Product Presentation
by Euromonitor International
APBSLB
September 2006
Global Market Information Database
INDUSTRY DATA & ANALYSIS
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Global reports
National market reports
Company profiles
Market sizes and shares
CONSUMER STATISTICS
COUNTRY STATISTICS
 Global database
 Consumer trend rankings
 Global database
 Graphical datafiles
GMID
CONSUMER ANALYSIS
COUNTRY ANALYSIS
 Lifestyle reports
 Profiles
 Articles
 Features
 Country pulse
 Articles
 Strategy briefings
FUTURE DEMOGRAPHIC
 Forecasts to 2020
 Written analysis
 Unique graphical presentation
Country statistics
Examples
 Economic indicators, Demographic data, Foreign trade, IT & Telecoms,
Energy resources, Environmental data, Agricultural resources, etc, for
205 countries
Questions
 What is the global population of females, aged 28?
 How many hospitals, doctors, dentists and nurses are there in Denmark,
Greece, Russia, China and Indonesia?
Consumer data
Examples
 Consumer expenditure, Household income distribution, Educational
levels, Possession of household durables, Health, Crime patterns, etc,
for 71 countries
Questions
 How many households will have an annual disposable income above
USD 15,000 in China in 2010?
 What is consumer expenditure on leisure in China? How does it
compare with India?
Lifestyles analysis
Detailed Written Analysis on 71 countries
 Consumer segmentation, Household profiles, Employment, Eating and
Drinking habits, Shopping, Fashion, Leisure, Communications, etc.
Questions
 How many mobile phone users are there in Taiwan?
 Which disease is the leading cause of death in Australia?
The future demographic
 Long term population forecasts up to 2010
 Detailed population breakdowns by consumer segment and sex
 Unique graphical presentation
Questions
 How many 0-10 year-olds will there be in China in 2020?
 Which demographic segments offer the most potential?
National market analysis
In-depth analysis on 52 consumer markets
 Market sizes and shares
 Retail distribution
 New Product launches
 Pricing
 Forecasts
Sample study
The Travel & Tourism Market in South Korea
The Packaged Food in Thailand
Global analysis
 Analysis of key issues affecting international market performance
 A focus on important developments by product sector
 Big picture competition strategy
Sample study
The World Market for Domestic Electrical Appliances
Company profiles
 Strategic profiles of the leading multinationals
 Analysis of the company’s marketing and operational strategies
 SWOT analysis
 Assessment of its future prospects
Sample study
Packaging Industry: Tetra Laval Company Profile
Strategy briefings
 In-depth analysis of global consumer trends
 Analysis of the major issues predicted to influence consumer markets
 Full text analysis
Examples
 Tweens: A Force to be Reckoned With
 The shift to towns and out again: Urbanisation and ruralisation patterns
 The Big Thirst: Changing Drinking Habits to 2011
 The Growth of Premium Marketing
Understand industry trends
 Indepth analysis of market trends and forecasts
 Establish the size and structure of a market at a national
Global analysis
and global level
 Understand retail distribution trends
Company profile
National Market analysis
Retailing studies
Understand country operating environments
 State of the economy and levels of foreign direct investment
 The suitability of countries as a manufacturing base
Country profiles
or source of supply
 Understand sales potential for a product
Datafiles
Global database
Articles
Monitor trends and emerging socio-economic issues
 Monitor changes in income and wealth distribution
Features
 Assess the impact of changing population structures
 Levels of employment, unemployment and the affect
of economic migration on the labour market
 Priorities for government expenditure: health,
education etc
Articles
Global database
Future
demographic
Build detailed household profiles
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Average household size
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Home ownership vs. rented accommodation
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Possession of household durables
- cars, satellite TV, DVDs
Articles
Features
Strategy
briefings
Global database
Build detailed consumer profiles
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Consumer confidence levels and their impact
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Health, education, income, home ownership
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Spending and leisure habits
Datafiles
Country pulse
Future demographic
Articles
Lifestyle reports
Benefits
 Unlimited access to a wide range of international market research
 Help users understand market dynamics and factors driving changes
and differences around the world
 Standardised research methodology allows users to compare data
across sectors, countries and regions worldwide
 Powerful online analysis tools which enable users to manipulate
statistics, create brand new data sets and build customised profiles to
suit their own research needs
 Fully integrated making it easy to search and navigate from statistics to
written analysis and company information
Some of our clients in China
 Beijing International Studies University
 China-Europe International Business School
 Cheong Kong Graduate School of Business
 China International Capital Corporation Limited
 China Council for the Promotion of International Trade
Thank you!
poonam.ramchand@euromonitor.com.sg
peter.lingdren@euromonitor.com.cn