#gamedayglorysweepstakes Official Rules No Purchase Necessary to Enter or Win The Sweepstakes. A Purchase or Payment Will Not Increase An Entrant’s Chances of Winning. Void Where Prohibited Or Restricted By Law. 1. SWEEPSTAKES PERIOD: The #gamedayglorysweepstakes (the “Sweepstakes”) begins on January 18, 2016 at 12:00:00 AM Eastern Time (“ET”) and ends on February 7, 2016 at 11:59:59 PM ET (the “Sweepstakes Period”). During the Sweepstakes Period there will be three (3) “Entry Periods” as set forth below and a Grand Prize drawing: Entry Period Start Date (12:00 AM ET) End Date (11:59:59 PM ET) 1 2 3 January 18, 2016 January 25, 2016 February 1, 2016 January 24, 2016 January 31, 2016 February 7, 2016 Random Selection Date (on or around this date) January 25, 2016 February 1, 2016 February 8, 2016 Entries into one Entry Period will not carry forward into future Entry Periods but will be eligible for the Grand Prize drawing as set forth in Section 6. No purchase is necessary to enter or win the Sweepstakes. 2. SPONSOR: The Sweepstakes is sponsored solely by Collective Bias, Inc., whose address is 1750 S. Osage Springs Drive, Ste. 100, Rogers, AR 72758. 3. ELIGIBILITY: The Sweepstakes is open only to those participants who are: (i) legal residents of the fifty (50) United States or the District of Columbia, and (ii) who are at least 18 years old. Employees of Sponsor, Mars Chocolate North America, LLC, Wm. Wrigley Jr. Company, PepsiCo, Inc., Frito-Lay North America, Inc. and/or any of their parent and affiliate companies as well as their immediate family (spouse, parents, siblings and children) and household members of each such employee of such entities (collectively, “Sweepstakes Entities”) are ineligible to enter. The Contest is subject to all applicable federal, state, municipal and local laws and regulations. Void in Puerto Rico, the United States Territories and Possessions, and elsewhere where prohibited or restricted by law. This Sweepstakes is in no way sponsored, endorsed by, or associated with Mars Chocolate North America, LLC, Wm. Wrigley Jr. Company, PepsiCo, Inc., Frito-Lay North America, Inc., Walmart Stores, Inc., Microsoft Corporation, Instagram, or Twitter. Any questions, comments, or complaints regarding this Sweepstakes shall be directed to Sponsor and not to Mars Chocolate North America, LLC, Wm. Wrigley Jr. Company, PepsiCo, Inc., Frito-Lay North America, Inc., Walmart Stores, Inc., Microsoft Corporation, Instagram, or Twitter. 4. AGREEMENT TO OFFICIAL RULES: Participation in this Sweepstakes constitutes Entrant’s full and unconditional agreement to these Official Rules and Sponsor's decisions, which are final and binding in all matters related to this Sweepstakes. Winning a prize is contingent upon fulfilling all requirements set forth herein. These Official Rules form a binding legal agreement between the Entrant and 1 the Sponsor with respect to the Sweepstakes. Winning a prize is contingent upon fulfilling all requirements set forth herein. The Sponsor’s computer will serve as the official clock of the Sweepstakes. 5. HOW TO PARTICIPATE: To enter the Sweepstakes, an eligible entrant (“Entrant”) must log on to https://www.myconfectioncorner.com/gamedayglory (the “Website”) and login in by using your e-mail, Twitter, or Instagram accounts. After logging in, do any of the following: A. B. C. Post a photograph of a snack stadium that you built on your Instagram Account with the hashtag #gamedayglorysweepstakes (one [1] posting per day during Sweepstakes Period, each posting is worth twenty [20] entries). Recommended products for the snack stadium are listed on Attachment A. You are not required to use these products. Using these products will not increase or decrease your chance of winning a prize. Tweet on your Twitter account the Tweet posted on the Website for that day along with the hashtag #gamedayglorysweepstakes (one [1] posting per day during Sweepstakes Period, each posting is worth five [5] entries). Vote for your favorite snack stadium as posted on the Website (one [1] vote per day during Sweepstakes Period, each vote is worth one [1] entry). All “entries” set forth above are subject to the provisions of Section 5 of these Official Rules. A day starts at 12:00 AM ET and ends at 11:59:59 PM ET each day during the Sweepstakes Period. If an Entrant chooses to enter the Sweepstakes using a wireless phone or mobile device, message and data rates may apply. Please consult your mobile service plan prior to entering via your mobile phone/device. If an Entrant wishes to participate on Instagram, he/she must have an Instagram account. Entrants may create an Instagram account at no cost by logging on to http://instagram.com. Creation of an Instagram account requires a contestant to agree to Instagram’s Terms of Service and Privacy Policy, available at http://instagram.com/about/legal/terms/ and http://instagram.com/about/legal/privacy/, respectively. Due to the way Instagram operate its services, entries from Instagram users with "protected" updates (i.e., Entrant has set his/her account so that only people the Entrant has approved can view his or her updates) may not be received. If an Entrant wishes to participant on Twitter, he/she must have a Twitter account. Entrants may create a Twitter account at no cost by logging on to http://twitter.com. Use of Twitter will be subject to that service provider’s privacy policy and terms of use. The Twitter privacy policy and terms of use are available at: https://twitter.com/privacy/ and https://twitter.com/tos/. Due to the way Twitter operates its services, all relevant Tweets must be public in order for entry to be eligible. 5. ENTRY RESTRICTIONS: A. Each Entry must be in English; B. Each Entry must not contain material that violates or infringes another's rights, including but not limited to privacy, publicity, copyrights, trademarks or other intellectual property rights; 2 C. Each Entry must not disparage Sweepstakes Entities or person or party affiliated with the Sweepstakes and administration of this Sweepstakes, or any of their respective products and/or brands; D. Each Entry must not in any way, either visibly or otherwise, contain any brand names, logos or trademarks other than those of Sponsor/Mars Chocolate North America, LLC/Wm. Wrigley Jr. Company/PepsiCo, Inc./Frito-Lay North America, Inc. which Entrant has a limited right to use solely for purposes of submitting entries into this Promotion (and for no other purpose, including but not limited to any references to the NFL, any NFL Teams or the Super Bowl); E. Each Entry must not include any identifiable image (as determined by Sponsor in its sole discretion) of any person other than Entrant unless Entrant is able to obtain written permission from that other person; F. Each Entry must not contain material that is inappropriate, indecent, lewd, pornographic, obscene, hateful, tortious, defamatory, slanderous or libelous; G. Each Entry must not contain material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, gender, religion, nationality, disability, sexual orientation or age; and H. Each Entry must not contain material that is unlawful, in violation of, or contrary to the laws or regulations in any jurisdiction where the Entry is created. Each entrant grants a pre-paid, non-exclusive, unlimited worldwide license to the Sponsor and Sweepstakes Entities to use any Entries in any medium whatsoever. 6. RANDOM SELECTION OF THE WINNER, ODDS OF WINNING, PRIZES, AND APPROXIMATE RETAIL VALUE (“ARV”): On or about each of the Drawing Dates set forth in Section 1 of these Official Rules, three (3) potential “First Prize” and three (3) potential “Second Prize” winners will be selected in a random drawing from all eligible entries into the Sweepstakes made during that Entry Period. Each Second Prize is a $100 Walmart eGift Card. Each “First Prize” is an Xbox One Console. The ARV of each First Prize is $350. On or about February 8, 2015, there will be a “Grand Prize” drawing from among all of the eligible entries into the Sweepstakes. The Grand Prize is $100 Walmart eGift Card and an Xbox One Console. The ARV of the Grand Prize is $450. Total ARV of all prizes in this Sweepstakes is $4,500. Each winner is a potential winner pending verification of eligibility and compliance with these Official Rules. There will be no more than nine (9) Second Prize winners, nine (9) First Prize winners and one (1) Grand Prize winner during the entire Sweepstakes Period. The odds of winning a First Prize or a Second Prize depend upon the number of eligible entries into the Sweepstakes during each Entry Period. The odds of winning the Grand Prize depend upon the number of eligible entries into the Sweepstakes during the entire Sweepstakes Period. The Second Prize, First Prize and Grand Prize are collectively referred to herein as a “Prize” 3 One (1) Prize per Entrant. All federal, state and local taxes on a Prize will be the responsibility of each winner. 7. HOW TO CLAIM THE PRIZE: Each winner will be contacted by Sponsor via a posting next to the winning entry on Instagram, via a posting next to the winning entry on Twitter, or via e-mail (the “Notification”). In the event that there is no response to the Notification is received within the five (5) business days from the date of receipt of Notification, the Prize may, in the Sponsor’s sole and absolute discretion, be forfeited. In the event the Prize is forfeited or not awarded for any reason, the Sponsor may select an alternative winner in a random drawing as set forth in Section 6 of these Official Rules. Each gift card is subject to the terms and conditions set forth on the gift card and to all terms, conditions and policies of the issuer. Each gift card is redeemable for merchandise only and will not be redeemed or exchanged for cash, except where required by law. Each gift card will not be replaced or replenished if it is lost, stolen, damaged, destroyed or used without your permission and will be voided if altered or defaced. An Entrant may receive no more than one prize in this Sweepstakes. All Prizes will be awarded provided that there are a sufficient number of Entrants. 8. ELIMINATION: Any false information provided within the context of the Sweepstakes by any Entrant or any other non-compliance with these Official Rules or the like may result in the immediate elimination of the Entrant from the Sweepstakes. Any Entrants suspected of or found by Sponsor to be entering or compromising the entry process in any way, including but not limited to the use of automatic, programmed, script, bot, third-party or otherwise fraudulent entry method, in Sponsor’s sole discretion, will be disqualified. Sponsor reserves the right to disqualify any person found or suspected of tampering with the point process or the operation of this Sweepstakes, to be acting in violation of these Official Rules, to be acting in a non-sportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person. 9. INTERNET: Sponsor is not responsible for electronic transmission or other errors resulting in omission, interruption, deletion, defect, delay in operations or transmission. If, for any reason, the Sweepstakes is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes which corrupt or affect the administration, security, fairness, integrity, or proper conduct of the Sweepstakes, Sponsor may, in its sole discretion, cancel, terminate, modify and/or suspend the Sweepstakes. In the event the Sweepstakes is canceled, terminated, modified and/or suspended, Sponsor will select the winners on the basis of the criteria stated herein from among all eligible, nonsuspect Entries received as of the date/time such action was taken. 10. PRIVACY POLICY: Any personally identifiable information collected during an Entrants participation in this Sweepstakes will be collected by Sponsor or its agent and used by Sponsor, its affiliates, agents and marketers for purposes of the proper administration and fulfillment of the Sweepstakes as described in these Official 4 Rules and in accordance with http://collectivebias.com/privacy-policy/. the Privacy Policy as stated at 11. LIMITATION OF LIABILITY: TO THE EXTENT ALLOWED BY APPLICABLE LAW, IN NO EVENT WILL THE SWEEPSTAKES ENTITIES, THEIR AFFILIATES, SUBSIDIARIES AND RELATED COMPANIES, THEIR ADVERTISING OR PROMOTION AGENCIES OR ANY OF THEIR RESPECTIVE OFFICERS, DIRECTORS, EMPLOYEES, REPRESENTATIVES AND AGENTS, BE RESPONSIBLE OR LIABLE FOR ANY DAMAGES OR LOSSES OF ANY KIND, INCLUDING DIRECT, INDIRECT, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES. Sponsor assumes no responsibility for undeliverable Entries resulting from any cause. By participating in this Sweepstakes, Entrants agree to release and hold harmless Sweepstakes Entities, Instagram, or Twitter their respective affiliates and the respective directors, officers, employees and agents of each of the foregoing (collectively, the “Releasees”) from and against any and all liability for any injuries, losses or damages of any kind to persons, including death, or property arising in whole or in part, directly or indirectly, from acceptance, use or misuse of a prize (if applicable), participation in the Sweepstakes, or inability to participate in Sweepstakes or in any Sweepstakes-related activity. Releasees are not responsible for printing errors or for lost, late, unintelligible, misdirected, incomplete, damaged or garbled Entries. Releasees are not responsible for any: (a) telephone, computer, hardware, software, programming or interrupted or unavailable network, server or other connections, network malfunction, or other technical failures or human or other errors; (b) communication disruption or other forces beyond the reasonable control of the Sponsor, including inability to enter the Entrant, or other disruption related to Internet traffic, virus, bug, or non-authorized intervention; (c) damage caused by computer virus or otherwise resulting to any computer concerning Entrant’s Entry whether human, mechanical or electronic; or (d) incorrect or inaccurate information whether caused by users or by any of the programming or equipment associated with or used in the Sweepstakes. Releasees shall not be liable to any prize winner or any other person for failure to supply a prize, by reason of any acts of God; any action(s), regulation(s), order(s) or request(s) by any governmental or quasigovernmental entities (whether or not they prove to be valid); equipment failure; terrorist acts; earthquake; fire; flood; war; explosion; unusually severe weather; hurricane; embargo; labor dispute or strike (whether legal or illegal); labor or material shortage; transportation interruption of any kind; work slow-down; civil disturbance; insurrection; riot; or any other cause beyond Sponsor’s sole control. 12. DISPUTES: THE SWEEPSTAKES IS GOVERNED BY, AND WILL BE CONSTRUED IN ACCORDANCE WITH, THE LAWS OF THE STATE OF MICHIGAN, WITHOUT GIVING EFFECT TO ANY CHOICE OF LAW OR CONFLICT OF LAW RULES, AND THE FORUM AND VENUE FOR ANY DISPUTE SHALL BE IN THE STATE OF MICHIGAN. IF THE CONTROVERSY OR CLAIM IS NOT OTHERWISE RESOLVED THROUGH DIRECT DISCUSSIONS OR MEDIATION, IT SHALL THEN BE RESOLVED BY FINAL AND BINDING ARBITRATION ADMINISTERED BY AMERICAN ARBITRATION ASSOCIATION, IN ACCORDANCE WITH ITS ARBITRATION RULES AND PROCEDURES OR SUBSEQUENT VERSIONS THEREOF (“AAA RULES”). THE AAA RULES FOR SELECTION OF AN ARBITRATOR SHALL BE FOLLOWED, EXCEPT THAT THE ARBITRATOR SHALL BE EXPERIENCED AND LICENSED TO PRACTICE LAW IN THE STATE OF MICHIGAN. THE REMEDY FOR ANY CLAIM SHALL BE LIMITED TO ACTUAL DAMAGES, AND TO THE EXTENT ALLOWED BY LAW, IN NO EVENT SHALL ANY 5 PARTY BE ENTITLED TO RECOVER PUNITIVE, EXEMPLARY, CONSEQUENTIAL, OR INCIDENTAL DAMAGES, INCLUDING ATTORNEY’S FEES OR OTHER SUCH RELATED COSTS OF BRINGING A CLAIM, OR TO SEEK INJUNCTIVE OR ANY OTHER EQUITABLE RELIEF. 13. GENERAL: CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE ANY WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES MAY BE A VIOLATION OF CRIMINAL AND CIVIL LAWS. SHOULD SUCH AN ATTEMPT BE MADE, THE SPONSOR RESERVES THE RIGHT TO DISQUALIFY AND SEEK DAMAGES OR OTHER REMEDIES FROM ANY SUCH PERSON(S) RESPONSIBLE FOR THE ATTEMPT TO THE FULLEST EXTENT PERMITTED BY LAW. Entries will not be returned. In the event of any conflict with any Sweepstakes details contained in these Official Rules and Sweepstakes details contained in Sweepstakes-related materials (including but not limited to point of sale, television, and print advertising, packaging, and other Sweepstakes media if applicable), the details of the Sweepstakes as set forth in these Official Rules shall prevail and govern. The invalidity or unenforceability of any provision of these Official Rules shall not affect the validity or enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these Official Rules shall otherwise remain in effect and shall be construed in accordance with their terms as if the invalid or illegal provision were not contained herein. By participating in the Sweepstakes, you agree that your Entry is gratuitous, unsolicited and without restriction, and will not place the Sweepstakes Entities under any obligations other than those contained in these Official Rules, and that Sweepstakes Entities are free to disclose the ideas contained in the Entry on a non-confidential basis to anyone or otherwise use the ideas therein without any compensation to you. You further acknowledge that Sweepstakes Entities do not waive any rights to use similar or related ideas previously known to Sweepstakes Entities, or developed by their respective employees, or obtained from sources other than you. By entering the Sweepstakes, you understand and acknowledge that you will not now or in the future be paid or compensated in any way for your Entry or for granting the Sweepstakes Entities any of the rights set out in these Official Rules. You further acknowledge that Sweepstakes Entities are not obligated to make use of any of the rights granted in these Official Rules. 14. WINNERS’ LIST: For the name of the prize winners, those interested print their name and address on a 3"x 5" card and mail it in an envelope to: #gamedayglorysweepstakes, c/o Collective Bias, 1750 S. Osage Springs Drive, Ste. 100, Rogers, AR 72758. Winner List requests will only be accepted after the Sweepstakes’ end date (listed above) and requests must be received no later than April 29, 2016. These Official Rules may not be reprinted or republished in whole or in part without the prior written consent of Sponsor. All rights reserved. ©2016 WM. WRIGLEY JR. COMPANY. SKITTLES®, STARBURST® AND ALL AFFILIATED DESIGNS ARE TRADEMARKS OF THE WM. WRIGLEY JR. COMPANY OR ITS AFFILIATES. 6 ®/™ TRADEMARKS © MARS, INCORPORATED 2016. 7 Attachment A Recommended Products MARS candy SNICKERS® FUN SIZE® Variety 35 oz. SNICKERS® Minis 40oz. Wrigley candy Skittles® XL 41 oz. Pepsi Pepsi™ 20 oz. bottle Pepsi™ 12 oz. 12 pack Diet Pepsi™ 12 oz. 12 pack TOSTITOS® CHIPS TOSTITOS® Scoops Party TOSTITOS® Original Party Size Salsa TOSTITOS® Medium Chunky Salsa 8