GREATEST ENTREPRENEURS OF ALL TIME HENRY FORD 1863-1947 • Founder of Ford Motor Company • Father of modern assembly lines • Introduced the Model T automobile – produced in only the color black for years) • He created a franchise system that put a Ford dealership in every city in North America, and in major cities on six continents. John D. Rockefeller 1839-1937 • Single most important figure in the foundation of the oil industry. • Founded Standard Oil Company & controlled 90% of the country’s refined oil by the 1890s. • Became richest man in the world. • Split company into 38 companies two which became Exxon & Mobil. Charles Swab 1937• Discount brokerage business • Introduced ecommerce investing – allowing clients to execute, buy and sell orders online J.P. MORGAN 1837-1913 • Reorganized public utilities & steel industries • He recognized the importance of strong character & reputation in business • Regarded as the most important banker to ever live AMADEO GIANNINI 1870-1949 • Started a bank catering to the needs of working families • Bank of Italy introduced branch banking, home mortgages, automotive loans. • Bank of Italy later became known as Bank of America. CHARLES MERRILL 1885-1956 • Founded Merrill Lynch in 1939 • Taught middle-class Americans about the stock market • Held seminars nationwide for couples MARTHA STEWART 1941• Author, caterer, publisher, & TV personality. DAVID SARNOFF 1891-1971 • Created the National Broadcasting Company (NBC) OPRAH WINFREY 1954• CNN calls her the world’s most powerful woman • Time magazine calls her one of the most influential persons of the 20th century. • HARPO production company • 1st woman billionaire GEORGE EASTMAN 1854-1932 • Created the film roll • Created the Eastman’s Kodak Brownie & sold it for $1 • Made possible for average people to create their own Kodak moments STEVE JOBS 1955• CEO of Apple • Sold more than 110 million iPods and 4 billion songs from its iTunes online store. • Entered the cell phone market with the new iPhone. • Also founded Pixar Animation Studios which he later sold to Disney THOMAS EDISON 1847-1931 • Light bulb • Phonograph • Motion picture projector BILL GATES 1955• Ranked by Forbes magazine as the richest person in the world for 13 years • Net worth of $60 billion • Microsoft ESTEE LAUDER 1908-2004 • Started with skin creams • Sold them at Saks Fifth Avenue • Created cosmetics • Give gift bags to customers full of samples (free gift still done today) ASA CANDLER 1851-1929 • Created Coca-Cola • Example of what works in marketing W.K. KELLOGG 1860-1951 • Created the first toasted wheat flake cereal • Differentiated his product with a clever slogan “Beware of Imitations. None Genuine Without This Signature. W.K. Kellogg.” MILTON HERSHEY 1857 - 1945 • Hershey milk chocolate candy bar • He built a town around his factory which included schools, public transportation, parks and recreation. • The town is named Hershey, Pennsylvania. EBERHARD ANHEUSER & ADOLPHUS BUSCH • First American brewery to introduce pasteurization, allowing beer to be bottled & shipped to new markets for consumption. • Responsible for about half of U.S. beer sales RAY KROC • Largest chain of fast-food restaurants, serving more than 54 million customers daily. • Perfected processes & imposed such discipline that food purchased in any of his restaurants would taste exactly the same as the food purchased at any of the other locations. HARLAND SANDERS • Set about selling his secret-recipe chicken door-to-door to restaurant owners. • KFC became an international franchise. JUAN TRIPPE • Founded Pan American • Believed international airline travel was something to be enjoyed by everyone, not just the rich. • Introduced “tourist class” fare from New York to London. HERB KELLEHER • Pioneering low-cost, no-frills airline. • Airline known for campy antics- flight attendants singing, pilots telling jokes. • He believed happy employees make better employees. WILLIAM HARLEY & ARTHUR DAVIDSON • The only U.S. made motorcycle today • $6.14 billion sales in 2007. FRED W. SMITH 1944• Purchased planes so that packages could be delivered faster. • FedEx moves 6 million packages worldwide every day & has expanded into print and copy services with the acquisition of Kinkos. SAM WALTON 1918-1992 • Wal-mart • “Low-prices every day” • Walmart netted sales of $348.6 billion in 2007 • Largest retailer in the world. RALPH LAUREN 1939• Instead of selling just clothes, he sold a lifestyle. • He sold the romanticized lives of the people who wear the clothes – the look of success. • Offered luxury at all price points. LEVI STRAUSS 1829-1902 • Most recognized product all over the world – Levis. • World’s first jeans. • Spawned an entirely new fashion movement. PHIL KNIGHT 1938• Founder of Nike • Made athletic shoes sexy with slick advertising campaigns & celebrityathlete endoresements. • “You can’t explain much in 60 seconds, but when you show Michael Jordan, you don’t have to.” P.T. BARNUM 1810-1891 • Produced the “Greatest Show on Earth” • His entrepreneurial talents was in attracting publicity with handbills & billboards. LOUIS B. MAYER 1885-1957 • Created MetroGoldwyn-Mayer studios. • Built MGM studios into one of the most financially successful studios in the world. WALT DISNEY 1901-1966 • Despite many failures, kept his nearly obsessive focus on building his growing movie studio, making quality animated films and ultimately creating “the happiest place on earth” – Disneyland in California. GEORGE LUCAS 1944• Understood the potential value of merchandising & sequel rights • $13.5 billion in Star Wars memorabilia sales since 1977. WILLIAM BECKER & PAUL GREENE • Affordable family lodging • $6 a night no matter the location J.W. MARRIOTT JR 1932• International hotel chain • Expanded into other brands ranging from limited-service to fullservice luxury hotels & resorts. CONRAD HILTON SR. 1887-1979 • Founded the first coast-to-coast hotel chain in 1943. • First international hotel brand in 1949. • Billion-dollar international empire. JEFF BEZOS 1964• Began as an online bookstore. • Founder of Amazon.com • Customers can purchase almost anything- books, music, clothing, jewelry, and, most recently, wine. PIERRE OMIDYAR 1967• Founder of Ebay • Made the Internet personal again by connecting buyers with sellers of collectable items. LARRY PAGE & SERGEY BRIN 1973• Stanford graduates – they set out to create a better way to search the Web. • Formed Google in 1998. • Google is on the top of Fortune magazines top places to work. • Brin & Page are among the wealthiest men alive. BENJAMIN FRANKLIN 1706-1790 • America’s original entrepreneur • Pennsylvania Gazette & Poor Richard’s Almanac the most successful publications in the country. • His printing operations were so successful he franchised printing in other cities. • He set up a wholesale paper business. WILL YOU BE NEXT????