Tanzania Food Processing Machinery Prepared for : High Commission of India March 2015 © 2014 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. Background BACKGROUND OF STUDY The High Commission of India ‘s objective is to understand the food manufacturing sector of Tanzania so as to enhance the importation of the machinery necessary for this industry. The machinery to be imported is for fruit, vegetable and crops processing. The High Commission of India wants to understand the market determining factors such as size of the marker, availability of machinery and source of supply 3 RESEARCH APPROACH AND SAMPLE Desk research was conducted through review of major publications regarding the industry Qualitative: In-depth interviews with major stakeholders in the industry Methodology Interviews were conducted among : Food processors Ministry Officials Importers of Machinery Fieldwork was conducted January- March 2014 A 2hr discussion guide was used to collect primary data collection Fieldwork was done in Dar only Sample Fieldwork 4 EXECUTIVE SUMMARY 11% Contribution of manufacturing to GDP 55% Contribution of agro-processing to manufacturing ECONOMY OVERVIEW Production index of the manufacturing industry Tanzania Imports Q4 2014 Million dollars Commodity Sep-2014 Oct-2014 Nov-2014 Food and Food stuff 151.8 155.3 147.9 Machinery 291.0 341.9 475.3 2011 Source: Bank of Tanzania and Tanzania Revenue Authority (2014) Annual Growth of Bank Credit to Manufacturing 22.4% 19.1% 19.4% 2014 Jan 2014 Dec 2015 Jan Source: Bank of Tanzania and Tanzania Revenue Authority (2015 ) 2012 % change Food, beverages and tobacco 392 458 16.8 Paper and paper products 343 360 5.0 Chemical, petroleum, and plastic products 140 129 7.9 Basic metals industries 260 298 14.6 Source: National Bureau of Statistics (2012) • Market for processed Goods is growing stimulating an increase in local production hence increase in demand for machinery • Borrowing for manufacturing in Tanzania is increasing, it is at the top 3 of total borrowing after personal borrowing and borrowing for trade. This is an indicator of expected increase in demand for machinery • In the year 2012, the overall Production Index of Manufacturing Industry was 328 compared to 296 for the year 2011, which is 10.8 percent increase. This increase was attributed to the increase of production in the Following groups, food, beverages and tobacco (16.8 percent) (National bureau of statistics) 7 CHARACTERISTICS OF THE FOOD PROCESSING INDUSTRY The food processing sector is characterized by micro and small scale processors, with very few medium and large size processors . Concentration of processing firms is few regions with majority located in Dar es Salaam, Tanga, Kilimanjaro and Arusha The micro and small enterprise are defined as those with 5 to 59 employees or with a capital of 5 mil TZS to 200 mil TZS On average processors are willing to spend $,1,000 - $10,000 on Machinery Among the micro and small fruit enterprise processors the average monthly income is at 357,743,000 TSH where as the expenditure on machinery is 1,812,403 TSH ( Journal of applied economic and Business) Increased urbanization and changing lifestyles show a promise for increased demand in processed foods in Tanzania 8 PROCESSING MACHINERY WHITE SPACE Through the implementation of the Integrated Industrial Development Strategy (IIDS), Tanzania targets the manufacturing sector ( with emphasis to the agro- processing sub sector )to grow by 15 % per annum on average, to attain a gross manufacturing value of 16 billion US Dollars and 23%share in GDP composition by 2025 The edible oil market in Tanzania is estimated as being worth around 200,000 ton per annum Through the spread of scientific agriculture and contract farming with oil processors, IIDS supports the revival of the local oil industry • • Cashews are high value in the international market but 70% of Tanzania Cashew nuts are unprocessed IIDS supports local processing including extension of institutional and financial support to processing firms • A Large variety of fruits • and vegetables are produced in Tanzania • Of the 2.75 million tons of fruits and vegetables produced annually only 4% is processed “The targeted sub-sectors specified in the IIDS 2015 are fertiliser and chemicals, iron and steel, textiles, agroprocessing, edible oil, processed cashew nuts, processed fruits, milk and milk products, leather and leather products, light machinery and the hospitality industry”. - Abdallah Kigoda, Minister of Industry and trade 9 Food Processing Machinery PROCESSING MACHINERY LANDSCAPE • There are very few manufacturers in the country, major players include Intermech, SIDO, PMF2000 and NANDWA .Most of the food processing machinery is imported. The biggest known importer is Poly Machinery. Other importers include donor funded programs • Machines are currently imported from China and to a small extent Japan. The major driver for importing from China is the price of the machinery. Where as India processing machineries are not commonly used many tractors used in farming are from India Industry players Machinery Imports Regulatory Authorities • Germany and Italy are considered to have the best quality processors especially in meat processing, the largest barrier to using imports from these countries is price • Importation is largely done at an individual level. The available importers do it on a need to basis • The type of machinery used in food processing is regulated and approved by Tanzania Food and Drugs Authority( TFDA) and Tanzania Bureau of Standards (TBS). The two authorities work hand in hand with the ministry of agriculture to ensure that the machineries are of required standards “ I know about the tractors from India such as farm truck and Swaraj brands but I have never encountered the processing machineries from India” – Engineer Ministry of Agriculture “Intermech was manufacturing a machine for cassava chipping and grating using the normal steel sheets but TFDA intervened and directed them to use aluminum materials to produce such products” – Engineer Ministry of Agricuture 11 MACHINERY USED With the technology advancement processors are looking for combined machines (machines capable of doing more than one function) COMMON COMBINE MACHINERY Rice combine harvesters “With rice they use combined harvesters which are useful in the manner that once paddy is harvested by the machine it can be processed right there on the firm to get a completely finalized rice grain but formerly it was that one small machine will cut the paddy then it will be taken to the chaffing machine to separate the grains and later it will be taken to the milling machine in order to get a processed rice. - Engineer ministry of agriculture Meat cutting and grinding “There is also an increase in the purchases of the meat processing machines which are currently combined unlike the old machine that forced us to go and cut the meat on logs outside and bring it to the machine for processing” – Meat Processor Cassava peeling and grinding “The past they used to put the cassava in a drum and left it to ferment for a number of days that’s when it can be grinded but now with chipping it can be chipped in the morning and grinded at the evening to get the flour” – Engineer ministry of agriculture 12 MACHINERY USED – FRUITS PROCESSING Currently fruit processing is done in two major ways , juicing and pulping as well as drying. In Tanzania during the rainy season there is an abundant supply of vegetables and there is scarcity of the same in the dry season. To meet the demand during the entire year in all areas, the commodities have to be preserved using different techniques. (http://www.fao.org/docrep/x5018e/x5018E0v.htm). Common machinery/ equipment used for this includes swing solar drier and box solar drier. Majorly dried commodities include but not limited to mango, pineapple, banana, rosale, ginger, cinnamon lemongrass, dried and frozen cassava leaves, dried sweet potatoes leaves, pumpkin and tomato powder For juices and pulping the common machinery used include, juice extractors, peeling and pulping machines, packaging conveyer belts. CASE: Azam the largest food processing company in Tanzania which processes a wide range of locally grown fruits and vegetables that include Mango, Pine Apple, Orange, Guava, Passion fruit, Tomato etc. For juice production Azam gets its machinery support from Italian companies Fratelli Indelicate and FBR-ELPO . FBR-ELPO manufactures machines for the production of tomato puree; tomato paste diced tomatoes tomato pulp and peeled tomatoes as well as equipment for the production of pulpy juices, clear juices and/or nectars, natural, semi concentrated and concentrated purees, diced fruit, treated also aseptically; jams. Fratelli Indelicate mainly provide the juice extractors and peeling and pulp machine 13 Machinery Purchase Drivers • The biggest driver in purchasing machinery is the price. • Consumers are also looking for durability of the machines, since machines are imported and take time to reach the country durability becomes key • Technology is also a major driver to the machines bought. The more functions and automation the better. Processors are keen to reduce labor costs • Output/ efficiency is also another driver to machinery selection • Country of origin is not a major concern for the processors, they would buy from any country as long as the above criteria is met “These machines are very expensive, with such an investment the machines need to be durable” –Meat processor 14 Challenges with machinery in food processing Machinery are not readily available in workshops. Workshops order machinery upon demand from the processor Food processors find it difficult to establish contacts and correspond with suppliers abroad, they need agents to assist with the importation of machinery Spare parts are not readily available. For machinery uptake spare parts need to be available Maintenance services for processing equipment are very poorly developed. As a result processors need machinery that require minimum maintenance Machinery is capital incentive, given that the processors are small , they set aside and average of at $1000 -$ “I would like it if there was a local Tanzanian agent who will import the machineries and stock them in order to sell to us .I think it will save us a lot of money and also reduces the inconveniences which we face” –flour mill owner 15 EDIBLE OIL- CASE STUDY Flow of information of new equipment Level of equipment change 64.9% 47.5% 33.8% 18.5% 21.6% 5% 2.7% Media Competitors Suppliers SIDO 3% Technological centers Source: STRIPO (2012) Using equipment as bought Improved equipment Introduced different tpe of equipment Source: STRIPO (2012) Constraints to using machinery 67% Information on machinery is not readily available any supplier/ importer would need to ensure awareness is created 21.6% 2.7% low linkages to Suppliers 11.5% Low linkages to Little awareness technological of new centers equipment Once machinery is bought very few processors tend to improve on them until after 3 or more years. High cost of machinery Cost is without a doubt the biggest hindrance to machinery usage. Affordability is key for machinery uptake Source: STRIPO (2012) 16 Recommendations RECOMMENDATIONS • The government is currently pushing the fruit, cashew, edible oils and milk processing . These are the areas importers of food processing machinery should concentrate on as processing is expected to grow • It is recommended that the imported machinery be one that is affordable and one that is multifunction • Avenues such as the Nanenane tradeshow are essential for creating awareness. Currently there are few advertisements on processing machinery as importers do not stock machinery. Media would be useful in creating awareness 18 Thank You