Global Vegetable Oils Market Trends: Demand Analysis and Strategic Planning Initiatives Yasutomo Kojima Joe Parcell Jewelwayne Cain Department of Agricultural and Applied Economics University of Missouri-Columbia Introduction Vegetable oils consumption, production and trade have become one of the global topics of interest due to several factors: (i) rising global demand for vegetable oils, especially in emerging economies (ii) health problems related to trans fats (trans fatty acids: TFA) (iii) increasing use of vegetable oils as biofuels feedstock along with crude oil price surge (iv) international concerns over the environmental impacts of palm logging In these circumstances, in order to understand global vegetable oils market trends, it has become essentially important to analyze global demand for vegetable oils from the aspects of food use and industrial use, and to clarify the demand structure of edible and non-edible vegetable oils. The Objective of This Study The objective of this paper is to estimate demand function of vegetable oils for food use and industrial use with cross-country panel data of 156 countries to investigate global demand structure of edible and non-edible vegetable oils to think about strategic planning initiatives Previous Research (1) Empirical analysis of food, biofuel and energy markets. There are mainly three types of approaches, such as 1) Theoretical models (Gardner 2007; de Gorter and Just 2008; de Gorter and Just 2009) 2) Cointegration analyses (Yu et al. 2006; Hameed and Arshad 2008; Peri and Baldi 2010) 3) Partial and general equilibrium (CGE) models (Arnt et al. 2008, Kancs and Wohlgemuch 2008) 4) Theoretical and empirical analysis (Ciaian and Kancs 2011) In order to empirically analyze vegetable oils market based on those theoretical models, we need to estimate demand elasticities of vegetable oils from a global perspective. Currently, the USDA Economic Research Service (ERS) does not provide elasticity estimates of vegetable oils to the public. Previous Research (2) From a regional perspective, Goddard and Glance (1989) analyzed demand relationships among twelve fats and oils in United States, Canada and Japan with data of per capita disappearance from 1962-86. Their study did not include rapeseed oil in the demand equation for the U.S. in their model. And also, they excluded sunflower oil in the model for three countries because some data was unavailable over some or all of the estimation period. Demand Analysis We focus on global markets of four vegetable oils: soybean oil, rapeseed oil, palm oil, sunflower oil We estimate own- and cross-price elasticities in the global market and identified income elasticities by geographic regions of Africa, America, Asia, Europe and Oceania for food use and industrial use, respectively. Edible: Food 52.6% in 2009 Non-Edible: Feed, Seed, Waste, Processing and Other Utilities 47.4% in 2009 Demand elasticity estimates will be useful for future research, such as policy analysis related to the area of agriculture and energy. Soybean Complex Soybean Soybean Meal Soybean Oil Rapeseed Oil Palm Oil Sunflower Oil Table 1. World Average of Edible Vegetable Oils Consumption per Capita Food supply quantity (kg/capita/yr) 1990-94 Average Soybean Oil 2.78 Palm Oil 1.13 Rape and Mustard Oil 1.37 Sunflowerseed Oil 1.28 Groundnut Oil 0.75 Cottonseed Oil 0.60 Olive Oil 0.36 Coconut Oil 0.26 Maize Germ Oil 0.30 Oilcrops Oil, Other 0.22 Palmkernel Oil 0.12 Ricebran Oil 0.09 Sesameseed Oil 0.11 Vegetable Oils (Total) 9.35 Four Major Vegetable Oils 6.55 Source: FAOSTAT. Share 29.7% 12.1% 14.6% 13.7% 8.0% 6.4% 3.8% 2.8% 3.2% 2.3% 1.3% 0.9% 1.2% 100.0% 70.0% 1995-2000 Average 2.89 1.36 1.42 1.33 0.74 0.55 0.37 0.25 0.32 0.24 0.12 0.10 0.11 9.80 7.01 Share 29.5% 13.9% 14.5% 13.6% 7.6% 5.6% 3.8% 2.5% 3.2% 2.5% 1.2% 1.0% 1.1% 100.0% 71.5% 2000-2004 Average 3.28 1.58 1.33 1.25 0.70 0.52 0.41 0.28 0.32 0.25 0.19 0.11 0.11 10.33 7.43 Share 31.7% 15.3% 12.9% 12.1% 6.8% 5.1% 4.0% 2.7% 3.1% 2.4% 1.9% 1.1% 1.1% 100.0% 72.0% 2005-2009 Average 3.37 1.91 1.44 1.29 0.66 0.56 0.43 0.32 0.32 0.28 0.27 0.12 0.11 11.09 8.01 Share 30.4% 17.3% 13.0% 11.6% 6.0% 5.1% 3.9% 2.9% 2.9% 2.5% 2.4% 1.1% 1.0% 100.0% 72.2% Table 2. Edible Vegetable Oils Consumption Share by Region 1990-2009 Average Consumption Africa America Asia Europe Oceania Eastern Africa Middle Africa Northern Africa Southern Africa Western Africa Northern America Central America Caribbean South America Central Asia Eastern Asia Southern Asia South-Eastern Asia Western Asia Eastern Europe Northern Europe Southern Europe Western Europe Australia and New Zealand Melanesia Micronesia Polynesia Total HHI (Degree of Concentration) Consumption Share: % All Vegetable Oils 1.8 0.6 2.7 0.9 4.6 13.0 2.2 0.5 7.5 0.9 18.8 17.9 5.2 4.0 5.4 2.4 5.6 5.4 0.7 0.0 0.0 0.0 100 1,077 Soybean Oil 0.8 0.3 2.5 0.6 0.6 31.7 3.2 1.1 15.8 0.2 17.5 10.5 3.2 2.0 1.7 1.7 2.7 4.0 0.2 0.0 0.0 0.0 100 1,731 Source: Own calculations based on FAOSTAT. Rape and Mustard Oil 0.3 0.1 1.5 0.0 0.4 9.1 1.2 0.3 0.1 38.0 25.7 0.2 0.2 4.9 7.6 1.2 7.9 1.4 0.0 0.0 100 2,338 Sunflowerseed Oil 1.4 0.1 5.2 3.9 0.0 0.9 2.2 0.4 7.7 1.5 4.4 9.1 1.2 6.8 30.3 2.2 12.0 10.2 0.5 0.0 0.0 0.0 100 1,433 Palm Oil Palmkernel Oil 4.3 1.7 0.7 0.3 12.6 0.1 2.8 0.7 6.3 19.4 25.1 12.3 6.3 1.0 1.5 1.1 2.8 1.1 0.0 0.0 100 1,440 1.1 1.1 1.6 1.5 37.7 2.4 0.3 0.0 4.3 4.5 1.5 32.0 4.9 0.4 1.4 1.0 4.1 0.0 0.0 100 2,544 Table 3. Change in Edible Vegetable Oils Consumption Share from 1990s to 2000s Africa America Asia Europe Oceania Eastern Africa Middle Africa Northern Africa Southern Africa Western Africa Northern America Central America Caribbean South America Central Asia Eastern Asia Southern Asia South-Eastern Asia Western Asia Eastern Europe Northern Europe Southern Europe Western Europe Australia and New Zealand Melanesia Micronesia Polynesia All Vegetable Oils 0.4 0.1 -0.5 0.1 0.5 -0.5 -0.2 0.0 0.2 -0.2 0.3 0.9 0.3 0.4 -0.1 -0.4 -0.9 -0.6 0.6 0.0 0.0 0.0 Soybean Oil 0.2 0.2 0.6 0.6 0.2 -4.6 -0.3 0.1 0.0 -0.1 3.7 1.0 0.0 0.2 0.2 -0.3 -0.5 -1.0 0.3 0.0 0.0 0.0 Sunflowerseed Rape and Oil Mustard Oil 0.9 -0.3 -0.1 -0.1 -2.0 -1.5 0.0 0.0 0.0 -0.7 0.2 3.0 -2.6 0.8 -0.3 -1.1 0.0 1.0 0.0 -2.2 -4.1 0.3 2.0 1.0 0.0 0.9 0.0 4.8 -1.0 -0.5 0.2 0.3 -0.5 -0.9 1.2 0.6 1.0 0.0 0.0 0.0 0.0 0.0 Palmkernel Oil Palm Oil 0.8 -0.3 -0.3 0.3 -3.5 -0.3 0.8 -0.3 0.0 1.9 7.8 -3.8 -0.3 0.5 -1.2 -0.6 -1.2 1.3 0.0 0.0 Source: Own calculations based on FAOSTAT. Note. These data show the difference in consumption share (%) from 1990’s to 2000’s. -0.5 -0.8 -0.5 -0.9 0.7 -3.7 0.2 0.0 -2.0 1.7 1.0 10.8 1.1 -0.1 0.0 -1.1 -5.7 0.0 0.0 - Figure 1. World Average of Edible and Non-Edible Vegetable Oils Consumption per Capita Source: Own calculations based on FAOSTAT. Table 4-1. Summary Statistics Edible Vegetable Oils: Average Consumption Per Capita and Real Price Non-Edible Vegetable Oils: Average Consumption Per Capita and Real Price Cross-Country Data (156 Countries) 1990-2009 Consumption (g/capita/year) Real Price ($/t) 1990-1999 Consumption (g/capita/year) Real Price ($/t) 2000-2009 Consumption (g/capita/year) Real Price ($/t) 2000-2004 Consumption (g/capita/year) Real Price ($/t) 2005-2009 Consumption (g/capita/year) Real Price ($/t) Cross-Country Data (156 Countries) Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Obs 1,890 1,363 1,340 1,881 1,897 1,897 1,897 1,897 Mean Std. Dev. 3,068 3,529 1,927 3,038 2,430 2,376 2,217 3,122 935 563 1,164 734 868 580 1,136 638 Min 0.12 0.03 0.20 0.06 154 146 208 293 Max 23,160 17,978 10,902 16,221 5,732 5,995 5,844 5,974 1990-2009 Consumption (g/capita/year) Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Obs 739 543 536 739 742 742 742 742 Mean Std. Dev. 2,943 3,674 2,163 3,143 2,106 2,322 2,057 2,743 1,214 741 1,404 932 1,109 719 1,386 829 Min 0.12 0.11 0.20 0.06 262 146 225 362 Max 20,612 17,978 10,597 12,908 5,732 5,995 5,467 5,974 1990-1999 Consumption (g/capita/year) Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Obs 1,151 820 804 1,142 1,155 1,155 1,155 1,155 Mean Std. Dev. 3,148 3,431 1,770 2,958 2,646 2,388 2,320 3,342 756 295 1,009 517 713 398 976 401 Min 0.26 0.03 0.37 0.10 154 168 208 293 Max 23,160 15,490 10,902 16,221 3,843 4,387 5,844 4,201 2000-2009 Consumption (g/capita/year) Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Obs 559 404 390 553 560 560 560 560 Mean Std. Dev. 3,063 3,514 1,769 2,937 2,464 2,404 2,161 3,138 684 247 891 455 655 331 892 351 Min 3.95 0.03 0.37 0.15 154 168 259 293 Max 23,160 15,490 10,902 15,039 3,108 4,387 4,026 3,312 2000-2004 Consumption (g/capita/year) Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Obs 592 416 414 589 595 595 595 595 Mean Std. Dev. 3,228 3,351 1,771 2,981 2,817 2,363 2,469 3,519 824 320 1,120 546 767 446 1,055 429 Min 0.26 0.04 8.10 0.10 248 229 208 389 Max 20,943 15,030 9,630 16,221 3,843 4,000 5,844 4,201 2005-2009 Consumption (g/capita/year) Real Price ($/t or /kl) Real Price ($/t or /kl) Real Price ($/t or /kl) Real Price ($/t or /kl) Real Price ($/t or /kl) Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Crude oil Obs 934 1,049 1,447 778 1,794 1,794 1,794 1,794 1,794 Mean Std. Dev. 2,551 3,326 2,689 4,966 4,458 11,317 1,751 2,723 855 362 1,053 497 792 378 1,043 416 254 115 Min Max 0.02 29,892 0.01 45,431 0.31 164,014 0.03 20,796 154 2,914 146 2,992 208 2,907 293 2,982 80 680 Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Crude oil Obs 336 408 498 287 659 659 659 659 659 Mean Std. Dev. 2,160 2,961 1,796 2,909 3,035 7,865 1,334 2,132 1,041 424 1,175 542 962 436 1,180 454 171 68 Min 0.04 0.05 0.31 0.60 262 146 225 362 80 Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Crude oil Obs 598 641 949 491 1,135 1,135 1,135 1,135 1,135 Mean Std. Dev. 2,770 3,498 3,257 5,846 5,205 12,701 1,995 2,990 747 267 982 454 693 298 964 369 302 109 Min Max 0.02 29,892 0.01 45,431 1.15 164,014 0.03 20,796 154 2,914 168 2,940 208 2,866 293 2,891 151 610 Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Crude oil Obs 301 310 456 225 555 555 555 555 555 Mean Std. Dev. 2,357 2,815 2,386 3,763 4,344 10,818 1,573 2,677 679 224 874 402 649 300 883 324 211 44 Min Max 0.03 18,004 0.01 21,077 1.15 112,925 0.03 20,796 154 1,710 168 2,425 259 2,866 293 2,891 151 606 Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Crude oil Obs 297 331 493 266 580 580 580 580 580 Mean Std. Dev. 3,189 4,037 4,073 7,186 6,000 14,187 2,352 3,192 813 287 1,084 478 736 290 1,041 393 389 77 Min Max 0.02 29,892 0.19 45,431 8.38 164,014 0.88 19,194 248 2,914 229 2,940 208 2,762 389 2,750 189 610 Max 22,453 20,706 89,889 14,069 2,721 2,992 2,907 2,982 680 Table 4-2. Summary Statistics Edible Vegetable Oils: Average Consumption Per Capita and Real Price Non-Edible Vegetable Cross-Country Data (156 Countries) Edible 1990-2009 Consumption (g/capita/year) Max 23,160 17,978 10,902 16,221 5,732 5,995 5,844 5,974 1990-2009 Consumption (g/capita/year) Non-Edible Average Consumption PerStd. Capita 1990-1999 Vegetable Oils:Variable Obs Mean Dev. and Real Min PriceMax 1990-1999 Consumption (g/capita/year) Real Price ($/t) a and Real Price Consumption (g/capita/year) 6 Countries) d. Dev. 3,529 3,038 2,376 3,122 563 734 580 638 Min Max Non-Edible 0.12 23,160 0.03 0.20 0.06 154 146 208 293 17,978 10,902 16,221 5,732 5,995 5,844 5,974 1990-2009 Real Price Consumption ($/t) (g/capita/year) Real Price ($/t or /kl) 2000-2009 Consumption (g/capita/year) Variable Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Obs 1,890 1,363 1,340 1,881 1,897 1,897 1,897 1,897 Mean Std. Dev. 3,068 3,529 1,927 3,038 2,430 2,376 2,217 3,122 935 563 1,164 734 868 580 1,136 638 Min 0.12 0.03 0.20 0.06 154 146 208 293 Soybean oil 739 2,943 3,674 0.12 20,612 Cross-Country Data (156 Countries) Rapeseed oil 543 2,163 3,143 0.11 17,978 Plam oil 536 2,106 2,322 0.20 10,597 Variable Obs Mean Std.2,743 Dev. Min 12,908 Max Sunflower oil 739 2,057 0.06 Soybeanoil oil 742 1,214 741 262 29,892 5,732 Soybean 934 2,551 3,326 0.02 Rapeseed oil 742 1,404 932 146 5,995 Rapeseed oil 1,049 2,689 4,966 0.01 45,431 Plamoil oil 742 1,109 11,317 719 225 164,014 5,467 Plam 1,447 4,458 0.31 Sunfloweroil oil 742 1,386 829 362 20,796 5,974 Sunflower 778 1,751 2,723 0.03 Soybean oil 1,794 855 362 154 2,914 Rapeseed oil 1,794 1,053 497 146 2,992 Variable Obs Mean Std. Dev. Min Max Plam oil 1,794 792 378 208 2,907 Soybeanoil oil 1,151 3,148 3,431 0.26 23,160 Sunflower 1,794 1,043 416 293 2,982 Rapeseed oil 820 1,770 2,958 0.03 15,490 Crude oil 1,794 254 115 80 680 Plam oil 804 2,646 2,388 0.37 10,902 Real Price ($/t or /kl) Real Price ($/t or /kl) 2000-2009 Consumption (g/capita/year) (g/capita/year) Real Price 2000-2009($/t) Consumption (g/capita/year) Real Price 2000-2009 ($/t) Consumption (g/capita/year) Real Price ($/t) 2000-2004 Consumption (g/capita/year) Real Price 2000-2004 ($/t) Consumption (g/capita/year) Real Price 2005-2009($/t) Consumption (g/capita/year) Real Price 2005-2009 ($/t) Consumption (g/capita/year) Real Price ($/t) Rapeseed oil Sunflower Plamoil oil Sunflower oil Soybean oil Variable Rapeseed oil Soybean Plamoil oil Rapeseed Sunflower oil oil Plam oil Sunflower oil Soybean oil Variable Rapeseed oil Soybean oil Plam oil Rapeseed oil Sunflower Plamoil oil Sunflower oil Soybean oil Rapeseed oil Variable Plam oil Soybean oil Sunflower oil Rapeseed oil Plam oil Sunflower oil Soybean oil Variable Rapeseed oil Soybean oil Plam oil Rapeseed oil Sunflower Plamoil oil Sunflower oil Soybean oil Variable Rapeseed oil Soybean Plamoil oil Rapeseed Sunflower oil oil Plam oil Sunflower oil Soybean oil Variable Rapeseed Soybean oil oil Plam oil Rapeseed oil Sunflower Plamoil oil 543 742 536 739 742 Obs 742 1,151 742 820 742 804 1,142 1,155 Obs 1,155 1,151 1,155 820 1,155 804 1,142 1,155 1,155 Obs 1,155 559 1,155 404 390 553 560 Obs 560 559 560 404 560 390 553 560 Obs 560 592 560 416 560 414 589 595 Obs 595 592 595 416 595 414 589 595 595 595 595 2,163 1,386 2,106 2,057 1,214 Mean 1,404 3,148 1,109 1,770 1,386 2,646 2,320 756 Mean 1,009 3,148 713 1,770 976 2,646 2,320 756 1,009 Mean 713 3,063 976 1,769 2,464 2,161 684 Mean 891 3,063 655 1,769 892 2,464 2,161 684 Mean 891 3,228 655 1,771 892 2,817 2,469 824 Mean 1,120 3,228 767 1,771 1,055 2,817 0.11 362 0.20 0.06 262 Min 146 0.26 225 0.03 362 0.37 0.10 154 Min 168 0.26 208 0.03 293 0.37 0.10 154 168 Min 208 3.95 293 0.03 0.37 0.15 154 Min 168 3.95 259 0.03 293 0.37 0.15 154 Min 168 0.26 259 0.04 293 8.10 0.10 248 Min 229 0.26 208 0.04 389 8.10 17,978 5,974 10,597 12,908 5,732 Max 5,995 23,160 5,467 15,490 5,974 10,902 16,221 3,843 Max 4,387 23,160 5,844 15,490 4,201 10,902 16,221 3,843 4,387 Max 5,844 23,160 4,201 15,490 10,902 15,039 3,108 Max 4,387 23,160 4,026 15,490 3,312 10,902 15,039 3,108 Max 4,387 20,943 4,026 15,030 3,312 9,630 16,221 3,843 Max 4,000 20,943 5,844 15,030 4,201 9,630 0.10 248 229 208 389 16,221 3,843 4,000 5,844 4,201 (g/capita/year) Rapeseed oil Sunflower Plamoil oil Crude Sunflower oil oil 408 659 498 659 287 1,796 1,180 3,035 171 1,334 Soybean oil Variable Rapeseed oil Soybean Plamoil oil Rapeseed Sunflower oil oil Plam oil Crude oil Sunflower oil Soybean oil Variable Rapeseed oil Soybean oil Plam oil Rapeseed oil Sunflower Plamoil oil Crude oil Sunflower oil Soybean oil Rapeseed oil Variable Plam oil Soybean oil Sunflower oil Rapeseed Crude oil oil Plam oil Sunflower oil Soybean oil Variable Rapeseed oil Soybean oil Plam oil Rapeseed oil Sunflower Plamoil oil Crude oil Sunflower oil Soybean oil Variable Rapeseed oil Soybean Plamoil oil Rapeseed Sunflower oil oil Plam oil Crude oil Sunflower oil Soybean oil Variable Rapeseed Soybean oil oil Plam oil Rapeseed oil Sunflower Plamoil oil Crude Sunflower oil oil 659 Obs 659 598 659 641 659 949 659 491 1,135 Obs 1,135 598 1,135 641 1,135 949 1,135 491 1,135 1,135 Obs 1,135 301 1,135 310 1,135 456 225 555 Obs 555 301 555 310 555 456 555 225 555 Obs 555 297 555 331 555 493 555 266 580 Obs 580 297 580 331 580 493 580 266 580 580 580 580 580 Table 4-3. Summary Statistics Edible Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil 3,143 829 2,322 2,743 741 Std. Dev. 932 3,431 719 2,958 829 2,388 3,342 Std. 295 Dev. 517 3,431 398 2,958 401 2,388 3,342 295 517 Std. Dev. 398 3,514 401 2,937 2,404 3,138 Std. 247 Dev. 455 3,514 331 2,937 351 2,404 3,138 247 Std. Dev. 455 3,351 331 2,981 351 2,363 3,519 Std. 320 Dev. 546 3,351 446 2,981 429 2,363 2,469 824 1,120 767 1,055 Real Price 2000-2009 ($/t or /kl) Consumption (g/capita/year) Real Price 2000-2009 ($/t or /kl) Consumption (g/capita/year) 2000-2004 Average Real Price ($/t or /kl) 2000-2004 Consumption (g/capita/year) Real Price 2000-2004 ($/t or /kl) Consumption (g/capita/year) Real Price 2005-2009 ($/t or /kl) Consumption (g/capita/year) 2005-2009 Average 3,519 320 546 446 429 Real Price 2005-2009 ($/t or /kl) Consumption (g/capita/year) Real Price ($/t or /kl) 1,041 Mean 1,175 2,770 962 3,257 1,180 5,205 171 1,995 747 Mean 982 2,770 693 3,257 964 5,205 302 1,995 2,909 454 7,865 68 2,132 424 Std. Dev. 542 3,498 436 5,846 454 12,701 68 2,990 Std. 267 Dev. 454 3,498 298 5,846 369 12,701 109 2,990 0.05 362 0.31 80 0.60 262 Min 146 0.02 225 0.01 362 1.15 80 0.03 154 Min 168 0.02 208 0.01 293 1.15 151 0.03 20,706 2,982 89,889 680 14,069 2,721 Max 2,992 29,892 2,907 45,431 2,982 164,014 680 20,796 2,914 Max 2,940 29,892 2,866 45,431 2,891 164,014 610 20,796 747 982 Mean 693 2,357 964 2,386 302 4,344 1,573 679 Mean 874 2,357 649 2,386 883 4,344 211 1,573 679 Mean 874 3,189 649 4,073 883 6,000 211 2,352 813 Mean 1,084 3,189 736 4,073 1,041 6,000 389 2,352 267 454 Std. Dev. 298 2,815 369 3,763 109 10,818 2,677 Std. 224 Dev. 402 2,815 300 3,763 324 10,818 44 2,677 224 Std. Dev. 402 4,037 300 7,186 324 14,187 44 3,192 Std. 287 Dev. 478 4,037 290 7,186 393 14,187 77 3,192 154 168 Min 208 0.03 293 0.01 151 1.15 0.03 154 Min 168 0.03 259 0.01 293 1.15 151 0.03 154 Min 168 0.02 259 0.19 293 8.38 151 0.88 248 Min 229 0.02 208 0.19 389 8.38 189 0.88 2,914 2,940 Max 2,866 18,004 2,891 21,077 610 112,925 20,796 1,710 Max 2,425 18,004 2,866 21,077 2,891 112,925 606 20,796 1,710 Max 2,425 29,892 2,866 45,431 2,891 164,014 606 19,194 2,914 Max 2,940 29,892 2,762 45,431 2,750 164,014 610 19,194 Non-Edible Soybean oil Rapeseed oil Plam oil Sunflower oil Crude oil 813 1,084 736 1,041 389 287 478 290 393 77 248 229 208 389 189 2,914 2,940 2,762 2,750 610 Table 5. Rate of change in the mean of consumption and real price Long term Change: 1990-1999 to 2000-2009 Average From 1990-1990 to 2000-2009 average Consumption (g/capita/year) Real Price ($/t or $/kl) Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Crude oil Edible Oils 7% -18% 26% 13% -38% -28% -36% -30% Non-Edible Oils 28% 81% 71% 50% -28% -16% -28% -18% 76% Short term Change: 2000-2004 to 2005-2009 Average From 2000-2004 to 2005-2009 average Consumption (g/capita/year) Real Price ($/t or $/kl) Soybean oil Rapeseed oil Plam oil Sunflower oil Soybean oil Rapeseed oil Plam oil Sunflower oil Crude oil Edible Oils 5% 0% 14% 14% 20% 26% 17% 18% Non-Edible Oils 35% 71% 38% 50% 20% 24% 13% 18% 85% Table 6. Real GDP Per Capita Africa America Asia Europe Oceania Obs 940 620 700 760 100 Mean Std. Dev. 1,473 2,124 6,481 8,424 6,452 9,935 20,369 18,146 12,618 13,716 Min 28 451 206 352 767 Max 12,252 43,774 38,620 87,911 40,479 Demand Model for Edible Vegetable Oils Double-log demand model for four edible vegetable oils 4 1) ln ππΆπΆπππΉ,π,π‘ = πΆπ + πΎππ ππππ,π‘ + π½π πππ₯π‘ × π·π + ππ × π·ππ +ππ,π‘ π = 1, … , 4 π=1 PCCONF,i,t οΌ per capita quantity of vegetable oil i consumed for food use at time t Ci : constant term of vegetable oil i’s consumption pj,t : real price of vegetable oil j (j = 1…4) at time t xt : real GDP per capita at time t, Dr : region dummy variable (1 or zero) for five regions Africa, America, Asia, Europe and Oceania where countries are located Dpe : preference dummy variable (1 or zero) for each country’s preference for a certain type of edible vegetable oil i. εi,t is a zero-mean, normally distributed constant variance disturbance Ci, γij, βi and τi are parameters to be estimated Demand Model for Non-Edible Vegetable Oils Double-log demand model for four non-edible vegetable oils 5 2) ln ππΆπΆπππΌ,π,π‘ = πΆπ + πΎππ ππππ,π‘ + π½π πππ₯π‘ × π·π + ππ × π·ππ +ππ,π‘ π = 1, … , 4 π=1 PCCONF,i,t οΌ per capita quantity of vegetable oil i consumed for food use at time t Ci : constant term of vegetable oil i’s consumption pj,t : real price of vegetable oil j (j = 1…4) and crude oil j (j=5) at time t xt : real GDP per capita at time t, Dr : region dummy variable (1 or zero) for five regions Africa, America, Asia, Europe and Oceania where countries are located Dpn : preference dummy variable (1 or zero) for each country’s preference for a certain type of non-edible vegetable oil i. εi,t is a zero-mean, normally distributed constant variance disturbance Ci, γij, βi and τi are parameters to be estimated Table 7. Estimation Results (156 Countries for 1990 - 2009) Edible vegetable oils Ln Soybean Oil Real Price Ln Rapeseed Oil Real Price Ln Palm Oil Real Price Ln Sunflower Oil Real Price Non-Edible vegetable oils Per Capita Consumption in 156 Countries (1990-2009) Ln Soybean Oil Ln Rapeseed Oil Ln Palm Oil Ln Sunflower Oil b/t b/t b/t b/t -0.38 0.12 0.33 0.29 [-4.12]*** [0.66] [3.42]*** [2.53]** 0.04 -0.91 0.00 0.02 [0.73] [-7.61]*** [-0.02] [0.26] -0.11 0.41 -0.84 0.40 [-1.49] [2.72]*** [-9.96]*** [4.10]*** 0.03 0.27 0.21 -1.00 [0.33] [1.67]* [2.47]** [-9.15]*** Ln CrudeOil Real Price Ln Real GDP per Capita in Africa Ln Real GDP per Capita in America Ln Real GDP per Capita in Asia Ln Real GDP per Capita in Europe Ln Real GDP per Capita in Oceania Strong Preference Dummy Moderate Preference Dummy Weak Preference Dummy Very Weak Preference Dummy Constant R-squared Adj-R-squared N F Root-MSE * p<0.1, ** p<0.05, *** p<0.01 0.10 [3.64]*** 0.14 [6.10]*** 0.11 [4.92]*** 0.11 [5.41]*** 0.12 [4.92]*** 3.73 [38.14]*** 2.93 [39.12]*** 2.24 [30.10]*** 1.74 [22.20]*** 7.09 [15.33]*** 0.68 0.68 1,890 312 1.0 0.03 [0.54] 0.12 [2.78]*** 0.14 [3.04]*** 0.13 [3.31]*** 0.16 [3.61]*** 5.03 [29.79]*** 3.92 [28.29]*** 3.43 [18.32]*** 2.36 [13.09]*** 3.18 [3.50]*** 0.70 0.69 1,347 235 1.6 -0.04 [-1.42] -0.03 [-1.46] -0.03 [-1.29] -0.03 [-1.37] -0.05 [-2.02]** 3.64 [41.00]*** 2.67 [27.63]*** 2.09 [23.99]*** 1.62 [15.15]*** 6.87 [13.62]*** 0.65 0.65 1,328 189 0.9 0.18 [5.62]*** 0.26 [9.79]*** 0.22 [8.03]*** 0.19 [7.91]*** 0.19 [6.32]*** 4.80 [49.47]*** 3.60 [36.32]*** 2.97 [25.52]*** 2.42 [22.98]*** 3.99 [6.93]*** 0.77 0.77 1,833 465 1.2 Per Capita Consumption in 156 Countries (1990-2009) Ln Soybean Oil Ln Rapeseed Oil Ln Palm Oil Ln Sunflower Oil b/t b/t b/t b/t -0.28 0.14 -0.29 0.02 [-1.67]* [0.64] [-2.24]** [0.07] -0.02 -1.31 -0.10 -0.03 [-0.21] [-8.50]*** [-1.26] [-0.22] -0.25 0.50 -0.49 0.28 [-1.90]* [2.75]*** [-4.07]*** [1.43] -0.02 -0.06 0.01 -0.96 [-0.12] [-0.28] [0.11] [-3.50]*** 0.27 0.87 0.87 0.70 [3.45]*** [8.46]*** [13.17]*** [5.80]*** 0.14 0.27 0.13 -0.05 [3.57]*** [4.87]*** [4.35]*** [-0.74] 0.10 0.35 0.10 -0.07 [2.96]*** [7.71]*** [3.91]*** [-1.36] 0.10 0.29 0.13 -0.06 [3.03]*** [6.33]*** [5.00]*** [-1.11] 0.08 0.32 0.11 -0.03 [2.82]*** [7.47]*** [4.90]*** [-0.60] 0.12 0.23 0.11 -0.06 [3.61]*** [4.88]*** [4.12]*** [-1.06] 3.70 4.77 3.83 4.79 [28.91]*** [28.27]*** [39.19]*** [23.58]*** 2.62 3.37 2.58 3.23 [19.76]*** [20.41]*** [26.51]*** [13.37]*** 2.00 2.88 2.10 2.50 [15.33]*** [15.08]*** [23.90]*** [8.96]*** 1.16 2.43 1.26 1.99 [7.22]*** [14.44]*** [12.73]*** [6.28]*** 5.98 0.62 5.15 3.69 [7.04]*** [0.58] [7.27]*** [2.80]*** 0.60 0.73 0.63 0.60 0.59 0.73 0.63 0.59 920 1,034 1,436 774 96 197 176 80 1.0 1.4 1.1 1.4 Table 7. Estimation Results (156 Countries for 1990 - 2009) Edible vegetable oils Ln Soybean Oil Real Price Ln Rapeseed Oil Real Price Ln Palm Oil Real Price Ln Sunflower Oil Real Price Ln Real GDP per Capita in Africa Ln Real GDP per Capita in America Ln Real GDP per Capita in Asia Per Capita Consumption in 156 Countries (1990-2009) Ln Soybean Oil Ln Rapeseed Oil Ln Palm Oil Ln Sunflower Oil b/t b/t b/t b/t -0.38 0.12 0.33 0.29 [-4.12]*** [0.66] [3.42]*** [2.53]** 0.04 -0.91 0.00 0.02 [0.73] [-7.61]*** [-0.02] [0.26] -0.11 0.41 -0.84 0.40 [-1.49] [2.72]*** [-9.96]*** [4.10]*** 0.03 0.27 0.21 -1.00 [0.33] [1.67]* [2.47]** [-9.15]*** 0.10 [3.64]*** 0.14 [6.10]*** 0.11 [4.92]*** 0.03 [0.54] 0.12 [2.78]*** 0.14 [3.04]*** -0.04 [-1.42] -0.03 [-1.46] -0.03 [-1.29] 0.18 [5.62]*** 0.26 [9.79]*** 0.22 [8.03]*** Table 7. Estimation Results (156 Countries for 1990 - 2009) getable oils n 156 Countries (1990-2009) il Ln Palm Oil Ln Sunflower Oil b/t b/t 0.33 0.29Price Ln Soybean Oil Real [3.42]*** [2.53]** Ln Rapeseed Oil Real 0.00 0.02Price [-0.02] [0.26] Ln Palm Oil Real Price -0.84 0.40 [-9.96]*** [4.10]*** Ln Sunflower Oil-1.00 Real Price 0.21 [2.47]** [-9.15]*** Ln CrudeOil Real Price Non-Edible vegetable Edible vegetable oilsoils Per Capita CapitaConsumption Consumptionin in156 156Countries Countries(1990-2009) (1990-2009) Per Ln Soybean Soybean Oil Oil Ln LnRapeseed RapeseedOil Oil Ln LnPalm PalmOil Oil Ln LnSunflower SunflowerOil Oil Ln b/t b/t b/t b/t b/t b/t b/t b/t -0.28 0.14 -0.29 0.02 -0.38 0.12 0.33 0.29 [-4.12]*** [0.66] [3.42]*** [2.53]** [-1.67]* [0.64] [-2.24]** [0.07] 0.04 -0.91 0.00 0.02 -0.02 -1.31 -0.10 -0.03 [0.73] [-7.61]*** [-0.02] [0.26] [-0.21] [-8.50]*** [-1.26] [-0.22] -0.11 0.41 -0.84 0.40 -0.25 0.50 -0.49 0.28 [-1.49] [2.72]*** [-9.96]*** [4.10]*** [-1.90]* [2.75]*** [-4.07]*** [1.43] 0.03 0.27 0.21 -1.00 -0.02 -0.06 0.01 -0.96 [0.33] [1.67]* [2.47]** [-9.15]*** [-0.12] [-0.28] [0.11] [-3.50]*** 0.27 0.87 0.87 0.70 [3.45]*** [8.46]*** [13.17]*** [5.80]*** Ln-0.04 Real GDP per Capita 0.10 0.03 -0.04 0.18 0.18in Africa 0.14 0.27 0.13 -0.05 [3.64]*** [0.54] [-1.42] [5.62]*** [-1.42] [5.62]*** [3.57]*** [4.87]*** [4.35]*** [-0.74] Ln -0.03 Real GDP per Capita in America 0.14 0.12 -0.03 0.26 0.26 0.10 0.35 0.10 -0.07 [6.10]*** [2.78]*** [-1.46] [9.79]*** [-1.46] [9.79]*** [2.96]*** [7.71]*** [3.91]*** [-1.36] Ln Real GDP per Capita 0.11 0.14 -0.03 0.22 -0.03 0.22 in Asia 0.10 0.29 0.13 -0.06 [4.92]*** [3.04]*** [-1.29] [8.03]*** [-1.29] [8.03]*** [3.03]*** [6.33]*** [5.00]*** [-1.11] Ln-0.03 Real GDP per Capita 0.11 0.13 -0.03 0.19 0.19in Europe 0.08 0.32 0.11 -0.03 Figure 2. Cross-Price Effect on Global Demand for Edible and Non-Edible Vegetable Oils Note. Arrow represents the direction of cross price effect on demand for the other vegetable oils at least the 10% significance level. Figure 3. World Average of Non-Edible Vegetable Oils Consumption per Capita and Crude Oil Nominal Price Strategic Planning Initiatives 1) Policy and regulation: e.g. Trans Fats Issue 2) Competitive product positioning: e.g. Emphasis on a vegetable oil’s positive characteristics 3) Technological innovation: e.g. High-oleic soybean innovation and commercialization Key Point: Cost Performance after Quality Innovation Because our paper finds that soybean oil price plays a central role in demand determination of other edible vegetable oils in a global market of edible vegetable oils through its cross-price substitution effect. Thank you for your attention.