BUSINESS ENGLISH 3
COURSE INTRODUCTION
Faculty of Economics and Business
University of Zagreb, Croatia
CONTENT
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
GENERAL INFORMATION
SENIOR LECTURER
Introduction
NAME: ANKICA KNEZOVIĆ, MSc
Course
Organization
Course Guidelines
Exams and Grading
OFFICE: 18
E-MAIL: aknezovic@efzg.hr
Criteria
WEB: www.efzg.hr/aknezovic
Course Content
OFFICE HOURS: TUESDAY 16:00 – 18:00 &
Study Material and
Literature
THURSDAY 16:00 – 17:00
Tips to Remember
Meet the Book
Quiz
TIMETABLE
GROUP 1 18:00 - 21:00 ROOM 12
TUESDAY
GROUP 2 17:00 - 20:00 ROOM 31 THURSDAY
COURSE ORGANIZATION
1x3 periods (135 min)
Introduction
Course
Organization
1 period (45 min) – LECTURE
Course Guidelines
Exams and Grading
Criteria
Course Content
2 periods (90 min) – SEMINAR
Study Material and
Literature
Tips to Remember
BREAK (15 min)
Meet the Book
Quiz
TUTORIALS (during office hours)
COURSE GUIDELINES
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
COURSE OBJECTIVES
developing BUSINESS COMMUNICATION
SKILLS (written and oral)
expanding SPECIALIST VOCABULARY (on
selected business topics) and analysing
authentic texts
developing CRITICAL THINKING SKILLS
(analysis, synthesis, foreseeing, deducing,
selecting, problem-solving...)
developing accuracy and fluency in WRITTEN/
SPOKEN language and using registers
(FORMAL/INFORMAL LANGUAGE) appropriate
for different business situations
TEAMWORKING
COURSE GUIDELINES
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
COURSE REQUIREMENTS
REGULAR ATTENDANCE (70% classes)
active CLASS PARTICIPATION
contribution to class work (home assignments,
research, project work, studying)
STUDENT PORTFOLIO (home assignments)
ASSIGNMENTS: 1 TEAM ASSIGNMENT (book
report, presentation, case study, project, video
clip...) + 1 INDIVIDUAL ASSIGNMENT (essay,
argumentative article or report)
passing the PROGRESS TESTS (2 written tests)
passing the FINAL ORAL EXAM (ability to clearly
and coherently discuss business topics covered by
the course, as well as express a viewpoint on
a topical issue (arguments for/against)
WHAT I WOULD LOVE TO
SEE... CAN YOU GUESS?
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
E_______________
A__________ i____________
S__________-r____________
C_______________
C__________ t____________
C_______________
E_______________
E_______________
A_______________
A__________ v____________
WHAT I WOULD LOVE TO
SEE...
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
Engagement
Active involvement
Self-reliance
Curiosity
Critical thinking
Creativity
Enthusiasm
Eagerness
Ambition
Added value
EXAMS – CONTINUOUS
ASSESSMENT
The final grade consists of:
Introduction
CLASS PARTICIPATION – continuous
Course
Organization
Course Guidelines
Exams and
Grading Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
assessment of speaking and writing skills – 20%
STUDENT PORTFOLIO (home assignments) –10%
2 ASSIGNMENTS – (1 team assignment +
1 individual assignment) – 40%
2 PROGRESS TESTS or FINAL
COMPREHENSIVE EXAM – 30%
ORAL EXAM
COURSE CONTENT
WEEK
DATE
TOPIC
SOURCE
1
6 OCTOBER
COURSE
INTRODUCTION
SB
2
13 OCTOBER
ALLIANCES
SB
3
20 OCTOBER
BUILDING WORKING SB
RELATIONSHIPS
4
27 OCTOBER
PROJECTS
SB
5
3 NOVEMBER
SETTING GOALS
SB
Literature
6
10 NOVEMBER TEAMWORKING
SB
Tips to Remember
7
17 NOVEMBER TEAM BUILDING
SB
Meet the Book
8
24 NOVEMBER PROGRESS TEST 1
INFORMATION
SB
1 DECEMBER
SB
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Quiz
9
QUESTIONING
TECHNIQUES
COURSE CONTENT
WEEK
Introduction
DATE
TOPIC
TECHNOLOGY
SOURCE
10
8 DECEMBER
SB
11
17 DECEMBER BRIEFING
SB
12
22 DECEMBER BRANDS
SB
13
12 JANUARY
DEALING WITH
PEOPLE AT WORK
SB
14
19 JANUARY
ADVERTISING
SB
15
26 JANUARY
STORYTELLING
SB
16
26 JANUARY
PROGRESS TEST 2
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
STUDY MATERIAL
Introduction
REQUIRED LITERATURE
Trappe,T. & Tullis, G. (2008) Intelligent Business
Upper Intermediate, Longman (Units 1-8)
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
RECOMMENDED LITERATURE
Business dictionaries
Longman Business English Dictionary (2000)
Poslovni rječnik (Englesko-hrvatski), Školska knjiga
(2006)
Špiljak-Ivir: Englesko-hrvatski poslovni rječnik,
Masmedia (2000)
Grammar books
Emmerson, P. (2002) Business Grammar Builder,
MacMillan
HOW TO EXPAND YOUR
KNOWLEDGE OF ENGLISH?
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
read business press (e.g. the Financial Times,
The Economist, Business Week,Newsweek…)
read books, watch videos (e.g.TED talks), take part
in webinars
use online language materials (dictionaries, digital
audio and video files, vocabulary and grammatical
exercises, tests)
visit the relevant web-sites: e.g. economist.com,
ft.com, investopedia.com,bloomberg.com, etc.
watch the relevant satellite channels (BBC,
CNBC, CNN…)
gain international experience (student grants, parttime jobs, student exchange programs)
TIPS TO REMEMBER...
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
ATTEND CLASSES REGULARLY. Successful
language learning can only take place if you are
exposed to the language on a regular basis, and if
you are willing to participate actively in class to
enhance all your language skills.
PREPARE THE TASKS assigned for each unit since
continuous preparation and learning will most
certainly facilitate your passing the final test. Also, it
will make your teacher's task much easier and your
classes more interesting and enjoyable.
USE THE REQUIRED LITERATURE but additional
sources will only add value to your work.
USE THE FACULTY WEBSITE EFFICIENTLY
because it contains all the necessary information if
you miss a class.
TIPS TO REMEMBER...
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
Use TUTORIALS during office hours if you need
help, clarification or advice regarding your individual
and team assignments.
IF YOU MISS A CLASS FOR ANY REASON, make
sure you catch up immediately. Do not wait for your
assignments to pile up, because you might face
difficulties mastering the whole study material at
once.
COOPERATE WITH THE STUDENTS FROM YOUR
GROUP, so that you can do your tasks efficiently.
PARTICIPATE IN CLASSES actively, prepare for
your assignments and progress tests well so that you
do not have to do the final oral or written exam at the
end of this semester.
MEET THE BOOK...
ALLIANCES
Introduction
Course
PROJECTS
Organization
Course Guidelines
TEAMWORKING
Exams and Grading
Criteria
INFORMATION
Course Content
Study Material and
TECHNOLOGY
Literature
Tips to Remember
BRANDS
Meet the Book
Quiz
ADVERTISING
• It is a complex series of
tasks that have to be
completed within a specific
time period and with limited
financial resources.
• The ability of a group of
people to work well together
to accomplish a common
goal, is one of the
fundamentals of the world
of work.
• This creates synergies or
advantages and leads to
increased market share and
greater competitiveness.
MEET THE BOOK...
ALLIANCES
Introduction
Course
PROJECTS
Organization
Course Guidelines
TEAMWORKING
Exams and Grading
Criteria
INFORMATION
Course Content
Study Material and
TECHNOLOGY
Literature
Tips to Remember
BRANDS
Meet the Book
Quiz
ADVERTISING
• New and more innovative
products are coming onto this
almost saturated market all the
time.
• It flows between different parts
of a business’s system
(people, procedures and
resources) in the form of data,
voice, text and images.
• They are more than just
names, they are a mark of
quality.
• It is a means of communication
between an organisation and
its target audience.
MEET THE BOOK...
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
BUILDING
WORKING
RELATIONSHIPS
SETTING GOALS
TEAM BUILDING
QUESTIONING
TECHNIQUES
BRIEFING
STORYTELLING
Quiz
DEALING WITH
PEOPLE AT WORK
• I’m confident you’ll get it
done on time.
• If you were in my position,
how would you approach
this?
• This is good – it just needs
a few minor changes.
• I think we should aim to...
• Guess what happened
next?
• I don’t think we’ve met.
I’m...
• The project will involve...
QUIZ TIME
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
1 I _______________ tomorrow, so we can go to the cinema.
a am not going to study b won’t study c am not studying d don’t
study
2 Myra _______________ for thirty years and she is still enthusiastic
about it.
a was teaching
b teaches
c is teaching
d has been
teaching
3 When he wanted to pay the bill, he realised he _______________
his credit cards at home.
a forgot
b had forgotten
c has forgotten
d have forgot
4 The task was _______________ demanding that I had to ask my
father for help.
a very
b so
c too
d so much
5 In Sicily _______________ time of year is usually from May to
October.
a warmest
b warmer
c the most warmest
d the warmest
6 There isn’t _______________ coffee left in the cupboard.
a no
b any
c some
d many
QUIZ TIME
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
7 This is the girl _______________ essay was awarded the first prize.
a which
b who’s
c whose
d what
8 He is _______________ to be one of the best contemporary
painters in Great Britain.
a agreed
b accepted
c thought
d argued
9 _______________ his remarkable qualifications, he still hasn’t found
a suitable job.
a As a result of
b Thanks to
c Despite
d Although
10 It’s a pity you didn’t go to the theatre with us. I’m sure you
_______________ enjoyed the play.
a would have
b might have
c could have
d must have
11 I’m very bad _______________ remembering things.
a in
b for
c with
d at
12 You _______________ better if you wanted to pass the exam.
a should prepare
b could prepare
c should have prepared
d must have prepared
13 Claire will help you with your presentation if you _______________
her.
a will ask
b ask
c would ask
d asked
QUIZ TIME
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz
14 If I _______________ you, I would definitely change my attitude.
a were
b would be
c could be
d am
15 Why don’t you go out more, instead _______________ in front of
TV all day?
a you sit
b to sit
c sitting
d of sitting
16 Martha is a student at _______________ University of Montreal.
a the
ba
cø
d an
17 Jerry is due to hand in the report by Wednesday,
_______________?
a won’t he
b will he
c is he
d isn’t he
18 Could you tell me _______________ any tickets left for the football
match this weekend?
a are there
b is there
c if there are
d if there is
19 A new shopping mall _______________ in our neighbourhood last
year.
a is built
b is building
c was building
d was built
20 I look forward _______________ my grandparents in France this
summer.
a visiting
b to visiting
c for visiting
d to visit
DO YOU HAVE ANY...
Introduction
Course
Organization
Course Guidelines
Exams and Grading
Criteria
Course Content
Study Material and
Literature
Tips to Remember
Meet the Book
Quiz