Yr 11 IB ECON 2011 WK 4: lesson 3 , 2/10 2012 MARKET EQUILIBRIUM Market Equilibrium - refers to the situation where P____ and O_____ are determined through the interaction of demand and supply. When the quantity demanded of a good or service is ________to the quantity supplied of that good or service, then market equilibrium price and quantity are established. HOW IS MARKET EQUILIBRIUM ACHIEVED? The tendency for market to reach equilibrium point is caused by the forces of demand and supply responding to any imbalances by a price adjustment process known as the price mechanism. The Price Mechanism - refers to the interplay of the forces of demand and supply in determining the equilibrium price and quantity of final goods and services and the factors of production in allocating resources to their most productive uses in consumption and production. The price mechanism operates both in the product (___________) and factor (___________) markets. HOW IS MARKET EQUIBRIUM REPRESENTED? Market Equilibrium may be represented diagrammatically as the point where the demand curve (D) intersects with the supply curve (S) at point E to establish an equilibrium price of OPe and equilibrium quantity of OQe. This means at E: The Quantity Demanded by consumers EQUALS The Quantity Supplied by firms Equilibrium point is the ideal market condition where there is no tendency for change in price or quantity and there is no shortage or surplus of goods and services in the market. 1 ZD 2012 Yr 11 IB ECON 2011 WK 4: lesson 3 , 2/10 2012 Price S D < S Surplus A P1 B Pe E P2 C D Shortage D D>S 0 Q1 Qe Q2 Quantity WHAT HAPPENS IF THERE IF THERE IS NO EQUILIBRIUM? If there is a mismatch between demand and supply – the market will equilibrate by a change in price leading to a change in the quantity demanded or supplied. If there is a surplus (an excess) of goods and services (A-B) at OP1 If there is a shortage of goods and services (C-D) at price OPe • The quantity supplied is GREATER than quantity demanded (OQ2 > OQ1 ) •firms will then cut down prices to sell the surplus stock. •As prices fall from (OP1 to OPe), supply will contract from OQ2 to OQe and consumers will expand their demand from (OQ1 to OQe) and equilibrium will be reached at price OPe and quantity OQe. •the quantity supplied is LESS than quantity demanded ( OQ1 < OQ2) – then consumers will compete to get the goods and will push the prices up. •As prices increase from (OP2 to OPe) suppliers will respond by expanding their supply from (OQ1 to OQe) and consumers will contract their demand from (OQ2 to OQe) and equilibrium will be reached at price OPe and quantity OQe. Surpluses and shortages represent situations of market disequilibria yet they may only be temporary situations, since changes in prices lead to the re-establishment of market equilibrium position. This process is also known as market clearing and is an important adjustment process which makes markets unique. 2 ZD 2012 Yr 11 IB ECON 2011 WK 4: lesson 3 , 2/10 2012 CHANGES TO MARKET EQUILIBRIUM Changes to market equilibrium occur through shifts in the demand or the supply curves or both curves simultaneously (at the same time). These shifts are caused by changes in the factors or conditions behind demand and supply. An Increase in Demand (shift to the _______of the demand curve) leads to _______ goods and services being demanded at the same price and over a range of prices. An increase in demand from D to D1 in figure 7.2 leads to a ______ equilibrium price OP1 and a _____ in the quantity demanded from OQ to OQ1. The new equilibrium is now __. The increase in demand which leads to higher prices also causes the suppliers to ________ their supply An increase in demand may be caused by: from OQ to OQ1. An _____________________________ A ______________________________ An _____________________________ A ______________________________ A ______________________________ Explain why suppliers are motivated to expand their supply of a good when the demand increases for this good. ______________________________________________________________ ______________________________________________________________ ______________________________________________________________ ______________________________________________________________ 3 ZD 2012 Yr 11 IB ECON 2011 WK 4: lesson 3 , 2/10 2012 A decrease in Demand (shift to the ______ of the demand curve) leads to ______ goods and services being demanded at the same price and over a range of prices. A decrease in demand from D to D1 in figure 7.3 leads to a ______ equilibrium price OP1 and a _____ in the quantity demanded from OQ to OQ1. The new equilibrium is now __. The decrease in demand which leads to ______ prices also causes the suppliers to ______ their supply from OQ to OQ1. A decrease in demand may be caused by: A _____________________________ A _____________________________ A _____________________________ A _____________________________ A _____________________________ A _____________________________ Explain how a change in the demographic structure of a country such as an aging population leads to increased demand for certain products? ___________________________________________________________________ ___________________________________________________________________ ___________________________________________________________________ ___________________________________________________________________ ___________________________________________________________________ ___________________________________________________________________ 4 ZD 2012 Yr 11 IB ECON 2011 WK 4: lesson 3 , 2/10 2012 An increase in Supply (shift to the of A decrease in Supply (shift to the left the original supply curve) leads to of the supply curve) leads to ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ____ An increase I supply may be caused by: A ________________________________ An improvement in technology Positive ____________________________ A _________________________________ ZD 2012 ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ______________________________ ___________________________ A decrease I supply may be caused by: An increase in production costs An _______________________________ Negative producer expectation about the future ___________________________________ 5