Unit 2 English
Using Language to Persuade – Unit Plan
On completion of this unit the student should be able to identify and analyse how language is used in
a persuasive text and to present a reasoned point of view in an oral or a written form.
Key knowledge
An understanding of the points of view
presented in texts whose purpose is to
persuade
Structures, features and conventions of
a range of persuasive texts constructed
for different purposes and audiences;
An understanding of the use of language
in the presentation of ideas, arguments
and evidence
Strategies and appropriate metalanguage
for identifying and analysing the ways
in which verbal and non-verbal
(including visual) language is used in a
persuasive text to influence readers and
viewers in particular ways;
Ways of planning and constructing a
coherent and logical point of view in
written, oral or multimodal form on a
selected issue;
The conventions of small group and
whole class discussion, including ways
of developing constructive interactions
and building on ideas of others
The conventions of spelling,
punctuation and syntax of Standard
Australian English.
Learning activities
Identification of contentions - booklet
Issue – identify the range of contentions – Spida
Everitt tweet
Awareness of target audience
Range of persuasive texts – Newspaper work
(Headlines, news, opinion pieces, letters to the
editor, editorial, advertisements [TV, magazine,
radio])
Booklet – summaries of features of text types, with a
definition, space for articles to be glued and
questions to answer and summary sheet of text
types – Insight
TV ads – Critics’ Choice
Speech –
Images – cartoons, accompanying images
How written and visual language is used to position
an audience
Textbook activities – Insight p.36. Read annotated
articles (without the annotations)
Critics’ Choice Anti- smoking ads
Language Analysis Peer Teaching task
Language Analysis Peer Teaching Task
Analytical essay – modelling – Introduction and TEE
organisation
Preparation of a persuasive piece – scaffold
Class discussions on an issue
Debate
Key skills
Critically analyse the use of language in
the presentation of ideas, arguments and
evidence
Use appropriate metalanguage to
identify and analyse how verbal and
non-verbal (including visual)
language is used by the authors of texts
to persuade readers and viewers in
particular ways
Plan and construct a point of view in
written, oral or multimodal form on a
selected issue
Listen actively and respond
constructively to others’ views during
discussion
Use the conventions of spelling,
punctuation and syntax of Standard
Australian English.
Learning activities
Language Analysis Peer Teaching Task
Textbook activities
Language analysis SAC
Activities
Language Analysis Peer Teaching Task
Language analysis SAC
Presentation of a point of view - Speech
Peer assessment of speeches
Discussion about Spida Everitt
Some ideas
 Preparation and presentation of “Point of View” speech
 Exercises out of “Persuasive Language in Media Texts”
 Model an analytical essay – introduction and TEE structure
 Smoking Ads and analysis – Critics’ Choice Award