Sitefinity CMS
Overview
Christopher Peck, Sales Engineer
June 4, 2015
Sitefinity is…
• WCM Platform
• Built on modern standard technologies
• Very focused on usability
• Built with our own tools
• Highly customizable and extendable
• Successful:
• Powering 11000+ commercial sites
• See also sitefinity.com for
• Gallery of over 2800 customer sites
• 200+ Partners
• 170+ Case Studies
Web Content
• Easily create, edit, preview and publish
great content on websites.
• Build pages and forms faster with a dragand-drop user experience.
• Make fast updates with powerful inline
editing.
• Ensure content quality and governance
with approval workflows, granular
permissions and version history.
Digital Assets
• Enrich content and communication
with beautiful images and engaging
videos.
• Save time and money by managing
digital assets from a central location,
and share them across pages and
sites.
• Easily organize files with hierarchical
libraries, categories and tags.
Form Builder
• Support marketing programs, increase
conversions and generate more leads
with forms that capture contact
information from landing pages and
downloads.
• Build, configure and publish web forms
using drag-and-drop tools with no
programming, capturing form
submissions straight into CRM and
marketing automation systems.`
SEO Tools
• Get websites ranked at the top of search
engine results with built-in SEO tools
and best practices.
• Give marketing teams complete control,
enabling them to easily maximize SEO
results without help from web
administrators.
Personalization
• Enable marketers to engage target
audiences with relevant content and
personal experiences.
• Define target segments, personalize
content and preview experiences with
simple yet powerful tools, without help
from a web team.
Mobile
• Connect to customers on-the-go, and
deliver great mobile experiences on any
device.
• Significantly reduce the time it takes to
build responsive websites and mobile
apps, and enable marketing teams to
produce mobile-friendly content faster
than ever before.
Social Media
• Engage in more conversations with
target customers across websites and
social networks.
• Increase website registrations by
enabling customers to log in with existing
social accounts.
• Improve social media presence and
enable marketing teams to add social
sharing bookmarks to website pages
easily, and push content to Twitter and
RSS feeds automatically.
Analytics
• Improve the website experience for
visitors through contextual web analytics.
• Use advanced customer analytics to
optimize the entire customer journey.
• Save time and see Google Analytics
reports right within the web content
management system.
Multisite Management
• Launch new websites quickly and reduce the time it takes to maintain, upgrade and deploy new
functionality across all sites.
• Reduce hosting infrastructure and costs, managing multiple websites efficiently from a single place, while
easily sharing templates, content, users and settings across sites.
Multilingual
• Grow in new markets and connect with
customers in their native language.
• Localize website content and digital
assets in multiple languages, such as
Spanish, Mandarin, Hindi and Arabic.
• Enable your global marketing team to
manage translations and all language
versions of pages, content items and
digital assets from a central place.
• Automate translation with integrations to
translation services and reduce
translation time to market by 60%
Site Synchronization
• Increase the productivity of web teams
by enabling them to automatically deploy
website changes among development,
staging and production environments.
• Enable marketing teams to publish
templates and content to multiple
websites hosted in different locations
around the world.
• Publish when, where and what you want
with granular control of content to be
synchronized, scheduled deployments
and be notified of updates upon
completion.
Deployment Options
• Enable the IT team to deploy websites
using physical or virtual servers that can
be located in an on premise datacenter
or in cloud environments, such as
Microsoft Azure and Amazon EC2.
• Automate deployment with standard
tools such as Visual Studio Online,
Octopus Deploy and Team City.
Security
• Control user access to website content and
functionality within the Sitefinity™ CMS on a
granular level.
• Monitor user activity with a system audit
trail, ensuring accountability and
transparency.
• Integrate with Microsoft Active Directory,
and implement single sign-on (SSO)
between applications using claims-based
authentication.
• Build highly secure websites supporting the
latest best practices and security standards,
including Federal Information Processing
Standards (FIPS).
Scalability
• Build complex multisite solutions, and
enable marketing teams to manage
hundreds of websites, in any number of
languages, with tens of thousands of
pages and hundreds of thousands of
content items, all from a central system.
• Grow user bases and website traffic on a
platform that scales to run on dozens of
servers in a load-balanced environment,
without compromising on performance or
requiring additional licensing fees.
Integration Platform
• Improve business results and deliver the
best customer experience by using a
web content management system that
plays nice with other best-of-breed
systems for digital marketing and
commerce.
• Build custom integrations between your
websites and your backend systems of
record, such as CRM and ERP.
Platform Connectivity
• Connect to leading CRM Systems to
push and pull information.
• Share data with Marketing automation
tools and connect to their data to drive
personalized website experiences.
• Make Microsoft SharePoint documents
and digital assets easily accessible on
public websites, portals and mobile
devices, by synchronizing them with
Sitefinity.
Custom Content Types
• Reduce development time and ongoing
maintenance by enabling web teams to
create content structures with related
data and custom fields, without coding.’
• Boost productivity with auto-generated
content widgets and API documentation.
Content Presentation Framework
• Enable your front-end development team
to work with tools such as Sublime Text,
Atom, BBEdit, Visual Studio and others.
• Leverage the frameworks with which
they’re familiar, such as Bootstrap,
Foundation and Semantic UI.
ASP.NET MVC Support
• Build clean, modern, fast websites using
the latest Microsoft ASP.NET MVC
technology.
• Take full control over model bindings,
Razor views, controllers and resource
routing.
• Create new widgets with MVC, and use
them together on the same website page
with widgets built in ASP.NET
WebForms.
Visual Studio Support
• Increase your developer productivity with
Sitefinity™ Thunder, a feature-rich plugin
for Microsoft Visual Studio.
• Spend more time developing specific
requirements, and use the Sitefinity
plugin to generate infrastructure code for
website templates, themes, widgets,
modules, web services and more.
• Get contextual help with support for
IntelliSense and make updates on
multiple websites from one place.
Comprehensive API
• Meet all current and future website
requirements with a CMS platform that has
comprehensive and completely open native,
fluent and RESTful APIs, which are easy to
extend and fully documented.
• Leverage the Microsoft ASP.NET Provider
Model with full support for LINQ to store,
access and query all your application data.
Demo