Back Alley Kyla Moore Jayla Moore Kirsten Shisko Target Market 20-30 year old women Wearable Sophisticated Sportswear “New, Innovative, Daring & Creative” Young Hipsters & Fashion Forward Thinkers Street Chic A collection of sexy, urban looks that are available at moderate prices. Whether you need nice business outfits to wear to work or funky night wear, Back Alley has clothes to fit your needs. An effortless wardrobe that carries a woman from afternoon shopping to the city night scene. Price Line Karen Millen BCBG Maxazria White House Black Market MODERATE Express BACK ALLEY Urban Outfitters BUDGET Target H&M Forever 21 BETTER Inspiration Environmental Contemporary Modern Art Industrial Architecture Music Black & White Photography Metal/Machines Nightlife Line Direction Street Chic Rock n’ Roll Transitional Feminized Edge Cool Glamour Fashionable Modern Unique Exclusive Sketches Biker Jacket The fitted silhouette is a complementary contrast to the usual loose Biker jacket. Metal studs add edge to the soft leather. Black weathered leather creates a comfortable fit for anytime of day. The stand collar modernizes any jacket. Dry Clean Only 100% leather, cow hide Price: $345.00 Biker Jacket Garment Analysis Fabric Construction Leather, cow hide Seam Lapped: Flat-Felled Seam Finish N/A Hem Finish Band Shaping Devices French Dart Garment Silhouette H-silhouette Garment Closure Metal Separating Zipper Garment Length Mid-Hip Location of Interfacing Location of Linings Waistline Front Zipper Area, ending at Hem Entire Jacket Lined Natural Neckline/Collar Mandarin Collar Sleeves/Cuffs Set-In Sleeves, Close-Band Cuff Pocket(s) N/A Materials Cost (BASED ON SAMPLE SIZE 6) Item Cost/Required Amount Fabric Lining Zipper Metal Rivets Thread Interfacing $32.50/1 7/8yds $16.00/1 7/8yrds $2.99/1 needed $7.99/1pkg of 24pc $1.69/1 spool $1.99/1/2yrd Total $60.94 $30.00 $2.99 $7.99 $1.69 $1.00 $52.31 (104.61/2=52.31) Materials Cost Wholesale Price $172.62 (52.31x330%) Silk Print Tunic Get your hands on a piece of fashion's biggest party with this so-soft, splurge. Abstract artistry adds a little something extra to a casual fitted tunic. Rich black and warm tan run together in this silk abstract print. The ballet neckline falls off the shoulder adding a hardcore edge. Dry Clean Only 97% silk charmeuse, 3% spandex Price: $140.00 Silk Print Tunic Garment Analysis Fabric Construction Seam Woven Superimposed: French Seam Seam Finish N/A Hem Finish Folded Hem Shaping Devices Garment Silhouette Gathers Fitted Hourglass silhouette Garment Closure Exposed Zipper in Back Garment Length Below-Hip Location of Interfacing Location of Linings Waistline Neckline, ending 2” below neckline N/A Natural Neckline/Collar Bateau Neckline Sleeves/Cuffs Kimono Sleeves/ N/A Pocket(s) N/A Materials Cost Item Cost/Required Amount Fabric Zipper Thread Interfacing $28/1 1/3yds $2.99/1 needed $1.69/1 spool $1.99/1/4yrd Total $37.33 $2.99 $1.69 $0.50 $21.25 (42.51/2=21.25) Materials Cost Wholesale Price $70.15 (21.25x330%) Sleeveless Top with Metal Details Change things up with a slouchy top featuring embellished shoulders and collarbone for an interesting emphasis. This softly draped top goes unexpectedly glam with faux metal chain links. A slouchy, bias cut silhouette creates an effortless easy. Dry Clean Only 51% silk, 49% rayon Price: $200.00 Sleeveless Top with Metal Details Garment Analysis Fabric Construction Seam Seam Finish Hem Finish Shaping Devices Garment Silhouette Knit Superimposed: Plain 500 Over-edge 406 Bottom Cover StitchMultithread Chain-stitches N/A Blousy/Loose Silhouette Garment Closure N/A Garment Length Mid-Hip Location of Interfacing Location of Linings Waistline Neckline, ending 5” below neckline N/A Natural Neckline/Collar Cowl Sleeves/Cuffs Sleeveless/ N/A Pocket(s) N/A Materials Cost Item Cost/Required Amount Fabric Zipper Ball Chain Faux Metal Thread Interfacing $21/1 1/4yds $2.99/1 needed $29.99/8ft of 12ft $1.69/1 spool $1.99/1/4yrd Total $35.00 $2.99 $19.99 $1.69 $0.50 $30.09 (60.17/2=30.09) Materials Cost Wholesale Price $99.30 (30.09x330%) Printed Pencil Skirt A contrasting bright white shattered glass print stands out next to the deep black. An exposed zipper runs the entire length of this fitted pencil skirt. It’s positioned in the front to add edge to this already hard print. Dry Clean Only/Hand-wash and Lay Flat to Dry 97%cotton, 3%spandex Price: $180.00 Printed Pencil Skirt Garment Analysis Fabric Construction Seam Woven Superimposed: Plain Seam Finish 500 Over-edge Hem Finish Folded Hem Shaping Devices Garment Silhouette Single-pointed Dart in Back Fitted Silhouette Garment Closure Metal Separating Zipper Garment Length Chanel Line Location of Interfacing Location of Linings Waistline At Waist and Zipper Closure N/A High-waisted Neckline/Collar N/A Sleeves/Cuffs N/A Pocket(s) N/A Materials Cost Item Cost/Required Amount Fabric Zipper Thread Interfacing $44/1 1/8yds $2.99/1 needed $1.69/1 spool $1.99/1/3yrd Total $49.50 $2.99 $1.69 $0.66 $27.42 (54.84/2=27.42) Materials Cost Wholesale Price $90.50 (27.42x330%) Cigarette Pant A modern fit in a classic color. These straight leg pants are a new take on the “too skinny” skinny pant. The narrow pant slims any woman’s legs and the wide waistband smoothes all curves to flawless perfection. This simple pant can be dressed down for office hours and glammed up for a night out. Gentle Cycle Wash and Lay Flat to Dry 51%cotton, 49%lycra Price: $100.00 Cigarette Pant Garment Analysis Fabric Construction Seam Woven Superimposed: Plain Seam Finish 500 Over-edge Hem Finish Folded Hem Shaping Devices Garment Silhouette N/A Straight Silhouette Garment Closure Front Fly Zipper Garment Length Classic Location of Interfacing N/A Location of Linings N/A Waistline Low-waist Neckline/Collar N/A Sleeves/Cuffs N/A Pocket(s) Patch Pockets in Back Materials Cost Item Cost/Required Amount Fabric Zipper Buttons Thread Interfacing $16/1 1/2yds $2.99/1 needed $0.20/ 2 needed $1.69/1 spool $1.99/1/2yrd Total $24.00 $2.99 $0.40 $1.69 $1.00 $15.04 (30.08/2=15.04) Materials Cost Wholesale Price $49.63 (15.04x330%) Boot-cut Trouser This sexy boot-cut in rich wool—an easy way to get the season's streamlined look, without compromising fit. The slim and slender or curvy girl can wear these ultra-flattering and just a bit retro trousers. The neutral color allows these pants to be paired with any bold printed top and blouse. Dry Clean Only 100% Wool Price: $350.00 Boot-Cut Trouser Garment Analysis Fabric Construction Seam Woven Superimposed: Plain Seam Finish 500 Over-edge Hem Finish Folded Hem Shaping Devices Garment Silhouette N/A Boot-cut Garment Closure Front Fly Zipper Garment Length Classic Location of Interfacing N/A Location of Linings N/A Waistline Low-waist Neckline/Collar N/A Sleeves/Cuffs N/A Pocket(s) Double Welt Pockets in Back Materials Cost Item Cost/Required Amount Fabric Zipper Hook and Eye Thread Interfacing $40/2 1/2 yds $2.99/1 needed $0.30/ 1 needed $1.69/1 spool $1.99/1/2yrd Total $100.00 $2.99 $0.30 $1.69 $1.00 $52.99 (105.98/2=52.99) Materials Cost Wholesale Price $174.86 (52.99x330%)