I. Determine topic
II. Determine main points (usually 2-5 main points)
III. Research main points
IV. Begin writing the outline
a. Write the body of the speech in outline format
b. Write the introduction of the speech in outline format
c. Write the conclusion of the speech in outline format
V. Construct presentation aid (if applicable)
VI. Prepare note cards
VII. Practice, Practice, Practice!!!!!
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Speak
Speak
Speak
Speak
to
to
to
to
inform
persuade
entertain
motivate
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Audience Analysis is the study of the
intended audience for you speech.
Audience Adaptation is the process of
tailoring your speech’s information to the
needs, interests, and expectations of you
audience.
•
Demographics:
– Age
– Sex
– Gender
– Sexual orientation
– Group Affiliation
• Religion
• Ethnicity
• Group memberships
– Knowledge / interest of subject
– Socioeconomic factors
• Occupation
• Income
• Education
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What are expectations of your speech?
What is the length of your speech? Other time
restraints?
What is the size of your audience?
Where will the speech be given?
What equipment will be available?
What is the occasion of the speech?
What time of day will the speech be given?
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Formal research
Administer questionnaires or polls
Observation
A
specific purpose includes
the following information:
◦ Your general Goal
◦ Your intended Audience
◦ Your specific topic