or Limited 250,30,- SAAS Full or 15,00 SAAS Limited *Only applicable with On Premise, **SAAS price is per month per user includes SLA, On Premise price is named per user without SLA, SLA is 21% of the license Assistance Software Partner Program 2012 Partner Levels Premium Partner Registered Partner o o o o o o o o o o Partner Annual fee 1,500 euro Reseller agreement only for Assistance PSA Microsoft Dynamics CRM Certified Lead Registration Limited support up to 3 calls for free and then 150 Euro per call Complementary E-Learning A minimum of one employee need to be PSA Certified 20% Margin on Licenses 15% Margin on Maintenance 5 PSA users for own use for free o o o o o o o o o o o o Partner Annual fee 2,500 euro Reseller agreement for Assistance PSA Microsoft Dynamics Microsoft Dynamics CRM Certified and/or NAV/AX/GP Joint Marketing efforts Lead Registration Managed Partner Support by PAM Limited support up to 30 tickets for free Complementary E-Learning and once per year Boot Camp in Amsterdam or on Site (excluding expenses) A minimum of two employees need to be PSA Certified 40% Margin on Licenses 25% Margin on Maintenance 50 PSA users for own use for free incl. maintenance Registered Partner Program Registered Partner Partner Program Sign Partner Reseller Agreement Start E-Learning Get Certified Sell Assistance PSA Premium Partner Program Premium Partner Partner Program 4. Deployment 3. Sales 2. Go-ToMarket 1. Start-Up • Start PSO Team • Marketing Research • Join Assistance Partner Program • Start Marketing Activities • Demo Sessions • Quote • Contracts • Implementation • Support Team Phase 1: Start-Up 1a. Sign Letter of Intent 1b. Establish PSO Team - Product Manager Sales Pré Sales Project management & Consultants (implementation) Technical Consultants (installation) 1b. Local Marketing Research Phase 2: Go-To-Market 2a. Sign up for Assistance Software Partner Program Preferred territory partners Multi-tier program (Certified, Silver, Gold levels) Marketing program support Comprehensive “Boot Camp” Training and Certification - No start-up fees On-line training and certification Pre-sales assistance during start-up through Assistance Software PAM 40% standard discount on Assistance Software 25% standard discount on recurring software maintenance Earn higher performance-based incentives Direct Mail Tele Marketing Marketing Mix - Additional cash discounts - Marketing Development Funds Comprehensive partner portal 2b. Start Marketing Activities Live Events Internet Awareness Boot Camp Sales Module Basic Module Implementation Module Technical Module (1 DAY) (1 DAY) (1 DAY) (1 DAY ONLINE) Vision & Concept Concepts Sprint Method Installation & Configuration How to Demo Navigation Get Started with PSA Connections Licensing & Prizing Create Blue Print Certification exam Prepare Demo Employees, Projects, Calculation, Resource Planning, Time sheet & Expenses and Invoicing Price per attendee: (1st boot camp with up to 2 attendees free of charge and two attendees per year, annual additional 2 attendees) Perform Sales Demo Connections € 1.650,- Location: Assistance Software Group - Naarden, The Netherlands Boot Camp Direct online Exam Trade show and Live Event Support Phase 3: Sales 3a. Demo Session PSAonline demo environment Partner Portal Assistance Software Demo Support through PAM 3b. Quotes & Contracts Phase 4: Deployment 4a. Start Deployment and Implementation Implementation Support through our online services Free Lab documents and e-learning facility 4b. Start Support Team and Tech Team Free Webinar Services (monthly call, update webinars etc) Online 3th line Support per e-mail, web meeting and telephone Additional support through our online services section Software License Software for your own Company Free Server License for 50 Users Maintenance included Online Services •Fundamentals Fast Track •Advanced Fast Track •Additional hours to get your report, live consultancy, support etc. •Fundamentals training •Advanced training Fast Track Implementation Virtual Training Class Hour Packs Annual Support •Additional support agreement on assistance PSA •30 tickets Partner Quotes Our Partners Beau McKay Practice Manager Cole Systems Associates, Inc. “Cole Systems was originally a FolioDev partner and we found that the complexity of configuring and setting up the solution did not fully meet the needs of the medium sized businesses. While AX PSA has good tools, the overall flow and cost meant that we couldn’t compete with the project centric competitors, with Assistance PSA for Microsoft Dynamics we can!“ Our Partners Henk Woltjes Practice Manager Professional Service Industry Qurius “In the past we sometimes had to reprogram the adjustments we made for our client with every update of the Microsoft Dynamics software. Now, because every client has the same, configurable software with Assistance PSA updating gets much easier!” Our Partners Dale Potter President Premier Computing “Assistance PSA offers a tremendous opportunity for Microsoft reselling partners. Premier was first interested because of the strength of the application and how well designed it is for Professional Service Organizations. The optional integrations offered for 3 of the 4 Microsoft Dynamics ERP solutions, for Microsoft Dynamics SharePoint, SharePoint and office opens even greater opportunities for us.” “Since becoming a Partner of Assistance PSA, I have been very impressed with their channel program, particularly the marketing and lead generation assistance, the technical training and the exceptional service we have received from Assistance” Links Home Page http://www.assistancesoftware.com Partner Portal http://www.assistancesoftware.com/partnerinfo/