WCC Bid (Milan)

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The 20th World Computer
Congress
Milan, Italy
September 2-5, 2008
(possible date-tbc)
The reasons for choosing
Milan:
Location Profile
Location Profile: Italy
Italy is situated in Mediterranean
Europe and has a great deal of
variety in the landscape although it is
characterized predominantly by two
mountain chains: the Alps and the
Apennines Mountains.
The Alpine foothills are characterized by large lakes: Lake Maggiore and
the lakes of Como, Iseo and Garda. The Apennines form the backbone of
the peninsula, stretching in a wide arc to the Tyrrhenian Sea.
Location Profile: Lombardia
The Alpine foothills are
characterized by large
lakes: Lake Maggiore
and the lakes of
Como,
Iseo
and
Garda.
A
green
hilly
landscape,
through
which the river Po run.
Location Profile: Milan
With a population of
about
1.4
million
people, Milan is the
capital of the northern
Italian
region
of
Lombardy
and
is
located in the Po plain,
between the Alps and
the
Apennines
Mountains, close to the
Swiss border.
Location Profile: Milan
Milan is the Italian capital of business and finance but also
a city of culture and research with 10 universities; a cradle
of history and art; a universal symbol of music; a centre of
fashion and design.
Location Profile: Congress Venue
Member of ICCA and MPI, the FMC Centre is the largest convention one
in Italy: 32 meeting rooms, over 10,000 seats, an exhibition area of
31,500 sqm.
It meets the highest international standards and keep abreast of all the
latest developments through 1,000 events & 300,000 international
participants every year
Expobagno - International Exhibition Entirely Devoted to the Bathroom Universe
Expodental - Dentistry and Dentology Products and Materials
Exposalute - International Health and Wellness Exhibition
Gec - International Exhibition of Technologies for Graphic Arts, Publishing, Paper,
Converting Industries
Host - Internationale Exhibition of the Hospitality Industry
Ibts - IBTS Crossmedia Marketplace
Intel -International Exhibition of Electrotechnical, Electronics, Lighting, Automation and
Components
Ipack-Ima - International Exhibition of Packaging, Material Handling, Food-Processing
Industrial Machinery
La Mia Casa - Exhibition dedicated to House Furnishing and Interior Decoration
MVM – MilanoVendeModa- International Presentation of Women's Prêt-À-Porter
Collections
Macef - International Home Show
MiArt - International Modern and Contemporary Art Fair
Mido - International Optics, Optometry and Ophthalmology Exhibition
Mifed - International Film and Multimedia Market
Mifur - International Fur and Leather Exhibition
Mipel - International Leather Goods Market
Miwine - Professional Exhibition of Wine and Spirit
Moda In fabrics & accessories - Textile proposals for spring/summer wear
Modaprima - International Fashion and Accessories Exhibition
Mostra Convegno Expocomfort - Exhibition in the Heating, Air-Conditioning,
Refrigeration, Plumbing Technology, Bathroom Fittings Sectors
Location Profile: Exhibition Hub
The largest convention centre in Italy
• designed by Italian architect Nicolin and
opened in 2002
• located in the city center (5 min from Da
Vinci’s Last Supper)
• 2,000 hotel rooms within 1 km area
Flexibile meeting spaces:
• 10,000 seats & 31,500 sqm
• 5,000-seat hall
• 32 modular rooms from 10 to 2,000
seats
• 4 single floor halls from 4,000 to 10,000
sqm
Location Profile: Exhibition Hub
The latest technology innovations
Every single room and hall is networked
and equipped with:
• optical fibers
• high-speed wireless and wired Internet
Easy to reach
• 30’ express train from Malpensa Airport
stopping at FMC Centre
• 9.9 km from Linate International City
Airport
• Walking distance from the Underground
station
Location Profile: How to get there
Milan is accessible from every part of the world thanks to
three international airports: 199 destinations & 594 direct
flights
Getting to Milan by air
• 3 international airports
• 92 airlines
• 199 destinations
• 594 direct flights
• 30 million passengers per year
Location Profile: How to get there
Milan is accessible from every part of the world thanks to
three international airports: 199 destinations & 594 direct
flights
Airports fast facts
• Malpensa is directly
connected to the city by an
express train
• Linate is located closed
toMilan just 7 km far from
the city centre
• Orio al Serio is the
“home” of all European
low-cost airlines
Location Profile: Getting around Milan
It is also really easy to get around Milan due to its circled
shape.
• 4 underground lines
covering a total of 70
kilometres
• 1,300 kilometers
network covered by
city’s public transport
• 4,855 taxis
• Multiple-day
transportation pass
Digital Photographic Prints by Compagnia Generale Ripreseaeree S.p.A. Copyright 2005 Compagnia Generale Ripreseaeree S.p.A. Unauthorized reproduction of any kind is forbidden.
Location Profile: Accomodation
Milan can count on exceptional accommodations:
18,000 hotel rooms from 3 stars and up (7,700 more
rooms in the province).
The FMC Centre is surrounded by 2,000 rooms within 1
km area and 19,000 within 15 minutes by metro:
Category
Rooms within 1 km
from FMC Centre
Rooms within 15
minutes from FMC
Centre by metro
5 stars
274
2,237
4 stars
730
9,272
3 stars
865
5,066
2 / 1 stars
117
2,423
1,986
18,998
The reasons for choosing
Milan:
Culture
The reasons for choosing Milan: Culture
A traveller's dream destination
The reasons for choosing Milan: Culture
A traveller's dream destination
Italian cities are veritable living museums.
Ancient monuments and archaeological sites are well
preserved and the museums are bursting with the genius
of Italy's finest sons: Raffaello, Michelangelo, Tiziano,
Canova, Leonardo da Vinci, and many others.
The reasons for choosing Milan: Culture
A traveller's dream destination
Italian cities are veritable living museums.
Milan is a multifaceted, complex, fascinating city
It is the international crossroads of cuisine, music and
entertainment. It is a unique interlacing of fashions,
sounds and life styles, like a laboratory of trends and
tastes.
The reasons for choosing Milan: Culture
Things to See: The Duomo Cathedral
A huge Gothic cathedral, with more than 2,000 statues and over 140 spires, with
a large gold Madonna at the top.
The reasons for choosing Milan: Culture
Things to See: The St Maria delle Grazie Church
It is one of the most striking monuments of Lombard Renaissance. In the
refectory of the church of Santa Maria delle Grazie, ancient premises of the
Court of the Inquisition, one of the absolute masterpieces of history is kept:
Leonardo da Vinci's Last Supper.
The reasons for choosing Milan: Culture
Things to See: The Galleria Vittorio Emanuele II
This monumental building with a glazed iron roof is a pedestrian mall linking
Piazza del Duomo with Piazza della Scala.
It is cross-shaped, the longest arm measuring 196 metres while the shortest
105.5 metres, 14.5 metres wide and 21 metres high, with the highest point
reaching 47 metres.
The reasons for choosing Milan: Culture
Things to See: The Opera House La Scala Theatre
The world's most famous opera house, The Scala Theatre, first opened in 1778
and has, since that time, entertained several generations of opera fans from
around the world. Built by Piermarini, it is a characteristic example of Milanese
Neoclassicism.
The reasons for choosing Milan: Culture
Things to See: The Opera House La Scala Theatre
The world's most famous opera house, The Scala Theatre, first opened in 1778
and has, since that time, entertained several generations of opera fans from
around the world. Built by Piermarini, it is a characteristic example of Milanese
Neoclassicism.
The reasons for choosing Milan: Culture
Things to See: The Sforza Castle
Located in the centre of the city, The Sforza Castle is the most representative
civil monument of the Reinassance in Milan and its interest lays in the presence
of the memories that each historical period left on it.
The reasons for choosing Milan: Culture
Things to See: The St. Ambrose Church
The most important of Milan’s Romanesque churches (dating back to 379).
Don’t miss the wooden choir, in Late Gothic style, and the crypts that preserve
the relics of Bishop Ambrose, the city’s patron saint.
The reasons for choosing Milan: Culture
Things to See: The Royal Villa
Stunning Neoclassical villa, now home of the Modern Art Gallery and the
Contemporary Art Pavilion. The park, open to the public, was one of the first
English gardens in Italy.
The reasons for choosing Milan: Culture
Things to See: Brera The artistic district
Milan’s magnificent past is preserved well: from proud examples of the
Renaissance’s artistic and cultural fervor to the extravagances of the Belle
Époque. Its eclectic architecture, open to all influences, reflects a vitality and
an exceptional creative impulse.
The reasons for choosing Milan: Culture
Things to See: Brera The artistic district
One of the gems is the Palazzo di Brera, a former Jesuit college, now an art
academy, library and art museum that are among the most important in Italy
(from its windows, admire the exotic plants in the Botanical Garden below,
created by Maria Theresa of Austria in 1774.). Imposing 17th century building
with majestic portal. In the courtyard, a bronze of Napoleon by Canova.
The reasons for choosing Milan: Culture
Things to See: The Science and Technology Museum
In addition to several of the Master’s original drawings, the Leonardo Gallery
has about 30 machine models built according
to his notes. Precious and
numerous exemplars of timepieces are collected in the renovated section Binda
Wyler Vetta, which includes a reproduction of an authentic clockmaking
workshop from the 1700s.
The reasons for choosing
Milan:
Amusements
The reasons for choosing Milan:
Amusements
Fashion and Design
The "Golden Quadrilateral" Shopping District
Many believe Milan to be Italy's best city for shopping.
Milan is home to some of the most exclusive labels around, including the
fashion houses of Giorgio Armani, Valentino, Roberto Cavalli, Dolce & Gabbana,
Gucci and Versace.
A short walk from the city centre takes one to the area known as the "Golden
Quadrilateral " where dozens of high fashion boutiques offer an array of clothes
and accessories made by the very best of Milan's fashion designers.
The reasons for choosing Milan:
Amusements
Fashion and Design
The world of Design has carved out a prominent niche for itself.
Headquartered in Milan are important exhibition spaces like the Triennale, that
organizes shows, conferences and seminars on various art forms; educational
centres and cultural magnets that attract students from all over the world,
fostering an atmosphere of creativity and a continuous debate.
The reasons for choosing Milan:
Amusements
Fashion and Design
Antiques Outdoor Market at Navigli
The Darsena served as town river
docks for goods transport in Milan.
Today the Canals are a Milanese
landmark, a place of both nostalgia and
innovation, an artsy quarter and a
hopping nightlife scene.
The Navigli, lined with renovated
historic buildings where artists and
intellectuals now live, brimming with
both old-fashioned and inventive cafes,
shops, bars and restaurants that come
to life especially in the evenings and
weekends.
The reasons for choosing Milan:
Amusements
Leisure
All over the year there are so many things to do in Milan. There are numerous
events and festivals like art exhibitions about painting, sculptures, photographs,
clothing, images from cinema and television, guided tours, opera and ballets at
the Scala Theatre, concert of pop, rock, jazz music, and also cinemas,
discotheques, theatres, flea markets, antique markets and street markets, are
an integral part of Milanese local life.
The reasons for choosing Milan:
Amusements
Food & Beverage
Milan is full of wonderful and exciting places to eat out, with a wide choice of
every kind of imaginable food.
The city offers a wide range of types of cuisine and alongside traditional Italian
cooking you can also find excellent restaurants specialising in food from many
other countries.
The reasons for choosing Milan:
Amusements
Food & Beverage
There are plenty of bars and cafes, whether you are going out for an aperitif and
cocktails before dinner (typical of Milan, don’t miss it!!!).
The choice will vary from area to area and in the popular Brera quarter and
closed to the Navigli, the bars usually have tables outside in the summer and it
is possible to forget that you are in the busy commercial city of Milan.
The reasons for choosing Milan:
Amusements
Sports
There are an enormous amount of sports
available to visitors in the city or only
minutes away in many nearby towns.
Milan's sporting calendar is full of exciting
events throughout the year. In the most
real passion for Italians; in the city, there
are several well-equipped fitness centres,
swimming pool, tennis courts, places for
jogging and golf courses which offer a
good game with some splendid views
…and don’t forget the “Milan Soccer
Temple”: San Siro Stadium!!!
The reasons for choosing
Milan:
Surroundings
The reasons for choosing Milan:
Surroundings
The Como Lake
It is impossible to do justice when describing the spectacular beauty of Lake
Como without visiting and understanding it.
The lake is approximately 28 miles (45 km) long and never more than 2 miles (3
km) wide.
The reasons for choosing Milan:
Surroundings
The Como Lake
Private boats and ferries travel up and down the lake, offering views of the most
important villas, such as Villa d'Este and Villa del Balbianello, Villa Pizzo and
Villa Carlotta.
The reasons for choosing Milan:
Surroundings
The reasons for choosing Milan:
Surroundings
Liguria – Portofino – The Five Lands
A pearl protected by its shell – that’s how Portofino appears to the visitors when
coming from the Sea. Day and night, always a wonderful sight.
Portofino from the 50s and 60s has become one the symbols of the “dolce vita”,
the life of pleasure.
The reasons for choosing Milan:
Surroundings
Liguria – Portofino – The Five Lands
It is the place where you can meet on the wharf of the small port or in the
characteristic lanes the great protagonists of everybody’s dreams: stars from
Hollywood, important personalities of arts, politics, and industry.
The reasons for choosing Milan:
Surroundings
Liguria – Portofino – The Five Lands
Since 1995 Portofino is member of the Club “Jewels of European Tourism”, that
groups together high-quality European tourist centres of unquestioned cultural
and environmental interest.
The reasons for choosing Milan:
Surroundings
The reasons for choosing
Milan:
Pre/Post WCC 2008 Extension venues
The reasons for choosing Milan:
Pre/Post WCC 2008 - Extension venues
• Capri and Amalfi Coast (6 days)
The reasons for choosing Milan:
Pre/Post WCC 2008 - Extension venues
• Sardinia (7 days)
The reasons for choosing Milan:
Pre/Post WCC 2008 - Extension venues
• Sicily Tour (4 days)
The reasons for choosing Milan:
Pre/Post WCC 2008 - Extension venues
• Rome (5 days)
The reasons for choosing Milan:
Pre/Post WCC 2008 - Extension venues
• Umbria Tour (5 days)
The reasons for choosing Milan:
Pre/Post WCC 2008 - Extension venues
• Venice (4 days)
How does all this cost?
The Budget
The Budget - Incomes
Option1 (Break Even)
Registration fees
Delegates
Students
730
120
€ 448.220
€ 34.320
Delegates
- Standard
€ 650,00
- Promotion
€ 560,00
Students
Sponsors
€ 350.000
- Standard
€ 310,00
Exhibition
€ 90.000
- Promotion
€ 250,00
The Budget - Expenses
Option1 (Break Even)
Promotion
Location and Venue Costs
Coffe Breaks
Supporting Staff
Expenses for Guests and Speakers
Transfers
Organization Secret. and Business Center
Collaterals
Welcome Cocktail
The Corner Opportunity
Honoraries
Proceedings
Incidental Expenses
Sponsorship Fee to IFIP
Total Expenses
Fixed Variable
95.000
289.000
60,00
18.000
40.000
10.000
50.000
40.000
40,00
30.000
70.000
86,00
90.000
40,00
732.000 226,00
The Budget – Break Even
Option1 (Break Even)
Break Even Nr of Participants = 850
Delegates: 730
Students: 120
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