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BC 2800 Vet

Content

1. Vet market overview

2. BC-2800Vet selling points

Veterinary Diagnostic Market

Commercial Animal Production

900

Mio $

+ 2%

Companion Animal Health

+ 6%

600

Mio $

Source: In vitro diagnostics, Merrill Lynch, 2000-11 | Animal Pharm Report 2004

West EU & USA

Fast facts

60 56

5

33,000

72 81

7

40,000

EUROPE

Cat, dog and horse in millions

USA

Source: National Pet Owners Survey, APPMA, 2007-2008 | Eurostat Database

USA

Dogs Cats Horses

Percent of households owning

Number of households owning

Average number owned per household

37.2%

43,021,000

1.7

Total number in United States 72,114,000

Veterinary visits per household per year (mean)

Veterinary expenditure per animal (mean)

2.6

$200

32.4%

37,460,000

2.2

81,721,000

1.7

$81

1.8%

2,087,000

3.5

7,295,000

2.2

$92

Source: National Pet Owners Survey, APPMA, 2007-2008

Veterinary Diagnostic Lab (VDL)

USA as an example:

• Most of VDLs are associated with Universities

- Veterinary schools

- Land-grant colleges – Veterinary Science or Animal Science Departments

• Some are linked solely to the state Department of Agriculture

• Some are private for-profit laboratories specializing in companion animal biopsy, microbiology and clinical pathology services

• Some are resources for a specific function

- zoos and wild animal parks

- State Departments of Fish and Game

In-house VDL

Station

Hematology

Electrolyte and Blood gas

Centrifuge

Microscope

Chemistry

Common Tests in VDL

Test

Serum Chemistry

Hematology

Urinalysis (UA)

Significance

“Biochemical profile”: Glucose, BUN, Creatinine, Albumin,

Cholesterol, …

Electrolyte : critical for choosing appropriate fluid therapy and for working up patients with polyuria and polydipsia

CBC : help to assess infection and anemia;

White cell differential : help to monitor infection cause and

“ Profile ”

Coagulation time : useful in diagnosing possible rodenticide toxicosis, liver failure, or disseminated intravascular coagulation.

Reticulocyte …

Urine specific gravity : localizing azotemia;

Urine sediment examination : help diagnosing renal disease , assessing the risk of urolith formation; pH, protein, glucose …

Profile

Comprehensive routine laboratory data

£ 29

Full hematology

+

Biochemistry

+

Pathologist interpretation

+

Fibrinogen included routinely for horse

Price

£ 32.00

IDEXX General Health Profile

(Biochemical: ALB, ALKP, ALT, AMYL, BUN, Ca, CHOL,

CREA, GLOB, GLU, PHOS, TBIL, TP )

£ 61.88

An example biochemical profile price in a UK veterinary practice

£ 92.00

Combine offer for CBC+DIFF and urinalysis in the same practice

Diagnostic service s in VDL are soaring …

$1,400

70%

2 interesting numbers …

Industry Players

Top 10 Veterinary Diagnostic Companies in 2007

Revenue in Mio $

1000

900

800

700

600

500

400

300

200

100

0

IDEXX Kruuse Abaxis Heska Karl Storz QIAGEN Aloka Siemens

Medical

Prionics Kyoritru

Seiyaku

The Concerns

The Product

Easy operation

Save Time

Less manual review

(accuracy)

Save Investment

Less maintenance

Economy instrument

Low running cost

Content

1. Vet market overview

2. BC-2800Vet selling points

Basic features

• 3-part differentiation of WBC,18 parameters +3 histograms for 7 animals;

• Throughput: 25 samples per hour;

• 13 animal species (dot, cat, horse, rabbit, rat, mouse, camel, cow, buffalo, monkey, sheep, goat, pig ) +3 self-defined animals

• Time-pack reagent kits

• Optional parts: external printer, Bar code scanner and Vet DMS (Data Management

Software)

• 7.8” Large color LCD display ;

Benefits of BC-2800Vet

Easy-of-Use

Large Display; Convenient data input; Easy operation

Accurate

Reliable technology; Original reagents; QC programs;

Economical

More animal; Low reagent consumption; Less maintenance

7.8inch Color Screen

One-screen information display

Easy Operation

Press one button to finish a sample test

Press the aspiration key The result show up in

2.5min

Report print out

More Animal Species

Animal types with 3-diff results

 18 pameters+3 histograms for Dog, cat, horse, rat, mouse, rabbit, Cow, Monkey

 12 parameters +3 histograms for Sheep, buffalo, pig

 8 parameters +2 histograms for Camel, goat

Convenient Data Transfer

Input: keypad, external keyboard and barcode scanner;

Output: thermal printer, display or external printer (optional);

Vet Data Management Software;

Proven Technologies

DC Impedance sizing

U = R * I

Proven Technologies

Cell-Orientation: Advanced focused cell suspension in single file

Proven Technologies

RBC and PLT Counting: According to the value of MCV, The discriminator will automatically shift for more accurate PLT counting.

%

RBC

PLT

0 18fl 20fl fl

Consistency

Original Time-pack Reagent Kit

Support at least 140tests in total.

Configured with lyse(180ml);Rinse(2.3L) and Diluent (5.5L)

Low reagent consumption

Only 13ul whole blood sample volume;

Only 3 routine reagents;

Low reagent consumption;

Less Maintenance

Zero daily maintenance;

Auto clean time setting;

Easily troubleshooting such as ZAP and flush to remove clog;

Auto zap

Auto flush

Benefits summary

Content

1. Vet market overview

2. BC-2800Vet selling points

Key Competitors

Idexx laboratories/ Lasercyte

Abaxis/ HM II

Heska / Hematrue

Scil/ Vet ABC

Idexx laboratories

http://www.idexx.com

• Founded in 1985, USA

• Business focus: Pet health

• Products lines, Chemistry • Hematology • Urinalysis •

Electrolytes • Endocrinology • Coagulation • Blood Gas

Idexx

• IDEXX is a worldwide leader in innovative products and services for veterinary, food and water applications. Major business sectors including companion animal and equine businesses and food and water businesses.

Production animal segment

8% water

7%

Other

3% companion animal group

82%

In Mio $

Revenue

Profit

Margin

2008

1024

529.8

51.7%

Vs 2007

+11.0%

+14.3%

Idexx Vet-lab suites

PC (Computer)

Chemistry analyzer

Blood gas analyzer Electrolyte analyzer

Hematology analyzer

• Lasercyte hematology analyzer is launched in 2002.

• Vet-lab suite is very popular and prefered by vet clients in USA and

West europe market

Why Idexx No1?

1. Vetlab suites

2. Information station

3. Aggressive marketing promotion

4. Dry-slide chemistry technology

5. Own big ref lab

6. Lower regulation limitation in vet market

Success

Lasercyte Limitation

• Expensive price and high running cost

– EUR14000/USD20000(Street price)

• Poor correlation with manual counting

• Limit animal species

– Dog Cat Horse

• 95ul blood sample

• Slow speed

– Need 10minutes for one test

Lasercyte

Limitations

Correlation studies on manual WBC differential

Evaluation site

Specie

Lym%

Mon%

Neu%

Eos%

0.76

0.05

0.55

0.60

Lasercyte

Forest Veterinary Center,

UK

Cat (44) Dog (42)

0.69

0.29

0.72

0.82

BC-5300Vet

Peking University Hospital,

China

Cat (129) Dog (67)

0.89

0.50

0.90

0.84

0.95

0.06

0.96

0.81

Scil animal care

http://www.scilvet.com

• New headquarter : North America

• Revenue in 2009:

• Products

– Hematology / Clinical chemistry /Monitoring

– Surgical systems

Scil Hematology

• 2 hematology models

Scil Vet abc is 3-part diff machine, Without thermal recorder, it should be configured with an external printer. The extreme narrow display is apparently not convenient for operators.

Scil Vet Focus 5 is suitable for those who need true multi-species and 5-differential of WBC.

It’s OEM model from Drew scientific (USA).

Scil Vet abc Limitations

• Extreme narrow display

– Only 2lines display

• No internal printer

• Limit memory

– Can’t store sample results

• No ZAP function

– No efficient way to remove clog

• Big reagent dead volume

– Over 30% lyse residual

Heska

http://www.heska.com

• Headquarter: USA

• Founded in 1988

• Products: pharmaceuticals • vaccines • diagnostic products • monitor

HemaTure

Button

Color touch screen

On board reagents

Barcode reader

Tube Mixer

Aspiration

HemaTrue, OEM from Boule Medonic

True 20 sampling

HemaTrue Limitations

• Limit animal species

– 6 animal species

• Un-necessary on board mixer

– Customer prefer to use their separate outer mixer.

• Capillary blood testing mode

– No need to predilute, operator have to do the testing inner 50seconds, which is object to their practice habits.

Abaxis

• Founded in USA, annual revenue in 2008 over USD100mil

• Abaxis Ranked 11th of the"200 Best Small Companies" by

Forbes Magazine

• Main products,

– Dry chemistry (self designed)

– Hematology (OEM from diatron)

Product Portfolio

VetScan VS2

VetScan

Profiles

Vet Scan

Classic

VetScan

HM2

VetScan

HM5

Vet scan HMII

• Smaller Display

– Need to roll screen to see a complete result

• Sample volume

– 25ul(WB)/50ul(PD), which means more reagents is needed.

Nihon Kohden

MEK6318K+QP635Vsoftware

• Sample volume 30 ul

• 8 parameters

• No differentiation for WBC

• 5 species only

• Storage for 500 results

Melet Schloesing

MS4-3Vet

• No zap function

• Small mono screen

• 100 results with histogram

• Closed reagent system

Sysmex

Poch-100iv diff

• No zap function

• 20 results with histogram

• 4 species

• Need to roll screen to review a complete result

Beckman-Coulter

ACT Diff with vet software

• 8 parameters

• No differentiation for WBC

• 3 species

• 250 results with histogram

• Mono-chromatic screen

Cat, dog, horse

Thank You!

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