Captive Portal & Automated
Policy Management
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1
Agenda
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Introductions
Product Overview
Value Proposition
Business Strategy
Opportunity to Accelerate
Discussion &
Recommendations
 Next Steps
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What Are We?
 We automate the enforcement of acceptable
use policies on a network
 We Provide a “Captive Portal” instantly visible to
every student gaining network access in a
university setting
 Any organization that has exposure to untrusted
or mobile computing devices is a potential
client. (PDA’s, Phones, PC’s)
 We can be easily integrated into a company’s
existing network infrastructure
 We are network and software vendor
independent
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What is the Problem?
•
Colleges and Universities face :
 Rampant virus infection caused by students bringing in their
own personal computers.
 Out of date security patches.
 Runaway bandwidth consumption by students downloading
illegal content (music, movies, games, etc.).
 Unauthorized usage especially over wireless networks
 Balancing Security Best Practices with Academic Freedom
 Adequate Budget to implement tools to assist this process
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What is the Solution?
•
Impulse has developed a security solution aimed at
colleges and universities to address their specific needs:
 Allows only authorized compliant users to access
university systems and networks.
 Promote Legal Acquisition of Licensed Content
 Captive Portal (not a pop up) that offers marketing support
for vendors providing the solution to the University
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How does it work?
Internet traffic to the school comes
through a security layer (a firewall)
to a router where a switch
connects individual users.
The Impulse System
seamlessly plugs into the
router and blocks access to
users who fail policy.
Firewall
(Security)
Switch
Users hook up to
the internet
through the switch
Impulse Gateway
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Why Impulse?
Exclusively focused on the Higher Education Sector
Scalable, distributed architectural design
Customer
Value
Proposition
without the
Captive Portal
Integrates with existing and future network infrastructure in an “out-of-line”
approach
Does not represent a Single-Point-of-Failure to the campus network (Failopen design)
Does not represent a performance bottleneck to campus network traffic.
Ability to update/change without affecting network service-level maintenance
windows
Offers an extensive array of integrated policy modules managed from a
single product
Low Total Cost of Acquisition and Ownership (TCO)
Turnkey Implementation Services (planning, testing, on-site installation,
training and deployment support)
7/24 on-going hardware and software monitoring, support, maintenance
and update services
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Policy Modules
POLICY
MODULE
Technical
Specs for IT
Departments
and Security
KEY
FEATURES
Authentication and
Registration
Prevent unauthorized users from accessing the network
while registering authorized student devices.
Policy Notification
Displays Acceptable Use Polices and gives user an
option to accept institution polices prior to accessing
network. Allows Institution the opportunity to audit and
log users’ acceptance of Institution policy.
Anti-Virus
Manages compliance with anti-virus software definitions
and current inoculation files. Supports Symantec,
McAfee, Sophos, Trend Micro, Panda, AVG and eTrust.
Anti-Spyware
Manages compliance with anti-spyware software.
Microsoft Patch
Ensures that users are at desired security patch
maintenance levels.
P2P File Sharing
and Music Referral
Prohibits illegal P2P outbound file sharing and
encourages legal online music procurement.
Network
Bandwidth
Monitors bandwidth usage at the policy group level with
the ability to set consumption limits.
Broadcast
Messaging
Ability to send ad hoc or scheduled broadcast
communication messages by policy group.
Management
Console
Provides usable insight into network performance and
policy compliance and configuration.
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Installed and Sold
•
The Impulse system has approximately 40 installations
totaling 250,000 students. These schools include:
Saint Leo’s University
University of Tampa
Barry University
Florida A&M
Lynn University
Mars Hill College (NC)
University of Redlands
Earlham College (IN)
Florida College (FL)
Ohio Wesleyan
Inverhills College
University of Pacific
Brevard College
Wilmington College
Foxcroft
Messiah College (PA)
Williams College
University of Arizona,
Georgia College and State
Palm Beach Atlantic University
Dallas Community College
Kentucky Wesleyan University
University of California at Davis
University of San Diego
Florida Southern College
Southern Wesleyan University
University of North Florida
Medical College of Georgia
Clearwater Christian College
Randolph Macon College
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Customer Pipeline and Potential
Growth
• We are generating about 3-5 new
installations per month.
• Recently expanded our sales force to
increase our presence in the scholastic
market.
• Potential pipeline just in the
university/college market includes nearly
2000+ schools.
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Opportunities this can address
•
In the past, these schools have desired our product,
but securing budget was the primary factor that
prevented adoption.
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Eastern Washington University
Hendrix College
San Bernardino CC District
Saint Augustine’s College
Johnson C Smith University
University of Memphis
Harford Community College
Emory University
University of Mississippi
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The Opportunity
(Cost/Budget Cycle is an Issue)
•
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In the past few years higher education has more
than realized the need for this product.
Many schools know a solution exists however:
 While not overly expensive (typical installation would
cost approximately $50k), cost is a sensitive issue.
 Aside from the cost itself, budget cycle procurement
procedures cause delays in adoption.
•
A Media Play (Captive Marketing Portal)
overcomes these obstacles
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Capitalizing on the Opportunity
•
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Subsidize the purchase price to the
institutions by allowing advertising
through the system at strategic points.
Since users must log on to the system on
a daily basis, we can provide marketing
space to a guaranteed audience.
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User Authentication
Branding
Opportunity
“Brought to
you by”
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Sample Marketing
Opportunities
•
•
Users login
on a daily
basis
Use this
event as a
marketing
opportunity.
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