The Martial Arts Spectaculars 2016 Participant Presentation Who Are: The Martial Arts “The Martial Arts” is THE resource in Australia dedicated to the provision of news, information, education, communications and enteryainment for all aspects of Martial Arts and other Olympic Sports. It currently comprises of three facets: This presentation will: • Describe all three facets of The Martial Arts • Provide The Martial Arts Program of activities for each facet in 2016-2017 • Sets out the Platinum and Gold Sponsorship and Advertising Options The Martial Arts Newspaper Previous Distribution The October 2015 edition of The Martial Arts is our 4th Edition. Strong Martial Arts Federation Acceptance with significant contribution to articles. Please read the copy Edition 4 provided. 4 Editions proposed in 2016 Edition 5 – March 2016 Edition 6 – June 2016 Edition 7 – September 2016 Edition 8 – November 2016 Distribution of our 80 GSM Gloss Magazine Style/Tabloid Style at ISKA & AKF National Tournaments and will also include: Sydney Distribution – 10 000 Direct to Dojos. Edition 5 – 5 000 Melbourne Distribution Added Edition 6 – 5 000 Adelaide Distribution Added Edition 7 – 5 000 Brisbane Distribution Added Edition 8 – 5 000 Perth Distribution Added The Martial Arts Online www.themartialarts.com.au Becoming Australia’s preferred Martial Arts Portal for News, Information, Education and Communications. • • • • • • Caters for all Major Martial Arts and other Olympic Sports including Safety Medical Hints. Easy to find Articles of Interest for Specific Martial Arts Auto Article Submission facility enables Federation, Dojos and Practitioners to load articles for easy review and publication by The Martial Arts. Upcoming Events Section announcing World, Australian, State and individual Dojo Events. Must see location to find out what's due in their Martial Art. Recent Events enabling publication of events, results, grading results and matches in Text, Image and Video. People love to see themselves in print and this facility draws people to the site. Education and Techniques The best articles and videos on the latest techniques. The Martial Arts Online www.themartialarts.com.au • Rules and Rankings from important Martial Arts Federations & Associations such as Australian Karate Federation (AKF) and International Sports Karate Association (ISKA) world rankings. • Dojo Register enables individuals to find Dojos for their preferred Martial Art in their area. Great way for Dojos to advertise their clubs. • The Martial Arts Forum- an Online Forum to facilitate interaction and discussion between Martial Arts Peers. Online Editor appointed to add broad range of articles daily from January 2016 Intensive Search Engine Optimization (SEO) program commencing December 2015 Extensive Social Media Marketing Campaign commencing January 2016 The Martial Arts Spectaculars Our Martial Arts Spectaculars are action packed with fast rolling 3-4 minute demonstrations from a large variety of martial arts styles including Taekwondo, Karate, Kung Fu, Hapkido, Aikido, Muay Thai, Kickboxing, MMA and Capoeira. Every participant must audition and be subsequently approved for participation in our Martial Arts Spectaculars. Approved participants include the X-Treme Team, Adaba Capoeira, Australian Hapkido Association, Black Belt Professionals (BBP) Martial Arts Academy, Nepean Martial, Jin Wu Koon- Chan Cheuk Fai, Elite Martial Arts, Global Martial Arts(GMA), Eye of the Eagle, IMC Australia (ISKA & Paul Zadro) and Capoeira Topazio. Dr. Richard Bradford 8th Dan, (former Australian National & International Karate Coach -16 years), with extensive experience in live exhibitions and broadcasted events, is working closely with our team regarding our SHOWCASE MARTIAL ARTS EXTRAGANZES. Participants included the incredible Trung Ly SPECTACULAR The PARTICIPANTS Martial Arts INCLUDED: Spectacular Australian Hapkido Association Jin Wu Koon- Chan Cheuk Fai Spectacular Hapkido Demonstration Kung Fu Weapons & Swords Display Telephone: 0400 811 400 Email: info@pittwaterhapkido.com Telephone: 0412 232 988 Email: www.jinwukoon.net IMC Australia Nepean Martial Arts Karate at its best! Haidong Gumdo & Taekwondo Magic Telephone: 0416 317 751 Email: info@imcaustralia.com.au Telephone: 0408 609 464 Email: nwtkd@exemail.com.au Abada Capoeira Elite Martial Arts Incredible Brazilian Dance Style Show Taekwondo Muay Thai/Mixed Martial Arts Telephone: 0408 716 264 Email: info@abadacapoeira.com.au Telephone: 02-9625 3348 Email: tajanaroyal@live.com.au Eye of the Eagle Global Martial Arts Fascinating Unique Style Display Kickboxing and Taekwondo Display Telephone: 0414 635 166 Email: info@eyeoftheeagle.com.au Telephone: 0405 600 403 Email: info@globalmartialarts.com.au Shin Sen Dojo Goshin-ryu International Karate Association Inc. Magnificent Aikido Action Outstanding Karate Display Telephone: 0414 614 169 Email: shinsen.sydney@gmail.com.au Telephone: 0418 410 396 Email: goshinryu@goshinryu.com X-Treme Team Black Belt Professionals (BBP) Martial Arts Academy Magnificant martial arts stunts! Martial Arts at is very best. Telephone: 0412 764 224 Email: info@australianmartialarts.com.au Telephone: 0417 254 677 Email: info@bbpmartialarts.com.au The Martial Arts MARTIAL ARTS SPECTACULAR EVENTS PROGRAM 2016 The Martial Arts will be holding two bigger, better Martial Arts Spectaculars in 2016 Whitlam Centre Hordern Pavilion Saturday 14th May, 2016 Friday 11th November, 2016 The Martial Arts Spectaculars 2016 Marketing and Advertising The Martial Arts Spectacular 2015 Marketing did reach as many people as hoped for. Marketing Specialists employed to ensure blanket coverage for 2015 Events. Online Ticket Sales. Online Ticketing Marketing Campaign Major Celebrity Involvement Professional Search Engine Optimisation for Website Professional Consultant for Social Media Marketing (Targeting Facebook – Twitter – Instagram – Youtube) Wider Advertising at Venues The Martial Arts Spectaculars 2016 Marketing and Advertising 4 Issues of The Martial Arts Newspaper published in 2016. Issues 1 Month Prior to each Spectaculars. Each Participant will have: • • • • • • Complimentary full Page featured Article of their choice. Articles with pictures can be about their Dojo, Spectacular event or Martial Art. Full page Advert valued at $2 000 for only $300. 100 copies of the high quality 80 gsm issues for distribution. Individual Participants webpage Prominently featured on slider on Home Page Advertisement The Martial Arts Online Ticketing Marketing Campaign The Martial Arts will use a combination of: All Participants will have this logo on their websites Online Ticket Sales They can click on this link to purchase tickets The Martial Arts Online Promotion - Social Media FACEBOOK – TWITTER – INSTAGRAM Martial Arts Based Facebook likes • All The Martial Arts Online Articles automatically featured on Facebook and Twitter • Targeted Market Martial Arts Industry Facebook LIKES over 500 and growing. Target 1000 in 2015. Social Media Specialist targeting FACEBOOK – TWITTER – INSTAGRAM appointed from January 2016 The Martial Arts Promotion - Community and Business Participation Local Council and Mayoral Participation Chambers of Commerce and Industry Rotary – Apex – Lions Small Business Presentations and Incentives to Participate The Martial Arts Promotion - Regional Dojo Participation Presentations to all identifiable Dojos in: Liverpool, Blacktown, Warwick Farm, Cabramatta, Ashcroft, Cartwright, Casula, Moorebank and surrounding areas for Whitlam Centre participant development and targeted market promotions. City, Eastern Sydney and Inner City Suburbs including Kensington, Kingsford, Bondi, Bondi Beach, Waverly, Bronte, Surry Hills, Rockdale and Marrickville for NSWU promotions. • Big Prize for Most Tickets Sold presented to winner on the night. • Free Advertising for clubs when over 10 tickets sold. • Entry in Martial Arts Directory. • Discounted Advertising. The Martial Arts Spectaculars 2016 Marketing and Advertising Electronic Billboard on Liverpool Road (One Month before Event) Wider, more Targeted Distribution on The Martial Arts Newspaper. Greater Local Newspaper involvement Greater Local Radio involvement (Free Ticket giveaways every month) Participant Ticket Sales Commitments Greater Local Business Involvement Greater Local Dojo Involvement. Local Club Involvement. The Martial Arts Spectaculars 2016 Participants Benefits The Martial Arts will publish 4 Issues in 2016. Two Issues One Month Prior to Spectaculars. Each Participant will have: • Complimentary full Page featured Article of their choice. • Articles with pictures can be about their Dojo, Spectacular event or Martial Art. • Full page Advert In Newspaper valued at $2 000 for only $300. • 100 copies of the high quality 80 gsm issues for distribution. • Individual Participants webpage • Prominently featured on slider on Home Page Advertisement • Reciprical Backlinks on Website to assist Webpage Ranking The Martial Arts Spectaculars 2016 Participants Competition Best Performance Competition to be held at each Spectacular. Independent panel of Judges Winner of individual Specular will receive: • $1000 First Prize • Magnificent Trophy • Front Page Article about winning team. Winner of Combined Specular Competition will receive: • $2000 First Prize • Magnificent Trophy • Front Page Article about winning team. The Martial Arts Spectaculars 2016 Participants Commitments Demonstration Team will be available to perform their nominated Acts Teams will provide: • All the props required to perform their demonstration. • Any music required to perform their demonstration on a CD. • Text required to announce their demonstration Partake in the Participant Competition and abide by the rules of the completion. Complete the Participants Form. Provide the following documentation: • A One Page Article for inclusion in Issue 5 of The Martial Arts Newspaper. • Text to be announced by the Master of Ceremonies before, during and after the demonstration. The Martial Arts Spectaculars 2016 Participants Commitments Description of their Demonstration for publication on Spectacular Advertising Material, Spectacular Program in The Martial Arts Newspaper and on www.themartialarts.com.au Description of their Dojo for publication on Spectacular Advertising Material, Spectacular Program in The Martial Arts Newspaper and on www.themartialarts.com.au Take out Public Liability Insurance to the value of $xx to cover all the activities of their Demonstration Team. Load an advertisement for the Martial Arts Spectacular and link it to the Provide a backlink from their website to www.themartialarts.com.au. “Like” The Martial Arts on Facebook and Instagram Sell a minimum of 50 attendees Martial Arts Spectacular tickets. Nominate a person to Demonstration Team Manage the Demonstration Team at the event. The Martial Arts MARTIAL ARTS SPECTACULAR EVENTS PROGRAM 2016 The Martial Arts will host two magnificent Spectaculars at the Whitlam Centre on Saturday 14th May, 2016 and at the Hordern Pavilion on Friday 11th November, 2016. These Spectaculars will leverage additional resources and know-how to bring you a Spectacular with even more coverage and public participation. The Martial Arts will be honoured if you will be part of our Participant Team. The Martial Arts For all Participants enquiries Please contact: Dr. Richard Bradford Mobile: 0418 410 396 Email: goshinryu@goshinryu.com Linkedin: or Mr. Marcel Lenhoff Mobile: 0403 596 308 Email: admin@themartialarts.com.au Linkedin: