HEOA, the CSU, and You
Senior Director Gerry Hanley
Academic Technology Services
Campus Support Webinars
April 21 and 22, 2010
Agenda
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Welcome and review of Elluminate features
Overview of HEOA
Expectations for implementation in 2010
Campus communications
Samples of campus implementations
Questions and Some Answers
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HEOA Purpose
“…To ensure that student have access to affordable
course materials by decreasing costs to students
and enhancing transparency and disclosure with
respect to the selection, purchase, sale, and use of
course materials.
“To encourage all involved parties…To work
together to identify ways to decrease the cost of
college textbooks and supplemental materials for
students while supporting the academic freedom of
faculty members to select high quality course
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materials for students”
HEOA Purpose
RULE OF CONSTRUCTION:
“Nothing in this section shall be construed to
supersede the institutional autonomy or academic
freedom of the instructors involved in the selection
of college textbooks, supplemental materials, and
other classroom materials.”
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HEOA Essential
“To the maximum extent practicable, each
institution of higher education receiving Federal
financial assistance shall—
“Disclose, on the institution’s internet course
schedule and in a manner of the institution’s
choosing, the ISBN (International Standard Book
Number) and retail price information of required
and recommended college textbooks and
supplemental materials for each course listed in
the institution’s course schedule used for
preregistration and registration purposes”
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HEOA Essentials
• What else do we have to disclose?
“An institution… is encouraged to disseminate to
students information regarding
• Availability of institutional programs for renting
textbooks or purchasing used textbooks
• Availability of institutional guaranteed textbook
buy-back programs
• Availability of alternative content delivery
programs; or
• Other available institutional cost-savings
strategies”
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HEOA Essential
Complying with the HEOA
requirements is a condition for the
CSU receiving student financial aid
from the Federal government.
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HEOA Timelines
• In August 2008, the Higher Education Opportunities
Act (HEOA) was signed into federal law.
• JULY 1, 2010: deadline for implementing the
TEXTBOOK INFORMATION requirements
• July 1, 2013: GAO Report on campus, college
bookstore, and publisher implementation to authorizing
committees
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HEOA Issues
• What price do we post?
• Publishers are required to provide “the price
at which the publisher would make the
college textbook or supplemental materials
available to the bookstore on the
campus”…and the price they make
“available to the public.”
But… it’s more complicated….
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HEOA Issues
• What price do we post? (continued)
• The same textbook can be offered at many
prices – used, new, rental, publisher retail,
bookstore retail, etc.
SUGGESTION: Whatever price is posted,
inform the student what “type” of price it is. For
example, “the prices posted are provided by the
publishers and represent the price they charge
to the public.”
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HEOA Issues
• What do we do when we don’t know what
materials are assigned for the course?
“ (B) if the institution determines that the
disclosure of the information described in this
subsection is not practicable for a college
textbook or supplemental material, then the
institution shall so indicate by placing the
designation “To Be Determined” in lieu of the
information required under this subsection;”
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HEOA Issues
It will be important that campuses make a
best effort in providing the textbook
information in a timely manner and
strategies to continuously improve the
percentage of courses with textbook
information available.
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HEOA Issues
• Can the ISBN and price information associated
with each course be available only through a
password protected website?
ADVICE
• The intent of the law is to make the textbook
and course material information associated
with each course publicly available on the
institution’s website
• Protecting the information behind a secure
website is not consistent with that intent. 13
HEOA Issues
• How do we ensure that faculty will provide their
textbook and supplemental information on time?
• Don’t expect changes in behavior without
changing
• Motivations (intrinsic and extrinsic value)
• Ease of executing the behavior
• Persistent and consistent communications
about why and how to provide the textbook
information is a first step to changing
behaviors.
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HEOA Communications
• What messages can make a difference? (Suggestion)
• Textbooks and Financial Aid: What’s the
Connection? You don’t want to jeopardize
student financial aid, especially these days by
getting your “book orders” in late
• Choosing Affordable Course Materials:
Timeliness and sensitivity to cost can help keep
students in school. The CSU’s Affordable Learning
Solutions website (http://als.csuprojects.org) can
provide your campus a wide range of “alternative
content delivery programs and …cost savings
strategies”
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HEOA Communications
• Who should send the message?
(Suggestion)
• Provost working with a team of people from
the bookstore, library, CIO, a dean, a dept.
chair, Associated Students President, Center
for Teaching and Learning, …
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Growing Availability of No and Low Cost
Alternatives to New Textbooks
1. Open Educational Resources: (OER) are FREE
online instructional materials that faculty can use to
construct the curriculum for their courses.
2. Open Textbooks: FREE online materials that are
formatted like eBooks.
3. CSU Library Resources: Campus and systemwide
electronic collections provides students FREE
access to extensive resources
4. Lower Cost Proprietary Content in both electronic
and hard copy formats.
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One Stop Shopping for Faculty,
Staff, and Students
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http://als.csuprojects.org
Exemplary Campus Campaign Leadership
• Campus Campaign Team
• Communications Campaign
• Library Leadership in
supporting faculty discovery
and selection of no/low cost
content
• Recognition of Faculty
Leadership
• Collaboration with Bookstore
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HEOA Technologies
• Are there campuses that have technologies to
implement the HEOA requirements and I can
reuse their strategy?
• So far…
• Fullerton
• Monterey Bay
• Channel Islands
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Fullerton
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Monterey Bay
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Channel Islands Prototype
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HEOA Resources
• We’ll be providing information on the Affordable
Learning Solutions website
(http://als.csuprojects.org)
• What other information will help you?
• What questions do you have ?
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Affordability
Accessibility
Enabling Student Success
Choice
THANK YOU
www.calstate.edu