News release
FIRST PROFESSIONAL AWARD IN THE FIELD OF SERVICE SERVICES – «SERVICE LEADER 2011» APPEARS IN THE
RUSSIAN CAR BUSINESS
Specialized B2B-magazine "AutoBusinessReview" institutes the first professional award «SERVICE LEADER 2011» for
the best quality of client service in after-sale sphere.
Project objective is to reveal the best dealer on quality of client service among the authorized dealer enterprises. At
the heart of research methodology there are some elements: questioning of dealers, research «the secret buyer»,
and also individual interviews to the management and employees of service stations. Analogs of this award exist in
many markets – the German project created by professional automobile edition Kfz Betrieb named Service Award
which exists already more than 15 years exemplifies.
«Car business sphere in Russia is rich with the events connected with determination of the best car in the class
according to the version of these or those mass-media. However no one independent project which would research
quality of work of the official dealer centers exists to present day. As our team, since portal Auto-Dealer.ru creation,
is engaged in studying of auto dealer business for 10 years already, we decided to meet this lack, having founded the
professional award “SERVICE LEADER 2011”», – says the Chief editor of "AutoBusinessReview" Sergey Baranov.
In the first year of carrying out of the award it was decided to concentrate on motor-car manufacturers of premiumsegment, it comes to 300 enterprises working almost in 50 cities and representing such brands as AUDI, BMW,
CADILLAC, INFINITI, JAGUAR, LAND ROVER, LEXUS, MERCEDES-BENZ, PORSCHE, VOLVO. In the premium-segment
special demands are made to post-sale service, and the level of services should conform high standards. Study of
work of the service centers of these brands will allow to draw conclusions, actual for all car business industry in
Russia.
The Award « SERVICE LEADER 2011» organizing committee will be headed by Marketing Manager of B2B Castrol
Professional Tatyana Halyavskaya. Since 2009 Company Castrol hands over the own award to top-managers of car
business for achievements in the field of leadership and motivation - Castrol Professional Leadership Award – this
experience is of a great value for the new project.
Company MTS, the leading operator in sphere of telecommunication services in the market of Russia and the CIS,
acts as the general partner of the award « SERVICE LEADER 2011». « Company MTS as the leader of industry pays
special attention to ensuring the best terms of clients services. Client orientation, quality and innovation in rendering
services are one of the basic values of our company, therefore we support the given project», – says Elena Nechay,
Marketing, development and business market service management Director of MTS.
Study of work of the dealer enterprises will occur during the period from July till October, 2011. Solemn ceremony of
rewarding of the winners takes place on November 17, 2011, in Moscow. By results of the research conducted by the
expert jury three prize-winning places among absolute winners – the dealer companies will be awarded. Besides,
rewarding by special prizes in four additional nominations is planned.
For additional information address:
Julia Frolova
Special projects manager
+7(495) 772-7972
jf@abreview.ru
Information on the organizer:
"AutoBusinessReview » is a specialized B2B-edition focused on top-managers and specialists, working in sphere of
autoretail and after-sale service. It was created in 2007. It is distributed in Russia and the CIS by addressed mailing to
the dealer centers, offices of motor-car manufacturers and the companies of allied industries. The dealer holdings
rating annually worked out by the magazine "AutoBusinessReview" is a unique authoritative source of the
information on work of the leading companies of the Russian autoretail.
General partner:
OAO (Open Company) «Mobile Telesystems» (MTS) is the leading telecommunication operator in Russia and
the CIS countries. The consolidated user's base of the company, without user's base «Belarus MTS » constitutes more
than 101 million subscribers. MTS and its subsidiaries render services on standard GSM in 82 regions of Russia, and
also in Armenia, Belarus, Ukraine and Uzbekistan; in standard UMTS - in all regions of Russian Federations, in
Uzbekistan, Armenia, Belarus; in standard CDMA-450 - in Ukraine. The company also renders services of fixed-line
telephony and cable television, broadband access to the Internet. Since June, 2000 the MTS shares are quoted at
New York stock exchange under MBT code. Additional information on the company, please, find in site www.mts.ru