Latin America and the Caribbean Media Analysis

advertisement
Latin America and the Caribbean
Media Analysis
November 2006
Rossana Corniel, Manager of PR & Sponsorships
DHL Express International Americas
Phone: (954) 626-4344
Latin America and the Caribbean Media Analysis – November 2006
Table of Content
 Executive Summary
 Competitive Analysis
– Number of clips and percentage by company
– Number of clips by company and region
– Circulation and percentage by company
– Circulation by company and region
– Circulation by media type
 DHL Media Analysis
– Number of clips and percentage by region
– Number of clips by tone
– Circulation by tone
– Number of clips by media type
– Circulation by media type
 Highlights of the month
 Summary of clips by country
Latin America and the Caribbean Media Analysis – November 2006
Page 2
Executive Summary
 DHL had 179 clips in November (up 22 from prior month), situated below Fedex, which had 320 (up 155 from
previous month). UPS had 78 clips and TNT had only 19 in the past month.
– Fedex’s higher rate of coverage in November is primarily due to news about the cancellation of the
purchase of 10 Airbus airplanes and the acquisition of 15 Boeing airplanes instead.
 Although Fedex had more clips, DHL led significantly with 53% of share of voice through targeted outreach.
DHL clips appeared in key industry media with high circulation numbers, such as NBC online network news,
Yahoo! Telemundo, Latin Business Chronicle, Estrategia y Negocios, Revista Expansion, etc.
– Circulation rankings positioned DHL in first place with 22,182,712 (53%) - followed by Fedex with
14,416,088 (35%). The pan-regional area (17,420,077) had the highest circulation for DHL.
– Fedex had the highest media reach in SOCO with 5,175,517
– The region with less media reach for DHL and its competitors was the Caribbean.
 The largest quantity of DHL clips was found in the SOCO region at 57 clips, where Fedex had 84 clips.
 DHL had an online media reach of 17,176,953 followed by Fedex with 2,361,753. Newspapers came in second,
in which Fedex took the lead with 11,163,285. DHL obtained 4,578,059 of circulation in newspapers.
Latin America and the Caribbean Media Analysis – November 2006
Page 3
Executive Summary
DHL Media Analysis
 A further analysis of DHL’s 179 clips; the largest number of clips were published in
SOCO (57) followed by CENAM (34).
– 57% (67) of the 179 DHL clips had a positive tone, 4% (5) were negative and 39%
(45) were neutral
– The 5 of negative clips represent less than 1% of the total circulation; whereas
positive clips represent 94% of total circulation.
– Most clips were found in newspapers (85). Online media had the second largest
number of clips for DHL (77).
– Similar to last month, online media led the circulation for DHL with 78% followed by
newspapers’ reach, which accounted for 21% of the total circulation.
Latin America and the Caribbean Media Analysis – November 2006
Page 4
Competitive Analysis
Number of clips and percentage by company
Com pany
DHL
FedEx
TNT
UPS
Total:
Clips
179
320
19
78
596
Latin America and the Caribbean Media Analysis – November 2006
%
30.03%
53.69%
3.19%
13.09%
100%
Page 5
Competitive Analysis
Number of clips by company
350
300
250
200
150
100
50
0
DHL
FedEx
TNT
Latin America and the Caribbean Media Analysis – November 2006
UPS
Page 6
Competitive Analysis
Percentage of clips by company
UPS
13.09%
TNT
3.19%
DHL
30.03%
FedEx
53.69%
Latin America and the Caribbean Media Analysis – November 2006
Page 7
Competitive Analysis
Number of clips by company and region
Country
Caribbean Top 6
SOCO
CENAM
Colombia
Venezuela
Mexico
Brazil
Pan Regional
T otal
DHL
F edEx
1
57
34
7
11
20
19
30
179
TNT
3
84
36
18
1
63
88
27
320
Latin America and the Caribbean Media Analysis – November 2006
UPS
0
11
1
0
0
0
6
1
19
1
18
5
3
3
13
25
10
78
Page 8
Competitive Analysis
Number of clips by company and region
200
150
100
50
0
Caribbean
To p 6
SOCO
CENA M
DHL
Co lo mbia Venezuela
FedEx
TNT
M exico
B razil
P an
Regio nal
UP S
Latin America and the Caribbean Media Analysis – November 2006
Page 9
Competitive Analysis
Circulation and percentage by company
19% higher than Fedex
Com pany
DHL
FedEx
TNT
UPS
Total:
Circulation
22,182,712
14,416,088
718,700
4,125,510
41,443,010
Latin America and the Caribbean Media Analysis – November 2006
%
53.53%
34.79%
1.73%
9.95%
100%
Page 10
Competitive Analysis
Circulation by company
25,000,000
20,000,000
15,000,000
10,000,000
5,000,000
0
DHL
FedEx
TNT
Latin America and the Caribbean Media Analysis – November 2006
UPS
Page 11
Competitive Analysis
Circulation by company and region
Country
Caribbean Top 6
SOCO
CENAM
Colombia
Venezuela
Mexico
Brazil
Pan Regional
Total
DHL
90,000
1,122,123
674,512
369,000
1,034,360
887,640
585,000
17,420,077
22,182,712
F edEx
TNT
245,000
5,175,517
779,044
511,000
0
2,427,374
2,916,400
2,361,753
14,416,088
Latin America and the Caribbean Media Analysis – November 2006
0
378,926
0
0
0
0
220,000
119,774
718,700
UPS
65,000
1,301,053
102,000
300,000
177,000
773,432
740,000
667,025
4,125,510
Page 12
Competitive Analysis
Circulation by company and region
22,500,000
20,000,000
17,500,000
15,000,000
12,500,000
10,000,000
7,500,000
5,000,000
2,500,000
0
Caribbean Top 6
SOCO
CENAM
Colombia
DHL
FedEx
Venezuela
TNT
Mexico
Brazil
Pan Regional
UPS
Latin America and the Caribbean Media Analysis – November 2006
Page 13
Competitive Analysis
Circulation by media type
Media Type
Magazine
Online
Newspaper
Specialized
Total:
DHL
274,500
17,176,953
4,668,059
63,200
22,182,712
FedEx
TN T
108,000
2,361,753
11,408,285
538,050
14,416,088
Latin America and the Caribbean Media Analysis – November 2006
0
119,774
565,726
33,200
718,700
U PS
82,500
667,025
2,940,985
435,000
4,125,510
Page 14
Competitive Analysis
Circulation by media type
25,000,000
20,000,000
15,000,000
10,000,000
5,000,000
0
DHL
Magazine
FedEx
Online
TNT
Newspaper
Latin America and the Caribbean Media Analysis – November 2006
UPS
Specialized
Page 15
DHL Media Analysis
Number of clips and percentage by region
Country
Caribbean Top 6
SOCO
CENAM
Colombia
Venezuela
México
Brazil
Pan Regional
T otal
DHL
%
1
57
34
7
11
20
19
30
179
0.56%
31.84%
18.99%
3.91%
6.15%
11.17%
10.61%
16.76%
100%
Latin America and the Caribbean Media Analysis – November 2006
Page 16
DHL Media Analysis
Number of clips and percentage by region
Pan Regional
30
16.76%
Caribbean Top 6
1
0.56%
SOCO
57
31.84%
Brazil
19
10.61%
México
20
11.17%
Venezuela
Colombia
11
7
6.15%
3.91%
CENAM
34
18.99%
Latin America and the Caribbean Media Analysis – November 2006
Page 17
DHL Media Analysis
Number of clips by tone
70
65
60
55
50
45
40
35
30
25
20
15
10
5
0
Neutral
38.46%
Positive
57.26%
Negative
4.27%
Positive
Negative
Neutral
Tone
Positive
Negative
Neutral
Total:
Clips
67
5
45
117
%
57.26%
4.27%
38.46%
100%
*62 out of the 179 clips that contained only DHL mentions were not included in the tone analysis.
Latin America and the Caribbean Media Analysis – November 2006
Page 18
DHL Media Analysis
Circulation by tone
20,000,000
18,000,000
Negative
0.77%
16,000,000
Neutral
4.79%
14,000,000
12,000,000
10,000,000
8,000,000
6,000,000
4,000,000
2,000,000
Positive
94.44%
0
Positive
Negative
Neutral
Tone
Positive
Negative
Neutral
Total:
Circulation
18,407,640
150,000
934,260
19,491,900
%
94.44%
0.77%
4.79%
100%
*Circulation for 62 out of the 179 clips that contained only DHL mentions were not included in the tone analysis.
Latin America and the Caribbean Media Analysis – November 2006
Page 19
DHL Media Analysis
Number of clips by media type
100
90
Specialized Magazine
3.35%
6.15%
80
70
60
Newspaper
47.49%
50
Online
43.02%
40
30
20
10
0
Magazine
Online
Newspaper
Specialized
Media Type
Magazine
Online
Newspaper
Specialized
Total
DHL
%
11
77
85
6
179
6.15%
43.02%
47.49%
3.35%
100%
Latin America and the Caribbean Media Analysis – November 2006
Page 20
DHL Media Analysis
Circulation by media type
18,000,000
Specialized Magazine
0.28%
1.24%
16,000,000
14,000,000
Newspaper
21.04%
12,000,000
10,000,000
8,000,000
6,000,000
4,000,000
Online
77.43%
2,000,000
0
Magazine
Online
Newspaper
Specialized
Media Type
Magazine
Online
Newspaper
Specialized
Total:
Circulation
274,500
17,176,953
4,668,059
63,200
22,182,712
%
1.24%
77.43%
21.04%
0.28%
99%
Latin America and the Caribbean Media Analysis – November 2006
Page 21
Highlights of the month
 Regional
– DHL Express International Americas: Faster, Stronger, and More Competitive. DHL Express IA
will sponsor the 4th annual edition of Premios Fox Sports Awards.
– DHL Projects Strong Growth in Latin America: DHL expects to continue its business expansion
in Latin America next year due to the region’s favorable economic outlook, said the firm’s
regional head Roger Crook.
 Argentina
– DeRemate.com and DHL Express signed an agreement whereby users of the online trading
site will be able to use DHL as their shipping company. The firm will provide users with door-todoor services, national coverage within 72 hours, and a guide number to track their online
purchase on DHL site.
 Chile
– The new DHL – Western Union Express Center in Parque Arauco was opened with a
ceremony attended by Ricardo Norambuena, Business Manager for DHL Express Chile.
 Costa Rica
– DHL Express opened a new store in Escazú as part of its Network Expansion program.
Latin America and the Caribbean Media Analysis – November 2006
Page 22
Highlights of the month
 Brazil
– Launched in April 2006, DHL Exporta, a web portal focused on exporting small and mid-sized
companies, is also reaping profit. “Today we have quite a diversified customer base,
especially small businessmen in the wood, machine, leather and shoe sector, who export to
the USA, Canada and Latin American countries in a simplified way and at a lower cost,”
explains DHL Express Marketing Director Juliana Soares Vasconcelos.
– Transportation company DHL bought 25 percent voting stake in Polar Air Cargo from Atlas
Air Holding for US$ 150 million.
 Colombia
– DHL Express, a subsidiary of the German giant Deutsche Post World Net, officially
announced its entrance to this market segment, where it will compete against national
companies such as Servientrega, TCC and Coordinadora.
– DHL’s greatest strength in Colombia is document and package delivery foreign business.
Foreign trade dynamics have allowed the company to increase 23 percent between January
and October 2006, as compared to 2005, with sales expected to go over 33 million euro by
the end of the year.
Latin America and the Caribbean Media Analysis – November 2006
Page 23
Highlights of the month
 Panama
– DHL seeks to make the most of the 65 percent share in the courier service business in
Panama so it will open a global hub in said country in 2007. Sandra Miró, the firm’s new local
CEO, said that following a US$ 5 million investment in infrastructure and technology, package
classification will increase to 5,000 packages an hour, which will improve airplane departure
times by 10 percent.
 Peru
– DHL Express has recently organized the "Supply Chain Management" conference exclusively
for its High Tech customers, about supply chain efficient management. Held at Miraflores
Park Hotel, said event was attended by Tanguy Delassagne, an international expert in the
matter.
Latin America and the Caribbean Media Analysis – November 2006
Page 24
Summary of clips by country
Pan-Regional Total clips: 30 - Circulation: 17,420,077 - Ad. Equivalence $ 76,110
Pan-Regional
"La gestión de la cadena de suministro"
Arranz VP of Ops at DHL Americas
AVISO/Aceptación de Solicitudes de Credenciales Para la 4ta (...)
Crece expectativa de negocios en Vietnam
DeRemate.com y DHL Express
DHL Express International Americas Projects Strong Growth in (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Express International Americas: Faster, Stronger and More (...)
DHL Grows in Latin America
Digicel iniciará operaciones en el país el próximo año
Digicel iniciará operaciones en el país el próximo año
Digicel to begin operations in the country
LA 4a. EDICION DE PREMIOS FOX SPORTS PRESENTADA POR DHL HONRARA (...)
Mail Express llega a Guaynabo
Parent company pours $1 billion into Plantation-based DHL Express
Prevé empresa de paquetería DHL crecimiento en América Latina en 2007.
Sector de la automotriz confía en el futuro
The Next Big Bargain
20-Nov-06
21-Nov-06
28-Nov-06
18-Nov-06
21-Nov-06
13-Nov-06
23-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
22-Nov-06
13-Nov-06
23-Nov-06
21-Nov-06
23-Nov-06
22-Nov-06
29-Nov-06
15-Nov-06
08-Nov-06
21-Nov-06
27-Nov-06
AméricaEconomía.com
Latin Business Chronicle
Notimex
Yahoo! en Español
BureaudePrensa.com
KFVS12
Kron 4
Quote.com
PR Newswire
Yahoo! Finance
ADVFN
Florida Trend ( Miami - Florida )
WACH FOX 57
NBC3 WSTM.com
NBC 6
News4
SeattlePI.com
The Sports Network
Wachovia
WNEM TV 5
Latin Business Chronicle
A Diario Latino ( Español )
A Diario Latino ( Español )
A Diario Latino ( Inglés )
Notimex
Yahoo! en Español
Sun Sentinel
Notimex
AméricaEconomía.com
Yahoo! Finance
For the total of 62 clips where DHL only had minor mentions were allocated ½ the ad value and ½ the audience reach.
Latin America and the Caribbean Media Analysis – November 2006
Page 25
Summary of clips by country
Brazil Total clips: 19 - Circulation: 585,000
Brasil
01/11/2006 - Evento em Campinas discuturá aeroporto industrial (...)
6/11/2006 - dhl controla polar
Aumentam as pequenas exportações
Aumentam as pequenas exportações
Aumentam as pequenas exportações - 31/10/2006
Bracor aplica R$ 100 mi na compra de imóveis
Bracor investe R$ 100 milhões
Bracor investe r$ 100 milhões em imóveis corporativos
Bracor investe R$ 100 milhões em imóveis corporativos
Bracor investe R$ 100 milhões em imóveis corporativos
Bracor investe R$ 100 milhões em oito terrenos
Companhias de logística e remessa expressa têm serviço de (...)
Companhias de logística e remessa expressa têm serviço de monitorament
DHL controla Polar
Expectativa é que público chegue a seis mil pessoas
Ibm convida internauta a se sentir especial
Importação eleva crescimento de transporte de cargas no País
Iveco desenvolve protótipo para transporte urbano
Rio de Janeiro sedia encontro sobre correio e carga expressa - (...)
01-Nov-06
07-Nov-06
31-Oct-06
31-Oct-06
01-Nov-06
16-Nov-06
16-Nov-06
16-Nov-06
16-Nov-06
16-Nov-06
17-Nov-06
23-Nov-06
23-Nov-06
06-Nov-06
08-Nov-06
13-Nov-06
10-Nov-06
01-Nov-06
21-Nov-06
Netcomex
Aerobusiness
Brasil Modal
Net Marinha
Net Marinha
Valor Econômico ( São Paulo - São Paulo )
O Estado de São Paulo ( São Paulo - São Paulo )
Maxpress
PR Newswire ( Brasil )
Yahoo! (Brasil)
DCI ( São Paulo - São Paulo )
Brasil Modal
Valor Econômico ( São Paulo - São Paulo )
Aerobusiness
DCI ( São Paulo - São Paulo )
Maxpress
DCI ( São Paulo - São Paulo )
Webtranspo
Net Marinha
Latin America and the Caribbean Media Analysis – November 2006
Page 26
Summary of clips by country
Caribean Top 6: Total clips: 1 – Circ.: 90,000 CENAM: Total clips: 34 – Circ.: 674,512 Colombia: Total clips: 7 – Circ.: 369,000
Caribbean Top 6
Cena de exportadores
CENAM
Amplían centro de distribución de carga y primera mujer gerente
Bruselas investiga posibles ayudas públicas ilegales de Alemania (...)
CE investiga ayudas de Sajonia a DHL y aeropuerto Leipzig -Halle
Chile México y Perú buscan en Hanoi revitalizar la Ronda de Doha
Chile, México y Perú, interesados en Ronda de Doha
Clase Ejecutiva/Moda: El e-commerce y la moda
Crece expectativa de negocios en Vietnam
DEI investiga empresas de encomiendas
DHL anuncia expansión en Panamá
DHL Express expande puntos de servicio
DHL Express se prepara para ampliación del Canal
DHL inaugura sus nuevas instalaciones en el aeropuerto de Loiu (...)
DHL lidera el competitivo mercado de la mensajería
DHL...
Diamante confisca diamantes
Diamantes en Panamá
Diamantes iban hacia Chiriquí
Diez nuevas empresas argentinas se suman al proyecto de Forética (...)
Empresa: DHL, correo exprés que cambió el mundo
Empresarios elogian a Vietnam
Empresarios reinvierten en el país
Globalización acarrea venta de empresas nacionales
Gobierno investiga a las empresas que traen encomiendas
Incautan 45 diamantes
La opción del gravamen único
Los frutos del solidarismo
Mercado no supo valorar a Durman
Porteños no le aflojan
Putts por la niñez
Retraso en importaciones
Samayac, el pueblo de los brujos y los artesanos del cuero
Samayac, el pueblo de los brujos y los artesanos del cuero
Una Bolsa de Valores
Vietnam se incorpora al mercado global
Colombia
"La venta de la compañía es el plan C": Servientrega
Ayudas a zonas de desastres
DHL fortalece su operación regional
October 17, DHL Express ventures into national mail
Sólida unidad de DHL
Un solo paquete
Venta de Servientrega es el plan C, dice presidenta
30-Nov-06 Hoy ( Santo Domingo - Distrito Nacional )
24-Nov-06
22-Nov-06
22-Nov-06
18-Nov-06
19-Nov-06
06-Nov-06
20-Nov-06
03-Nov-06
24-Nov-06
11-Nov-06
24-Nov-06
08-Nov-06
24-Nov-06
31-Oct-06
01-Nov-06
01-Nov-06
01-Nov-06
03-Nov-06
04-Nov-06
21-Nov-06
13-Nov-06
13-Nov-06
03-Nov-06
01-Nov-06
08-Nov-06
27-Nov-06
13-Nov-06
09-Nov-06
17-Nov-06
30-Nov-06
12-Nov-06
13-Nov-06
28-Nov-06
19-Nov-06
Invertia ( Panamá )
Invertia ( Panamá )
Invertia ( Panamá )
Invertia ( Panamá )
La Estrella ( Ciudad de Panamá - Panamá )
Capital Financiero
La Prensa ( Ciudad de Panamá - Panamá )
El Heraldo (hn)
La Prensa ( Ciudad de Panamá - Panamá )
La República ( San José - San José )
La Crítica ( Ciudad de Panamá - Panamá )
Invertia ( Panamá )
El Panamá América ( Ciudad de Panamá - Panamá )
Estrategia & Negocios
El Siglo ( Ciudad de Panamá - Panamá )
Día a Día ( Ciudad de Panamá - Panamá )
La Prensa ( Ciudad de Panamá - Panamá )
Invertia ( Panamá )
Prensa Libre ( Guatemala - Guatemala )
La Prensa ( San Salvador - San Salvador )
Capital Financiero
Capital Financiero
La Prensa ( San Pedro Sula - Cortés )
La Crítica ( Ciudad de Panamá - Panamá )
La Prensa ( Ciudad de Panamá - Panamá )
Diario Extra ( San José - San José )
La República ( San José - San José )
Al Día ( San José )
La República ( San José - San José )
Prensa Libre ( Guatemala - Guatemala )
El Periódico ( Guatemala )
El Periódico ( Guatemala )
La Prensa ( San Salvador - San Salvador )
La Estrella ( Ciudad de Panamá - Panamá )
15-Nov-06
16-Nov-06
20-Nov-06
10-Nov-06
02-Nov-06
10-Nov-06
15-Nov-06
Portafolio ( Bogotá - Distrito Federal )
La República ( Bogotá - Distrito Federal )
Portafolio ( Bogotá - Distrito Federal )
Proexport Colombia
La Nota ( Bogotá - Distrito Federal )
Revista Dinero (Colombia)
El Tiempo ( Bogotá - Distrito Federal )
Latin America and the Caribbean Media Analysis – November 2006
Page 27
Summary of clips by country
Mexico Total clips: 20 - Circulation: 887,640
México
"Fox, entregas y te vas"
Busca DHL crecimiento en América Latina en 2007
Chile México y Perú buscan en Hanoi revitalizar la Ronda de Doha
Corto al costo
Crece expectativa de negocios en Vietnam
Crece expectativa de negocios en Vietnam
En Firme / No hagan olas
Fox, entregas y te vas
Fox, entregas y te vas
Fox, entregas y te vas
Fox, entregas y te vas
Infogolf
Javier Vale, de festejo
La Historia en Breve: Fox, entregas y te vas
Las 50 mujeres + poderosas de México
Las 50 mujeres más poderosas de México
PAN, cuánto gané, cuánto perdí.
Prevé DHL crecimiento en América Latina
Starmedia - Chile México y Perú buscan en Hanoi revitalizar la (...)
Una trayectoria de 30 años en las relaciones públicas
09-Nov-06
08-Nov-06
18-Nov-06
15-Nov-06
18-Nov-06
21-Nov-06
12-Nov-06
09-Nov-06
09-Nov-06
09-Nov-06
09-Nov-06
31-Oct-06
28-Nov-06
09-Nov-06
01-Nov-06
01-Nov-06
30-Nov-06
09-Nov-06
18-Nov-06
01-Nov-06
Milenio ( Ciudad de México - DF )
Milenio.com
Yahoo! (México)
Diario Monitor ( Ciudad de México - DF )
Yahoo! (México)
El Mexicano ( Tijuana - Baja California )
El Norte ( Monterrey - Nuevo León )
La Opinión Milenio (Torreón - Coahuila )
Público Milenio ( Guadalajara - Jalisco )
Milenio Hidalgo ( Pachuca - Hidalgo )
Etcétera
Reforma ( Ciudad de México - DF )
Crain's Monterrey ( Monterrey - Nuevo León )
Vanguardia ( Saltillo - Coahuila )
Revista Expansión (México)
Revista Expansión (México)
El Financiero ( Ciudad de México - DF )
Diario Monitor ( Ciudad de México - DF )
Starmedia (México)
El Financiero ( Ciudad de México - DF )
Latin America and the Caribbean Media Analysis – November 2006
Page 28
Summary of clips by country
SOCO Total clips: 57 - Circulation: 1,122,123
SOCO
4 edición de los Premios Fox Sports.
4 Premios 4 para Ogilvy Interactive
Amplían centro de distribución de carga y primera mujer gerente
B. Mundial: remesas no sustituyen el desarrollo
BBDO, otra vez la más premiada de Diente
Bruselas investiga posibles ayudas públicas ilegales de Alemania (...)
Caranqui tuvo otro revés en los tribunales
CE investiga ayudas de Sajonia a DHL y aeropuerto Leipzig -Halle
Chile México y Perú buscan en Hanoi revitalizar la Ronda de Doha
Chile, México y Perú buscan en Hanoi revitalizar la Ronda de Doha
Cinco de las diez primeras son petroleras
Deremate.com alcanzó un acuerdo con DHL Express
DeRemate.com eligió a DHL
DHL Express lanza su Express Center número 7 en Santiago
DHL express ofreció a sus clientes High Tech la charla " SUPPLY (...)
DHL inaugura sus nuevas instalaciones en el aeropuerto de Loiu (...)
DHL prevé alza de 35% en ganancias
DHL Proyecta Fuerte Crecimiento En Latinoamérica
Diez nuevas empresas argentinas se suman al proyecto de Forética (...)
Eagle Awards: ganadores en Interactive
Eagle Awards: ganadores en interactive
En el Aeropuerto volará un campeón
Escuela de liderazgo
Jefferson Farfán nominado a los Premios Fox Sports
Jim Ganley de Fox Pan American Sports: Anunciados finalistas de (...)
La visión, los líderes para 2007: Servicios (3)
Las piezas finalistas de El Ojo Local
Los pases top del mes
Los protagonistas de la RSE
Madre ganó el Grand Prix de TV del Diente ?06 con Dueños del (...)
Nombres y marcas
OgilvyInteractive Argentina se destaca en México
Para muestra sólo basta un buen envío
Por sector: Logística
Primeros finalistas de El Ojo
Primeros finalistas de El Ojo
Producir cumpliendo con las expectativas
Programas relevantes en RSE
Qué pasa: Alianza empresarial
Se realizará una caravana solidaria a Carlos Keen
Sector de la automotriz confía en el futuro
Tca
Tca
Todos los finalistas de Televisión, Gráfica, Radio y Vía Pública (...)
Última Hora premia al mejor anuncio gráfico publicado
Un grupo empresario fomentará la gestión ética
Un grupo empresario fomentará la gestión ética
Vietnam reúne a líderes
Vietnam reúne a líderes
Vietnam reúne a líderes
Vietnam reúne a líderes
Vietnam reúne a líderes
Vietnam reúne a líderes
Vietnam reúne a líderes
Vietnam reúne a líderes
Vueling aterriza en el parqué (2)
World business leaders praise Vietnam for economic reforms
24-Nov-06
01-Nov-06
24-Nov-06
02-Nov-06
29-Nov-06
22-Nov-06
30-Nov-06
22-Nov-06
18-Nov-06
18-Nov-06
24-Nov-06
23-Nov-06
17-Nov-06
15-Nov-06
12-Nov-06
08-Nov-06
23-Nov-06
05-Nov-06
02-Nov-06
31-Oct-06
08-Nov-06
24-Nov-06
28-Nov-06
23-Nov-06
27-Nov-06
23-Nov-06
01-Nov-06
15-Nov-06
28-Nov-06
29-Nov-06
14-Nov-06
06-Nov-06
06-Nov-06
24-Nov-06
31-Oct-06
31-Oct-06
24-Nov-06
28-Nov-06
17-Nov-06
07-Nov-06
29-Nov-06
29-Nov-06
29-Nov-06
31-Oct-06
28-Nov-06
04-Nov-06
03-Nov-06
19-Nov-06
19-Nov-06
19-Nov-06
19-Nov-06
19-Nov-06
19-Nov-06
19-Nov-06
19-Nov-06
26-Nov-06
20-Nov-06
Clickmedios.com
Portal Publicitario
Invertia.com (Perú)
Últimas Noticias ( Montevideo - Montevideo )
LatinSpots.com
Invertia.com (Perú)
El Comercio ( Quito - Pichincha )
Invertia.com (Perú)
Invertia.com (Perú)
El Mostrador
Prensa Económica
Canal AR
EmpresasNews
El Mercurio ( Santiago - Santiago )
Enterese.net
Invertia.com (Perú)
Diario Financiero ( Santiago - Santiago )
EbizLatam
Invertia.com (Perú)
DossierNet
Carta de Publicidad
La Cuarta ( Santiago - Santiago )
Mercado
RPP
Produ.com
El Cronista
LatinSpots.com
Apertura
Mercado
DossierNet
El País ( Montevideo - Montevideo )
InfoBAE Profesional
Revista Pymes (Clarín)
Prensa Económica
DossierNet
DossierNet
La Nueva Provincia On Line (Bahía Blanca - Bs. As)
Mercado
La Nación
InfoBAE
América Economía (Argentina)
EDM
EDM
LatinSpots.com
Última Hora ( Asunción - Central )
Invertir OnLine
El Periódico Austral OL ( Río Gallegos - S. Cruz )
La Estrella de Arica
El Mercurio (Antofagasta)
La Estrella del LOA
El Mercurio (Calama)
La Estrella de Iquique
Diario Atacama
La Prensa de Tocopilla
La Estrella del Norte (Chile)
El País (Edición Internacional)
Buenos Aires Herald
Latin America and the Caribbean Media Analysis – November 2006
Page 29
Summary of clips by country
Venezuela Total clips: 11 – Circulation: 1,034,360
Venezuela
Carlos Larrain dictador en III Abierto Sambil de Golf
Carlos Larrain, "Este año fue más fácil"
Carlos Larrain: "Este año fue más difícil"
Coctel Biz After Hours
Directv pondrá más fuerza al interior del país en 2007
El sábado viajan caballos al Caribe
Golfistas Larraín y Castro adelante en III Abierto Sambil
La telefonía fija residencial es la nueva oferta de Intercable
Lusos pasan hambre en Holanda
Sesenta millones de bolívares reparte Abierto Sambil de golf
Vino con Tango
27-Nov-06
28-Nov-06
29-Nov-06
17-Nov-06
29-Nov-06
07-Nov-06
24-Nov-06
23-Nov-06
16-Nov-06
21-Nov-06
07-Nov-06
El Carabobeño ( Valencia - Carabobo )
El Carabobeño ( Valencia - Carabobo )
Meridiano ( Caracas - Distrito Federal )
Notitarde ( Valencia - Carabobo )
El Carabobeño ( Valencia - Carabobo )
Últimas Noticias ( Caracas - Distrito Federal )
El Carabobeño ( Valencia - Carabobo )
El Nacional ( Caracas - Distrito Federal )
Últimas Noticias ( Caracas - Distrito Federal )
El Carabobeño ( Valencia - Carabobo )
Producto Express On Line
Latin America and the Caribbean Media Analysis – November 2006
Page 30
Download