Froogle

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By: Katie Etcher and Jeanne Fong
UCLA DIS 19, Fall 2008
What is it?
Google Product Search, formerly known as Froogle
A price comparison search
The interface provides an HTML form field, much like Google’s
homepage, into which a user can type product queries to return lists
of vendors selling a particular product, as well as pricing info.
Search produces results with prices and pictures
– Can sort results by relevance, price, etc.
Google Product Search is different from most other price
comparison services because it neither charges any fees for
listings, nor accepts payment for products to show up first
Makes no commission on sales
Google sells advertising through AdWords to be displayed in
Product Search results next to the unpaid results
There is a new uploading option that enables merchants to
submit info to Google Product Search using existing data
feeds they have prepared for other shopping engines
Also offered in WML (Wireless Markup Lang) and can be
accessed from mobile phones or other wireless devices that
support WML
A magazine that is a tangent of the Wall Street journal
Published by Dow Jones since 1921, who also publishes WSJ
Delivers vital stats, in-depth analysis, investigative reporting, company
profiles, and everything else there is to know to keep tabs on the
investment world
Gives an accurate understanding of what happened in the markets last
week and what’s likely to happen in the week ahead.
From online version can get little snippets of info. but if you want full
story you must subscribe online or in print
Has 4 sections: Technology Week, Market Week, Mutual Funds, and
The Wrap
Features noted investors such as Bill Gross
Barron’s continued…
For readers-can subscribe to get an in-depth
look at the marketing world
– 2 years- $249 (8 weeks free)
– 52 weeks- $149 (4 weeks free)
– 26 weeks- $99 (2 weeks free)
– 13 weeks $59 (1 week free)
For advertisers- will find details on
marketing opportunities
For attendees and sponsors-will find
useful info on the events in which they
are interested or involved
Wall Street Journal (WSJ)
An English-language daily newspaper published by Dow Jones &
Comp. in New York City
Gives expert insight on the market and economy and how both can
impact your everyday finances and personal investments
Gives expanded coverage of major global stories, political events,
medical breakthroughs, and emerging technologies
Offers other areas of interest than economy such as: food & wine,
travel, real estate, the arts, and weekend getaways
To subscribe in print it is $8.25 a month plus 4 weeks free
Online version launched in 1996 - costs $119
As of 2007, WSJ has a worldwide circulation of more than 2 million,
with approx. 931,00 paying online subscribers
Google Docs and Spreadsheets
This application allows you to create basic documents from scratch or
start from a template (ex: bulleted lists, columns, tables, image
comments, etc.)
Can upload existing files in the forms: DOC, XLS, ODT, ODS, RTF,
CSV, PPT)
Can share your document with others who can view and edit it
once you have invited them by email
Many people can view and make changes to a doc at the same
time and there’s an onscreen chat window
Sorts, saves, and organizes documents easily
You control who sees your documents: can post them like a web
page, or publish to a few people, or just keep them to yourself
Page Creator
A free online tool that
makes it easy for anyone to
create and publish useful,
attractive web pages
Don’t need technical
knowledge to use it - made
easy to use for the
everyday person
Can edit pages right in your
browser, so you can see
how the finished product
will look every step of the
way
It is still new and is in the testing stage
To use this application, just log in with your gmail account
Is now changing to Google Sites
Google Calendar
Its free, just need a google
account to use it
An easy way to keep track of
all life’s important events in one
place
Can add events, send
invitations, share schedules
with friends and family, and
search events you might enjoy
Can create multiple calendars and customize them with
colors, etc.
Can be reminded of events through email, popup window or
text messages directly to your cell phone
Share with no one, friends, or the world
Google 411
1-800-GOOG-411
Free and easy to use
How to use it?
– Say where you are, or enter zip
code
– Say what looking for
– Say what option you want out
of given choices, and you will
be connected
If you call from a cell phone,
can say text message and it
will send you a text with info.
about the business
If phone has internet, can
say map it, and it will send
you directions to where you
want to go
http://www.youtube.com/wat
ch?v=cN0q8SvlQAk
It’s free, how does Google benefit?
Each time callers request a phone #, they are giving Google valuable
info - each call provides voice data representing unique variation, that
Google uses to improve its service
Service designed to build Google’s own speech database
Google Finance
Launched March 21, 2008
This service features business and
enterprise headlines for many
corporations including their financial
decisions and major news events
Stock information is available
No advertising on this page
The homepage allows users to see
currency information, sector
performance for U.S. market, a
listing of top market movers, and
relevant important news of the day
Sections on page: Market
Summary, Top Stories, Recent
Quotes, Charts, Sector
Summaries, and Trends
NASDAQ and the New York Stock Exchange partnered with
Google in June 2008 to bring real time ticker updates of stocks
To participate in Google Finance, need a Google account, and
then create a portfolio in finance
Can personalize and edit your own portfolio
Can discuss stocks with others through Google Discussion
Aggregates Google News and Google Blog search articles about
each corporation
Features
– Get automatic emails when there is news about a company
that interests you
– Download prices, transactions, and other information into a
spreadsheet
Compared to Other Sources
Bizrate.com: allows shoppers to easily compare products sold by
anyone
Buy.com: offers products at the lowest prices
Dealtime.com: helps shoppers decide what to buy and where to buy it
TheFind.com: searches for products across the web
Mpire.com: offers a collection of new and used items from ebay,
Amazon, Overstock
Shoplocal.com: to give the same local in-store promotions to online
consumers
Frucall.com: provide online pricing information through cell phones,
PDAs,Blackberries
Wize.com: pool of reviews to find the right product
Google as an Investment
Earns money by allowing companies to advertise their links on the right side of
the page
Google’s Ad-sense
Websites can earn money from placing ads on their sites
Searches the contents of your page and displays ads of relevance
Page owner gets paid when people click on ads
Can also customize according to page
Highest Paying Word
$69.10 mesothelioma treatment options
$66.46 mesothelioma risk
$65.85 personal injury lawyer michigan
Best Price For Snowboard
Sorts by
– Relevance
– Price
– Rating
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