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Mapping Veteran Needs in Los Angeles
Pro Bono Case Study: USC Center for
Innovation and Research on Veterans
and Military Families (USC CIR)
October 2015
How “Corporate Citizenship” is defined broadly
Corporate Citizenship, Sustainability, Corporate Responsibility and CSR
are used interchangeably to refer to components of non-financial reporting
Components of nonfinancial reporting [i.e., elements of Corporate Citizenship]:
• Energy and resource
conservation and management
• Responsible procurement
• Client services supporting
environmental stewardship
• Social impact programs
Environmental
stewardship
Social impact /
community
engagement
• Upholding accounting standards
• Ensuring efficient functioning of
financial markets
• Employee engagement
opportunities
• Strategic partnerships
• Ethics + code of conduct
• Independence
• Giving programs
• Business resource groups
Responsible
practices
Inclusion and
diversity
• Inclusive recruiting policies
• Supportive workplace practices
• Training and development
A company’s Corporate Citizenship brand reputation is the sum of its perceived
social and environmental impact
2
Issue to Impact
Issue
FY 15
FY 16
3
Solution
Impact
Identify current gaps in veteran
services and address the lack of
comprehensive and accurate data
regarding the military-impacted
populations in Los Angeles County
Create the nation’s first large-scale,
comprehensive survey of
veterans’ needs and services and
assess the current state and
structure of the Los Angeles
Veterans Collaborative (LAVC),
which comprises community
stakeholders and representatives
from organizations serving veterans
and military families in the Los
Angeles area
USC CIR has a comprehensive data
set addressing veteran’s needs in
the county to help prioritize next
steps and inform policy and
replicate in other major
geographies. This is the most
comprehensive data set in
existence. It lights the way to
better understand our veterans’
needs even before they become
an issue for the veteran!
Lack of centralized collaborative
for veterans organizations and need
for local data to identify specific
areas of concern for militaryimpacted populations in San
Francisco & Chicago
Gather and engage community
stakeholders (non-profits,
philanthropic, educational,
legislative) to form framework for
future collaborative model and
conduct a large-scale,
comprehensive needs
assessment study in San Francisco
& Chicago
Community stakeholder
engagement in San Francisco &
Chicago further develops
framework for a Veterans
Collaborative in San Francisco
and supports the veterans needs
assessment study efforts that will
inform policy to address areas
of veterans’ specific need
USC CIR and Deloitte Relationship Timeline
High-level timeline of key activities
Fall ‘13
May ‘14
June ‘14
Sept ‘14
Dec ‘14
Feb ‘15
Mar ‘15
Apr/May ‘15
Spring ‘15
Launch Conduct Present data
Official
Convened
Sponsored
SF
Build
Develop
USC pro
DU
teaser to key
Press
national
global
Roadshow relationships Chicago
bono
Visioning LA community Release in stakeholders in research and CJCS with local SF study model
project
Session stakeholders on
LA
D.C. to present summit in
Visit
organizations
Impact Day
model for other
LA
markets
4
Aug ‘15
Launch
Chicago
Study
Oct ‘15
Nov ‘15
Develop San Launch
Francisco City/County
study model
San
Francisco
Study
Visioning Session
Brought key USC CIR team to Deloitte University for a deep dive visioning
session
5
Impact Day
Convened local government, business and nonprofit leaders to provide
data teaser in LA office
6
Visualization examples
Issue:
Los Angeles policy makers, businesses, and community organizations need actionable insight to serve
veterans needs and collaborate together
7
Military Transition Theory
8
Press release
Convened local government, business and nonprofit leaders to officially
release the data
9
Washington D.C.
Convened local government, business and nonprofit leaders nationally to
present the model and engage other markets to adopt
10
Laying the Groundwork for the SF Study
Major milestones and meetings through the end of FY15
FY15
March
Project Management
April
May
FY16
Proposal
Project
Kickoff
Project Planning
Development of Study Model
Stakeholder Engagement
Roadshow
Meetings
Legislative Roadshow
Swords to
Plowshares Intro
ID / Intro R2
Stakeholders
Community / Stakeholders
Engagement
Community / Stakeholders
Engagement Planning
ID / Intro R1
Stakeholders
Identify Desired /
Needed Support
Stakeholder
Meetings R1
SF Veterans’
Affairs Commission
Stakeholder
Meetings R2
Community
Convening
ID and Map
Stakeholder Orgs
Milestone
Meeting
Deadlines
11
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