Diego Segre Vice President, Middleware, Europe @segrediego

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Break down the barriers
to digital transformation
Diego Segre
Vice President, Middleware, Europe
@segrediego
© 2015 IBM Corporation
IBM PureApplication Executive Symposium
The digitalization is changing the business landscape
Big Data
Mobile
Social
90%
1billion (plus)
81%
of the data created in the
last two years alone.
Cloud
(plus) smart devices
shipped in 2013 alone.
Internet of Things
of customers depend on social
sites for purchasing advice.
API Economy
Global
m-commerce
sales were
62%
50billion
85billion
of total workloads will be in the
cloud by 2016.
devices connected to the
internet by 2020.
in 2013 and forecast to rise to $120
billion by 2015 and an estimated $1
trillion by 2017
IBM PureApplication Executive Symposium
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Disruptors are reinventing business processes and leading their industries with
digital transformations
Personalized front- line
decision making
Real time insight
driven processes
Ecosystem-based
innovation
New mobile apps are
consolidating decision making
at the fingertips of people
who need to act
Insight from nontraditional
data sources is being infused in
business processes to create new
business moments
New innovations are
composed leveraging
digital services from a
broad ecosystem
Bringing insight directly
to their maintenance
engineers via mobile
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Using weather data
to predict real time
inventory needs
Sourcing new innovation
from mobile developer
communities
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PROCESS
PEOPLE
Barriers to digital transformation
Organizational siloes and skill gaps
Requires collaboration across LoB, IT and ecosystems
like never before
Business processes and transactions span multiple
environments
Demands security, visibility and control at each touch point
to mitigate new risks
TECHNOLOGY
Fast, secure, controlled access to data
IBM PureApplication Executive Symposium
Identifying, integrating, and analyzing the
across diverse ecosystems
right data
Flexibility for the future
To use any data, applications,
and devices
services
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© 2015 IBM Corporation
Digital transformation requires multi-speed IT
—
Continuous delivery through agile DevOps
—
Seamless workload portability based on need at
any point in time
—
Collaborative innovation on top of enterprise
systems through microservices and APIs
—
Secure interactions across on-premise IT, hybrid
& public clouds
Core enterprise
Scaling institutional
knowledge and
processes
Speed & agility to
drive innovation and
growth
Digital ecosystem
IBM PureApplication Executive Symposium
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Technology must be future-proof
On-Premises Cloud & IT
 Fully customizable
 Robust management
—
Flexibility in deploying workloads determines
your ability to adapt
—
Move data to workloads or workloads to data
based on what makes sense at a given time
—
Use containers to facilitate seamless
portability across any IT landscape
Hybrid Cloud
Best of both worlds.
Better outcomes.
 Secure by design
Off-Premises Cloud
 Low entry cost
 Pay-per-use
 Highly elastic
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© 2015 IBM Corporation
A hybrid cloud architecture for digital transformation
—
Security across every point of interaction
—
Built-in monitoring and analytics
—
Seamless workload portability
—
Fully integrated DevOps
Extends SOA and enterprise integration services across the API Economy
Info
Process
Interaction
MicroServices
Integration
Hybrid Cloud
• IBM Bluemix
Partners
Apps
Access
Enterprise Services
IBM PureApplication Executive Symposium
Agile DevOps
Digital Innovation
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The Path to Hybrid Cloud Can Be Easier Than You Thought
On-Prem
1
2
Off-Prem
Capture Application into a Pattern
Create Once Deploy Anywhere
Select an Automated Hybrid Cloud Application
Platform
That simplifies deployment and management
Automate the complexity of deploying
and managing applications – on prem and off prem
8
IBM PureApplication Executive Symposium
Accelerate your business initiatives with PureSystems
Application deployment
and management
 Deploy a web application in
under 15 minutes1
 Application time to market has
decreased by as much as 67%3
Extending applications with
hybrid cloud
 Setup times 33% less than
traditional approaches2
 Deploy services in minutes or
hours rather than days or
weeks3
Big Data and
Analytics
 Data load ready in hours
With lower risk and costs
1Based
9
 600 times faster query
performance4
upon testing of the IBM PureApplication System W1500-192 and W1700-608 deploying a single Virtual Application Pattern consisting of 2 WAS VMs, a DB2 VM, and updating the Elastic Load Balancer (ELB). The WAS VMs were allocated 4 vCPUs, 4 GB of memory
and 12 GB of disk while the DB2 VM was allocated 8 vCPUs, 6 GB of memory and two virtual disks of 12 GB and 4 GB.
2Based upon testing of the IBM PureApplication System W1500-96 and W1700-608 with time measured from powering on the system to when it is ready to support application deployments
3Real customer results documented and published by IDC
4
Thank you!
Diego Segre
Vice President,
Middleware Europe
Santa Hortensia 26-28
28002 Madrid (Spain)
Phone +34 91 397 5620
Mobile: +34 607 558 238
diegosegre@es.ibm.com
https://es.linkedin.com/in/diegosegre/es
IBM PureApplication Executive Symposium
@segrediego
@segrediego #ibmmiddleware
© 2015 IBM Corporation
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