January 10th, 2008 Håkan Kullvén ME2028 Behavioural Management Control 6 ECTS Year 2008, period 3 Aim The course provides an in-depth understanding of how management control can be used to influence the behaviour of the employees in an industrial organization. The aim is to provide you with the ability to design a system for management control that fits the strategic requirements of the organization, and that influence the behaviour of the employees in the organisation in the intended way. This means that after the course you should be able to: 1. Describe and understand the concepts of results control, action control, personnel control and cultural control, and also to categorize different types of control systems in to these concepts. 2. Understand the meaning with control tightness, and also be able to design different combinations of control systems with regard to the tightness of the system. 3. Critically evaluate, compare, and choose between different control systems when it comes to their usefulness, effectiveness and costs. 4. Apply the theoretical concepts of behavioural management control to companies in various industries, as well as to case study companies. 5. Understand and critically evaluate different forms of reward systems, audits, performance targets, accounting measures, and responsibility accounting systems when it comes to behavioural as well as ethical aspects. 6. Understand how problems such as myopia, situational factors and uncontrollable factors can influence the behaviour in a company, and construct systems that deal with these problems. 7. Implement different tools for management control in a spreadsheet tool, building on the theoretical concepts from a behavioural perspective. 8. Critically evaluate and compare management control systems used by companies in different types of industries from a behavioural perspective. Course content The course consists of lectures built up by case analysis that are followed by a discussion of theoretical concepts and practical examples in the following fields: 1. Different models for management control, such as results control, action control, personnel control, and cultural control are explored. 2. Discussions on how to design and evaluate a system: Control tightness, control system costs, and audits. Page 1 (of 4) 3. Models for influencing behaviour, such as planning and budgeting, responsibility accounting, performance targets, reward systems, and accounting measures, are discussed. 4. Remedies for myopia, the effect of uncontrollable factors, ethical issues and situational influences are discussed. The cases that we use are presented in the schedule. The cases that are in italics are to be prepared by you; the teacher presents the other cases. Seminar During the course there will be a seminar. The seminar will build on a case study that the group is to analyse. For this reason, you are expected to participate in an active way on the seminar. You and your group have to attend it and to present a case study for it. You form the group of 1 to 5 students in whatever way you wish. You should hand in the presentation by mail (as one power point file) no later than one day & night before the seminar of group A starts, according to the schedule. You can, but do not have to, use the possibility of adding teaching notes to the slides as well. Homework assignment At the end of the course, there will be a homework assignment, performed by each student individually. This homework covers all the literature for the course, whether it has been discussed during the lectures or not. The homework assignment will consist of two parts: 1. Twenty questions on the content of the course, to be answered by the student. At the end of each lecture, one of the questions will be presented. The reminding questions will be presented when the homework assignment is handed out. 2. A case study, where an analysis has to be done. The case will be one of the cases used during the course. You can use how many words and pages that you wish for the report. A guideline could be that it is often difficult to explain the topics with less than 2.000 words, and that it often becomes boring reading with more than 5.000 words. Think about the importance of readability (key words in e.g. italics, a good structure, easy to see the different parts), especially for a lengthy report (you do not want the teacher to fall asleep while reading…). In the report, you should also apply a statement of what you have done during the course: the answer to the question “What have I done to learn the content of the course?” You will have one week for constructing the homework assignment. Dates for the homework assignment can be found in the schedule. Examination You will get the following grade on your homework assignment: If you have captured the content of the course in a satisfying way, you will receive the grade E. To prove this, you need to write a well prepared report that answers the questions (in relation to the literature of the course) well, and that discusses the case in a satisfying way. You need to prove that you can answer the questions with the help of the methods and models that were treated during the course. Page 2 (of 4) If you do not only understand the content of the course in a satisfying way, but also have the ability to use this understanding by applying the tools on different situations, you will receive the grade C. To prove this, you need to connect your answers to the literature and course content by making references (also to some of the cases used during the course) where appropriate, and also to develop your answers so that they go beyond what is said in the text books directly connected to the question – e.g. by making connections to other parts of the literature, by providing examples on how companies use the concepts, and/or by relating the discussion to your own experiences – and also to analyze the case thoroughly and with a logical and focused reasoning. If you really master the course content, and also have the ability to critically reflect upon this knowledge, you will receive the grade A. To prove this you need to provide outstanding references to the literature and to the cases used during the course, but also discussions focused on (at least) one relevant academic article from the last three years – or to use other ways to prove an outstanding knowledge in the area. By outstanding knowledge is meant not only the ability to show it and apply it, but also to ”turn it inside out”, to twist it by e.g. relating it to recent landmarks in the area. The grades B and D are middle-forms, that is, the grade B is awarded when your assignment is close to an A but has some problems, and the grade D is awarded when your contribution fulfils the requirements for an E in a distinguished way, but do not motivate the grade C. For some students, who have made distinguishing contributions on the lectures (by taking an active part in the discussions), these extra contributions can be reflected in the grade. The requirements to pass the course are: Pass on the case study, Active participation at the seminar, Pass (grade E or above) on the homework assignment. Complaints regarding assessments will only be considered in written form. Teacher and responsible for the course: Håkan Kullvén (HK) Tel +46 8 790 60 52, +46 73 500 4580 E-mail: hakan.kullven@indek.kth.se Sing-sing room 354. Open: Mondays 10-12 Local student office: Sing-sing, second floor Open Monday to Friday 9.30-15.30 (closed for lunch 11.3012.30) Tel: +46 8 790 78 61 Homepage: http://www.kth.se/student/programkurser/kurshemsidor/kurshemsidor-itm Literature Management Control Systems. Merchant K.A., and Van der Stede W.A. Prentice Hall. ISBN 0273655965. Text in 265 pages (rest is cases). Price approx SEK 650. Handouts. Articles distributed during the course. Page 3 (of 4) ME2028 Spring 2008 Week, day and time 4 January 21 Monday 5 6 7 8 9 10 L = Lecture, S = Seminar 15-17 January 22 Tuesday 15-17 January 23 Wednesday 15-17 January 24 Thursday 15-17 January 28 Monday 15-17 January 29 Tuesday 15-17 January 30 Wednesday 15-17 January 31 Thursday 15-17 February 4 Monday 15-17 February 5 Tuesday 15-17 February 6 Wednesday 15-17 February 7 Thursday 15-17 February 11 Monday 15-17 February 12 Tuesday 15-17 February 13 Wednesday 15-17 February 14 Thursday 10-12 February 14 Thursday 13-15 February 14 Thursday 15-17 February 18 February 18 Monday Monday 15 15-17 February 25 Monday 15 February 28 Thursday 8-17 February 29 Friday 8-17 March 3 Monday 8-17 March 4 Tuesday 8-17 Content, teacher and book chapters L Introduction Chapter 1 Leo’s Four-Plex Theatre L Results Controls Chapter 2 Armco L Action, Personnel, Cultural Chapter 3 Alcon Laboratories L Control Tightness Chapter 4 Controls at the Bellagio Casino Resort L Control System Costs Chapter 5 Disctech, Inc L Design and Evaluate Chapter 6 AirTex Aviation L Responsibility accounting Chapter 7 Zumwald AG L Planning and Budgeting Chapter 8 Borealis L Incentive Compensation Chapter 9 Tsinghua Tongfang Co L Financial Measures Chapter 10 Berkshire Industries PLC L Remedies for myopia Chapter 11 Catalytic Solutions L Uncontrollable Factors Chapter 12 Beifang Chuang Ye Vehicle Group L Audit + Governance Chapters 13 & 14 Landale PLC L Ethics + Governance Chapter 15 Lernout & Hauspie Speech Products L Situational influence Chapter 16 University of Southern California S Seminar group A Pacific Sunwear of California S Seminar group B Pacific Sunwear of California S Seminar group C Pacific Sunwear of California Homework assignment is handed out L Nonprofit Chapter 17 University of South California Homework assignment to be handed in at the latest S Individual discussion booked as half an hour per student S Individual discussion booked as half an hour per student S Individual discussion booked as half an hour per student S Individual discussion booked as half an hour per student 080110 HK Place V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK V3 HK L41 HK L41 HK L41 HK V3 HK 354 HK 354 HK 354 HK 354 Page 4 (of 4)