The Hammer
A Newsletter for Our Customers
Outdoor Designs
2208 East Mercer StreetSeattle, WA 98122
Phone: (206) 555-2802E-Mail: news@odesigns.com
Spring 2010
Order Our New Kid’s Clubhouse Kit
Outdoor Designs is pleased to announce our new Red Cedar Kid’s Clubhouse Kit! This kit comes
with all the materials and instructions needed to create a backyard fun house for kids of any
age. The Clubhouse materials are made entirely of red cedar, a non-toxic building material that
is durable enough to weather any storm and last many seasons. The finished Clubhouse includes
two windows and a door that locks. The Red Cedar Kid’s Clubhouse Kit is easy to assemble and
will provide treasured memories for the whole family. Outdoor Designs customers are already
raving about this product. Longtime Outdoor Designs customer Bill Richards of Boise, Idaho says
“My sons spend hours playing in the Red Cedar Clubhouse together. It is a source of great joy for
our whole family.” First time customer Beth Garner, of Franklin, NJ writes “I am not a handy
person, and I was able to build the Red Cedar Kid’s Clubhouse in a weekend using my household
tools.” Order five Kid’s Clubhouse Kits by March 1 and receive free shipping.
Introducing Our New DVD Product Line
Outdoor Designs is committed to producing high-quality building kits that are easy for the
average person to assemble using household tools. To make building our products even more
simple, we are pleased to announce a new line of instructional DVDs. Each DVD will feature
Master Carpenter Wally Jones, who will demonstrate how to build a featured product from the
Outdoor Designs Spring catalog. The first five DVDs in the series will be available in March. Retail
buyers can purchase a set of 50 for $350 if you place your orders by March 15, 2010. Also,
through the end of this year, each of our Build-It Kit products will include a mail-in coupon
offering a free DVD from the series with proof of purchase. Offer expires 12/31/10. Titles
include the following:
Outdoor Designs Retailer of the Year Award
We recognize that we owe a huge part of our success to the more than 1500 retailers around
the world who distribute and sell our products. We could not exist without all the effort retailers
put forth in promoting our products and encouraging customers to purchase them. To show our
appreciation, we are pleased to announce the Outdoor Designs Retailer of the Year award,
which we will give to the retailer who sells the highest volume of Outdoor Designs products. The
winner will receive $1000 and free shipping on all our products for the following year. Ask your
sales representative for details.
Time to Order Kayak Kits!
As John Fletcher wrote in his recent book The Zen of Kayaking, “I kayak, therefore, I am.”
Summer is almost here and it’s time to get the boats in the water! Make sure to order your
supply of our new and highly acclaimed Orca 100 Sea Kayak kits! Each kit contains all the
materials needed to create a lightweight and durable fiberglass sea kayak. We designed this kit
to appeal to skilled paddlers who want to take to the ocean. The 15-inch waterline makes it
possible for a skilled kayaker to travel at lightning speed with minimal effort. Kit includes plans
and assembly instructions, precut parts, bulkhead, full deck rigging, foot braces, and tractor
seat. Tools required for assembly. Order before March 1 and get 10 for the price of nine. Call
your sales representatives for details.
Don’t Forget Your Birdhouse Kits
Our birdhouse kits continue to be hot sellers, so don’t forget to place your orders for the spring.
Each of our birdhouse kits includes all the precut and predrilled components necessary to build
a beautiful birdhouse along with all the necessary hardware for assembly. Each kit includes an
instruction sheet that provides drawings and easy-to-follow directions for each step of the
process. And starting in March, all birdhouse kits will be packaged with a mail-in coupon for a
free instructional DVD on how to build a birdhouse!
Our Guarantee
All Outdoor Design kits include all components needed to create a fully functioning product in a
matter of hours. If your customers are not satisfied with any Outdoor Design product, we will
provide a full refund in exchange for the returned product.