2011 Fall CAUG Session QAD Demand Management Lance LaCross, CPA, CPIM QAD Solutions Consultant October 9, 2011 2011 Fall CAUG Session Agenda • Forecasting Goals - What & When Do we Need It? • Solution Overview - Basic Forecasting - Demand Management • Demand Management V6.1 - Components & New Features • Summary 2 Fall 2011 CAUG Session Forecasting Definition • Comprised of Two Words - Fore • Look Out - Casting • Throw Out 3 Value Chain 4 Balance – Supply vs. Demand Demand Options: Supply Options: Forecast DRP Order Customer Orders Purchase Order DRP Order Manufacture Order 5 Statistical Probability • Example - Dice In A Craps Game 6 Audience Questions • How are you forecasting today? - Excel? - 3rd Party Package? - Crystal Ball? How many SKUs? What does your product hierarchy look like? What is your input to the forecast? Do you conduct a formal Sales & Operations Planning Meeting? • What type of adjustments are made? • • • • 7 Demand Forecasting Goals • Understanding and predicting customer demand is vital to manufacturers and distributors to avoid stock-outs and maintain adequate inventory levels. While forecasts are never perfect, they are necessary to prepare for actual demand. In order to maintain an optimized inventory and effective supply chain, accurate demand forecasts are imperative. • Similar to a dice game - to win you want to minimize the probability of inaccurate data used to drive your organization 8 Typical Demand Forecasting Goals • Reduce forecast error - At SKU Level • More time spent in analysis versus hunting for issues - Exception based • Provide an easy, consistent method for capturing inputs to the forecast - Know accuracy by sources of input - Capture thoughts on adjustments • Use the forecast and customer orders to drive planning 9 Sample Requirements • Twelve to Eighteen Month Visibility • More Process Automation - Takes 10 hours to compile data to get to the sales staff and Export to Excel. • Ability to Handle Growth - What happens if we double our business? - Getting forecasts from new acquisitions? - What if we decide to drive MRP with forecast? • It has to be easy enough for the sales force to use and provide input. 10 QAD Basic Forecasting 11 QAD Basic Forecasting 12 QAD Basic Forecasting 13 QAD Basic Forecasting 14 QAD Demand Management – Tool To Help With Your Navigation 15 Demand Management Defined • Demand Management: - Extensive statistical forecasting based on history, forecast, or other data series - Alerts to notify of exceptional circumstances - Inventory policies based on forecast variability and service level - Collaborative forecasting between suppliers and customers - Sales and Operations Planning “…actively managing demand signals to better sense demand (think of monitoring consumption instead of orders), [and] incorporating downstream data with a higher frequency of modeling (weekly or daily)” -- Source: AMR 16 QAD’s Demand-Driven Suite • • • • • Demand Management Engine Collaborative Portal Inventory Optimization Rough-cut Planning Sales & Operations Planning 17 Demand Management 18 QAD’s Demand Driven Suite Collaborative Portal Informal QAD Inventory Optimization ERP Excel SQL Access Other ERP Demand Management Engine SCM Rough Cut BI S&OP 19 Sales & Operations Planning Demand •Demand Planners •Sales & Marketing •Category Management •Product Management Forecast Demand Executive Review Consensus Supply •Supply Chain •Operations •Engineering •Logistics Actual Results Reviewed & Analyzed Resolve Issues Set Direction Determine Strategic Impact Forecast Supply Re-Forecast & Consensus Meeting Executive Review Meeting 20 Assisting the Supply Chain • • • • • • • Forecasting Communicating Life Cycle Management Optimizing Balancing Planning Measuring 21 Forecasting • Robust statistical engine • Error tracking • Allocation • EDI, POS, and on-line data • Planning bills 22 Forecast Maintenance • Daily, Weekly, Quarterly, Monthly Buckets • Forecasting horizon is user defined • Forecast can be shipment, order history, etc. • Unlimited years of history • 32 forecasting algorithms with best fit, email and on screen alerts, and 26 accuracy measurements 23 Statistics, Methods & Techniques 24 Hierarchies • Hierarchies are used to: - View data at aggregate levels such as Product Class, Sales Region, or Customer - Reconcile changes made at various levels - Provide history to create statistical forecasts at aggregate level F O R E C A S T Division Product Group Product Type Tools Hand Tools Wrenches Power Tools Hammers Table Saws Hierarchies • Top Down • Bottom Up • Middle Out SBU MARKET FAMILY PRODUCT PRODUCT DIST CENTER FAMILY MARKET PRODUCT CUST DIST CENTER PRODUCT CUST DIST CENTER SUPPLY-SIDE HIERARCHY DEMAND-SIDE HIERARCHY 27 ERP DM Integration Forecast Demand Management QAD Sales History 29 Communicating • • • • • Share information Exceptions Promotions or events Reporting Security 30 Life Cycle Management • Specific calculations • Profiles - Like New Items • Cloning/same as • Collaborate 31 Optimizing • • • • • • Optimize: Safety Stocks Service Levels Order Points Periods of Coverage Lead Times 32 Balancing • Balance Supply & Demand through key resources - Equipment Raw Materials Labor Subcontracting • What-if Analysis 33 Planning • Link medium to long term operations - Business goals - Operational planning - Financial planning • Model effect on supply capabilities and financials 34 Measuring • Improved visibility • Enhanced decision making • Reporting and analysis capabilities for all levels of the enterprise. 35 DME 6.1 Overview • Demand Management Engine - New user interface Filters and Exceptions Hierarchy Manager Profile/Lifecycle Forecasting Event Manager • DME Admin Tool - New features, better control, greater flexibility relative to Base Unit • Improved Planning Portal for collaboration DME Viewer – New User Interface DME Viewer Hierarchy Profiles Custom Task Manager Conversions Conversion Groups Notes DM Engine, Admin Tool & Batch Scheduler •DME Admin •Batch Scheduler Views Available •Multi Series View •Series •Data View •Graph View Information Graph Filters Filter Management Exceptions • Used in the DM Viewer to limit series displayed • Selects series with observation data that meets a defined criteria - Example: Find SKU’s with unusual growth - identify SKU’s with no sales for 6 months - identify large user adjustments Exceptions Data Permission & Domains • Permits system administrator to restrict access to information by job function or individual - Sales reps for Customer X could be limited to only view the historical sales and forecasts for their customer - Regional Marketing Managers could be limited to view and adjust promotional information in their regions only Events • Events are special situations or actions that can change forecasting behavior • Examples of Events: - Sales promotion expected to drive volume up 20% for a month - Store closing for remodeling will result in selling 20,000 less units over a two month range - New contract ensures the sale of 10,000 units over the next four months Event Manager Procast = “Best Fit” • Method used to select the “best fit” time series forecasting techniques • Judged to be one of the most accurate in the world • There are over 30 other forecasting methods available including: - Slow Moving Item Exponential Smoothing Regression New Product Lifecycle Lifecycle Forecasting • Create forecasts without demand history based on where a product is in its lifecycle P r o d u c t C y c l e Volume Introduction Maturity Growth S t L a i g f e e s Time Decline New Report Viewer • New Report Viewer for DM 6.1 • Template reports can be modified or new ones can be created: - Budget Variance, Lag Analysis, Margin Summary, Workflow Status, Notes/Adjustments and more • Easy integration with Excel Standard Forecast Reports User Defined Reports 58 Comparison Excel Output 59 Planning Portal • Provides the foundation for collaboration with key supply chain stakeholders - Sales - Marketing - Customers •Data •Database Server •Windows 2000/2003 Server •SQL 2005/2008/2010 •Intranet/ •internet •Web Server •Windows 2000/2003 Server •IIS 5.1/6.0 •Client •(Windows 2000/XP/7 •IE 6/7/8/9) DME Overview – Planning Portal •Planning Portal •PP Admin Tool Demonstration 62 Summary • • • • More sophisticated forecasting techniques Forecast collaboration tool Changes to forecast easily uploaded Measure Actual to Forecast accuracy - Exceptions and Filters • Document reasons for forecast adjustments - At series level or individual observations • Aggregate Forecasts different views - Hierarchy Manager • Help with setting safety stock levels • Rough Cut Capacity Planning - Planning for projected warehouse requirements 63 QAD Demand Management Thank You For Attending! “Please Fill Out Your Survey” 64