Kirsten Curley
(312) 981-9750 * 7818 Karlov Avenue Skokie, Illinois 60076 www.linkedin.com/kirstencurley * kmcurley72@gmail.com
SUMMARY PROFILE
Award winning, performance-focused professional with distinguished Communications career in global organizations. Background includes
more than 14 years of corporate communications and public relations experience. History of success in leading internal and external
corporate communication programs complemented with aptitude to target messages to specific audiences. Exhibits strong command in
assembling strategic, executable communications plans to support large corporate initiatives. Possesses well-honed skills in intranet and
Internet development, social media design and corporate newsletters. Articulate and vibrant communicator with team leadership,
organizational and management skills.
EXPERIENCE
Allstate Corporation - Enterprise Data Strategy Communications Lead (Consultant) 2014 - present
Insurance Industry, Global Organization, 10,001 + Employees
 Internal Communications Lead for the Information Services Group on the Enterprise Data Strategy
 Managed leadership offsite meeting including theme development, logistics and content as well as securing a guest speaker.
 Liaison between ISG and its business partners.
 Partner closely with PMO to set communications standards across the reporting structure.
 Created comprehensive strategic communications plan.
 Responsible for thought leadership and change management within business unit.
 Designed and produced newsletter for ISG organization.
 Develop monthly operating report content for EVP of technology.
McDonald's Corporation - Manager, U.S. Communications 2012
Restaurant/Food Service Industry, Global Organization, 10,001+ Employees
 Internal Communications lead for McDonald's U.S. Supply Chain Management.
 Supported executive communications for Supply Chain, Sustainability, and Quality Systems executives, including strategic counsel,
presentation development, articles for leadership emails, and Twitter support.
 Served on program planning committee for quarterly supply leadership meetings and managed all pre and post-meeting
messaging to the McDonald’s system.
 Produced quarterly commodities report for company leadership, which provided financial information and a supplemental
document to help facilitate better one-on-one communication between the Field Team and Owner/Operators.
 Oversaw planning and execution of Spend Smart communications to the McDonald’s system.
 Managed Supply Chain-related media inquiries.
 Led stock recoveries initiated by the Quality Systems group. Responsibilities included alerting stakeholders, drafting various
messages for U.S. Leadership, Owner/Operator Leadership (NSLC), effected distribution centers, regional, divisional and/or
system-wide notifications, creating talking points for Operations, Media Relations and Customer Experience, and managing all
subsequent alerts.
Freelance Communications Professional 2009 - 2012
 Pactiv - Communications Consultant: Manufacturing, Global Organization, 10,001+ Employees
o Resurrected dormant internal communications function for a large-scale, global manufacturer.
o Crafted Pactiv’s strategic communications plan.
o Responsible for CEO/Leadership Team communications.
o Redesigned employee newsletter and intranet.
o Conceived new communications channels for reaching global employee audience without access to company e-mail,
including social media and supervisor briefings.
 Aileron Communications – Contractor: Public Relations Agency
o Provided research and analytics support on clean coal technology.
o Managed client press events around solar energy site launch.
o Consulted on legislative lobbying plan for clean coal site
o Authored op-ed articles for clients

Hospira - IT Communications Consultant: Pharmaceutical Industry, Global Organization, 10,011+ Employees
o Functioned as corporate/internal communications consultant for global IT organization during major restructuring and
outsourcing of global services.
o Designed awareness/educational communications related to organizational change, and communicated with global,
multi-lingual, multi-level audience.
o Developed IT integration strategy for employees brought on board through a merger.
o Managed offshore partners to develop communication collateral and intranet portal design.
Exelon Corporation - Senior Manager, Corporate Communications 2007 - 2009 (Downsized)
Utilities/Energy Industry, U.S., 10,001+ employees
 Led the entire lifecycle of extensive company publications including annual reports to shareholders and annual environmental
reports.
 Partnered with IT to revitalize company intranet to include new media options within the existing CMS system. Created intranet
editorial calendar to ensure daily updates.
 Streamlined the recruitment and hiring process of department personnel, which included the development of job expectations
and annual measurement goals for direct reports.
 Restructured employee and retiree magazine content to optimize reader appeal.
 Formulated department’s strategic plan for 2008-2010; managed monthly budget and guided long-term planning.
 Worked closely with supply personnel to re-bid existing projects that effectively reduced operational outlays while maintaining
exceptional vendor service.
 Created knowledge-based training materials to support the company’s Supervisor Development Program.
Navistar - Communications Manager, Engine Group 2005 - 2007
Manufacturing, Global Organization, 10,001+ Employees
 Oversaw spectrum of communications activities including corporate announcements, special event notices, cross-functional
program team meetings and a major improvement to employee newsletter.
 Orchestrated Red Cross fundraising program.
 Improved staff performance by creating training plan for engine power line employees.
 Exercised leadership talents to direct planning and execution of open houses for employees and their families.
 Led, motivated and managed quality team in launching of major product announcement.
 Managed logistical components of global leadership webcasts comprised of 150 participants.
 Supported communications needs of Global Engine IT, Purchasing and Logistics, Site Manufacturing and Corporate
Communications.
Freelance Public Affairs and Communications Professional 2002 – 2005
 Citizens for Lang - Campaign Manager: Illinois General Assembly District Race
o Recruited and supervised 100+ campaign volunteers for re-election campaign.
o Maintained effective relationships with vendors to secure competitive pricing on marketing materials.
 ERA Illinois - Public Information Director: Not-for-profit, Illinois-based with multi-state partnerships
o Demonstrated strong versatility in coordinating public relations functions, passing legislation through Illinois General
Assembly and facilitating staff training programs.
o Authored and published online newsletters to promote ERA events.
o Generated e-mail marketing campaign from scratch to push phone and electronic communications with the General
Assembly.
o Played an integral role in establishing and promoting grassroots membership initiatives.
Illinois Council Against Handgun Violence - Communication Coordinator 2000 – 2002 (Downsized)
Not-for-profit, Illinois-based with multi-state partnerships
 Drove broad-scope public relations activities spanning press releases, media advisories and media relations, successfully gaining
considerable coverage / exposure and community support.
 Wrote informative and compelling newsletters, marketing materials and fundraising collateral.
 Adhered to strict budget parameters in purchasing materials from vendors.
 Learned HTML-coding to bring website maintenance in-house to slash spending.
 Managed large-scale public events.
EDUCATION
 DePaul University, BA Communications 2000
 American Management Association, Situational Leadership II Certification 2008
 Continuing Education Certificates, Social Media Academy, 2014
CIVIC AFFILIATIONS
 Evanston Animal Shelter, Volunteer 2014 to present
 Village of Skokie Zoning Board of Appeals, Board Member 2006-2008
 Village of Skokie Mayor’s Committee on the Environment, Vice Chair 2007