MarketWatch, Inc. San Francisco, CA United States Company Description 201 California St Fl 13 San Francisco, CA 94111-5015, United States Phone: +1-415-439-6400 Fax: +1-415-392-1972 http://www.marketwatch.com This company makes business its business. MarketWatch (formerly MarketWatch.com) operates a business news and information website that serves up headline news, analysis, and stock market data to an audience of more than 10 million people per month. In addition to news and up-to-the-minute market information, its MarketWatch.com offers personal finance advice, tools for investing, and industry research. Its MarketWatch Radio Network broadcasts business-news programming to more than 200 radio stations nation-wide. MarketWatch is owned by news giant and Wall Street Journal publisher Dow Jones & Company, itself a subsidiary of News Corporation. It operates as part of The Wall Street Journal Digital Network. Geographic Reach The company has operations in the US, Europe, and Asia. Its major markets include the US, Canada, Europe, the Middle East, Asia, and Latin America. Operations MarketWatch generates revenue primarily through advertising sales, but charges for subscriptions to its premium content, such as The Hulbert Financial Digest (tracks the performance of over 180 investment newsletters), Retirement Weekly (retirement issues), and ETF Trader (newsletter on exchange-traded funds). It also licenses content to such companies as Motley Fool, Tribune Company, and The Washington Post. Strategy Like most media companies, MarketWatch has been rolling out mobile apps to complement its websites. The company has several mobile apps in operation already and more in development. Company Background The site was launched in 1996 as a real-time quote service from Data Broadcasting Corporation (which later became Interactive Data Corporation). Previous MarketWatch backers have included CBS and Pearson. Dow Jones bought the company in 2005 for about $530 million. MarketWatch operates alongside Barron's, AllThingsDigital, and WSJ.com, the digital version of The Wall Street Journal. Download This Company History Data Broadcasting Corporation launched its online financial news service, DBC Online, in 1995 and expanded the following year with MarketWatch, a real-time quote service. Looking to expand its content and beef up its marketing prowess, Data Broadcasting found a partner in CBS, which had been seeking an online outlet for its news content. The two companies joined forces in 1997 in a 50-50 joint venture. They christened their collaboration MarketWatch.com, and Larry Kramer, who had originally been appointed to oversee DBC Online's editorial content, was appointed CEO. CBS granted the new company use of its name and logo, as well as news content and $30 million in free promotions in return for a percentage of the Web site's revenue. DBC Online agreed to give its financial data free of charge, and also provide infrastructure and management services. MarketWatch.com started 1999 with a chart-busting IPO that helped fuel the Internet stock craze (MarketWatch.com's stock rose nearly 475% on its first day). Later that year it acquired BigCharts, enhancing its array of online financial content. The following year it launched European site FTMarketWatch.com, a joint venture with the Financial Times. In early 2001 Data Broadcasting Corporation (now Interactive Data Corporation) sold its 34% stake in MarketWatch.com to UK media firm Pearson (which bought 60% of Data Broadcasting in 2000). Later that year MarketWatch.com announced that the worldwide dip in advertising sales forced it to lay off 15% of its workforce. It also sold its stake in FTMarketWatch.com back to the Financial Times. In 2004 MarketWatch.com dropped the ".com" from its name to reflect the company's expansion of its operations beyond the Internet. Wall Street Journal publisher Dow Jones bought MarketWatch for about $530 million in 2005. Following the deal, MarketWatch dropped the CBS branding from its name while company founder and CEO Leo Kramer left to head up CBS Digital Media, the online operations of CBS. Key Information D-U-N-S Number Location Type Subsidiary Status Company Type Ultimate Parent 041321592 Headquarters Yes Subsidiary News Corporation NASDAQ :NWS 078826673 Ultimate Parent D-U-N-S Dow Jones & Company, Inc. Immediate Parent 001316702 Immediate Parent D-U-N-S Plant/Facility Size (sq. ft.) (actual) 24,000 Rents Owns/Rents PricewaterhouseCoopers LLP Accountant 337 Employees (All Sites) 51 Employees (This Site) 0.0% 1-Year Employee Growth 1997 Year of Founding DE State of Incorporation Internet Content Providers Primary Industry 73839905: News ticker service Primary SIC Code 519110: News Syndicates Primary NAICS Code C B S Marketwatch Tradestyle 37.793236/-122.39897 Latitude/Longitude Minority Owned/Women Owned No Key Financials December Fiscal Year-End Annual Sales (Estimated) $22.90M Low Risk Prescreen Score People Title General Manager, MarketWatch.com CEO Chief Financial Officer Name Jim Bernard Steve Orr Ken Kay President details no immediate action to counter euro crisis Claudia Assis Gold futures turn Steve Hodges Regional President AT&T Northeast Chairman Charles Greco Compensation Title Ceo-chb Pres-coo Cio Cto Vp It Partner Assistant To Executive Vice President Executive Vice President Of Licensing Senior Vice President Sales Vice President-real Estate Counsel Vice President National Sales Vice President Vice President Vp Television, Dow Jones Assistant Vice President Marketing Cardio Group Vice President Marketing Vice President Packaging Solutions Director, Advertising Operations Director Director Director Cts Director Name Larry Kramer Kathleen Yates Steven Spencer Lance Labelle Denise Greco Scott Kinney Sean Morgan Alan Freeman John Lee Ken Leong Ken Leong Bob Leverone Thomas Nee Johnathan O'Brien Mike Orr Leslie Black Bernie Fleitman Peter Glusker David Heebner Christie Hefner Compensation Title Director Chief Economist Chief Economist Director Eastern Region Sales Director Director Director Director Director Assistant General Manager Middle East Bureau Chief Manager-western Advertising Sales Manager Of Product Development Manager Management Secretary Manager Growing Investment Portfolio Washington Bureau Chief Middle East Bureau Chief Asia Bureau Chief Customer Service Representative Name Philip Hoffman Irwin Keliner Irwin Kellener Rich Knopke Robert Lessin John Makinson Douglas McCormick David Moore Jeffrey Rayport Terry Contreras Robert Daniel Dale Durrett Steve Geiger Mandaro Laura Tina Leong Gary Monda Rex Nutting Daniel Roberts Lisa Twaronite Jerome Adams Compensation Title Regional Manager Sales Gen Counsel-sec Staff Writer Marketing Manager Board Members Title Chairman Ceo-chb Name Compensation Charles Greco Larry Kramer Historical Events Oct 31, 2005 Top Executive Change The company named Maria Molland General Manager. Products and Operation Selected Features and Products Business news and information Commentary and analysis Domestic and global stock market data Economic data Industry research Mutual fund information Personal finance and investing tools Premium content ETF Trader Hulbert Financial Digest Retirement Weekly Name Eric Andersen Doug Appleton Scott Banerjee Ginni Barley Compensation Industry Information Media* Internet Publishing, Broadcasting & Search Portals* Internet Content Providers (primary) View More Industry Information Denotes In-depth Industry Insight by First Research Competitors Company Bankrate Bloomberg L.P. (Top Competitor) Daily Deal Forbes FOX Business Morningstar Motley Fool (Top Competitor) PCQuote.com Reuters TheStreet (Top Competitor) Value Line Gross Revenue $457.43M Net Profit Margin (1.51%) Net Operating Cash Flow $105.30M $1,454.40M -- -- $21.70M $30.60M -$698.27M ---$54.45M $36.33M ---17.69% ---(5.80%) 18.63% ---$186.66M ---$2.48M $3.49M ©2014 Hoover's, Inc. 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