Information and tips on creating a successful proposal for the Red

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Information and tips on creating a successful proposal for the Red Bull Studios x
Little Simz Album Art Commission and Exhibition
Activity:
Open to: All UAL students
Ideal for: Graphic | Fine Art | Sculpture | Photography | Animation | Moving
Image/Film-related disciplines | Projections | Multimedia students
Little Simz is a young, up-and-coming UK Hip Hop artist and will release her debut
album this August. Red Bull Studios began working with Little Simz after she featured
on their television series, Launched at Red Bull Studios, earlier this year.
In keeping with Simz's home-grown attitude and alternative approach, she wants to
host an exhibition to launch her album, working with 12 young visual artists from UAL
who will each create bespoke artwork for one track on the album. This would ideally
be a range of different artists across various mediums. The exhibition will take place
at Red Bull Studios and there will be significant marketing campaign around the
project and the album.

Theme
The theme will be Little Simz song that is given to you.
We want to get an idea of your style of work and while you are not being asked to
send a finished artwork in the proposal, we would like to see an idea of what you
might make for the exhibition at Red Bull Studios - if you are selected by the Red
Bull team and Little Simz and after you have been given the specific track by Little
Simz on 2nd July.
o For this it is advisable to research Little Simz and her music and
consider this in the subject and aesthetics of your ideas.
You will need to state why your idea is relevant to this theme in your
application.

Audience/ Context
o Think about how the work will look exhibited at Red Bull Studios and
how it may also look in reproductions to market the exhibition and the
collaboration

Budget: What will your idea cost? Remember you have £200 to make the
work, if the work costs more to make you will have to make up the difference.
If it costs less, the money left will be for you to keep

Who: we welcome individual proposals and in some instances it might be
advisable to collaborate.

Important Dates:
Deadline – 14th June
Notification if successful – 29th June
Meet Little Simz – 2nd July
Exhibition of your work at Red Bull Studios – 1st – 6th August
____________________
Once you have a good idea of what you’d like to do, it’s important that you explain it
clearly in your proposal:
Information on writing your proposal
Deadline for entries: 12 midnight on Sunday 14th June
Submit your proposal via the online entry form at: http://www.suarts.org/creative
Your Proposal Content:
 Remember that we will be reading about the project for the first time and have
no idea what it’s about. Try and present it as simply and clearly as you can.

We will be looking at lots of proposals so please be concise. A few detailed
paragraphs should be sufficient to get your idea and relevant points across.

Sell your idea to us: Tell us why this project would work well for this unique
opportunity.

It’s important that you tell us about the logistics of the project. For instance:
o What materials would you use
o Do you have any specific requirements – power/ sink access etc.
o How would you deliver the project
o How many people could engage at one time
General info:
 Bringing the project/ art work to life with some sketches/images will aid your
application.
 Incomplete or vague proposals will not be successful so ensure you have
included the elements mentioned in this document & completed the entry form
in full.
 The exhibition dates are 1-6th August 2015 at Red Bull Studios, London
If you have any further questions please email Claire Flannery:
c.flannery@su.arts.ac.uk
We aim to notify successful proposals by 29th June.
Good luck!
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