THE PUSH
Mid-Summer Issue 2015
In This Issue
It’s all Beaches and Umbrella Drinks Right?
 It’s all Beaches and
Umbrella Drinks
Right?
 Salt, Salt, Salt!
 Time to Get
Connected!
It is known, winter is definitely our busiest time. We have a full staff working around
 How Would You Like the clock to keep your business open and safe. You might see our crews all over the
to Earn Some Cash? Chicagoland area; trucks with plows, salt and de-icing equipment, sidewalk and egress
crews. Not to mention the entire behind the scenes staff of logistics managers, weather
forecasting crew, account management staff and the list goes on. Spelman Snow & Ice
route supervisors are constantly checking your property for any safety concerns or
Contact Us
clean-up efforts. Even in the days following the storm we are out and about checking
on your location.
www.spelmanservices.com
In our off season you may not see our crews or equipment very often. That doesn’t
Spelman Snow & Ice
mean we are not as busy as ever. We see summer as our most involved season.
2600 Keslinger Rd. #17
Summer is much more than just a vacation for us. Planning, sales, equipment up
fitting, equipment repairs, equipment and supply allocation, route management and
Geneva, IL 60134
expansion planning are all tasks we tackle on a daily basis. We have found that being a
top snow management company involves more than pushing snow around! To us,
winter is a 24/7 365 business.
Salt, Salt, Salt!
More than ever we hear the word “Salt”! Salt this…
Salt that! But Why? It’s because many companies
were left without salt during the 2013-2014 season
and without a way to replenish their supply. For
many years’ salt supply and prices held about the
same and then “BOOM”, prices nearly tripled
overnight. It’s a simple formula of supply and
demand. Now companies and municipalities are
increasing their pre-season orders by up to 20%
while maintaining a leftover supply. In past seasons
orders would fulfill the season’s needs without any
leftover salt. Now these 20% over estimate orders
on top of left over material has increased demand
up to 40%. This 40% increase now reflects the
increase in our costs and therefore the increase in
your cost.
Time to Get Connected!
It is time to use all of
our technology
resources to our
advantage!
It seems everyone and every company is now on some sort of Social Media. FACEBOOK
and TWITTER are great ways for individuals and companies to stay in touch with their
friends and followers. These avenues of connection are in some cases a life line between
friends, family, clients and employees. How many times have you been invited to an
event via email? How about an invite that was mailed to you? Do those sources of
invite seem like a thing of the past?
Social media has taken the informational world by storm lately. Friends invite you to
events or gatherings via FACEBOOK. Status updates via Facebook and Twitter keep you
up to date with your friend’s daily activities. Companies update their social media
pages to keep you informed on daily deals or specials. Why can’t this work with snow
removal?
IT DOES! Spelman Snow and Ice Control has grasped this technology and integrated it
into our event call outs, weather updates and route management. This isn’t only for
our service provider’s; it’s just as useful to our clients, property owners and managers.
We post our event details and weather directly on our public pages for all to see. This
helps keep you informed! Now you get to see what our crew members see! Together
we can stay ahead of the storm!
How Would You Like to Earn Some Cash?
Let’s make you the Hero of the Day! As you know, Spelman Snow & Ice Control offers
you a peace of mind knowing that your property will be safe and accessible after a big
snow event. We want others to share in that peace of mind. Not only do you become
the hero, you also receive a discount on one month of service. For each lead provided
and signed you will receive a 10% discount on your final month’s service! Now that
sounds like easy money! Please contact your account representative for more
information.