MSc IMM with Digital Marketing - Heriot

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Form P7
Heriot-Watt University – Postgraduate Programme Structure & Notes Template
1. Programme Code(s) (recruitment & exit awards)
C1J5-IMM (Exit awards C1J2-IMM, C1J3-IMM)
Phase (Parttime only)
MANDATORY COURSES & DISSERTATION/PROJECT
Courses:
1
1
1
1
2
2
2
2
3
(Please highlight any new courses and include the course descriptors)
Code
C11CC
C11IS
C11RL
C11IC
C11BU
C11MC
C11DK
C11DD
Course Title
15
15
15
15
15
15
15
15
60
11
11
11
11
11
11
11
11
11
Contemporary Consumers
Strategic Marketing
Marketing Logistics
ICT Utilisation within the SME context
Research Philosophy and Practice
Communications and Branding
Advances in Digital Marketing
OPTION from Section 8
International Marketing Management with
Digital Marketing Dissertation
Code
C11SK
C11TT
C11TL
C11PA
Course Title
Sustainable Marketing
Issues and Trends in Tourism
International Trade Law
Project Management
New Course
Phase (Parttime only)
Notes
(Please highlight any new courses and include the course
descriptors)
SCQF Level
2
2
2
2
Courses:
SCQF Credits
X
X
X
X
HWUM
Dubai
ALP
IDL
Collaborative
Partner
Semester
OPTIONAL COURSES
Edinburgh/
Orkney/SBC
8.
Notes
SCQF Level
X
X
X
X
X
X
X
X
X
HWUM
Dubai
ALP
IDL
Collaborative
Partner
Semester
Edinburgh/
Orkney/SBC
7.
New Course
SCQF Credits
3. Main Award(s) (to be recruited to)
MSc
2. Programme Titles for all awards (unabbreviated)
Master of Science in International Marketing Management with Digital
Marketing
4. Exit Awards (graduation only) 5. Type
6. Date of Production
PGDip (IMM), PGCert (IMM)
Taught
11th December 2013
11
11
11
11
15
15
15
15
9. COMPOSITION e.g. 8 taught courses (5 mandatory + 3 optional) plus a dissertation
8 taught courses (7 Mandatory + 1 Optional) plus a dissertation
10. AWARDS, CREDITS & LEVEL e.g. requires xx SCQF credits including a minimum of xx at Level 9 and xx at Level 10
The awards, credits and level for this programme is in line with University Regulations as set out below (please tick) Yes X No
If you have selected "No" please amend the statement below, highlight changes and provide a rationale.
Masters Degree
180 SCQF Credits including a minimum of 150 SCQF credits at Level 11
Postgraduate Diploma
120 SCQF Credits including a minimum of 90 SCQF credits at Level 11
Form P7
Heriot-Watt University – Postgraduate Programme Structure & Notes Template
1. Programme Code(s) (recruitment & exit awards)
C1J5-IMM (Exit awards C1J2-IMM, C1J3-IMM)
3. Main Award(s) (to be recruited to)
MSc
2. Programme Titles for all awards (unabbreviated)
Master of Science in International Marketing Management with Digital
Marketing
4. Exit Awards (graduation only) 5. Type
6. Date of Production
PGDip (IMM), PGCert (IMM)
Taught
11th December 2013
Postgraduate Certificate
60 SCQF Credits including a minimum of 40 SCQF credits at Level 11
Please provide a rationale for any changes below
Please note that the exit awards for this programme are the PGDip (IMM) and the PGCert (IMM)
11. DURATION OF STUDY
The duration of study is in line with University Regulations as set out below (please tick)
If you have selected "No" please amend the entries below as appropriate and highlight changes.
Standard
IN MONTHS
Full-time
Part-time
Full-time
Part-time
Masters
12
24
24
48
Diploma
9
15
24
48
Certificate
6
12
24
48
Yes X
Maximum
ALP
84
84
84
No
IDL
84
84
84
12. ASSESSMENT METHODS
A. Please list all courses which are assessed by 100% written examination below and include course descriptors
None
B. Please list all courses which consist of a variation in assessment methods across locations/modes of study. Please provide
details and a rationale for variations and include course descriptors.
None
13. RE-ASSESSMENT OPPORTUNITIES
The re-assessment policy for this programme is in line with University Regulations as set out below (please tick)
Yes X No
If you have selected "No" please amend the statement below and highlight changes.
1. A student who has been awarded a Grade E or F in a course may be re-assessed in that course. A student who has been awarded
a Grade D in a course may be re-assessed in that course in order to proceed to, or be eligible to receive the award of, Masters.
2. A student shall be permitted one re-assessment opportunity in a maximum of three taught courses. The opportunity for reassessment in four or more taught courses shall be at the discretion of the Progression Board.
3. Any further re-assessment opportunities in a course will require the approval of the Postgraduate Studies Committee.
4. A student may be permitted, at the discretion of the Progression Board, to be re-assessed in the dissertation, project or other
supervised research component of the course of study.
Please provide a rationale for any changes below
Form P7
Heriot-Watt University – Postgraduate Programme Structure & Notes Template
1. Programme Code(s) (recruitment & exit awards)
C1J5-IMM (Exit awards C1J2-IMM, C1J3-IMM)
3. Main Award(s) (to be recruited to)
MSc
2. Programme Titles for all awards (unabbreviated)
Master of Science in International Marketing Management with Digital
Marketing
4. Exit Awards (graduation only) 5. Type
6. Date of Production
PGDip (IMM), PGCert (IMM)
Taught
11th December 2013
14. PROGRESSION TO DISSERTATION/PROJECT
In accordance with University Regulations, to progress to Masters level a minimum of Grade C is normally required
in all taught courses.
If you have selected "No" please provide further details and rationale below
Yes X No
15.
AWARD
Minimum No.
Overall
Basis of Overall Mark/Grade
Other Requirements
REQUIREMENTS
Course Passes Mark/Grade
The award criteria for this programme is in line with University Regulations as set out below (please tick)
Yes X No
If you have selected "No" please amend the statement below and highlight changes.
Master (Distinction):
8 + Dissertation
≥70%/ A Credit weighted average ≥70% over 8 courses at 9 courses passed. Average of 70%
grades A-C plus a dissertation/projects at grade across taught courses and the
A
dissertation, with at least 6 courses
at ≥ 60% (grade B). No course of
grade D, E or F (at any assessment
opportunity).
Master:
8 + Dissertation
≥50% / C Credit weighted average ≥50% over 8 courses at 9 courses passed. Average of 50%
grades A-D plus a dissertation/projects at
across taught courses and at least
minimum grade C
50% in the dissertation. At least 6
courses at ≥ 50% (grade C). No
course with grade E or F.
Diploma (Distinction):
8
≥70% / A Credit weighted average ≥70% over 8 courses at 8 courses passed. Average of 70%
grades A-C
across taught courses. At least 6
courses ≥ 60% (Grade B). No course
with grade D, E or F (at any
assessment opportunity).
Diploma:
8
≥40% / D Credit weighted average ≥40% over 8 courses at 8 courses passed. Average of 40%
grades A-E
across taught courses, with
minimum of six courses at ≥ 40%
(grade D). No course with grade F.
Certificate:
4
≥40% / D Credit weighted average ≥40% over 4 courses at 4 courses passed. Average of 40%
grades A-E
across taught courses. At least 4
courses, degree subject specific at ≥
40% (Grade D or better).
Please provide a rationale for any changes below
16. ADDITIONAL PROGRAMME INFORMATION
17. Programme Accredited by
18. QAA Subject
Benchmarking Group(s)
For Office Use Only
Approval Date:
Meeting:
Paper Ref:
Business and Management
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