Compliance 2.0:
How to Manage
Enterprise 2.0 Tools
Agenda
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Introduction to Enterprise 2.0
Enterprise 2.0 technologies
Enterprise 2.0 and the Enterprise
Managing Enterprise 2.0 Tools Effectively
INTRODUCTION TO
ENTERPRISE 2.0
Web 2.0
• “Web 2.0 is the business revolution in the
computer industry caused by the move to the
internet as platform, and an attempt to
understand the rules for success on that new
platform. Chief among those rules is this:
Build applications that harness network
effects to get better the more people use
them.”
-- Tim O’Reilly, 12/10/2006
Web 2.0
• Source: Joining Dots
http://www.joiningdots.net
Office 2.0
• First described by Ismael Ghalimi in 2005
• “Use of Web 2.0
for Office 1.0 tasks.”
– Scott Deitzen, Zimbra
Office 2.0
• “Web-based Software-as-a-Service”
(Saas) – Dion Hinchcliffe
Office 2.0
• “Working where you want, when you want,
and being able to conduct real business.”
– blognation Canada
Enterprise 2.0
• “Enterprise 2.0 focuses on platforms companies
can buy or build to make visible the practices
and outputs of their knowledge workers.”
-- Andrew McAfee, 5/2006
Enteprise 2.0
• “Enterprise 2.0 is the application of the
Web 2.0 technology and mindset within an
organization.”
--Mike Riversdale, E20 New Zealand Style,
2/2008
The 2.0 meme
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It’s all about me
And my networks
It’s open
Emergent
Fast
And always on
Source: Ray Sims’ Learning Connections blog
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Web 2.0 characteristics
• An approach, not a
technology
• Emergent structures
• Software as a service
• Information reuse
• Social networking
• Perpetual beta
In 1900 companies generated their own
power
In 2007 companies provided their own IT
ENTERPRISE 2.0
TECHNOLOGIES
Web-based email
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Many different applications available
Provide secure web-based access to email
Provide 1+ GB storage/user
Allow 20, 50, 100MB
attachments
• Forward to/from other
accounts
Web-based office suites
• Many different applications available
• Fully-featured to fairly narrow
– Generally compatible with common Office
functionality
• May default to private or public
Blogs
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Project updates
Organizational updates
Customer communication
Notification of changes
Lessons learned
Wikis
• Knowledge base/customer service
• Meeting agenda and minutes
• Collaborative authoring and
publishing
• Proposals and presentations
• Contract negotiation
• Collect and organize
research
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RSS feeds
• Subscription to updates
from blogs, wikis
• Notification of system
changes
• Competitive and market
intelligence
• Publish organizational
updates
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Tags
• User-provided
metadata
• Emergent
• Folksonomy
Social networks
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Expertise management
Tap unknown resources
Contact management
Alternative to email
– That users are already
using
– That allows tagging,
blogging, etc.
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Mashups
• Connect two or more data sources using
loosely coupled connectors
– Combine sales data with maps
– Combine shipping and order data
– Provide customers with
(non-sensitive) status monitoring
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Mashup - Mapdango
ENTERPRISE 2.0
IN THE ENTERPRISE
What makes Enterprise 2.0 enterprise-y?
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Control over implementation model
Standards support
Security and identity
Access to enterprise data
Data quality
Regulatory compliance
Email vs. wiki-based collaboration
Image source: Chris Rasmussen,
US National Geospatial Intelligence Agency
Not in our organization….
If you don’t like change, you're
going to like irrelevance even
less.
--Gen. Eric Shinseki
11/8/2001
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The bad news
• You can’t prohibit them
– There are too many
of them
– They are constantly
changing
– IT has other fires to fight
The bad news
• They can be difficult to control
– The “Shadow IT Dept”
Check your demographics!
So which ones are right for YOUR
organization?
• How transparent are you?
• Do you share?
• Which ones are
already being used?
• In other words, any of them….
The good news
• Many of the
most commonly
used 2.0 tools
already track
changes,
versions, etc.
The good news
• Some tools need to be managed for
efficiency rather than compliance
– RSS feeds
– Social bookmarking
del.icio.us
social bookmarking
The good news
• E20 tools use standard formats and
interfaces
• XML, RSS
• SOAP, REST
• Open Document Format
The good news
• Most of them can be secured or set up to
be private
– Blogs
– Wikis
– Social networks
– RSS
– Web-based office
– Web-based email
The good news
• There are enterprise versions of every
Enterprise 2.0 application
– Hosted internally
– Secured access
– Appliance-based
Compliance 2.0
• Address in policies
– Whether Web 2.0 solutions will be allowed
– Which tools will be allowed or supported
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Compliance 2.0
• What type of information can be published
• Whether posts, etc. will be reviewed preor post-publication
– The value of these tools is in making
collaboration fast and easy, not slow and
bureaucratic.
Compliance 2.0
• Consider whether to
implement versions inside
the firewall
• Review SLAs with hosted
providers to determine
whether you can live with
them
Compliance 2.0
• Consider add-ons that can provide
required compliance functions
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Prohibition is not a realistic option
Additional resources
• Andrew McAfee’s Enterprise 2.0 blog
– http://blog.hbs.edu/faculty/amcafee/
• Dion Hinchcliffe’s Web 2.0 blogs
– http://blogs.zdnet.com/Hinchcliffe/
– http://web2.wsj2.com/
Additional resources
• Scoble, Robert, and Shel Israel. Naked
conversations: How blogs are changing
the way businesses talk with customers.
Wiley, 2006.
– http://scobleizer.com/
– http://redcouch.typepad.com/
Additional resources
• Tapscott, Don, and Anthony D. Williams.
Wikinomics: How Mass Collaboration
Changes Everything. Portfolio Hardcover,
2006.
– http://wikinomics.com/blog/
– http://www.socialtext.net/wikinomics/index.cgi
Additional resources
• Weinberger, David. Everything is
Miscellaneous: The Power of the New
Digital Disorder. Times Books, 2007.
– http://www.everythingismiscellaneous.com
For more information
Jesse Wilkins
CDIA+, LIT,edp, ICP, ermm, ecmm, bpms
Access Sciences Corporation
jwilkins@accesssciences.com
http://informata.blogspot.com
AIM/YIM: jessewilkins8511
(303) 574-1455 direct