ENTERPRISE DEVELOPMENT AND MARKET COMPETITIVENESS (EDMC) ASSESMENT OF TOURISM OPPORTUNITY IN LORI MARZ July 2014 This document was produced for review by the United States Agency for International Development. It was prepared by the USAID Enterprise Development and Market Competitiveness Project implemented 1 by The Pragma Corporation and its partners. ENTERPRISE DEVELOPMENT AND MARKET COMPETITIVENESS PROJECT ASSESMENT OF TOURISM OPPORTUNITY IN LORI MARZ May-July 2014 Contract Number: AID-111-C-11-00001 USAID COTR: Diana Avetyan Chief of Party: John Downes Developed by: Jim Jassemin and Millennium Foundation for Education and Research The author’s views expressed in this publication do not necessarily reflect the views of the United States Agency for International Development or the United States Government. 2 Table of Content Summary…………………………………………………………………………………………………….. Error! Bookmark not defined. Introduction .......................................................................................................................................... 4 Overview .............................................................................................................................................. 5 1. Tourism ........................................................................................................................................ 5 1.1. Statistic of the sphere........................................................................................................... 5 1.2. Lori Hospitality Sector representatives training ....................................................................... 6 2. Lori Province TOURISM PRODUCT ASSESSMENT .................................................................... 7 2.1 Lori Province GENERALINFORMATION ................................................................................. 7 2.2. Geography ................................................................................................................................ 9 2.3. Climate ................................................................................................................................... 10 2.4. History .....................................................................................Error! Bookmark not defined. 2.5.CHALLENGES ........................................................................................................................ 11 SECTION 3. NATURAL ASSETS ..................................................................................................... 12 3.1. Towns and Attractions: Sites visited ...................................................................................... 12 SECTION 4. TOURISM PRODUCTS ............................................................................................... 39 4.1 Tours........................................................................................................................................ 39 4.2 ACTIVITIES ............................................................................................................................. 42 4.4. HOTELS AND B&Bs .............................................................................................................. 42 Section 5. RURAL TOURISM ........................................................................................................... 43 Section 6: FRENCH-Armenian cooperation PROJECTS ................................................................. 44 Appendix 1 – Schedule of Meetings Held in Armenia/Lori Marz May 2nd-20th............................... 45 Appendix 2: List of Accommodation facility of Lori Marz .................................................................. 46 Appendix 2 - List of Visited Settlements ........................................................................................... 56 Appendix 4. List of Museums ............................................................................................................ 57 Appendix 5- List of Visited Cultural Assets ....................................................................................... 58 Appendix 6: List of Festivals taking place in Lori .............................................................................. 60 Appendix 7: List of training’s participants ......................................................................................... 62 3 Summary Tourism is now one of the world’s largest industries and one of its fastest growing economic sectors. For many countries tourism is seen as a main instrument for regional development, as it stimulates new economic activities. The main benefits of tourism are income creation and generation of jobs. For many regions and countries it is the most important source of welfare. The ability of the national economy to benefit from tourism depends on the availability of investment to develop the necessary infrastructure and on its ability to supply the needs of tourists. In the Republic of Armenia, tourism, with its development and its results is one of the most dynamically developing economic branches of the country. One of the most beautiful touristic destinations is Lori region. The region of Lori is located in the north-east of Armenia and borders with Georgia. Lori is famous for its wonderful mild climate: the chain of mountains Lori Pambak prevents the penetration of cold winds from the north. Of great interest are also the history and the rich cultural heritage of Lori. An integrated approach to the development of tourism in the region, which implemented in the project is innovative for Lori and has already shown positive results in other regions of Armenia. The project activities included the whole chain of tourism infrastructure development, since needs assessment and asset mapping, build capacity of representatives of various spheres of hospitality sector and ending by promotion of Lori as a touristic destination with the new opportunities. Introduction This report presents an assessment of tourism opportunities in the Lori Province of the Republic of Armenia. This is part of the initiatives of the Rural Tourism Development in the region of Lori (RTDI), led by the Enterprise Development & Market Competitiveness Project (EDMC). The project aims to discover and recommend ways to achieve enhanced value from the cultural and environmental heritage of Lori Marz through promoting the area as an attractive tourist destination for local and international tourists. The objective of this report is to highlight the tourism potential of Lori Province, with a special focus on rural areas and provide Tour Operators (TOs) in Armenia with sufficient information and opportunities to expand and add new cultural and historical destinations, activities and natural assets to the itineraries of their tour packages. The assessment has been conducted between May and July of 2014. Millennium Foundation for Education and Research in cooperation with International Expert Jim Jassemin conducted overall assessment of the tourism potential of Lori Province. Historical, cultural and natural sites were visited, photographed and information on hospitality sector facilities was collected. Individuals, entrepreneurs, businesses, local authorities, experts, communities, and international projects were visited and interviewed. The report successively describes the assets of the tourism sector in Lori Province and its present situation, while evaluating opportunities available within the sector. 4 The main objectives of the assessment were: To prepare inventories of tourism resource of Lori Province To design itineraries for tour operators and local guides To create inputs for the Lori tourist guidebook and map Overview 1. Tourism In the Republic of Armenia, tourism, with its development and its results is one of the most dynamically developing economic branches of the country. The governmental policy objectives of tourism are determined by tourism and touristic activities on the Law of the Republic of Armenia and Tourism Development Plan approved by the government on February 13, 2008. The purpose of this governmental policy is to enhance touristic contributions to the national fund, balance regional development, increase living standards of the population as a whole, and help with the process of poverty reduction conditioned by: An increase in the number of tourist visits An increased flow of income from tourism The establishment of new job opportunities 1.1. Statistic of the sphere According to statistical data the number of tourist arrivals to Armenia in 2012 comprised 843,330 persons, an 11.3% growth comparing to 2011. In 2013, the number of incoming tourists was 806,555 with a 12.8% growth reported year-on-year from 2012. According to statistical data - the number of incoming tourist arrivals to Armenia in January-June, 2013, comprised 321 279 or 14.3% growth in the number of incoming tourist arrivals was reported towards the index the same period of 2013. In January-June 2013, the number of outgoing tourists was 343.263 or the index has shown 13.6% growth towards the index of the same period of 2013. A total of 37 interviews were conducted with individuals directly or indirectly involved in tourism. The profile of these individuals with whom discussions were held is summarized as follows: 5 Numbers 10 Profile Local government representatives included the Mayors and ,representatives of Marzpetaran 4 2 Guides Handicraft producers and gallery managers 8 Hotel / restaurant managers and B&B owners 2 Inbound tour operators (one in Yerevan, one in Vanadzor) 2 4 4 1 Museum directors/guides NGO representatives Tour operators/travel agents Representative of Provence-Lori Society 1.2. Lori Hospitality Sector representativestraining Four training courses for the representatives of hospitality sector of Lori took place in Vandzor/Lori, conducted by the best professionals from the field: Topic Touristic guides training Food Production Service (restaurant, kitchen etc ) Eco Tourism Hotel and B&B management Trainer Rita Navoyan Grigoriy Hakopyn Timeframe Zhanna Galyan Rouben Grigoryan 8-9 July 10-12 July 14-16 June Trainings focused specifically on the presentation of Lori’s cultural and natural assets, as well as, existing tourism products. 55 participants, representatives of hospitality sector and students participated in the trainings.Participants gained practical knowledge and skills covering various aspects of best practices including, management, customer service and communications. Participants had an opportunity to practice their knowledge and skills during the trainings by visiting various sites and hospitality entities. Participants learned how to develop tourism products, how to promote it and improve the quality of services (trainings’ schedules attached). 6 2. Lori Province TOURISM PRODUCT ASSESSMENT 2.1 Lori Province GENERAL INFORMATION1 Marz centre – Vanadzor town Territoires – Spitak, Stepanavan, Tashir, Tumanyan, Gugark Towns – Vanadzor, Spitak, Stepanavan, Alaverdi, Tashir, Akhtala, Tumanyan, Shamlugh RA Lori marz is situated in the North of the republic and is the third largest marz by its territory in the republic and the second by its population number (after Yerevan city). It borders with Georgia in the North, in the South – RA Kotayk and Aragatsotn marzes and in the West – RA Shirak marz. Territory Territory share of the marz in the territory of RA Urban communities Rural communities Towns Villages Population number as of January 1, 2007 including urban rural Share of urban population size Share of marz population size in RA population size, 2006 Agricultural land (as of 1st July, 2006) including - arable land 3789 sq. km 12.7 % 8 105 8 122 282.7 ths. persons 166.1 ths. persons 116.6 ths. persons 58.8 % 8.8 % 251200 ha 42122 ha Tezh mountain (3101 m high) is the highest peak above sea level in the marz and lower reaches of Debed river is the lowest (about 390 m). The leading branches of economy of the marz are agriculture and industry, particularly production of grain, potato, vegetable and animal husbandry product. The Province of Lori is located in the northeast of Armenia and borders on Georgia. The 1 Marzes of the Republic of Armenia in Figures 7 marz is famous for its mild climate: the mountain chain Lori-Pambak stands on the way of cold winds from the north. Lori can also brag about the abundance of rivers – the Pambak, the Dzoraget, the Debet and the Agstev flow across that picturesque region rich in fertile lands, lakes and mineral springs. Evergreen trees and bushes grow in the river valleys; the slopes of the mountain ridges are covered by subalpine vegetation. Lori is the land of mountain ridges, stepped slopes, and deep gorges. There you will see Pushkin Pass where in 1828 on his way to Erzrum Alexander Pushkin saw how the body of Alexander Griboyedov, was transported to Tiflis. The area's history is very interesting. Its rich cultural heritage has formed for dozens of centuries. There in the 10 th – 11 th centuries was the independent Armenian state – Lori kingdom. A part of the Province used to be the hereditary estate of Zakaryan dynasty. The marz is also known for rare samples of Byzantine architecture – Akhpat and Sanain monasteries built in the 10th century and listed as the World's Heritage. Vanadzor 8 The province's center is the city of Vanadzor – the third largest in Armenia after Yerevan and Gyumri. It is situated in a unique site – the intermountain depression between the Bazum and Pambak ridges at the confluence of three rivers – the Pambak, the Tandzut, Vanadzoriget. There is no exact evidence of the city's age except for the fact that it stands on the site of ancient settlements which were a part of Great Armenia in the 2 nd century BC. It is assumed hat in the 13 th century the city was named Karaklis which is translated (from Turkic) as ‘black church”. Until 1828 the city had had the black church which was replaced by a new one in 1831. In 1801 Lori was annexed to Russia along with Georgia, and Karaklis became a frontier city. In 1820 the city's population was only 500-600 people who had moved from Yerevan. In 1830, after East Armenia became a part of Russia, several hundreds of Armenian families who had come from western Armenia - Kars, Ardagan, Bayazetm and Erzrum settled there. From 1849 Karaklis was a part of Yerevan province. In the 1930s it was given the city status and in1935, after the death of Kirov, the city was renamed as Kirovakan. The name Vanadzor was given to the city in 1993. The convenient geographical position and abundance of mineral waters made the city famous as popular resort. The Lori region, or Lori Marz to give it its Armenian title, is gifted with the most beautiful and dramatic landscapes and most significant cultural sites in all of Armenia. In a country where every bend in the highway open a new vista and almost every kilometer presents a fresh historic site this may sound like an exaggerated claim, well that you’ll have to judge for yourself. Lori Marz, or province, which was severely affected by the 1988 Spitak Earthquake, is situated in the north of the country and extends along the border with neighboring Georgia. Lori is the third largest Marz in the country by area and the second biggest by population, after the capital Yerevan. 2.2. Geography The region is above all a place of forests, in both the North and the East the mountains of Lejan, Lalvar, Shogiol and Chatin tumble through valleys and cliffs to the fast flowing Debed, Pambak and Dzoraget Rivers. In the west of the province the mountains are more rugged and rocky, with less forest and alpine meadows overshadowed by the towering Mt Aragats, at 4,090 metres the highest point in Armenia. Aside from the river valleys of the Debed and Dzoraget the province is sparsely populated with its spectacular landscape offering an immense range of opportunities to nature lovers. This is particularly true of the area east of the Debed River which holds Mounts Bazumtar, Achkasar and 9 Urasar, in the north there are extensive alpine areas beyond Stepanavan while the southeast is heavily forested. With this wild and rugged terrain Lori is a Mecca for mountain sports enthusiasts who can take advantage of the wide range of mountain treks which range through the province and across its wild mountains. The river valleys of the Debed and Dzoraget though physically less demanding offer an itinerary that captures the history of the region from the stone age, through medieval sites to present times set against the outstanding backdrop of river and mountains. 2.3. Climate Compared to the rest of Armenia Lori has a relatively mild and climate through the summer months, with the mountains being more humid than most areas. May and June can see heavy rainstorms in the region while the second half of the summer and autumn are warm and drier. Drought in Lori, which is typified by towering mountains, forests and lush green alpine meadows, is very rare. Winter in sees Lori’s towering mountains capped with snow, which stretches down to the pastures. This mild and even climate led to the early recognition of Lori not only as a place of great natural beauty but also an environment which was highly beneficial to healthy living. The Province is a region of great contrasts and has no less than six distinctive climatic zones within what is a relatively confined geographic area. These regimes vary from alpine on the snow-capped mountains to warm and moist along the deeps river valleys, such as that of the Debed. The summer months in Lori are generally cool and moist throughout the Marz and for this reason generally attract large numbers of visitors from the much hotter city and plains to the cool clean mountain air. Winter in the north of Lori, around Stepanavan is snowy yet sunny, while to the east rainfall tends to be higher through the colder months. Winter conditions often make minor roads impassable due to snow which at the same time offers winter sports opportunities throughout the region. Spring and early summer is a blaze of colour as the native wild flowers burst into bloom across the broad alpine meadows of the upland plateau perfuming the air with the pungent aromas of wild herbs and carpeting the landscape with colour. 2.4. History Lori has had a long and turbulent history. Lying at the crossroads of many cultures it has, over the past 1500 years found itself and the rule and influence of many cultures including Georgian, Persian Ottoman, Russian and even British administration. As part of Greater Armenia, an empire that extended to the Mediterranean, Black and Caspian Seas Lori was known as Tashira part of the Gugrak region up until the 5th century. The name Lori, which may be derived from Georgian 10 was not known until the 10th century when the Kingdom of Lori was established centred upon the fortified city of Lori. For some time the region fell under the rule of successive Georgian dynasties and was devastated by a Mongol invasion in 1236. In 1555 the region became part of Persia’s Kartli-Kakheti province emerging as an independent Kingdom in 1762 only to be annexed by the Russian Empire in 1801 ultimately to be governed as part of the Tifilis Governate. In 1918 with the collapse of both the Ottoman and Russian Empires Armenia became a unified and independent nation to be incorporated into the Soviet Union in 1920. Following the dissolution of the Soviet Union in 1991 Armenia again became an independent republic. Lori’s modern history has been indelibly marked by the catastrophic earthquake of December 7 1988 which was centred on the eastern village of Shirakamut and largely destroyed the city of Spitak as well as severely damaging Vanadzor and Stepavan. In all some 25,000 perished in the earthquake and hundreds of thousands were left homeless. Even today, over 25 years later the scars of the earthquake can still be seen and many thousands still live in temporary shelters. Lori’s wide variety of ecosystems supports this huge variety of species through a range of habitats. These include alpine plants, above 2100 metres. Subalpine region is typified by meadows of coniferous forests and hornbeam as well as the endemic Gentian, Geraniums and Delphiniums. The subalpine meadow and lakes, between 1300 metres and 1800 metres provide habitat for Gladioli, Nymphaea and Giant Scabious. While the extensive and verdant mountain plateaux are home to King’s Spear, Linaria and many other flowering plants, which early summer carpet the meadows with blooms. As with plants the variegated landscape is home to a stunning variety of bird species.These are generally found in two main areas; the mountain peaks and the extensive areas of woodlands. The alpine plateausand around locations such as Dsegh, Stepanavan and Tashir are habitats for the a wide range of raptors, including; the Greater Spotted Eagle, Steppe Eagle, Northern Harrier, Eurasian Eagle-Owl, Eurasian Eagle-Owl, Golden Eagle, Imperial Eagle, Booted Eagle, Lammergeier and Eurasian Black Vulture. The woodland birds of Loriinclude the Sparrow hawk, Northern Goshawk, Eurasian Woodcock, Tawny Owl, Wood Lark, Red-throated Pipit, Eurasian Jay, Rook, Long-eared Owl, Eurasian Wryneck Eurasian Green Woodpecker, Black Woodpecker, Lesser Spotted Woodpecker, Middle Spotted Woodpeckers, Great Spotted Woodpecker, White-backed Woodpecker, Flycatchers and the Boreal Owl. 2.5. CHALLENGES The main challenges for tourism development in Lori Marz are: Lack of investment Poor road infrastructure Small number of local businesses outside of towns Small number of accommodation options No vision for tourism development and promotion 11 Local population’s lack of familiarity with the concept of rural tourism and hosting tourists Language barrier Lack of information (websites, brochures, maps, etc) Lack of partnerships within the tourism industry Lack of initiatives SECTION 3. NATURAl ASSETS 3.1. Towns and Attractions: Sites visited Site 1: Vanadzor Vanadzor is the third largest city in Armenia and is located 130 kilometres north of Yerevan. Previously known as Kirovakan it was named Vanadzor after the fall of the Soviet Union. In common with many other parts of Armenia the city has experienced a dramatic fall in its population down to 105,000 in 2011 from a high of 148,876 in 1979. Prehistoric sites in at Vanadzor dates back to the Stone Age, with Bronze and Iron Age sites all having been found within the territory of the modern city. By the Bronze Age there is evidence that there was significant metal working activity in Vanadzor and that it traded throughout much of Asia Minor. There is also later evidence of Roman activity in the area. By the 12 th century Vanadzor fell under the Bagratuni Kingdom of Ani, who began the construction of forts and monasteries in the area, although Vanadzor was a minor settlement in comparison to Lori Berd, Haghpat, Sanahin, Odzun and Spitak, The city was formerly known as Kharakilisa, or “Black Church”, after Turks burned the city and old church at the beginning of the 13th century. The city was again destroyed in 1806 during the Russo-Persian War, following which it became a Russian protectorate. Under Russian rule the real growth of the city commenced in 1899 with the arrival of the Tbilisi rail line. The industrial development of Vanadzor dates broadly from the late 1940’s when the city evolved as a major chemicals hub. The city was dominated by large chemical plants including: "PrometeyKhimprom", "Vanadzor Chemical Plant", "Vanadzor Khimprom" and "Vanadzor Chemical Fibre Plant". In the 1960’e the Vanadzor Thermal Power Plant was constructed. Following the dissolution of the Soviet Union many of these huge state enterprises were closed and although there is still a limited presence of the chemicals industry the urban landscape of Vanadzor is dominated by derelict and abandoned chemicals factories in private ownership. The area’s modern history has been indelibly marked by the catastrophic earthquake of December 7 1988 which was centred on the eastern village of Shirakamut and largely destroyed the city of Spitak as well as severely damaging Vanadzor and Stepavan. In all some 25,000 perished in the earthquake and hundreds of thousands were left homeless. Even today, over 25 years later the scars of the earthquake can still be seen and many thousands still live in temporary shelters. 12 Vanadzor and its immediate environs are a scarred industrial landscape of abandoned industrial works and deforested hillsides. The city itself faces a range of daunting challenges it is to reinvent itself and attract investment to reverse its fortunes. As a tourism destination Vanadzor has limited potential in its present condition. To develop the tourist sector not only will the city have to remove the scars of de-industrialization but also reinvent itself as a tourism and leisure destination through the development of a range of attractions which allow it to position itself against other domestic destinations. International experience has shown that for cities like Vanadzor a key to economic redevelopment, and attracting the necessary investment, is the creation of a new and dynamic image for the city. Vanadzor and the surrounding area have a limited but interesting variety of tourist attractions including historic sites, cultural attractions and scenic areas. Although not the most scenic city in Armenia, dominated as it is by its industrial landscape there are nevertheless a number of interesting attractions in Vanadzor. Takavoranist,is an important archaeological site in a park of the same name between Arapnia and Narekatsi Streets in the road to Alaverdi in the city where evidence of Bronze Age settlement from the 6th century BC has been found. Many of the artefacts found at this site are on display at the National Museum in Yerevan. Stepan Zorian House Museum, Stepan Zorian was one of the three founders of the Armenian Revolutionary Federation in 1890. The museum is one of the best-kept of the House Museums in Armenia, it was listed among cultural establishments since 1981, but the official opening took place on September 15, 1990, to celebrate the 100th anniversary of the writer's birth. Zoryan had lived in the house in the summer and fall seasons from 1964 - 1967, enjoying the fresh breezes and peaceful ambience of this enchanting setting. Following his demise in 1967, Zoryan's architect sons renovated the home, adding one more floor. 13 In May 1918, General Nazarbekian's outnumbered troops fought the Turkish Army to a creditable tie, pushing them back a few days later at the crucial battle of Sardarapat. On the N side of the Spitak-Vanadzor highway, about 2 km W of the city, there is a little shrine in the ruins of a church, site of a planned monument to that battle. The first floor depicts old Kharakilisa (Invading Turks burned the city and the name emerged, `Black Church.' The name subsequently changed to Kirovakan under the Soviets and since Independence it has been renamed Vanadzor. The writer's study is also located on the ground floor which opens to a pleasant view of the courtyard. A small bedroom that he used is also on display. Lori Local History Museum is positioned in proximity to the cathedral and has the entire history of the place endowed in it. The place is divided into 3 sections mainly Archaeology, Ethnography and New History. Cultural Attractions, Vanadzor has a wide and diverse range of cultural resources, these include; six music schools, the fine arts school, a dance school and ten libraries. The city is also home to a large number of cultural groups, these include the State Dram Theatre, Azanavour Palace of Culture, Vanadzor State Puppet Theatre, a Chamber Orchestra and the Horovel Music and Dance Ensemble. Vanadzor Holy Mother of God Church Holy Mother of God Cathedral is the most famous in church in Vanadzor. A mixture of pink and black tuff gives this building a unique appearance, as does its rectilinear floor plan. One of the 14 principle historic landmarks of Vanadzor the Holy Mother of God Church site also contains a small necropolis and a number of khachkars, or intricately carved stone crosses. Russian Church Vanadzor The Russian Orthodox Church, the Cathedral Church of the Nativity of the Virgin Mary was constructed in 1985. This building is planned and constructed in a typical Russian ecclesiastical style on a square cruciform plan with a central metallic dome. Vanadzor Museum of Fine Art was established in 1974 as a branch of the national Gallery of Armenia in Yerevan, becoming an independent gallery in 1979. The museum houses over 1,700 works of art; including paintings, sculpture and drawings and is one of the most significant cultural centres in Lori Marz. Vanadzor Botanical Gardens was constructed in the year 1935, primarily as an arboretum. Coving 12 hectares the garden contains around 600 plant species with special collections devoted to Mexican, North American and Himalayan plants. 15 Site 2: Dsegh Taking the main road to Alaverdi (most easily reached by staying on the N bank of the Pambak, taking an inconspicuous left at a traffic light rather than crossing the bridge to reach Vanadzor) you bypass the village of Gugark (Yeghaplu till 1945, then Meghrut till 1983) with a 19th c. S. Sargis church, and then enter the scenic gorge of the Debed River. Past the turnoff W for Karaberd, Pambak has castle ruins.Vahagnadzor (formerly Shagali), has Sisi ruined fortress. A bridge crosses the river to reach Yeghegnut(founded 1857, till 1935 Ghamishkut), with S. Kiraki shrine 2-3 km S. Continuing past Yeghegnut, the road continues to Debed (founded 1857, till 1935 Khachigegh), Chkalov (named after the Soviet test pilot, till 1936 Saghibagdi) with 13-15th c. khachkars, and Dsegh, where is joins another E-W road. Dsegh was called Tumanyan from 19381969, after its famous son, the writer Hovhannes Tumanyan (1869-1923), and maintains the Tumanian house museum. In the village there is a basilica of 654 housing an ethnographic museum, and nearby a 7th c. church built by the Mamikonians, and on the canyon wall almost is the evocative, overgrown, semi-collapsed Bardzrakashi S. Grigori Vank of 12-13th c, above the confluence of the Debed and Marts Rivers - it may be easier to reach by direct hike up from the spot where the rivers meet at the bottom of the canyon, I have not tested this route but it appears promising. W of the village is Karasun Mankots Vank of 12th c. In a field near Dsegh is the "Sirun Khach" ("beautiful cross") khachkar. The village of Dsegh is one of the major tourism destinations in Lori, and has a rich range of historic and natural attraction in a stunning upland plateau setting over the Debed River Gorge. Best known as the birthplace of one of Armenia’s most celebrated novelists Hovhannes Tumanyan Dsegh has a rich history that stretched back to medieval times, with major vanks, churches, shrines, khachkars, the patrimonial mausoleum for the Mamikonian royal family as well as a house museum dedicated to the writer The Tumanyan House Museum is located in the village centre and was founded in 1939 by the Charents Literature and Art Museum in Yerevan. The house is where the poet was born and spent his young years, as well as the last years of his life. The museum collection contains over 300 artefacts from his life and works as well as lovingly preserved rooms and furniture from the authors life. Directly outside the Tumanyan Museum is a monumental bust of the author marking where his heart was buried in his native village. 16 Tumanyan House Museum The Grigor Lusavorich Chapelis located in the village, across the road from the museum. The chapel, which has been completely reconstructed in massive basalt blocks, is a rectangular hall with a protruding eastern apse and two vestibules. To the south side of the chapel is an area of graves and the remains of an earlier building. The chapel was built by the Mamikonian family in the 13th century and contains many of that family’s tombs as well as its two-headed eagle and lamb crest and an ornate sun dial on the south façade. Dsegh Ethnographic Museum housed artefacts from excavations at Bronze Age, Iron Age and Medieval sites in the area of Dsegh, as well as more recent exhibits from the Soviet era. The museum was closed when the chapel was converted back to a religious purpose; the collection was given to the Tumanyan Museum which now has them in storage. Dsegh landscape represented on a 5000 Dram banknote 17 Sirun Khach is set on a three step pedestal on the northern edge of the village along the route the SaintGrigor Monastery. This khachkar stone cross carving has intricate floral and geometric patterns and is held by many to be a masterpiece of its type. The inscription on the carving dates it to the 13th century. The khachkar is also the site of the landscape painting by Martiros Sarian which inspired the rear face of the Armenian 5,000 dram banknote. Bardzrakash S. Grigor Monastery is located about two kilometres north of Dsegh village where a steep wooded path leads down the side of the gorge to the monastery around 500 metres from the road. The site holds a large collection of local khachkars and the remains of an ancient pagan shrine. The monastery is in this forest location and is surrounded by mature trees. Dating from 1221 the monastery was constructed during the reign of Gregori IV and is regarded as one of the finest in the country. The main church is the 13th century Saint Astvatsatsin, Holy Mother of God, as written in an inscription of dedication on its walls. The entrance is still preserved as are parts of the southern and western walls and pillars as well as sections of flying arches. The dome however has been lost although fragments of stone carvings remain. South of the monastery is a medieval cemetery with the remains of a number of 13th century khachkars and the tombs of members of the Mamikonian family. Saint Harutiun Chapel is located in the cemetery, its three. One of the few examples of a 12th century stepped roof its walls and roof made from large slabs of basalt. A little further from the monastery is the site of a medieval bridge and the remains of the Mankants Vank Convent. Ancient Herbals, is the factory and outlet of the Armenia Tea Company, which was founded in Odzun in 1996. The company works with ancient tea recipes and exports its products around the world to such outlets as, Leonidas and Galleries Lafayette. A visit to the factory can be booked in advance by email: info@armeniantea.com. Visits can include hikes or horseback rides to collect mountain herbs. Bird Watching.The area around Dsegh between the Debed and Marts Rivers up to the Qoshaqar Mountain has been designated as an Important Bird Area by Bird Life International. This area contains a number of endangered bird species, including the Caucasian Grouse, Eurasian Griffon vulture and the Caspian Snowcock. The Armenian Society for the Protection of Birds is operating in the community and carries out substantial activities in the sphere of awareness building and conservation in order to conserve the rare and endangered species of the region. A new Bird Watching Centre has recently constructed in Dsegh to provide information to both locals and visitors. This Centre is under the management of the local headmaster; Eduard Sheboygan, who can arrange tours to key bird sites around Lake Tsover. 18 Dsegh Bird Centre, Eurasian Griffon Vulture and Caspian Snowcock The Armenian Society for the Protection of Birds (ASPB) has been leading birding and wildlife tours since 2000. We offer birding tours for both professional and amateur birders, as well as tours for wildlife combined with nature photography. Armenia holds a rich diversity of fauna species: 17000 invertebrate and 549 vertebrate species of which 360 are birds. A total of 26IUCN Listed species in Armenia are present in Armenian including the Houbara Bustard,Saker Falcon, Blacktailed Godwit, common Crane, Dalmatian Pelican, Lesser Kestrel and Cinereous Vulture. A total of 18 Important Bird Areas (IBAs) have been designated in the country, including 5 RAMSAR recognized wetland areas. Full details can be obtained from the ASPB website www.aspbirds.org. 19 Site 3: Spitak Approaching Spitak from the South from Aparan via the 2153 m Pambak Pass, on the right hand is Saramej (till 1946 Chotur, church of 1906), with Jrashen (till 1940 Vordnav, 19th c. church) on the left and, Lernavan (till 1946 Ghachaghan). This latter has the ruined settlement of Kharabak and a 19th c. church in the village. At 11:41 a.m. on December 7, 1988 Armenia was rocked by severe earthquake centred on Spitak. The quake killed more than 25,000 as poorly constructed homes, schools and factories collapsed. The city of Spitak was completely destroyed, as was much of Gyumri in Shirak region, Vanadzor, Stepanavan and dozens of small villages were also severely damaged.The town has now been reconstructed and is composed of new housing projects built by international agencies to house some of the 500,000 left homeless by the earthquake. The regenerated town now boasts Italian, French, and Uzbek quarters, as well as the Czech School, the Norwegian hospital and the British Lord Byron School. The bulk of the population has now left Spitak in search of work. The centre of town focusses on a new civic square and buildings as well as a reconstructed church of Saint Harutiun. With so much earthquake destruction there are little or no historic relics left to view in the area of Spitak, most notable of what has been reconstructed are: The White Church is a steel structure build on the cemetery hill overlooking the graves of the estimated 4000 locals who died in the earthquake and is a poignant reminder of the destruction which the earthquake wrought on this town. 20 The Trchkan Waterfall is off the main road from Spitak to Gyumri and requires a 4X$ vehicle to cross the rough mountain tracks. The falls which are set in beautiful countryside are 25 metres high, the highest in Armenia. From Spitak, a road leads up the mountain to Lernantsk (till 1950 Spitak, with S. Minas Church of 1910), whence a disused road climbs to the 2378m Spitak pass. North of Spitak is Arevashogh (till 1978 Zigdamal, 19th c. church, ruined fortress nearby). The map shows a bad dirt road continuing from Arevashogh 33 km to Urasar and Stepanavan, but locals are highly skeptical that it is possable. East on the main road to Vanadzor, following the Pambak river and the railroad, the turnoffs for Karadzor (founded 1836); Ghursal with a ruined 7th c. church of S. Gevorg, and Nor Khachakap (formerly Saral); and Lernapat (Hajighara till 1946, then Makarashen till 1959), situated in a beautiful mountain valley. It preserves a neglected basilica of 1868 and has an Early Iron Age fortress on a nearby hill. The right/lower fork continues to Halavar, once occupied by Azeris but now home to a small population of refugees from Azerbaijan. N of the main road, Arjut has a ruined mosque- Darpas. Site 4: Sanahin The village of Sanahin lies on the southern lip of the Debed River Gorge, some 300 metres above the valley floor. The village is notable for its Sanahin Monastery complex, founded in the 10th century and listed as a UNESCO World Heritage Site along with the monastery in nearby Haghpat. The Sanahin Monastery was probably erected on the site of an earlier pre-Christian temple. The oldest references to this monastery are to be found in early 10th century Armenian manuscripts, describing it being constructed over the ruins of a 4th or 5th century church. The monastery churches were built during the reign the Bagratuni, who had Astvatsatsin, Amnaprkitch and Saint Grigor churches built as well as establishing the great library and the college on the site.The monastery is located to the rear of the village on the wooded mountain slopes of Mt. Chantinn Lehr. During its heyday in the 12th and 13th centuries Sanahin was a major centre of learning with a school of illuminators and calligraphers, as well as its college of religion, philosophy and science. The Sanahin Complex is barely 6 kilometres from its neighbor at Haghpat, which is similar in design. Sanahin is made up of five churches, two gravitas, or entries, a theological college, a book depository, bell-tower, sepulchers and other structures within a fortified wall. 21 Sanahin Monastry It was the seat of an archbishop up into the 19th c. Queen Khosrovanush, wife of King Ashot III Bagratuni, founded the monastery in 966, building an Amenaprkich (All-Savior) church beside a pre-existing 10th c. S. Astvatsatsin church (left/N). The Kyurikian family, a junior branch of the Anibased Bagratunis, ruled the Tashir-Dzoraget region from their stronghold at Lori Berd quasiindependently from the 10th c. till 1113, when the breakdown of their relationship with the invading Seljuk Turks forced them to move into Tavush. Between the two churches is a gallery, the socalled Academy of Grigor Magistros, considered to have been the school. You will be shown a place where the famous 18th c. multilingual Caucasian bard Sayat Nova is supposed to have sat. The gavit of S. Astvatsatsin was built by Prince Vache Vachutian (a more southerly dynast) in 1211, that of Amenaprkich in 1181 under the sponsorship of the Kyurikian family. The bell tower, built between 1211 and the Mongol invasion of 1236, is thought to be the earliest in Armenia. On the outside wall of the Amenaprkich is a dedicatory relief showing Princes Gurgen, first of the Kyurikians, and his brother Smbat Bagratuni, the sons of the founder, presenting a model of the church. Astvatsatsin is the relic depository or library, built in 1063 by Queen Hranush. Usually locked, it is well worth pursuing the holder of the key. The cemetery beyond is full of notable graves, including a funerary chapel of the Zakarian family and tombs of some of the 19th c Argutinsky (Arghutian) princes, their descendants. The great Georgian/Armenian amirspasalar Zakare (d. 1212) was buried in the main church, according to Kirakos Gandzaketsi (tr. R. Bedrosian). 22 Sanahin Monastery, the entry hall or gavit At the centre of the compound is the 10th century Astvatsatsin or Mother of God Church, which was built sometime between 928 and 944 by the Bagratuni in the form of a domed cross-wing church with shrines at each of the four corners. The dome is a later 18th century addition. Adjacent to the Astvatsatsin is the much larger Amnaprkitchor All Saviour Church, which was completed in 966. This church is also in the form of a cross-winged dome hall, with annexes in its corners and is crowned by a large dome in the centre. The altar apse and the drum of the dome are finely decorated as are the door bands. The 10th century chapel of Saint Grigor is surmounted by a small dome placed upon a high threestepped stylobate, with horseshoe shaped apses. This church was rebuilt in 1061.The college is a gallery space between Astvatsatsin and Amnaprkitch churches, which was built in two stages, at the end of the 10th century. The structure is rectangular in plan, roofed over with numerous closely spaced arches attached to the church walls. The arched spaces between pillars are deeply recessed, presumably for students to sit during lectures. 23 The Sanahin Bridge that crosses the Debed River was built in 1192 and is considered the finest example of a monastery bridge in Armenia, and in the Caucasus region. Sanahin was also the birthplace of Artem Mikoyan the internationally famous aircraft designer and father of a whole family of Soviet MiG jet fighter aircraft one of which stands on a pedestal outside a former school which is now a family museum. After many feats of bravery and triumphs accomplished by the great princes Zak'are and Ivane, they went to the city of Marand, took it, and destroyed the districts around it. Then they went on to Ardabil (Artawil) and similarly took it. Many of the inhabitants together with their prayer-callers (who are called mughri) took refuge in their prayer houses. Zakare ordered that grass and stalks be brought. He had oil and naptha poured on this kindling until the mosques were blazing with flames; and he burned the Muslims to death saying: "Here are princes and laymen in return for the Armenian princes whom the Tachiks immolated in the churches of Naxchawan, Koran-readers (kurhayk'n) in return for the priests of Baguan who were slaughtered and whose blood was splattered on the gates of the church - a place which is darkened to this day". And Zakare went to his own land. On the way he became ill, for incurable sores appeared on his limbs. As soon as one would heal, another would flare up. He died after a few days of such torments. All the Christians mourned. They took his body and buried it at Sanahin, in the great church beneath the altar on the right side. Great mourning was undertaken by the king of Georgia. Sanahin was the birthplace of Artashes Mikoyants, better known to history as Anastas Mikoyan (1895-1978). His father was a capable but illiterate carpenter at the mines. According to Mikoyan's memoirs, the village of Sanahin had only two literate men, the priest and the (sole) monk of Sanahin monastery. The village itself was impoverished, a holding of the Argutinskii family. Mikoyan was educated at the seminary in Tbilisi at the behest of the visiting Armenian bishop, joined up with Stepan Shahumian, whom he deeply admired, and was the sole survivor of the Baku Commissars, his name somehow left off the list of those to be executed. Uniquely among Bolsheviks of his generation, Anastas survived every purge and change of leadership to become Chairman of the Presidium of the Supreme Soviet, perhaps the most successful Armenian ever to settle in Soviet Moscow. His brother Artyom (1905-1970) was the famous aeronautical engineer, designer of the MIG fighter series. A third brother was killed in WWII. The Mikoyan Brothers House-Museum is downhill from the monastery. 24 Site 5: Kurtan The small village of Kurtan on the Dzoraget River has one of the most impressive groups of medieval structures in Lori. These buildings extend from the village eastwards and comprise a number of churches and monasteries as well as fortresses and earlier Bronze Age settlements.The village also houses the Lori Tradition and Culture Museum, which was founded in 1989 as a branch of the National Museum of Ethnography in Yerevan. Now independent it functions as the Kurtan Community Museum. The archaeological and ethnographic collections of the museum contain some 800 exhibits, which include articles from archaeological finds in the area. Saint Astvatsatsin Church, Kurtan The finest structure in the village is the basilica church of Saint Astvatsatsin, which is similar in layout and design to the nearby basilicas at Gtevank and Thormak, some three kilometres distant. All three of these churches are believed to have been erected on earlier pagan temples and altars. These churches are distinctive in that a great deal of stress was placed on their verticality, with their naves being twice as high as they are wide to create an impression of lightness within. Saint Astvatsatsin is constructed with a small side chapel and a south facing apse as well as cantilevering to support the roof structure. Back on the main road, a right turn on a dirt road leads to Antaramut (till 1948 Kolageran), with a ruined church and various unobtrusive bore holes dug by the U.S. Geological Survey in 1998 for a joint U.S.-Armenian coal exploration project. The paved road from Kurtan gradually descends E along the side of the gorge, heading toward the Debed river. At 6.3 km from the Kurtan intersection, after a series of switchbacks, you reach a spring, monument and picnic table, from which spot a rough track descends to Hnevank on a hill inside 25 the dramatically beautiful gorge, near where the Dzoraget and Gargar riversjoin. This splendid monastery, decorated with fine stone carving, was built originally in the 7th c., but totally rebuilt by lord Smbat of the then Georgian but later Armenian Orbeli/Orbelian family, ancestor of the Armenian princes of Syunik, in 1144, as a Georgian inscription around the drum attests. There is a gavit of 1186-1206, and several impressive service buildings rise out of the tall grass. Site 6: Kobayr The Kobayr Monastery stands perched on a high shelf of the Debed Gorge to the north of the village of Tumanyan and offers dramatic views of the river below. This is a difficult site to access, which bears witness to its defensive location. Artefacts from the Bronze and Iron Agesartefacts have been excavated on the site, which is believed to have been occupied since prehistoric times. Kobayr Monastery The monastery complex is surrounded by a fortified cloister wall which in places is between four and five metres high and is entered through a vaulted tunnel bracketed by cylindrical towers. Within the wall there are three churches, a chapel, a refectory and a number of khachkars. Although the churches are severely degraded enough remains to form a clear impression of this impressive complex. The main church, which dates from the 12th century, has a large single nave church with an apse. The main entry is on the west and here the doorway is decorated with an intricately carved frame. This level of decoration is also reflected on the facades which are topped with elaborate cornices 26 and other ornamental details. The interior walls were rendered and painted with frescos, which were restored in 1971. These frescos depict the Virgin Mary and archangels. To the east of the complex, the Mariamashen Churchstands on the edge of the cliff, and has partially collapsed into the Gorge. This is a smaller church with simpler decoration and wasbuilt for Mariam, daughter of King Kiurikeh in 1171. The bell tower is located in the centre of the complex and was built in 1279. The tower is capped with an eight-pillar belfry, from which a row of the base and some of three pillars remain. To the west of the belfry is found the remains of a rectangular refectory. Approximately 1.5km N of Kober hamlet is a fantastic 45 minute hike straight up the canyon wall to your left, ending at the very nice (and very well camouflaged) lower portion of Horomayri Monastery. There are two main buildings abutting the sheer canyon wall which forms one of the four walls of the structures. Caves, carvings, khachkars, fantastic panoramic views. The remainder of the monastery is a small three chamber structure above the cliff walls, with no access from this section that I could locate, but rumored to be possible to access from a few meters north of the lower section, straight up the cliff. Site 7: Odzun The village of Odzun is perched on the edge of the ravine with stunning views of the Debed River below as well as over the plateau, forests and mountains of Tsengo, Salart and Golurt. Odzun was one of the settlements of the Kiurikian kingdom. The name of the village comes from the word "odz" which means snake in Armenian. Historically, the village which is the largest in Lori was first settled in the Stone Age, and excavations in have revealed extensive evidence of settlement in the area. It is believed that Odzun church was built on a pre-Christian shrine, the area having been late in accepting Christianity. The Odzun Church is a large 6th centurybasilica which stands to the west of the main village road. The building was extensively renovated by the Katoghikos Hovhannes Odznetsi in the 8th century and is considered to be prototypical of the Gothic style that later reached Europe. The church carvings and decorative masonry are also unique. On the inside of theNorth wall, the Virgin and Child are shown enthroned and they may have been on the West Portal originally and is believed to be one of the oldest depictions of Christ in existence. Similarly the early depictions of the Cross in carvings are some of the oldest known representations of the symbol. To the rear of the church is a unique funerary monument which consists of a stepped pedestal which supports two carved stele between double arches. The east and west sides depict scenes from the Bible and the introduction of Christianity in Armenia. King Trdat III is represented in the form of a boar on the east face of the south stele. Below him, there is a two-story domed structure which may represent the original martirion erected at the site of Hripsimeh's death at the command of T’rdat. This is one of only two such funerary. 27 Odzun Church The Debed River gorge is probably best known for the World Heritage monasteries of Sanahin and Haghpat but do not miss the opportunity to visit this church if you are in the area, it's a little off the well-beaten path but well worth it. While not perhaps as picturesque or well-known as Haghpat it is nonetheless a stunning monument of tremendous historic and religious significance. Brought to life by the English-speaking priest who may guide you around this 4th century church is full of fascinating elements including some of the earliest known representations of the cross and of Jesus in the world as well as the odd bit of graffiti left by early Muslim invaders. The church is being restored, for at least the third time in almost two millenia, by locals and a small team of master masons which gives you the opportunity to witness craftsmen using traditional materials and techniques to restore the building. To the east of Odzun are the remains of the Tsiranavor Church, which was constructed in the 5th century, although only some walls and parts of the refectory remain. A little further on and half way down the ravine is Horomaiyr Monastery, which is situated in a grove of trees. 28 Site 7.Alaverdi The name Alaverdi means “Given by Allah” in Turkish, but this city owes its existence to the rich copper mines nearby. The mines were the property of the Dolgoruki family who encouraged the annexation of the Caucasus by the Russian Empire. In the 1880s the mining concession was sold to the French, who remained until the 1920s. Heavily industrialized and polluted there is little in Alaverdi to attract tourists other than to marvel at the mountaintop emissions of the copper plant and the array of abandoned industrial plants along the river. Alaverdi street scene 29 Although the town is dominated by copper mining activities and the plume of smoke emitting from a hilltop like some mini-volcano Alaverdi is a very pleasant place to stop a while. Located in one of the narrowest parts of the Debed Gorge the town climbs the hillsides through steeps streets leading down to the riverside in a tumble of tightly knit buildings. The riverside area with its shops and open air cafes offer the traveler the opportunity to eat rest and stock up with the essentials that the smaller villages may not offer. Although not a tourist attraction in ots own right Alaverdi is a service centre for the northern portion of the Debed river area and has small number of local attractions, these include. The Alaverdi Branch of National Art Gallery, which is located behind the Armeconombank on Kakhoian Street, is a branch of the National Gallery in Yerevan. This small gallery contains around 40 paintings by a number of notable Armenian artists as well as by local painters. Close to the centre of town there is a medieval stone bridge spanning the Debed which was built during the same period as the adjacent monasteries. From this area a cableway provides access to the upper levels of the town and offers panoramic views of the valley. Site 8: Akhtala Copper mining and processing activities are focused upon two communities; Akhtala and Alaverdi. The activities in Alaverdi are mainly focused upon copper smelting which Akhtala is the focus of mining and ore processing activities. The Debed River Gorge, in which both these communities are located, is one of Armenia’s principle tourist routes and serves as the main link to Georgia in the north. While most of the gorge is largely untouched by development and contains magnificent scenery and historic sights the stretch between Alaverdi and Akhtala has been scarred by copper mining activities past and present. Moreover this stretch of the gorge also contains a significant number of abandoned industrial sites which scar an otherwise pristine area. 30 Haghpat Monastery The complex comprises eight edifices surrounded by fortified walls. The first structures of the monastery being built in the 10th century followed by the churches of Saint Grigor in 1005 and Astvatsatsin, and the gallery for Saint N’shan in 1201, the great cloister was constructed in 1257, the bell tower in 1245 and the book depository and refectory both in the 13th century. Another chapelis to be found 500 metres from the complex in the middle of a cemetery. Site 9: Shamlugh Shamlugh is a small town located 63 kilometres north of Vanadzor on the banks of the Debed River and 7 kilometres from the Vanadzor to Tbilisi highway. The closing years of the Soviet period the town had a population of around 4,000 but this has now shrunk back to 800. During the 18th century Shamlugh was part of the Tifilis Governate under Russian rule and came to some prominence in the latter half of that century with the development of copper mining and smelting in the town. The majority of the population in the town were a mix of both Greeks and Azerbaijanis most of whom departed after the 1988 war. The town enjoys a dry sub-tropical climate with cool summers and mild winters and is set amidst forested hills and mountain pastures. While much of the economy is agricultural some residual copper works remain as well as reserves of clay, which is mined for industrial uses. Shamlugh has extremely poor infrastructure with a poor road network and a single school badly in need of repair. The most notable cultural relics in the town are a Bronze Age cemetery and a 13th century assembly of Khachkars. 31 Site 10: Stepanavan Stepanavan, which was previously known as Jalaloghlu, is positioned on the left bank of the Dzoraget River, with a population of around 25,000 it is the second largest settlement in the province. The great Armenian writer Hovhannes Tumanyan had his primary education in Stepanavan and wrote much of the area in his later life. The town dates back to prehistoric times in the early settlement of Lori Berd, an ancient fortress on the edge of Stepanavan which is constructed on the rim of the Dzoraget Gorge. The town has a fine museum which houses many archaeological relics, including Bronze Age weapons, which have been uncovered at Lori Berd. In medieval times Stepanavan was a fiefdom of the Zakarian dynasty and the fortress at Lori Berd served as a summer residence for Armenian kings. Surrounded by lush and rolling meadows the town is famous throughout Armenia for its cheeses, and in the past produced up to 20 different varieties, including a ‘Swiss Cheese’. Also noteworthy is the yoghurt of the area which is particularly rich and unctuous. Stepanavan itself is a rather dreary soviet-era city, although there are a small number of fine nineteenth century buildings scattered through it. Around the city and the surrounding countryside there are however a number of interesting attractions, most notably: The Stepan Shahumian House Museum, which stands at the head of the Stepanavan Square in the town centre. Erected in 1973 this large new museum was developed around the original house which stands preserved in a covered central courtyard. The house itself contains a large collection of revolutionary memorabilia which the upper levels of the museum contain a collection of historic items and artworks associated with the town. The Communist Caves, Stepanavan is strongly associated with the development of communism in Armenia, and is widely held to be its birthplace. The first meeting place of the party was in a local cave, called the Communists Caves which is reached by steep steps down the side of the Dzoraget River cliffs. Stepanavan’s Churches, The town has two small churches; Avetaranakan on Durian Street and Saint Sarkis on Yegeghetakan. Outside the town the small 11th century basilica of Saint Nshan is located to the west of the town on a small hill which offers spectacular views of the Dzoraget River. Some three kilometres to the northwest of Stepanavan the ruins of the 6th century basilica of Amnaprkitch are to be found. Kirov Church, one of the most interesting sights around Stepanavan is the Russian Orthodox Church in the village of Kirov to the southeast of the town. This church was built in 1789 by religious dissidents who were forced into exile by Catherine the Great. This highly ornate church is visible from the main road and dominates the small village. Although small the five onions domes of this structure are a faithful representation of traditional Russian ecclesiastical architecture. Bronze Age Shaft Tombs at Lori Berd.This site is located adjacent to the approach road to the Lori Berd fortress where a field of Bronze Age shaft tombs has been discovered. These chamber graves, which were constructed from large boulder contained many artefacts including representations of horses and fragments of early chariots. 32 Akhtala Fortress and Monastery Akhtala, whose new town centre is perched on the plateau above the valley floor, is the centre of copper mining and ore processing activities in the area. Copper mining, in varies forms, is believed to have been present for millennia in the area of the town and many historic sites bear witness to its importance. In the early nineteenth century the town had a large Greek population involved in mining. Late in the nineteenth century mining operations passed to French control and expanded supported by the arrival of the railway in 1896. It is claimed, with some justification, that much of the copper cladding used in the manufacture of the Statue of Liberty, a gift of the French nation to the United States came from the French owned Akhtala copper mine. The town possesses a number of important tourism resources, the most significant of which is the Akhtala Monastery, which is a 10th century fortified church perched on a rocky outcrop above the valley floor on a site that has been a fortress since the Bronze Age. In addition the resources of the area include the ancient Akhtala Fort and the former Akhtala Spa. Nearby the World Heritage Sites at Haghpat and Sanahin are among the most visited tourist attractions in the country. 33 Akhtala Fresco The 13th century monastery of Akhtala sits on a cliff protected by thick walls. Built during the Kiurikian dynasty, the fortress takes advantage of its location’s natural defences with cliffs on three sides.The origins of the fortress are ancient and it was almost certainly built on earlier Bronze and Iron Age fortresses when the area was already a centre of metal smelting. The monastery is inside the fortress, and although it’s precise date is uncertain it is generally thought to date from the 10 th century. The convent buildings consist of three churches, a bell tower, galleries and friary. The main entry, which has been partially reconstructed, is on the northern section with a large hall and vaulted ceiling. The monasteryis important for having relatively intact fresco paintings on the inside walls of the main church, as well as the detail given to the design of the building. The main church, Saint Astvatsatsin was built for Ivaneh Zakarian in the 12th century and is designed in an “engraved-cross” form with a high dome using locally cut basalt. Site 11: Haghpat The ancient village of Haghpat is perched on the edge of the river gorge with the Debed river some 300 metres below. On a fertile plateau of alpine pasture with mountains up to 1800 metres high towering over the village is best known for the 10th century Haghpat Monastery, one of a small number of Armenian sites inscribed in the UNESCO World Heritage List along with the neighboring Sanahin Monastery. The complex is truly large at twice the size of Sanahin. Haghpat is the better 34 preserved of the two monasteries and here the buildings retain much of their original fabric. Haghpat Monastery was established in the reign of King Abas Bagratuni between 929 and 953. Lori Berd Lori Berd Fortress, Lori Berd was originally settled during the Bronze Age, when its natural cliff fortifications and access to water made it a strategic site. The Bagratuni dynasty enlarged their lands to include Lori and established their capital at Lori Berd where they constructed this impressive bastion to control the region’s trade routes. With the fall of Ani and the end of the Bagratuni dynasty, Lori was taken by the Georgian King David the Builder, later the area was given the Armenian Prince Sarkis Zakarian by King Giorgi III and his daughter Queen Tamara. In 1238 much of the fortress was destroyed by invading Mongols and subsequent incursions by the Seljuks, Timur and Ottomans. At the same time an extensive settlement around the fortress was gradually deserted leaving today an immense field of ruins in the area. The site of this triangular-shaped on the precipice of the river gorge fort is enormous with the remains of much of the original 20 metre high basalt walls and towers as well as many of its buildings still clearly visible as are the paths down to the river and an ancient bridge. Technologically Lori Berd was very advanced with its water supply conducted to the site through channel and pipework from a source many kilometres distant. Inside the fortress are the ruins of two ancient bath houses, which are believed to date from the 11th century. Remarkably these buildings show evidence of piped water and heating system using technologies that are clearly derived from those of ancient Rome. The only surviving church in side Lori Berd is a domed structure on a base of six arched segments which may have had an earlier non-religious use predating the arrival of Christianity in Armenia. 35 Stepanavan Dendropark, the Stepanavan Dendropark is an arboretum located near Gyulagarak village, about 85 km north of Yerevan and one of the most attractive and easily accessible day trips in Lori. The park was established in 1933 by Polish engineer-forester Edmon Leonovich with a total area of 35 hectares of which around half is native forest and the remainder a botanic garden. The access to the Park is off the main Stepanavan to Vanadzor road, and not very well signposted so keep your eyes peeled as you pass through Gyulagarak. Off the main road you leave the village and enter a long tree lined avenue that’s in a rather poor state of repair. and urgently requires to be resurfaced. There are no dedicated parking area or visitor facilities at the entry to the Dendropark. Consideration should be given to upgrading this area with the provision of surfaced parking for up to 50 cars and 10 coaches as well as constructing visitor toilets and a café. The amenity of the area could also be further enhanced by the provision of picnic tables, benches and fire pits for visitors. Backtracking through Lori Berd, the NE fork leads to Lejan with a 19th c. church on 5th c. foundations. Lejan hosted in 1907 the 3rd Conference of Borchalu Bolsheviks. Agarak is an ancient village, with a ruined 5-6th c. S. Astvatsatsin church, a 17-18th c. church, and a fountain monument of the 10-11th c. Near Yaghdan is a medieval bridge and Karmir Khach ("Red Cross") church of the 13-14th c. N up the gorge is Hovnanadzor (till 1950 Tazagyugh, founded in 1867), with a medieval cemetery in the gorge housing the tomb of Prince Tute (1241). Koghes reportedly has a 13th c. church. Karmir ("Red") Agheghas traces of an old fort and Aghek church. On the flank of Mt. Shekaghbyur, Mghart has a 14th c. shrine. The village and its produce belonged to Odzun monastery in the 18th c. Beyond Mghart, the road joins up with the once-paved, now deplorable N-S road from Odzun to Arevatsagh (one small church in village; West of village on a hill on the bank of the Dzoraget are ruins of a medieval guard post; Late Bronze/Early Iron tomb field nearby. Stepanavan Dendropark 36 This beautiful mountain valley site is thought to be the first place in the Transcaucasia, where a natural forest landscape had been reshaped into a Forest Park. The Stepanavan Dendropark consists of deciduous forest and ornamental plantings with now more than500 introduced species in the collection in addition to native plants. The arboretum is home to a vast range of plants from Magnolia to Cypress and native Larch. Of particular note is a small stand of Sequoia Redwoods near the centre of the gardens. Tashir is a large village of around 5000 population situated high in the mountains. The village is known for its distinctive timber porches and red roof-tiled houses, a legacy of its earlier roots as an outpost of the Russian Empire. The local school has one of the best museums in the ear and contains many objects recovered by local pupils and their teachers; these include a sewingmachine, iron, candle-sticks, kettles, gramophone, spoons and utensils, lamp, coins, and carpets. Like Stepanavan, Tashir is also famous for the quality of its cheese, which can be readily purchased in the village. Just North of Stepanavan, a road angles toward Bovadzor (formerly Maksim Gorki), Urut and Sverdlov (till 1940 Haydarbek, renamed for the Bolshevik leader). This last has a 6-7th c. S. Gevorg or Grigor church. This road leads to Privolnoye, then Khuchapi Vank of the 13th c., and then crosses the "Wolf's Gates"pass into Georgia at Aghkyrpi. Khutchapi Vank is situated in a thick forest at the foot of Lalvar Mountain. There used to be a village near the temple with the same name. The massive main church (XIII c) is situated on the S side of the complex, and is fully preserved. From the room to the right of the altar there is a passage which will take you through a narrow stairway in the walls straight up to the roof of the church. The church had 3-m wide vaulted halls on the N & S sides, from which only the half-destroyed walls of the southern one remain. The vestibule took the entire space on the west, and only traces of it remain. Not far from it, lower below, there are half-trimmed stone walls remaining from tower-like two-storied constructions. 25m N of the main church are remainders of the vaulted, one-nave hall. Another small one-nave hall used to stand not too far from the latter one and is considered to be the oldest construction of the complex. The main road follows the Tashir river passing Saratovka; a left turn leads to Novoseltsovo with a Russian school and peat bogs. Site 12: Fioletovo and Lermontovo Molokan Villages. Both of these villages have majority Molokan communities. The Molokan are a Christian sect who evolved from Spiritual Christian Russian peasants that refused to obey the Russian Orthodox Church, in the beginning of the 17th century. Exiled from Russia members of the sect settled in Armenia during the 19th century and established agricultural communities such as Fioletovo and Lermontovo. 37 Fioletovo Village The villages are amongst the highest in Armenia and are subject to extremely cold winters with cool and mild summers. The villages are all but isolated by heavy snow during the long winter season, where only the roofs of houses could be seen from the top with their smoking chimneys. The villages have retained their original family and social values and are known as industrious and trustworthy people throughout Armenia. Sadly, with rural migration, the population of these and other remaining Molokan villages is diminishing with Fioletovo now the only remaining Molokan majority village in the country. The Molokans The Molokans are a group of dissident Christians who were forced out of Russia by Catherine the Great. The name Molokan is derived from the Russian for ‘milk drinker’ and reflects the fact that the sect fast for up to 200 days of the year. In a sense Molokans are Protestants for rejecting Orthodoxy, and like Presbyterians in that they have a council of dominant elders. Molokans were ostracized from Russian society in the 17th century for their refusal to bear arms and for their refusal to assist in any form of military service. Some Molokan adhere to the Old Testament dietary laws and do not eat pork, shellfish, or other "unclean" foods. Church services are conducted predominantly in Russian, with men and women 38 sitting apart. Molokan families encourage endogamy, or marriage only within the Molokan community. In the 19th century, the government's policy was to send the heretics away from the centre of the country into Caucasus and Siberia. At the end of the 19th century, there were estimated to be about 500,000 Molokan within the Russia Empire with many in exile in the Caucasus region including Armenia. During the 20th century the Molokan migrated in numbers and today substantial communities exist in the United States, Mexico, and Canada with other smaller communities in such diverse locations as northwest China and Brazil. SECTION 4. TOURISM PRODUCTS One of the major issues faced by the Armenian tourism industry is the lack of diversity in tourism products. This is also applicable to the Lori province. The offered tourism products and services are largely limited to the main religious and archaeological sites. A common observance among visitors is that there is not much to do other than visit churches. With its mountainous and picturesque landscapes, Lori has the opportunity to diversify its tourism products, but this vast potential is largely undeveloped and requires more investment and entrepreneurial insight. Tourism assets in Lori Marz are varied and interesting, particularly the assets relating to historical and cultural heritage of the region. Nature based tourism also offers potential for thrilling activities. This bouquet of assets enables the tourism industry to attract a large array of visitors. Based on the results of the Lori tourism assessment, the broad tourism products can be categorized under: Cultural tourism Religious/pilgrimage tourism Ecotourism Adventure tourism, including paragliding Rural tourism Winter tourism Birds watching 4.1 Tours Travel by Train Armenia has a functioning, if somewhat erratic passenger rail service from Yerevan to Tbilisi in Georgia which stop at a number of larger towns including Gyumri, Vanadzor and onwards to Tbilisi in Georgia Train. Trains leave around 7 in the evening on alternate days from Yerevan on what is an overnight trip, calling at Vanadzor at around 0130 in the morning and in Tbilisi early next morning. Travel by Bicycle Cycling tourists are an increasingly common sight on the roads and paths of Armenia. While many of the mountain areas can form the backdrop for extreme biking for the off road specialist the valley and upland plateaus of Lori offer a number of routes through wonderful natural landscapes and warm hospitable people. The numerous small towns and villages throughout Lori offer 39 numerous home stay opportunities to the traveler while for those with a tent informal camping is generally welcomed. The principle cycle route is along the course of the M6 crossing the border from Georgia in the vicinity of Ayrum where it meets the river and following the Debed River Gorge through the towns of Akhtala and Alaverdi past Haghpat and Sanahin monasteries through Alaverdi and then turning south with the river towards Kurtan and onwards to Vanadzor, again along the course of the Debed River. As side trips from the main route the upland plateau areas offer cooler climes, open alpine meadows and a wealth of historic and cultural sites to visit. In general the upland areas lie some 300 metres above the valley floor, on short but steep ascents. Once on the plateau the going is generally flat and the roads much quieter, also with the possibility of side trips into the higher mountain valleys and accommodation in such upland villages as Haghpat, Dsegh and Odzun. Hiking and Trekking Of all of the provinces of Armenia Lori with its cool climate, mountains and forests is the nature lover’s paradise, offering an immense and varied range of hiking and trekking opportunities. Sadly however few of these footpaths are signposted and suitable topographic mapping for hill walking is expensive and difficult to obtain. The exception to this general situation is the area around the village of Dsegh over which a series of four well signposted trails have been developed. The four trails around Dsegh and the surrounding areas include the historic, cultural and nature attractions of the area and are focussed on the rich biodiversity of the forested region around the village. The area encompasses the Marts and Alarex rivers as well as Lake Tsover, around three and a half kilometres to the east of the village and a key bird watching site. The first of these signposted trails, which is about three and a half kilometres long starts on the Dsegh to Marts road and extends south to Lake Tsover where a small tourist area has been developed with a camping area and picnic benches. The second trail, which can be travelled by foot, cycle of horse again starts of the Dsegh Marts road and follows the Marts River as far as the bridge where it veers towards Lorut village. The length of the trail as far as Lorut village is reported to be 17km although it is possible to continue beyond this point as far as Atan and Ahnidzor Villages. This trail passes through areas particularly rich in flora and has a number of refreshing springs along its route. A separate 6 kilometre long trail has been developed though Dsegh itself, it runs from the Tumanyan Museum which is located in the centre of the village to the village church which was constructed in the 7th century and is dedicated to Mamikonyan princes. From the church the trail passes through the cemetery to the remains of the Bazilik Church and then on to the Karasnits Mankants Monastery on the edge of the Debed Gorge. From this point the trail continues to the east arriving at the Bardzraqash Saint Grigor Monastery. 40 Dsegh trail map The last of the four Dsegh trails, which is about five kilometres long, runs from Tsovighash on the Dsegh road and runs to the south were it offers panoramic views of the valley. Caving There are estimated to be more than 10,000 caves throughout Armenia, making it a speleologist’s paradise. Although the province of Vayots Dzor to the south of the country is rated the best in Armenia for caving, and in fact has some of the finest cave systems around, there are still plenty of opportunities for the enthusiast to get underground in Lori.The most interesting caving 41 opportunities are to be found along the lines of the river gorges that traverse the region.Caving in Lori will be found at Geghasar, Noramut, and Stepavan and in caves along the Debed River. 4.2. ACTIVITIES Based on the field research, the following types of recreational activities can be successfully launched in Lori Marz: Guided adventurous tours of the mountains, open steppes and protected areas: Hiking and trekking with local guides Camping Cycling Horseback riding Horse sledding Fishing Off-road four-wheel drive Snowshoeing Paragliding Educational and scientific tours: Archaeological research tours Botanical studies Medicinal, cosmetic, and utilitarian use of plants Photography schools (landscape, nature, travel) Bird watching and photography Guided tours of cultural heritage sites: Churches, monasteries and shrines Pilgrimage tours Archaeological sites Silk Road routes Museums, specific architecture, Festivals Future development of most sights is necessary for promoting tourism. At this stage, an interesting interpretation of the cultural heritage sites is crucial. 4.3. HOTELS AND B&Bs There are several lodging options in Lori within of the towns Vanadzor, Stepanavan, Hakhpat and outside of it, however there is only one hotel (Lalvar) in Alaverdi. Although there are no hotels, lodging for smaller groups of tourists is available in small hotels, B&Bs and renovated pansionats. Region has a wide variety of restaurants, ranging from formal dining establishments, casual familyfriendly eateries, to fast food places. The menus predominantly consist of Armenian, Georgian and Russian dishes. There are many restorants along the way to Georgia (see appendix). 42 Section 5. RURAL TOURISM Rural tourism is considered as sustainable tourism, offering the advantages of the rural environment to tourists, as well as traditional hospitality and values of the local community. It implies that the visitor or tourist is going to enjoy the authentic, original experiences and return to the roots that is the essence of rural lifestyle. The rural tourism experience potential is based on the destination’s natural resources and cultural heritage, both tangible and intangible. It is also dependent on stakeholders’ capacity for integrating them into an overall tourism experience. Today, tourism is beginning to be recognized as a major source of economic growth especially in poor countries. Rural areas in Armenia are especially susceptible to poverty due to limited opportunities for earning income. Lori Marz nowadays is predominantly rural province and the majority of its population, even if they live in small towns, is employed in agriculture. More than two-thirds of the population of Lori is dependent upon agriculture and it reflects the problems associated with reducing poverty in the provinces. The low incomes and lack of skilful workforce do not stimulate tourism infrastructure development in the regions thus impeding growth of investments in the sector. The lack entrepreneurial as well as hospitality service skills impedes development of local tourist services such as B&Bs, souvenir shops, fast-foods, recreation areas which doesn't allow tourists to spend money in the regions. Although the tourists mainly spend most part of their time in Armenia visiting historical-cultural monuments and sightseeing in the regions, the main part of the incomes generated from internal travelling falls to the lot of the hotels, restaurants and cafes located in Yerevan. In rural areas, as a rule, the ratio of survived newly registered enterprises during the first year of operation is too small. The reasons are different. Due to lack of relevant marketing skills the start-up entrepreneurs overestimate the market demand for their goods and services. People are not even aware of the need to have a business plan not to say well-thought one. The combination of all these factors together with the luck of managerial skills and existing administrative barriers results in failure. Being more profitable than agriculture, rural tourism is a good example of diversification for the rural economy. It also induces the multi-functionality of the rural economy and has an impact on the economic status of farmers and overall development of the village. Generating new jobs for young people and providing the opportunity of stable revenue source establishment, it prevents migration of the rural population, hence contributing to the fight against the poverty. For all these reasons, rural tourism is a popular development tool in both developed and developing countries, although, it is a much smaller and lower spending market than either cultural or nature tourism. It is usually stated that rural tourism requires a relatively modest amount of investment compared to other tourism products. But, in contrast to developed countries, infrastructure in developing and transitional economies, of which Armenia is one, is still a significant barrier to tourism development. Success of rural tourism in these areas is unlikely without considerable government and other external intervention to remove barriers, lure in private investors, and provide support. There is also a cultural aspect. Understanding and accepting rural and especially agro-tourism can be difficult for locals, simply because of different cultural expectations about what constitutes a vacation. The typical Armenian’s concept of a holiday is spending a week or two on the shore of 43 the Black Sea, eating and drinking, without any particular activity. Besides that, monetizing a culture of hospitality seems obscene to many locals. However, in some places, located especially on the way from Georgia, people’s mentality is changing. They start to develop basic hospitality service skills. The capacity building activities and consultations are very important and timely at this regard. Section 6: FRENCH-Armenian cooperation projects In 2012, in the framework of cooperation agreement between of France Provence Alpes Lazure coast region and Lori Province development programme three major development trends have benn determined: ranching, tourism, and Francophonie. Tourism, an important sector of the economy, and is under the government's special attention, The Regional studies revealed that the spontaneously developing tourism in Lori has a need for coordination, in order to include greater mass of the population in the process and for more efficient and attractive nature. Toumanyan region (Toumanyan land) has been selected as a target for join Armenian-France programme, taking into account that cultural, natural and human resources neddes for the development of tourism are available in that region. The Armenian government and the PACA region of France, co-founded “Tumanyan land” tourism office wich located in Alaverdi, and which operates under the Lori Tourism Development Fund. There are seven communities included in the programme: Alaverdi, Tumanyan and Akhtala towns and Hakhpat, Ardvi, Odzun and dsegh vilagies.Selected communities actively participated in the programme by investing resourses. Per 9 people who speak different languages from each of the seven communities have been selected for participation in the “Tourism and guiding” training provided by French experts. Office functions are reception of the visitors, information dissimination, provission of tours, tour packages, walking routes, entertaining programs. Cooperation agreements have been reached with the tour operators and with the tourism sector service providers. Four languages tourist guide will be published until September 2014 and website will be set up a, in order to provide information to all interested people within Armenia and outside the country. 44 Appendix 1. Schedule of Meetings Held in Armenia/Lori Marz May 2nd-20th Nr. 01. 02. 03. 04. 05. 06. 07. 08. Name Hasmik Mktrchyan Artur Nalbandyan Artavazd Varosyan Hayk Khachatryan Norayr Kocharyan Kristina Yeritsyan Alexey Novikov Shant Mrjanyan 09. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. Edik Chakhalyan Armen Bezhanyan Vladimir Sahakyan Nelli Sedrakyan Garik Siroyan Sergey Arzumanyan Gohar Palyan Arpine Hakopyan Hermine Gasparyan Gevorg Vardanyan Hasmik Amiryan Narine Simonyan Anousg Gharakeshishyan Armine Kalashyan Vahram Petrosyan Kim Stepanayn Armenak Dovlatyan Levon Roland Kmoyan Position Head of Programme Department Lori Marzpetaran Deputy of Marzpet of Lori Marz Mayor of Alaverdi Town Mayor of Akhtala Town Mayor of Dsegh Village Head of tourism information center/ Alaverdi Mayor of Fioletovo village Tourism consultant of French-Armenian touristic programme Mayor of Lermontovo village ADM WV SME DNC Ron Alp Young Women Association , Project manager Young Women Association, Consultant Fuller Center of Armenia NGO Center NGO Center Lori Travel WV, area manager WV Area Manager Director of Stepanavan Culture House WV Programme Assistant WV Team leader Lori Berd Museum Director Mayor of Kirov Village Stepan Shaumyan Museum Director “Green Parti” Yerevan Youth Green Movement, Armenia Guide 45 Appendix 2. List of Accommodation facility of Lori Marz Name/Type/ Contact VANADZOR Hotel Argishti Hotel Gross Hakobian Hotel Laguna Hotel Green House Hotel Vanadzor Hotel & Spa Description Location/ Address Telephone Email/Skype Website/Facebook 14 standard and 3 luxury rooms located in the centreof Vanadzor. All rooms have bathroom equipped with all necessary utilities, refrigerator, colour TV, telephone and hair-drier. Hotel has restaurant, game room, sauna, international telephone connection, conference room, business meeting room. 5 double rooms. Amenities include bar-cafe, parking, conference hall and Satellite TV. 3 double rooms boutique hotel. Amenities include bar-cafe, parking, conference hall and Satellite TV. Located off the Yerevan Highway in southwest Vanadzor has seven rooms furnished to a high standard in a quite location off the main highway. The south-facing rooms offer a green and pleasant vista of the mountains around the city and all have Wi-Fi. The hotel has a garden area to the rear with a small pool as well as a sauna. 15 rooms, 30 beds. Parking available 1 Batumi, Vanadzor 41552, 42556, 42557 38/1 Grigor Lusavorich, Vanadzor 42558, 41552 41553 1 Halabian Vanadzor 58350 Yerevan highway, Vanadzor 374 322 50009 +374 99 877222 Contact: www.laguna.am 8, Banaki Street, Vanadzor greenhousehotel@ yahoo.com Founded in 1930. 70 rooms, 140 bed available, single and double suits Zakaryan 31, Vanadzor 374 32 240015 374 32 220932 374 32 220162 www.gross.am e-mail: hotel@gross.am, Email: info@vanadzorsan atorium.am 46 Kirovakan Hotel OJAKH B&B Ruzan Grigorian Marine Dravidians B&B Lori B&B Gabriel Sadaryan Erik Amirbekians B&B Lusine Simonians B&B Tezh Ler Resort Type: Rural Hotel/Resort Contact: Ella Khambaryan have cold and hot water supply, heating system, TV, refrigerator, phone and Wi-Fi internet connection. entertainment facilities the Complex has good infrastructure including sport grounds, parking spaces, summerhouses for picnics, etc. 60 rooms, 120 beds available. Kirovakan Hotel is situated in the summit of Vanadzor city offering a unique panoramic view to the surrounding mountains, lakes and the city. 3 rooms 1 Mashtots, Vanadzor 374 10 253141 http://www.hotelkirovakan.com 10 220138 e-mail: info@bedand breakfast.am e-mail: info@bedand breakfast.am e-mail: info@bedand breakfast.am 2 rooms. 4 beds available 374 10 220140 2 rooms available 374 10 220138 3 rooms and a sauna 5 room house with large gardens Tezh Ler Resort is one of the cosiest places in the beautiful woodlands of Armenia’s Lori Region, surrounded with lush forests and mountains. The resort is situated on the road from Dilijan to Vanadzor, some 10 km away from the latter. Being renovated and revived with original design solutions, the resort now offers diverse 3a Aghbabian, Vanadzor 26 Orbeli, Vanadzor 20875 DilijanVanadzor Highway, Lori Marz, Armenia (+374) 91 92 59 99 (+374) 94 92 59 99 (+374) 55 02 05 31 46268 info@tezhlerresort.am info@tezhler.am www.tezhlerresort.am 47 services for all seasons. The guests can enjoy the nature, taste delicious meals and healthy food, and breathe the fresh air of the pine forests. Tezh Ler Resort consists of 4 two-storey buildings. There are 25 single or double rooms. All rooms are beautifully designed and have a separate bathroom, running hot and cold water, refrigerator and TV. The resort has 2 conference halls foreseen for 50 and 150 persons. The guests can enjoy the national and other countries’ dishes in the two beautifully designed halls. There is also an open-air bar-café. Other amenities include: a gym, equipped with all the necessary appliances, table tennis, billiards, volleyball, a large open-air swimming pool, and a library. There are swings, lodges placed in the garden for the children, a small fountain, an artificial well and a cart with haycock. HAGHPAT Gayane Hotel Type: Guesthouse Contact: SonaKhudiny an and Anahit Shakhkulyan "Gayane" hotel, established in 2008, is situated close to the Haghpat Monastery. It consists of the main building with 7 bedrooms and 4 cottages. Each cottage has 2 double bedrooms (refrigerator, AC, satellite TV) and a lavatory. There is a pub which offers Armenian and Georgian dishes Haghpat village , Lori Marz, Armenia (+374) 93 41 37 05 (+374) 99 95 70 04 gayanehotel@gmai l.com www.gayanehotel.a m 48 Qefo Hotel Mary Israyelyan’s B&B Type: Holiday Home? Contact: Karoi Mot B&B Type: B&B made from organic local products. Other amenities include: 5 open-air pavilions where guests can taste barbecue, an open-air swimming pool, a playroom with billiard, a bakery, a laundry and 2 artificial pools with different types of fishes. This is a small family run hotel situated in the village of Haghpat and on the edge of the Debed River Gorge. The views from the rooms and the hotel garden are stunning. rooms are simply but wellfurnished and spotlessly clean. Staff are friendly and extremely helpful while the food, most of which is locally sources is delicious and features many regional dishes. Mary Israyelyan’s B&B offers comfort with friendly atmosphere. It has one bedroom with five beds, a kitchen, a fireplace for barbecue, and a small pool. Also, there is a bar, furnished in the old Armenian style, with billiard table. Meals can be arranged on request. This B&B only accepts guests with families. Guests are welcome to enjoy the well-maintained yard with the open-air patios, garden, orchard, and playground for children. The B&B has 3 double, 1 twin and 1 triple bedroom. Lunch and dinner can be provided if requested for an extra charge. Haghpat, Lori Marz, Armenia. (+374) 55 210 210 info@qefohotel.co m www.qefohotel.com House n. 33, 1st street, Haghpat village, Lori Marz, Armenia (+374) 253 60 224 (+374) 253 22 530 (+374) 77 26 28 61 http://www.loritour.c om House n. 10, 7th street, Haghpat village, Lori Marz, Armenia (+374) 93 40 50 46 http://www.loritour.c om/ 49 AleksanQoch aryan’s B&B Type: B&B Contact: AleksanQoch aryan Flora Simonyan’s B&B Type: B&B Contact: Flora Simonyan The B&B is located near the Haghpat monastery, about five minute walk away. It has three bedrooms (2 double, 1 twin), two bathrooms, cold and hot water, and a fireplace for barbecue. For additional fees guests can have lunch and dinner. House n. 3, 7th street, Haghpat village, Lori Marz, Armenia (+374) 253 60 130 (+374) 94 39 66 54 http://www.loritour.c om/index.php?optio n=com_content&vie w=article&id=91%3 Ab-and-b-aleksanqocharyan&catid=4 5%3Ahostelshaghpat&Itemid=11 6&lang=en The Flora’s B&B is located close to the Haghpat monastery. It has one double and one triple bedroom. At guests’ disposal are TV-set and internet access. The hostess cooks traditional Armenian dishes (tolma, harisa, khashlama, barbecue, etc.) with fresh and organic food. There is a small café next to the B&B. House 1/1, 3rd street, Haghpat village, Lori Marz, Armenia (+374)91 80 62 79 (+374)99 24 92 49 (+374)253 6 07 03 vahramkaryan@yandex.ru House 85, 1st street, Odzun village, Lori Marz, Armenia (+374) 91 71 74 04 (+374) 95 71 74 04 http://www.loritour.c om/index.php?optio n=com_content&vie w=article&id=84&It emid=88&lang=en http://www.loritour.c om/index.php?optio n=com_content&vie w=article&id=102% 3Ab-and-b-florasimonyan&catid=45 %3Ahostelshaghpat&Itemid=11 6&lang=en Guide services: The B&B organizes hikes to the nearby forest. ODZUN "Odzun" Hotel Type: HotelBoarding House with Cottages Situated 13 km away from Alaverdi, "Odzun" Hotel consists of the main building and two newly built cottages equipped with modern conveniences. Guests can enjoy eco-farming and an outdoor swimming pool. Other amenities include: a massage-room, billiard, tennis, playground and a barbeque facility. Parking and WI-Fi are provided free of charge. The on-site restaurant offers various Armenian dishes. A home-style breakfast is served every 50 morning, and it is possible to have a snack near the pool. The 5th-century Odzun Monastery is 5 km from the property, and the Akhpat Church is 25 km away. Sergoyi Mot B&B Contact: SergoDavtyan Davtyan Hamlet’s B&B Type: B&B Contact: Davtayan Hamlet AghasiNalban dyan’s B&B Type: B&B Contact:Agha siNalbandyan Odzun village, Lori Marz, Armenia (+374) 91 42 75 40 sergoodzun@mail.r u The Davtyan Hamlet’s B&B includes 2 bedrooms, a hall, and a balcony.Guests can rest in the wonderful flower garden which surrounds the house or experience a rural life by involving themselves in daily rural activities. For additional fees guests can have a lunch and a dinner. House n. 9, 14th street, 1 blind alley, Odzun village, Lori Marz, Armenia (+374) 93 23 67 89 (+374)253 62 011 http://www.loritour.c om/index.php?optio n=com_content&vie w=article&id=93%3 Ab-and-b-hamletdavtyan&catid=44 %3Ahostelsodzun&Itemid=115 &lang=en Located near the Odzun monastery, AghasiNalbandyan’s B&B has 4 bedrooms (2 double, 1 twin, 1 triple), a bathroom, a well equipped kitchen, a TVset and Internet access. Here, one can enjoy in an authentic Armenian family warmth and traditional dishes prepared with fresh, organic food. Guests can get familiar with farming and cattle rising or to take part in the daily rural activities. House n. 10, 4th street, 2nd alley, Odzun village, Lori Marz, Armenia e-mail: (+374)55 620 628, (+374)253 6 19 39 karmher@mail.ru House n. (+374)253 61 http://www.loritour.c http://www.loritour.c om/index.php?optio n=com_content&vie w=article&id=94%3 Ab-and-b-aghasinalbandyan&catid= 44%3Ahostelsodzun&Itemid=115 &lang=en Guide services: tours can be organized on request AlvardNersisy This B&B is located close 51 an’s B&B Type: B&B Contact: AlvardNersisy an SerzhikPerikh anyan’s B&B Type: B&B Contact: SerzhikPerikh anyan DSEGH Dsegh Guesthouse Type: B&B PAP B&B Arima B&B to the school №2 in Odzun. House has 4 bedrooms, 2 large halls for parties, a balcony, a beautiful garden, and a car parking. 31, 3rd street, Odzun village, Lori Marz, Armenia 696, (+374) 91 76 08 58 om/index.php?optio n=com_content&vie w=article&id=95%3 Ab-and-b-alvardnersisyan&catid=44 %3Ahostelsodzun&Itemid=115 &lang=en This B&B offers comfort with a relaxing and friendly atmosphere. It has 2 double and 2 single bedrooms. The hostess prepares the meals only with fresh and organic food. House n. 26, 3rd street, Odzun village, Lori Marz (+374) 99 85 73 05 (+374) 91 14 04 92 http://www.loritour.c om/index.php?optio n=com_content&vie w=article&id=96%3 Ab-and-b-serzhikperikhanyan&catid= 44%3Ahostelsodzun&Itemid=115 &lang=en This cozy little guesthouse in Dsegh is the perfect fit for a group of 4. With 2 bedrooms, and a fireplace, comfort is no issue. The property also has a private pool and a sauna. Breakfast is included. Dsegh village, Lori Marz, Armenia (+374 93) 001927 spyurq@mail.ru This small and wellfurnished bed and breakfast has two bedrooms (4 people in total), one bathroom, one toilet, one kitchen with all appliances, one dining room, one living room (TV, DVD), garden This property has three bedrooms (8 people in total), one bathroom, one toilet, one kitchen with all appliances, one dining 11 house, 14th street, Dsegh village, Lori Province (+374) 551036 94 and 95907356 32 house, 4th street, Dsegh village, Lori Province (+374 94) 81 74 73 byureghik22@mail. ru 52 Agha-Bek B&B room, one living room (TV, DVD), garden in an open rural setting. Armenian and Russian spoken by the owners. B&B comprising two bedrooms (6 people in total), one bathroom, one toilet, one kitchen with all appliances, one dining room, one living room (TV, DVD), garden. Armenian and Russian spoken by the owners. House1, 47th Street, Dsegh village, Lori Marz, Armenia (+374 94) 66 00 37 This cosy little guesthouse in Dsegh is the perfect fit for a group of 4. With 2 bedrooms, and a fireplace, comfort is no issue. The property also has a private pool and a sauna. Breakfast is included. Dsegh village, Lori Marz, Armenia (+374 93) 001927 2 rooms, 4 beds. Parking available Alaverdi 094559750 16 rooms, 32 beds. Parking available Alaverdi 0999553535 099993253 Lalvar Hotel Laoura Meliqusetyan Iris B&B Irina Israelyan 15 rooms, 33 beds available. 1 Engels, Alaverdi 4 rooms, 13 beds available Alaverdi Bagramyan 65 093 724966 094 733886 Pegas Restaurant and Hotel Kamo Roumachyan Anna-Maria B&B Hranouch 5 rooms, 12 beds. 150 seat restaurant Alaverdi Tbilisyann1 093 724966 094 733886 9 rooms, 17 beds available Alaverdi pl. Sanahin r. 1/9 0253 316 160253 322 35091 Dsegh Guesthouse Type: B&B ALAVERDI EdouardSok hakyan’ Type B&B Debed Hotel Karen Maginyan spyurq@mail.ru irinaisrayelyan@gm ail.com www.armenianinfor matin lusineghumashyan @mail.ru 53 Evoyan Goar Garden B&B Karine Paranyan Arquayanist B&B, Restaurant Hamlet Lalayan DZORAGET Tufenkian Hotel 322 742922 091 420725 098 420725 091 186898 3 rooms, 8 beds. Parking available Alaverdi Engels 20 3 rooms, 6 beds available 19 Harpat Alaverdi 077429628 Dzoraget 093 011022 Vahagnadzor 032 268181 Vahagnadzor 032 267000 094 555151 54 rooms, 107 beds available. Parking, restaurant, full services VAHAGNADZOR Anoush Motel 4 rooms, 8 beds available. Movsisyan Parking Sathik Grand Ton 5 rooms, 7 beds available Restaurant Hrant Tonoyan TUMANYAN Stepan Varosyan Hotel Achkharik Niazyan B&B Svetlana Chahverdyan B&B KURTAN Khorasan 3 rooms, 6 beds. Open B&B balcony views over the river valley Laishyan 2 rooms, 4 beds available B&B STEPANAVAN Anahit Resort Once considered one of the finest resort Galina G. destinations in Armenia Baburyan this soviet-era resort is now somewhat run down SH 8 rooms, 35 beds. Guesthouse Restaurant, bar and swimming pool Ruzanna’s Single room, 2 beds B&B paranyan@inbox.ru hotel@tufenkyan.a mwww.tufenkyan Tumanyan 093 625101 Tumanyan 094 895859 Tumanyan Khurtan village 093 622201 055 230458 Khurtan village 055 408390 093 481049 E-mail: Mariasnow@mail.ru Stepanavan 093 072689 http://www.anahitho tel.com 143 Baghramyan Stepanavan Stepanavan 10 253141 http://www.spyur.a m/shresort 093 230320 54 Roseanne Sargsyan Dzorap B&B Ruzat Marikian B&B SPITAK Spitak YMCA 6 rooms, 12 beds available 2 rooms Stepanavan Limited number of guest rooms available 4a Aygestan Str., Spitak 10 220138 6, 6th Street, Stepanavan 255 62901 E-mail: spitak@ymca.am 55 Appendix 2. List of Visited Settlements 01.Vanadzor 14. Shamlukh 27. Norashen 02. Spitak 15.Agarak 28. Neghtsk 03. Alaverdi 16. Antaramut 29. Teghut 04. Akhtala 17. Darpas 30. Yeghegnut 05. Ayrum 18. Debet 31. Shahumyan 06. Odzun 19. Jrashen 32. Tumanyan 07. Kobayr 20. Khachachkut 33. Kurtan 08. Dsegh 21. Karadzor 34. Tezh Ler 09. Fioletovo 22.Lejan 10. Mikhaylovka 23. Lermontovo 11. Sanahin 24.Lernahovit 12. Hakhpat 25.Lernapat 13. Pokr Ayrum 26. Lori Berd 56 Appendix 4. List of Museums List of the Museums of Lori Marz Name Mikoyan Brothers Museum Stepan Zoryan's House Museum Hovannes Tumanyan House Museum Art Gallery Branch of national Art Gallery Museum of history of Lori-Pambak The Stepan Shahumian House Museum, Historical Museum Lori Berd Museum Address/contacts Sanahin Alaverdi 1705 Rmeniaя +374 253 32574, Vanadzor, Stepan Zoryan Str. Dsegh village, Armenia,+374 77 906989 Vanadzor, Armenia Alaverdy, Armenia Vanadzor , Armenia Stepanavan Vanadzor Stepanavan 57 Appendix 5. List of Visited Cultural Assets Attractiveness: h-high, m-medium, l-low World Heritage List 01. Name Sanahin Monastery Complex 02. Hakhpat Monastery Complex Location Sanahin village village, Tumanyan region Hakhpat village, Tumanyan region l/m/h h h Monasteries, churches, chapels 01. 02. Name Lori Berd S. Astvatsatsin church 03. 04. Jgrashen church Tormak church 05. 06. 07. Holy Virgin's church Location Stepanavan, Tashir region Agarak village , Tavush Region Vardablur Gulakarak village, Tashir Region Akhtala, h/m/l h m khachkars and ancient cemetery Neghuts village S. Grigor church 08. 09. 10. S. Nshan church Dsevanki S. Astvatsatsin church. S. Gevorg church, Near Hakhpat village, Tumanyan region Between Sanahin and Hakhpat) Between Sanahin and Hakhpat Near Bgavor village, Tumanyan Region 11. Ruins of S. Nshan vank. Near Kachachkut village, Tumanyan region m 12. Odzun h 13. Horomayri Monastery. 14. The Katoghike church 15. 16. 17. 18. 19. 20. 21. Kobayr Monastery. Igataki Vank S. Sargis church, Verin Vahagni church S. Sargis church, Verin Vahagni church Karasun Mankots Vank S. Sargis church, Metsavan (originally Ghoshakilisa - "double Odzun Village, Tumanyan region Near Kobayr village, Tumanyan Region Near Kobayr village, Tumanyan Region Kobayr, Tumanyan regiona Near Vahagni, Vanadzor region Vahagni, Vanadzor region m m h m m m m m h m Near Dsegh, Tumanyan region Vanadzor, Dashtadem, Tashir Region h m m m l/m m l Lalvar Mountain. l Antaramut church", with a 5-6th church and another of the 10th c. There is a ruined fort nearby and a "Tevavor Khach" 22. Khutchapi Vank 58 23. 24. 25. Hnevank 26. 27. 28. Ruined mosque Ruined 7th c. church of S. Gevorg, and Nor Khachakap S. Minas Church 29. 30. White Church (new) Church of St. Narek (new) Ruined church and S. Amenaprkich shrine Greek style chapel On the road to Antaramut GerGer, Spitak Region Ghazanchi village, Ashotsk Region Arjut village, Spitak Region Lernantsk village, Spitak m m l/m Lernantsk village, Spitak Region Spitak, Spitak region Vanadzor town l m i l l 59 Appendix 6. List of Festivals taking place in Lori FESTIVALS Alaverdi - LORI THEATRE Each year in October, theater groups from across the country, Georgia and Nagorno Karabakh settle for a week at the Cultural House in Alaverdi. Every day, one to two theater plays are presented. The audience warmly supports the actors while a jury of artists and cultural critics, appreciate and selects the best troupe. Free admission. Information: Tourist Office, Tumanyan Land Alaverdi- CITY FESTIVAL and DAY OF METALLURGY The second weekend of July and for a few days, the whole city is found to celebrate two events: the day of the city and the day of metallurgy. Indeed, historically, the city of Alaverdi has based its economy on the metallurgical industry. Throughout these days, theater groups, dancers and singers from Yerevan, stroll in the city. In 2013, for the first time, a puppet show delighted the audience. Town booming, also hosts local artists and artisans: painters, sculptors, photographers. On this occasion, the most deserving staff Metallurgical Plant is honored and rewarded before the whole city by the company officials. The festivities end with a grand concert in the Municipal Stadium and fireworks. Information: Tourist Office, Country Tumanyan. Dsegh - DAYS Toumanian In honor of this festival, Hovannes Tumanyan! Actors, dolls and puppets interpret the repertoire of this writer. During 4-5 days, these tales are played outdoors during the summer or autumn period. Troops of traditional dance and music enliven the event. Armenian converge from all parts of the country to participate in this very festive program. Free admission. Information: Tourist Office, Country Tumanyan, Akhtala - FESTIVAL KHOROVADZ In September the town hosts Akhtala around his monastery festival skewers which is the occasion of a great festival with folk dance and music. Since 2008, he has become an institution for lovers of skewers the Caucasus therein rendezvous the first or second weekend of September. Near the monastery, several chefs come from all over Armenia and Georgia. They compete and demonstrate their culinary skills by preparing khorovats (barbeque) of all kinds. A jury awards a prize to the most talented chef. Free admission. Information: Tourist Office, Country Tumanyan, Every year in October, 3 kilometers from Stepanavan, outdoor farmers land gather to showcase their productions and sale of autumn fruits such as apples, pears, grapes, walnuts, peaches, honey, jams, vegetables (cabbage, leeks, onions, potatoes, beets, pumpkin), cereals, cheese, goat, sheep or cow, manufacturing artisan cakes, wine and well course vodka. 60 For this event there, each producer is reluctant to perform specific and original compositions: in fact, the presentation of products on the stands is one of the major criteria for the jury that will select the best producers and the best common. The result is a feast for the eyes and for the taste buds as visitors are invited to enjoy these quality products. Everyone can walk away with a well-stocked cart. Sports, dance demonstrations, musical animated this harvest festival. Free admission. Information: Tourist Office, Country Tumanyan, VANADZOR - LORI WINTER / WINTER ODZOUNE-ODZOUNE Every winter, depending on weather and snow in January or February, two days are dedicated to skiers. One takes place on the snowy mountain slopes near Vanadzor and the other on the slopes of the surrounding massifs Odzun. This festive day is also an opportunity to crown the best skier or track through trials in playful and sporty character. Information: Tourist Office, Country Tumanyan. 61 Appendix 7. List of training’s participants Touristic guide: Name Location Contact Hermine Meliksetyan Anahit Mughnecyan Svetlana Arakelyan Arev Eghikyan Mane Manukyan Nane Hovannesyan Satine Hakhinyan Sona Sahakyan Kara Melkonyan Sirarpi Egonyan Akhtala Spitak Vanadzor Dsegh Vanadzor Alaverdi Odzun Stepanavan Vanadzor Tumanyan 093 76 16 36 094 04 06 03 098 42 52 98 074 64 51 62 077 02 55 39 077 02 21011 099 74 82 80 093 22 69 36 055 35 78 70 094 09 96 91 Location Vanadzor Vanadzor Vanadzor Alaverdi Alaverdi Alaverdi Vanadzor Vanadzor Vanadzor Vanadzor Vanadzor Vanadzor Vanadzor Vanadzor Vanadzor Contact Elmira@yahoo.com Location Vanadzor Vanadzor Vanazor Vanadzor Alaverdi Vanadzor Vanadzor Vanadzor Contact 094 12 18 58 mgoyan@mail.ru 093 5470 095 03 38 18 099 02 62 82 055 13 23 79 098 51 07 18 5 61 72 Food service management Name Grigoryan Elmira Martirosyan Susanna Hovsepyan Anahit Tamaghyan Ruzan Siradeghyan Armenuhi Gigoyan Seda Shakhnazaryan Svetlana Harutunyan Luba Sahakyn Asya Harutunyan Hasmik Davtyan Marine Sahakyan Anahit Gulzadyan Hasmik Grigoryan Alina Dallakyan Maryam 077 38 98 95 099 69 50 01 099 19 99 42 099 01 02 38 091 01 98 95 098 74 02 22 093 54 84 70 094 02 23 95 091 38 03 05 099 48 40 51 094 12 42 44 095 53 46 18 093 10 44 20 B&B and Hotels management Name Koryun Shekoyan Hgoyan Mihran Asja Sahakyan Anahit Hovsepyan Kirakosyan Irina Ananyan Ani Andrisyan Galina Sarkisyan Valentina 62 Hovsepyan Susanna Vahe Gjulzadyan Samvel Gulzadyan Armine Ghazaryan Zara Nesisyan Nune Khachatryan Dsegh Vanadzor Vanadzor Alaverdi Tumanyan Vanadzor susoL@yahoo.com gyurs@yandex.ru Surengulzadyan@mail.ru 095 57 42 44 099 94 52 49 093268943 Location Alaverdi Akhtala Vanadzor Vanadzor Vanadzor Vanadzor Vanadzor Vanadzor Tumanyan Odzun Vanadzor Vanadzor Contact 095 57 42 44 093 76 16 36 093268943 Surengulzadyan@mail.ru gyurs@yandex.ru 094 12 18 58 mgoyan@mail.ru 091 38 03 05 099 94 52 49 099 74 82 80 093 10 44 20 098 74 02 22 Eco Tourism Name Armine Ghazaryan Hermine Meliksetyan Nune Khachatryan Samvel Gulzadyan Vahe Gjulzadyan Koryun Shekoyan Hgoyan Mihran Davtyan Marine Zara Nesisyan Satine Hakhinyan Dallakyan Maryam Harutunyan Luba 63 USAIDEnterprise Development and Market Competitiveness (EDMC) Imperium Plaza Business Center, 4th floor 4/7 Amiryan Street, Yerevan 0010 Armenia Tel: +374 60 51 61 00 E-mail: info@edmc.am www.edmc.am 64