Search Engine Marketing

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GHI is holding company comprised of eleven privately-held firms in
eight industries serving more than 5,200 clients worldwide. With
staff on four continents and 400 business partners distributing GHI’s
90+ products and services …
GHI Mission
Helping companies connect smarter™
with their customers, people, products, and processes to
improve clients’ brands and grow revenues.
Board of Directors
Frank Griffith, CEO & Board Chairman
Pete Kever, Principal & Board Member
Pete Radke, GM & Board Member
Jeff Reusser, CFO & Board Member
Jane Griffith, Treasurer & Board Member
Firth Griffith, Board Member
Joseph Aiello, Board Member
Executive Management Team
Frank Griffith
Jeff Reusser
Pete Kever
Pete Radke
Patrick Dzamesi
Jane Griffith
Frank Griffith
International Management Team
Founder & Chairman of the Board
Patrick Dzamesi
Brian Bertke
Alex Yogalnik
Daniel Asama Ago
Ronald Kyamagero
Business Units
Manufacturing
Pete Radke
GM
Pete Kever
Principal
Patrick Dzamesi
EVP
Frank Griffith
CEO
Frank Griffith
CEO
Jane Griffith
CEO
Managed Enterprises
F100
Software
Consulting
Nigerian
Software
Development
Ukrainian
Web
Design
Ugandan
Web
Design
Joe Griffith
Exec. Producer
Jeff Reusser
COO
Multiple Companies but a Single Focus:
Helping companies connect smarter ™
GHI Milestones
1993 Company Founded, Frank Griffith, www.griffithholdings.com
1994 Whirlpool Corporation: Top 10 Management Consulting Firms for Total Quality Award
1995 First International Client, Israeli software firm
1996 Founded GHI Telecom Services, www.ghits.com
1997 100th telecom client
1998 First Million Dollar sales year
1999 Founded GHI Internet Services, www.ghiis.com
2000 First Search Engine Marketing client, National City Bank; 100 th GHI Telecom Partner joins
2001 1000th telecom client; 100th internet client; developed first ASP Software Application
2002 Founded GHI Marketing Services, www.ghims.com
2003 Four Million Dollar sales year; 200th GHI Telecom Partner joins
2004 500th internet client; 250 Search Engine Optimization Campaigns managed
2005 Founded GHI International with office in Africa, www.ghiintl.com
2006 50th GHI Internet Partner; 5,000th GHI client; 500th SEO Campaign delivered
2007 GHI starts up first ecommerce play & purchases international partner
GHI by the Numbers
•
$4.7 Million in Sales
• 11 companies in 8 industries
• 5,200 Customers in 40 States, 12 Countries and 4 Continents
• 90+ Products and Services
• 31 Staff and 9 Interns in 4 Countries
• 400+ Web & Telecom Resellers
• 40+ Relationship Marketing Distributors
• 16 Corporate Web Sites
• US Headquarters in Medina, Ohio
• International Headquarters in Mauritania
• International Offices in Uganda, Ukraine, Nigeria and Mexico
Strengths & Differentiators
• Residual income model
• Corporate financial
strength
• Proven sales engine
• Multi-channel new
customer acquisition
model
• Centralized revenue
capture model
• Diversified indirect
distribution channel
• Low cost design and IM
resources
• Internship model
• Project management
• Minimal corporate risk
GHI Recognition & Awards
Weatherhead 100 Award
Entrepreneur of the Year
Small Business of the Year Award
Distinguished Marketing and Sales Award
Who’s Who in Technology Award
Cascade Capital Business Growth Award
GHI Recognition & Awards
Team NEO Success Award
Top 25 Internet Design Firms
Top 30 Largest Telecom Brokers
Telly Award for Film / Video
Total Quality Management Gold Medal Award
GHI Recognition & Awards
Weatherhead 100 Award
Northeast Ohio’s most prestigious business growth award recognizing the 100 fastest growing
companies in the region; forged in 1987 by the Weatherhead School of Management at Case
Western as a venue for encouraging the truest spirit of entrepreneurialism and rewarding those
companies that serve as a beacon to all businesses in Northeast Ohio. Three time recipient:
2004, 2005, 2007.
2004: GHI was Ranked the #8th fastest growing company with 453% sales growth.
2005: GHI was Ranked the #15th fastest growing company with 410% sales growth.
2007: GHI was Ranked as the #17th fastest growing company with 600% sales growth.
Entrepreneur of the Year
Awarded by the Medina County Economic Development Corporation for demonstrating
substantial product innovation, rapid growth, and market development. 2004.
Small Business of the Year Award
Awarded by the Medina County Economic Development Corporation for demonstrating long
term growth as a sustainable enterprise incorporating sound business practices ensuring future
viability. Honored in 2005.
Make Yesterday’s Work Keep Working for Your Tomorrows™
GHI Recognition & Awards
Distinguished Marketing and Sales Award
Awarded by the Sales & Marketing Executives Cleveland Club for extraordinary sales results
and outstanding sales and marketing achievements. Received in 2005.
Who’s Who in Technology Award
Awarded by Cleveland Crain’s Business Magazine for consecutive years of substantial growth in
the high technology sector. Acknowledged in 2005.
Cascade Capital Business Growth Award
Awarded by Smart Business Magazine and the Cascade Capital Corporation as a top performing
and emerging growth company exceeding 100% sales growth for five consecutive years.
Recognized in 2006 and 2007.
Make Yesterday’s Work Keep Working for Your Tomorrows™
GHI Recognition & Awards
Team NEO Success Award
Awarded by Team NEO and Inside Business Magazine for four consecutive years as a top
performing, growth, profit, and emerging company. Recognized in 2005, 2006, 2007, and
2008.
Top 25 Internet Design Firms
Awarded Top 25 Design Award by Crain’s Cleveland Business Magazine. Received in 2003.
Top 30 Largest Telecom Brokers
GHI Telecom Services recognized as Top 30 largest retail telecom firms in North America for
the Qwest Corporation. Recognized in 2002.
Total Quality Management Gold Medal Award
Recognized by the Whirlpool Corporation as one of the Top 10 Management Consulting Firms
for global quality process award. Honored in 1994.
Make Yesterday’s Work Keep Working for Your Tomorrows™
GHI Recognition & Awards
Telly Awards for Video Production
Telly’s honor the very best local, regional, and cable television commercials and programs, as
well as the finest video and film productions, and work created for the Web.
1st Telly: As production specialist in 3D animation/graphics, we created an educational video
series for students in the Akron School System to learn more about new statewide testing
requirements.
2nd Telly: As executive producer on a public relations series we co-produced a TV commercial
highlighting specific Akron schools and the positive impact they were having in their various
communities.
GHI Solutions Apply to
Every Stage of Business
Business Life
Cycle
Establish
Awareness
Grow & Retain
Re-engineer &
Systemize
Efficiencies
Business
Objective
Branding
Lead Generation
Revenue Growth
Process
Automation
Cost Reduction
GHI Solutions
Web Site Design
and Maintenance
SEM
Email Marketing
Marketing &
Communications
Channels
Sales Consulting
SEM
SEO
PPC
Channels
Sales Consulting
WSD
Ecommerce
SEM
SEO
PPC
Conversion
Optimization
Email Marketing
Custom Web
Applications
SaaS Software
Portals
Content
Management
Ecommerce
Telecom Audits
SaaS Software
Website / CMS
Custom Web
Applications
Leadership
Highlights
5,000+ clients
1,000 web clients
750 SEM
engagements
80% Retention
SEO Clients
#1 Search
Engine Product
for SME Market
Small Business
of the Year
Leader in SEM
Creative OEM
Program for
Partners
Early adopter of
SaaS business
model in late
’90’s
Componentized
Development for
Offshoring
20 Carriers
400 Partners
5,000 clients
Largest Telco
VARs in USA
Intl. Outsourcing
GHI Capabilities
•
•
•
•
•
•
•
•
•
•
•
•
•
Ghiis.com
Ghims.com
Web Design
Web Maintenance
Content Management
Web Hosting
Search Engine
Marketing
e-Commerce
Website Analytics
Online Video
Email Marketing
Blogging
Conversion
Optimization
Online Advertising
Online Public
Relations
• Strategy
• Branding
• Sales & Marketing
Consulting
• IT Staffing
• Collateral
• Content Development
• Integrated Campaign
Management
Ghits.com
•
•
•
•
•
•
•
Long Distance Voice
Voice Over IP (VoIP)
High Speed Internet
Data Communications
Wide Area Networks
Frame Relay
Virtual Private
Networks
GHI Capabilities
GHI
International
• Low Cost Design
• Low Cost
Development
• Low Cost Analytics
• Low Cost Internet
Marketing
GHI Real
Estate
GHI
Microfinance
GHI
Entertainment
• Camps
• Property Management • E-Commerce
• Online Lending to the • Music Production
• Land Development
Poor
• Music Recording
• Bed & Breakfast
GHIMS Overview
Senior management sales and marketing advisory services
Clients
RICO Equipment, Inc.
Zion Industries
Union National Mortgage
Tenth Floor
Air Enterprises
Advance Network Services
Trillium Creek
Commercial Furniture Group
Edgepark Surgical
White Hat Management
Projects
Sales Compensation
Sales Cycle Improvement
Probability of Closure Ratio Matrix for
Cash Flow Forecasting
Indirect Channel Creation & Management
Marketing Collateral
Sales Force Automation
GHIIS Overview
GHIIS is an interactive media firm that:
• Designs websites
• executes customized internet marketing campaigns, and
• develops SaaS solutions …
focuses on improving companies' online brands while
increasing their revenues. We have …
•
1,000+ Clients … Average 375 open projects every single week.
•
•
•
Domestic and International Design Teams; Global Delivery Model.
200+ Business Partners.
9 years in Business … Largest Design & IM Firm in Medina County.
GHIIS Products & Services
Website Design Services
• Design
• Redesign
• Maintenance
• Copywriting
• Flash Animation
• Multimedia
• E-commerce
• Application Development
• Content Management Systems
Internet Marketing Services
SaaS Solutions
• Strategic Market Research
• Email Marketing
• Organic SEO
• Chambers of Commerce
• PPC
• Anti-Spam
• Conversion Optimization
• Hosting
• Web 2.0 Video Search
• Managed Server Co-Location
• Web 2.0 Social Media
Marketing
• Ad Banners
• Podcasting
• Web Analytics
• IM Educational Seminars
• Email Marketing
Connecting Smart™ Packages
Let GHI become the website design and
internet marketing department you’ve been
looking for!
• Tired of asking your website design firm for
simple changes to your website and waiting 3
weeks for them to be completed?
• Sick of your website not showing up in the top
search results, and no one can tell you why?
Make GHI your website design and Internet
marketing department without having to pay
for a full time staff.
GHI's Connect Smarter™ Website
Maintenance and Marketing Programs
offer below-market rates, no-hassle packages,
and a guarantee to deliver your website
modifications in less than 72 hours – or it’s free.
All Connect Smarter™ services have a guaranteed 3-day turn around time – or it’s FREE!
SEM Experience / Success Stories
Success Stories…
By the numbers…
• First Client 1997: Early Adopter
• Managed more than 650 SEM Campaigns
• Largest Competitive Web Firms in town
Outsource 100% of their SEO Projects
• 200+ SEM Partners worldwide & growing
• SEM represents 60% Internet Revenues
• 7 Staff Members dedicated to SEM
• Tire retailer grew web site traffic 600%; orders into call
center grew 300%
• Online furniture store grew revenues 900% within 24
months
• Logistics firm attributed 70% growth to internet sales
• Non-profit increased unique visitors from 600,000 to
3.2M
• Major clothing retailer landed at the top of the Search
Engine results pages in less than 2 months
• Manufacturing client increased sales leads by 1000%
• Distributor client achieved $250,000 in new sales
within 2 months
• Industrial manufacturer of arc furnace electronic devices
generated $1M in internet sales within first 9 months.
The best way to find new customers…
is to simply let them find you!™
SEM Partial Client List
AmishWareHouse.com
Charter One Bank
Guardian Industries
American Coffee Services Chico’s
HomeOfficeDirect.com
A Schulman
Coldwell Banker
HH Greg
Ashland University
Hoffman Group
AtomicBox Logistics
Computer Sciences
Corporation
Atromick
Conrad’s Tire
Auburn Environmental
Copperloy
Bacons Information
Coral Company
Brilliant Learning Centers Ellin LaVar Textures
Calfee, Halter & Griswold Encompix
Callos Companies
Ganaden Bio
Cardinal Commerce
Gerspacher Real Estate
Catan Fashions
Great Lakes Computer
CBIZ
Honeywell Corporation
IHomeSchool.com
Interlake Stamping
Jetdock
Martindale Electric
National City Bank
No Child Left Behind
PayItAllOff.com
Rick Santorum, US
Greater Medina Chamber Senator
of Commerce
Rocky Outdoor Gear
The best way to find new customers…
is to simply let them find you!™
Speith, Bell, McCurdy &
Newell
Stanley Proctor
Taft Law
Tape Rental Library
The Coral Company
Time Warner Cable
Tradesman International
Trillium Creek
Vernon Law
Watteredge
Westminster Academy
White Hat Management
Worthington Precision
… Over 650 SEM
Engagements since 1997
Partner Programs
Value Added
Solution Partner
Distribution
Partner
Referral Partner
VASP
DISP
REFERRAL
Yes
Yes
No
1. GHI Products, Services, Collateral
Yes (Re-brand)
Yes (Limited)
Yes
2. Hosted ASP Software
OEM ($5,000)
2 Campaigns / mo.
No
3. Domestic Vendor Program Direct Access
Yes ($2,500)
No
No
4. International Vendor Program Direct Access
Yes ($5,000)
No
No
5. Remarket the Entire Partner Program (SP+)
Yes
No
No
$2,500
$300
FREE
Yes ($600)
Yes ($300)
No
Upgrade Path
Yes
Yes
Yes
Dedicated Sales Account Manager
Yes
Yes
No
Business Growth Advisor / Marketing Plan*
Yes
No
No
Educational Seminar Series
Yes
No
No
Conference Center
Yes
No
No
Monthly Partner Projects / Pipeline Teleconference
Yes
No
No
Yes ($450)
Yes ($550)
Yes ($650)
Reseller Partner
Lead Referral
Partner
Partner Program Features
Residual Income
Or all 5 in a single package discounted
Annual Maintenance Fee
WSM & Internet Marketing Retainer Promo
Relationship
OEM Partner
What our Partners say…
Directly Competitive Web Design Partner …
• “GHI’s SEO Services are flat out better than several nationally acclaimed Internet
Marketing Houses located in California and NYC; I should know, I used those agencies for
my clients and thankfully switched to GHI recently. My clients’ projects are experiencing
better ROI with significantly improved project planning and reporting; GHI is cheaper, and
I doubled my company’s residual income from these services while reducing my clients
expenses by more than 40%. Quite frankly, GHI does not charge enough.”
Directly Competitive Web Design Partner …
• “Within 18 days of signing my GHI VASP Program Contract I generated a 300% return
on my entire VASP investment. I earned 100% of my investment back and generated
$3,000 in bottom line profit! My payback period was less than 3 weeks after closing just
ONE web site design and development deal leveraging GHI's International Vendor
Program. I can't imagine the profit and revenue from this program after 3-5 years reselling
not just one web service, but 10, or 20 other products and services. Thank you Pete Radke
for introducing me to this excellent add-on program to my core business."
Make Yesterday’s Work Keep Working for Your Tomorrows™
What our Partners say…
IT Consulting Partner …
• “We have been in partnership with GHI for three years remarketing their
SEM, Email, and Web Design Services; to date we generated more than
$180,000 in revenues wholesaling these services.”
• “We also consume GHI’s SEO Services and as a result have had to hire an
additional inside sales rep to handle the increase of online leads Google
and GHI’s SEO Services generated.”
Marketing Ad Agency Partner …
• “Their telecom solutions have generated more quality, high profit residual
income to our business than any product or service we have ever brought to
the market.”
• “And their SEM Program is generating more than $90,000 per year for
us in recurring revenues with about 90% of that as bottom line profit.”
Make Yesterday’s Work Keep Working for Your Tomorrows™
What our Partners say…
Business Growth Advisor Partner …
• “GHI’s entrepreneurial spirit is embedded in their supportive partnering
infrastructure – flexible to our needs, responsive to our clients, and easy to
work with; not to mention, their products work while providing significant,
profitable margins for my business.”
• “Frank is an entrepreneurial dynamo, a technology veteran, and a driven
service provider. His vision as an implementer and distributor of technology
solutions makes him someone you not only want to do business but should
do business with. His services are great and his value is terrific. Don't just
watch what Frank is doing for your business, watch what he is doing
with GHI and you we be a double winner!”
Make Yesterday’s Work Keep Working for Your Tomorrows™
Partner Profiles
Primary Markets
Secondary Markets
Web Design Firms
Web Development Firms
Graphic Design Studios
Web Hosting & Managed Services Firms
Interactive New Media Agencies
Printing Companies
IT Consulting & Technology Firms
ISPs
Internet Based Companies
Network Infrastructure Entities
ASP Software Development Firms
Ecommerce Software Firms
Content Management Firms
Marketing Companies
Advertising Agencies
Public Relations Firms
Branding Firms
Business Growth Consultants
Radio Stations
GHI Partners by Industry
Web firms
67
Marketing firms
24
Adv firms
14
Chambers
144
Bus growth
16
IT consulting
17
Telecom
269
…and adding 40+ every year
GHIIS Partners by Partner Program
Value Added Solution Partners
18
Distribution Partners
84
Chambers of Commerce
144
Referral Partners
219
Strategic Partner +
45
Sample Web Site Designs
Sundowner Trailer, Inc.
www.sundownertrailer.com
Sample Web Site Designs
My Busy Day Gourmet
www.MyBusyDayGourmet.com
Sample Web Site Designs
Cars Unlimited, LLC
www.trucksunlimited.com
Sample Web Site Designs
Smith Bros Mulch
www.smithbrosmulch.com
Sample Web Site Designs
MyTalentLink.com
www.MyTalentLink.com
Sample Web Site Designs
My Gynecologist
www.mygyn.net
Sample Web Site Designs
Sundowner of Oklahoma City
www.horsetrailersdirect.com
Sample Web Site Designs
Securitec One
www.securitec1.com
Sample Web Site Designs
SUCO Technologies
www.suco-tech.com
Sample Web Site Designs
Thinsolutions
www.thinsolutions.com
Sample Web Site Designs
Reuther Mold
www.reuthermold.com
Sample Web Site Designs
Roth Bierman
www.rothbierman.com
Sample Web Site Designs
Technico
www.technico.com
Sample Web Site Designs
Air Enterprises
www.airenterprises.com
Sample Web Site Designs
Morrison Products
www.morrisonproducts.com
Sample Web Site Designs
Brunswick Chamber of Commerce
www.brunswickareachamber.org
Sample Web Site Designs
Sirius Benefits Consulting
www.siriusbenefits.com
GHI International
International Technology Incubators
Mission
To provide leadership training, investment capital, and
mentoring resources to indigenous entrepreneurs in
developing nations while fostering self-sustaining
businesses.
In so doing, GHI ensures low cost expansion, flexibility
in growth, and improved earnings for all involved in
the created global supply chain.
Vision
Identify, invest in, train, and develop low cost international internet
professionals for North America Web Design, Marketing and IT
Firms … So they can:
• Offshore low end web design and development projects
• Generating attractive profit from business that would be -• Typically unprofitable or flat out rejected.
• All at NO RISK, with 100% Guarantee
• Freeing up domestic resources for more profitable work.
Incubator Portfolios
The following screen shots represent both design and
application development work completed by GHI
International Technology Incubators from:
I.
Uganda
II.
Ukraine
III. Nigeria
IV. Mexico
Uganda Incubator
Uganda Incubator
Uganda Incubator
Uganda Incubator
Uganda Incubator
Uganda Incubator
Uganda Incubator
Uganda Incubator
Uganda Incubator
Ukraine Incubator
Ukraine Incubator
Ukraine Incubator
Ukraine Incubator
Project: Sport Rankings
system for Northeast
Ohio High School
Athletic Conference
Application
Development
Environment: PHP
Database: MySQL
Development Time: 3
weeks
Questions
Pete Kever, Co-Founder & VP,
Partner Programs
Pete@GriffithHoldings.com
330-929-8878
Matt Elsey, Project Manager
Matt@GHIIS.com
330-730-3209
Frank Griffith, CEO
Frank@GriffithHoldings.com
330-723-3136
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