Getting Personal A Framework for Context

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Getting Personal
A Framework for Context-Aware Services and System
Design for Contemporary Mobile
Environments
Licentiate Defense Presentation
Athanasios Karapantelakis
Overview
• Introduction
• Problem Statement
• System Description, Architecture and Deployment
• Mobile printing scenario
• Personal Web feeds scenario
• Evaluation
• Contributions
2
Introduction (1/2)
• Information age: Computer networks enable global access to information
supporting human communication.
- Science and education, business, casual socializing, etc.
- Access medium: Stationary workstations or laptops.
• Paradigm shift: Mobile devices rapidly becoming the most common
medium for information access.
- Fostered by technological breakthroughs in mobile hardware and software,
mobile broadband networks.
- As of 2010, mobile broadband users represent the majority of population in
developed countries [1].
•
Connected mobile devices provide ubiquitous, instant access to information.
•
Offering and revenues of and from mobile applications has also increased, together with
the connectivity capabilities of the devices [2].
[1] International Telecommunication Union (ITU) – Key Global Indicators for The World Telecommunication Service Sector - http://www.itu.int/ITUD/ict/statistics/at_glance/KeyTelecom.html (ret. May 2011 - see also backup slide 1).
[2] ABI Research - Mobile Applications Market Data – Quarter 2, 2011 (ret. May 2011) https://www.abiresearch.com/research/1004105?ll&viewtable=1005879~MD-APPS-105.xlsx-Table1.csv
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
3
Introduction (2/2)
• Information as context from connected sources
- Internet: Social media, websites, etc.
- Devices and sensors
• Context drives personalized user experience
- Personalizes services are traditionally difficult to manage, but higly appreciated [3].
• Opportunity
- Technology convergence: mobile device capabilities, global usage, ubiquitous connectivity.
- Availability of context: ”smart” sensors and devices, online user information from social
media.
• Motivation: There is sufficient amount of technology and context available for the
public in order to start providing personalized services beyond the confines of
research laboratories.
[3] C. K. Prahalad, Patrica B. Ramaswamy, Jon R. Katzenbach, Chris Lederer and Hill, Harvard Business Review on Customer
Relationship Management (1st edition), Section on “Managing the Personalized Experience”, January 15 2002, ISBN 9781578516995
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
4
Problem Statement
• Key problem: Design a system which decides on the relevancy of a service to a
group of users, based on retrieved information about these users (i.e. user
context).
- Adaptability to diverse context sources
•
Context nature: online or physical
•
Context acquisition and modeling
- Services
•
Service nature: informational or interactional
•
Service registration, service description formalization/storage
- Decision algorithm: establishing relevance of services based on context
•
Indirect matching of services to context.
•
Suitability index and semantic reference tables (i.e. When a service is deemed to be
suitable for a user?)
- System evaluation
•
Mobile application development and system deployment
•
System performance/efficiency metrics and qualitative feedback from users
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
5
System Overview
User space:
Applications running on connected mobile devices.
Service subscription, request
reception and response
transmission
Domain Knowledge:
Third-party content
providers.
Decision
Consolidation
Service broker
Context, Services information
modeling, storage and decision
on relevance of services to users.
Service Description
Acquisition
Service input
Online content vendors (e.g.
news portals, mailing lists etc.),
hardware devices (e.g. phones,
printers , monitors etc.)
Context
Acquisition
Context input
Online social media, environment sensors (e.g. location, movement,
temperature etc.), biosensors
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
6
System Architecture
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
7
System deployment (1/2)
• A basic system implementation includes the Context Broker,
together with APIs for the Context Logistics, Decision and Service
Agent Logistics modules, as well as a working implementation of
SIP/SIMPLE for the Presence module.
• Service deployment requires extending the implementation
according to the service specification (service profile), using the
APIs provided from the Context Broker.
- Defining context transformation rules in the context logistics module.
- Implementing middleware for software agents when necessary.
- Designing and implementing the decision algorithm reference tables
and optionally adding third-party online sources for decision
consolidation.
- Implementing a mobile application with SIP/SIMPLE (subscription)
capabilities.
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
8
System deployment (2/2)
• Two services implemented and exposed for public use.
- Mobile printing [4]
- Personal web feeds [5]
• Criteria for selection
- Diverse nature of context and services
- Addressing real user needs
• Deployment period of five days and six months for mobile printing and
personal web feeds scenarios respectively.
• Measurement and evaluation both on system performance and user
appreciation of the services.
- Results of the study affects system design
• Possibility to support both services on the same system simultaneously.
[4] Athanasios Karapantelakis and Alisa Devlic and Mohammed Zarifi Eslami and Saltanat Khamit, Printing in Ubiquitous Computing Environments. In proceedings
of 6th International Conference on Ubiquitous Intelligence and Computing (UIC 09), Brisbane, Australia, 7-9 July 2009
[5] Athanasios Karapantelakis and Gerald Q. Maguire Jr., Utilizing social context for providing personalized services to mobile users. In proceedings of 5th
European Conference on Smart Sensing and Context, EuroSSC 2010, Passau, Germany, November 14-16, 2010
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
9
Mobile printing scenario (1/5)
• Service Description: For a mobile user trying to print, the system
selects a suitable printer in the range of the user.
- No requirement to select a printer, or have special printer drivers
installed on the mobile device.
- Scheduling of printing tasks handled by the decision algorithm,
resulting in efficient utilization of printing resources, better print results
and small waiting times.
• Service profile
- Context: user location (RFID)
- Service agents: Printers together with software agents.
- Decision algorithm: Based on user preferences, location context and
resource avaliability, select a printer for a given user.
- Mobile application: Sending print requests to system, using an
adaptive interface, based on user’s previous requests.
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
10
Mobile printing scenario (2/5)
Resource
module
SLPtags
to probe
RFID tag discovery
readers capable
of uses
reading
in
for
new service
agents
and register
them to
a
proximity
provide
location
context using
SIP
local
database
(printer pool), maintain sessions
PUBLISH
messages.
and/or deregister service agents.
The Context Aggregation module receives the
The
User Presence
keeps
track
PUBLISH
messagemodule
and stores
it into
theof current
subscribers
to the printing service and uses NOTIFY
Context Repository
requests to submit updates in the status of a printer
during
printing.
It stores
active SUBSCRIBERS
Each service
agent
is a combination
of a printer to the
User
with aRegsitry
softwaredatabase.
agent. It uses SIP/SIMPLE to
PUBLISH
updates
about
the status
of the via the SIP
The decision
module
accepts
print requests
printers
to the Context
Aggregation
module
anda
INFO message
and responds
to requests
using
uses
SLP
to get discovered
the Context
similar
message
carrying thebyService
Agent’s IP
Broker.
address.
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
11
Mobile printing scenario (3/5)
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
1.
Client subscribes to the service
according to SIP/SIMPLE.
2.
Client gets a confirmation of
subscription.
3.
Client issues a print request via
using a SIP INFO message.
4.
The decision module makes an
informed decision about a
service agent capable of serving
the application’s request.
5.
The IP address of the Service
Agent is forwarded to the
printing application.
6.
The application can now access
the Service Agent directly to
print.
12
Mobile printing scenario (4/5)
Execution of the decision algorithm starts in the decision module, triggered by an
incoming print request.
- Calculation of a Suitability Index (SI) for every available service agent, based on printer
capabilities, printer status and location quantifiers.
•
Normalized from 0 to 1: Higher value means the printer is more likely to be chosen.
- Calculations are performed using formulas stored in reference tables.
- Let S = {s1,... sn} the set of all service agents registered in the system. For every sk: k є
(1....n):
•
Retrieve distance of user to the printer and normalize the value according to the reference
table - L(sk).
•
Retrieve print job requirements (user preferences) and compare them to user capabilities
based on formulas stored in the reference table – U(sk).
•
Retrieve current printer status and normalize the result according to values in the reference
table – S(sk).
•
SI for service agent sk is given by the sum of the three normalized values:
SI(sk) = L(sk) + U(sk) + S(sk)
- The decision algorithm chooses the Service Agent with the largest SI to serve the print
request, and the decision module forwards the IP address to the Mobile Application.
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
13
Mobile printing scenario (5/5)
More likely
to be chosen
Less likely
to be chosen
Adaptive mobile application: user unterface print options availability based on
user previous choices.
Introduction
Problem Statement
System Overview
System Architecture
System Deployment
Mobile Printing Scenario
Personal Web Feeds Scenario
Evaluation
Contributions
14
Personal Web Feeds Scenario (1/5)
• Service Description: Filtering web feeds based on information provided on
users’s online social profiles.
- Trends in social media usage today
• Increase in social network usage, blogging and community sites.
– Users spend more time online browsing Social Networks, than reading e-mail [4]
• Social network users going mobile [5]
• Commercial application
– “After friends and family, the number one driver for brand trust is online reviews and feedback from the
social media space”. [6]
– Social Technologies Gain Traction In The Enterprise – Year: 2010 Will Be The Year Of differentiation for
vendors to stay relevant. [7]
• Personalized social networking in the center of next-generation social networking platforms
Mark Zuckerberg: “Facebook is part of the shift toward more social and personalized experiences everywhere
online.” [8]
[4] eMarketer: More Time Spent on Social Media than Email Worldwide: Email most common daily activity, but social racks up more hours
http://www.emarketer.com/Articles/Print.aspx?1008025
[5] ComScore inc. - Facebook and Twitter Access via Mobile Browser Grows by Triple-Digits in the Past Year, March 2010
http://www.comscore.com/Press_Events/Press_Releases/2010/3/Facebook_and_Twitter_Access_via_Mobile_Browser_Grows_by_Triple-Digits
[6] The Nielsen Company – Friending the Social Consumer, June 16, 2010
http://blog.nielsen.com/nielsenwire/online_mobile/friending-the-social-consumer/
[7] Forrester Research - Enterprise Social Networking 2010 Market Overview
http://www.forrester.com/rb/Research/enterprise_social_networking_2010_market_overview/q/id/56777/t/2
[8] Mark Zuckerberg - Building the Social Web Together April 21, 2010 - http://blog.facebook.com/blog.php?post=383404517130
Introduction
System Overview
Mobile Printing Scenario
Evaluation
Problem Statement
System Architecture
Personal Web Feeds Scenario
Contributions
System Deployment
15
Personal Web Feeds Scenario (2/5)
• Service Profile
- Context: Information about users retrieved from online social networks (LnkedIn,
Facebook, MySpace), modelled using ontologies (extensions of FOAF vocabulary),
aggregated by third-party online information sources.
- Service Agents: Websites such as portals, news, forums etc., providing content
syndication via the RSS protocol.
- Decision Algorithm: Based on user profile (context) decide whether a Web feed item is
relevant to a users’s interests.
- Mobile Application: Simple iOS application where users are presented with a list of
feeds from the system that they can scroll through – as well as access their linked
content.
Introduction
System Overview
Mobile Printing Scenario
Evaluation
Problem Statement
System Architecture
Personal Web Feeds Scenario
Contributions
System Deployment
16
Personal Web Feeds Scenario (3/5)
iOS application
Service subscription,
asynchronous notification
whenever a relevant Web feed
is selected
Domain Knowledge:
IMDB, Google Maps
Decision
Consolidation
Asynchronous transmission
of RSS feeds
Context Broker
Service input
RSS feeds from websites
Context
Acquisition, transformation
and categorization based on
domain knowledge.
Context Input (Facebook, MySpace, LinkedIn)
Introduction
System Overview
Mobile Printing Scenario
Evaluation
Problem Statement
System Architecture
Personal Web Feeds Scenario
Contributions
System Deployment
17
Personal Web Feeds Scenario (4/5)
• Decision Algorithm, a variation of the algorithm first used in the
mobile printing scenario.
- Indirect matching of relevance of incoming Web feeds and user data,
based on thematic indexes.
• Calculation of an Alignment Value Ai
-
Calculated for an incoming web feed, for each subscribed user.
Normalized value from 0 to 1, where 1 is an absolute similarity.
Confidence measure Cm indicates an acceptable match.
Examples:
Incoming Web Feed Description
Thematic Index
General Category: Entertainment (A1 = 0.2)
Sub-category: Movies (A2 = 0.4)
Specialization: Drama (A3 = 0.6)
Direct Match: No (A4 = 1)
Stockholm Film Festival Dramatic Movies Programme
2010 (type: movie, genre:drama)
Raw Context
Context after transformation
Favourite movie:
The seventh seal
Favourite movie:
The seventh seal (type: movie, genre: drama, fantasy)
Introduction
System Overview
Mobile Printing Scenario
Evaluation
Problem Statement
System Architecture
Personal Web Feeds Scenario
Contributions
System Deployment
18
Personal Web Feeds Scenario (5/5)
Introduction
System Overview
Mobile Printing Scenario
Evaluation
Problem Statement
System Architecture
Personal Web Feeds Scenario
Contributions
System Deployment
19
Evaluation (1/2)
• System performance
- System response times (efficiency) – prioritization example
- Error rate (robustness)
- True positive results (effectiveness)
Introduction
System Overview
Mobile Printing Scenario
Evaluation
Problem Statement
System Architecture
Personal Web Feeds Scenario
Contributions
System Deployment
20
Evaluation (2/2)
• User feedback
- Satisfaction survey
Introduction
System Overview
Mobile Printing Scenario
Evaluation
Problem Statement
System Architecture
Personal Web Feeds Scenario
Contributions
System Deployment
21
Contributions
• System level
- A comparison with existing context-aware frameworks and contextaware systems reveals a significant advantage
• First combination of virtual and physical services in real deployment
- System design driven not only from classic performance metrics, but
also from user feedback
• Automated, unobtrusive feedback collection
• Service solution (implementation) level
- A software-enabled print spooler.
- Extensions of well-known ontologies to model user profiles. reusable
vocabularies.
Introduction
System Overview
Mobile Printing Scenario
Evaluation
Problem Statement
System Architecture
Personal Web Feeds Scenario
Contributions
System Deployment
22
End of presentation
Thanks for attending !
23
Backup Slide 1: International Telecommunication
Union (ITU) – Key Global Indicators for The World
Telecommunication Service Sector
Mobile broadband subscriptions Worldwide
Million Users
Year
Developed
Countries
Developing
countries
World
Percentage of population
200
5
2006
2007
2008
2009
2010
2005
2006
2007
2008
2009
2010
57
132
253
352
505
631*
4.6
10.8
20.7
28.7
41.0
51.1*
16
27
54
105
198
309*
0.3
0.5
1.0
1.9
3.5
5.4*
73
159
307
458
703
940*
1.1
2.4
4.6
6.8
10.3
13.6*
This table was sourced and adapted from the ITU website:
http://www.itu.int/ITU-D/ict/statistics/at_glance/KeyTelecom.html
24
Backup slide 2: Example of calculation
of the Suitability Index
25
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