Media Post Communications 1.25.05

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Star Little Leaguer Mo'ne Davis will be subject of Disney Channel film
Disney Channel has begun to develop a TV movie about Mo'ne Davis, the 13-year-old pitcher who gained fame during
last summer's Little League World Series. "Throw Like Mo" will be produced by Debra Martin Chase and written by
Sheldon Candis and Justin Wilson, with ESPNw and Davis acting as consultants.
Variety 3/19/15
Shockingly Progressive Twist on The Bold and the Beautiful
Wednesday's episode of The Bold and the Beautiful was a whopper, revealing that Maya (played by Karla Mosley) is
actually... Myron. A man. The reveal came when Maya was having a confrontation with her sister Nicole, as Nicole
discovered that Maya had transitioned from a man to a woman at an early age.
TV Guide 3/18/15
Facebook, not TV, will be platform for 2 new MSNBC shows
MSNBC, in partnership with NowThis, has developed two shows for Facebook. Morning show "Sound Off" will spotlight
one breaking news item, and "FacePalm" will look at a controversial news topic from the day.
Variety 3/12/15
FXX comedy "Man Seeking Woman" will be back for Season 2
FXX comedy series "Man Seeking Woman" has been renewed for a sophomore run of 10 episodes. The show is the
first comedy series created solely for FXX.
Broadcasting & Cable 3/3/15
The greater significance of ‘Empire’
Fox's new show is setting all sorts of ratings records. It's also historical in another way: It's broadcast's first successful
drama with a largely African-American cast. And it’s the first No. 1 drama in 21 years to see ratings gains from its
second to its third week.
MediaLife 1/29/15
Target becomes first brand to sponsor NBC's online-only series
NBC's Web-only short series "Saturday Night Line" about people waiting for tickets to "Saturday Night Live" has
secured Target as a sponsor. Target is the first brand to sign on for the Web series with pre-roll ads and in-series
mentions. NBC plans to produce more Web series if it can find advertisers for them.
The Wall Street Journal 11/14/14
The ‘Millers’ Gets Cancelled By CBS
CBS has canceled sophomore Will Arnett comedy The Millers. The show will shoot one more episode before shutting
down production. And CBS will air the episode on Monday, but has not made the decision on its remaining episodes.
They will likely be pulled from the schedule.
The Wrap 11/14/14
AMC's "The Walking Dead" gets big boost from time-shifting
AMC's "The Walking Dead," already the most-watched series on TV, received a major boost for its fifth season launch
in the live-plus-three-days ratings. The series saw its overall audience grow by 29% to 22.37 million and its 18-to-49
number rise by nearly one-third to 14.5 million, compared to its initial rating.
The Hollywood Reporter/The Live Feed blog 10/17/14
"NCIS" continues to deliver ratings for CBS
CBS' long-running drama series "NCIS" may not generate much award-season or social media buzz, but it is on track
to continue its five-year run as TV's most-watched drama series. The series, which has just started its 12th season,
has become "an almost indestructible franchise" for CBS, Cecilia Kang writes.
The Washington Post 9/24/14
"Walking Dead" companion gets pilot order
AMC has given the go-ahead for a pilot for a zombie-themed series from the creative team behind its mega-hit "The
Walking Dead." The new series, which will feature a different setting and characters than "The Walking Dead" but exist
in the same zombie-ravaged world, is slated to begin production by the end of 2014.
USA Today 9/6/14
"Daredevil" series brings Marvel universe to Netflix
Marvel Studios Chief Creative Officer Joe Quesada is preparing for the 2015 debut of the "Daredevil" series on Netflix.
He says the planned 13-episode run makes the series more like "a very large movie," and "makes seeing the bigger
picture a little bit easier." The binge-viewing potential will also be considered. "Even the way that you parse out
information and reveals within the show can be different than you would on weekly TV," Quesada said.
The Hollywood Reporter/The Live Feed blog 5/12/14
Ratings high for "Game of Thrones" gives lift to other HBO series
HBO's "Game of Thrones" on Sunday hit a new ratings high, garnering nearly 7.2 million viewers on average for its live
TV airing and 8.6 million viewers for the evening. The series' average gross viewership for each episode this season is
up 24% to 17.8 million, compared to the same time last season. "Thrones" also helped boost the ratings for the rest of
HBO's Sunday night lineup, including "Veep," "Silicon Valley" and "Last Week Tonight With John Oliver."
Variety 5/6/14
Bounce TV’s “One Love” Reaches Nearly 1.1 M
Bounce TV’s newest original series One Love reached nearly 1.1 million persons across its series premiere week runs
to become the most-watched original in Bounce TV’s history. According to Bounce TV, since first beginning to receive
Nielsen ratings one year ago this month, the network has increased primetime viewership by 39% in households, 27%
in adults 18-49 and 28% in adults 25-54.
TV NewsCheck 4/22/14
HBO has biggest series hit in years in "Game of Thrones"
HBO's "Game of Thrones" has become its most successful series since "The Sopranos" went off the air in 2007.
Sunday's fourth-season debut attracted 6.6 million viewers on average for its 9 p.m. airing, a series high. The premium
network's online application, HBO Go, went down for about two hours because of interest in the premiere; the service
suffered a similar crash during last month's "True Detective" season-ender.
The New York Times 4/7/14
Travel Channel announces 10 series orders
Travel Channel on Wednesday revealed that it has ordered 10 series that will debut during 2014, including "Booze
Traveler," "Tours By Unger" and "Expedition Unknown." The network is also working on "One Day on Earth," and hourlong special that captures sights and sounds from across the globe in a single day. "Our mission is to provide our
viewers with transformative programming that provides a gateway and personal portal to experience the world," said
Travel President Shannon O'Neill.
Variety 4/2/14
BBC America's "Mud, Sweat and Gears" will give viewers another car fix
BBC America has agreed to air a new hour long unscripted series that will feature two British car journalists leading
teams that will attempt to rebuild and improve regular vehicles in 24 hours to get them ready for performing stunts.
"Mud, Sweat and Gears," which starts production in March, will be paired with BBC America's popular "Top Gear"
show on Monday nights.
Variety 2/2714
A+E will launch female-targeted FYI network in July
FYI, A+E Networks' reboot of its Bio channel, will debut on July 7. FYI will offer programming that is meant to act as an
"inspiration engine" for its target audience of affluent women in their early 40s, according to Jana Bennett, the
network's president. Food will be a major focus, with shows such as "The Epic Meal Show," which is inspired by a
YouTube series, and "The Feed," a comedic road show. Other series will explore fashion, style and design.
The Hollywood Reporter/The Live Feed blog 2/26/14
MTV2 will take a swing at Major League Baseball-branded series
Major League Baseball hopes to cultivate a stronger fan base among the 12-to-34 set via a weekly show that will air on
MTV2 during baseball season. Produced at MLB's Fan Cave production facility in New York, the show will look at
players' private lives and feature musicians and actors as guests. "Tonally, the show is focused on everything that
happens off the field," said Paul Ricci, MTV2's senior vice president and head of development.
Adweek 1/26/14
China Cracks Down On 'American Idol'-Style Shows
The official Xinhua News Agency reported that the "American Idol" kind of talent shows now need approval from the
body that oversees broadcasting, which will license one such program per channel each quarter for prime-time
viewing.
Associated Press 10/22/13
How Survivor has returned with its most interactive season yet
Throughout the Survivor Blood vs. Water season – a version of the show that will pit former Survivor cast members
against their families – fans will be able to use the CBS App for iOS to watch full episodes and the after show.
Lost Remote.com 9/23/13
AMC signs licensing deal for "Breaking Bad" spinoff
AMC has signed a licensing deal with Sony Pictures Television that will allow a "Breaking Bad" spinoff series to move
forward. The hourlong series is expected to center around Saul Goodman, a lawyer played by Bob Odenkirk, with a
working title of "Better Call Saul."
Variety 9/11/13
The Long Goodbye: NBC Sets Premium Rates for Super-Sized Office Finale
Along with giving fans some bonus time with the Dunder-Mifflin gang, the super-sized episode allows NBC to sell
another four to five minutes of commercial inventory. With expectations of a big turnout for next week's show, NBC has
commanded unit costs as high as $400,000 per 30-second spot.
Ad Week 5/7/13
CTD Locks Up Judge Judy Through 2017
Judge Judy Sheindlin has signed a new multiyear deal with CBS Television Distribution to continue presiding over her
top-rated show, Judge Judy, through 2017. Judge Judy, now in its 17th season, averages more than 9 million daily
viewers, more than any other show in daytime television.
TV NewsCheck 4/8/13
AMC's zombies are striking fear in hearts of rival networks
AMC is rewriting the rules of TV with the incredible success of "The Walking Dead," which is handily beating its cable - and broadcast -- rivals in the key 18-to-49 demographic. The zombie-themed show, originally sold to NBC before
landing at AMC, owes its success in part to the cable network making it widely accessible through on-demand, Netflix
and iTunes, writes David Carr.
The New York Times 3/3/13
NBC's new drama "Do No Harm" has been pulled from the network's schedule after two episodes
The series got off to a very poor start in the ratings with its Jan. 31 premiere, drawing a 0.9 rating/3 share in the key
18-49 demo -- the lowest rating for an in-season scripted premiere in the history of the four networks. The show
dropped another 22 percent to a 0.7/2 with its second episode Thursday.
The Wrap 2.8.13
The time-traveling Doctor Who is about to take a different kind of trip.
As part of Doctor Who's 50th anniversary, BBC America announced it will co-produce An Adventure in Space and
Time, a dramatic look at the creation of the popular series in 1963. Doctor Who veterans Mark Gatiss, Steven Moffat
and Caroline Skinner will serve as executive producers, with Gatiss writing the script.
USA Today 1.29.13
Will Syfy's $100 million TV-gaming combo pay off?
Syfy is spending a reported $100 million on an ambitious project to create "Defiance," a TV series and related
massively multiplayer online video game developed in partnership with Trion Worlds. "People talk about transmedia
and cross-platform," said Syfy President Dave Howe. "This is the real deal because it was conceived that way from the
ground up. No one's ever done anything like this. We refer to it as the holy grail of convergence." Forbes 11/26/12
"Walking Dead" ratings, ad prices reach level of broadcast hits
AMC's "The Walking Dead" reportedly is asking for up to $375,000 for ad buys in the scatter market, reflecting the
growth of its audience to levels almost as big as ABC's hit sitcom "Modern Family." "The Walking Dead" also performs
well among 18-49 viewers and men 18-34, with its reach "really only second to football at this point," said Brian
Hughes, senior vice president and audience analysis practice lead at Magna Global.
Advertising Age 10/25/12
AMC Networks will be back on DISH as part of $700M settlement
AMC Networks and sibling Cablevision Systems, as part of a lawsuit settlement, will receive $700 million from DISH
Network, and AMC's channels will return to the DISH lineup. The agreement resolves a 2008 breach-of-contract
lawsuit filed against DISH by VOOM, a former Cablevision unit. In June, DISH removed AMC's programming from its
service, claiming it cost too much. AMC's flagship network was back on DISH on Sunday, while the Sundance
Channel, WE tv and IFC will resume on Nov. 1.
The New York Times/Media Decoder blog 10/21/12
FX sends viewers to insane asylum for "American Horror Story"
The four were chosen after taking traditional inkblot psychological tests through an interactive website. The group was
taken to an abandoned asylum in upstate New York for the filming. "We put them through a battery of 'experiments'
and 'tests,' with the ultimate goal being for them to escape the asylum with their sanity. They all escaped. Whether
they have their sanity, we don't know yet," said GMR Marketing's Thomas Taylor.
Advertising Age 10.16.12
"SpongeBob SquarePants" audience sinking
With "SpongeBob SquarePants" broadcasts making up as much as 40% of Nickelodeon's airtime last year, a 29% firstquarter slide in the aquatic character's viewership among the 2-11 audience weighs on the entire network.
Nickelodeon, however, notes that the 13-year-old show still wins 2 million viewers on Saturday mornings and "remains
the number one rated animated series in all of kids' television."
The Wall Street Journal 5.2.12
Time Warner Cable unveils plans for Health on Demand
Time Warner Cable has teamed up with Cooking Light magazine and Gaiam TV to launch a Health on Demand
channel. The content will include food shows as well as yoga, Pilates and fitness instruction. Patient education clips
from local health care organizations also will be offered.
CEDMagazine.com 4.30.12
Mixed-martial-arts fighters get reality show on Spike TV
Mixed-martial-arts experts from Chicago's Bellator Fighting Championships will be the stars of a new reality show on
Spike TV. The show, set to air next year, is being developed by "The Amazing Race" co-creator Bertram van Munster.
"Some of the most physically-gifted and fascinating athletes in the world fight in Bellator, and I believe they make ideal
subjects for an innovative new non-scripted series," said van Munster.
TVMediaInsights.com 4.3.12
The "All-American Muslim" series won't be back
A TLC network reality television show about Muslim families living in the Detroit area is ending after one season.
"All-American Muslim" attracted attention when a conservative Christian group called for an advertiser boycott. At least
two companies announced they were pulling ads. TLC says the protest caused a backlash in which new advertisers
signed on.
Associated Press 3.8.12
Quiet Series Celebrates a Milestone Few Others Reach
Still, it can be a struggle to get a quietly successful show noticed by the wider television world, which may explain why
CBS has turned episode No. 200 of “NCIS” into a cause for celebration. “The fact that we hit this number at the same
time that we’re No. 1 with viewers is extraordinary, and there isn’t a single person here who takes it for granted,” said
Gary Glasberg, the executive producer and show runner who oversees each episode.
NY Times 2.6.12
"American Idol" is beginning to hit some off-notes in ratings
Fox powerhouse "American Idol" is beginning to lose some of its ratings luster amid growing competition from similar
programs as it enters its 11th season. A decline in ratings was expected, but the more than 20% decrease for the
season so far is worse than predicted. "Idol," however, remains a hit by most measures and is still serving as a launch
pad for hit musicians, according to this article.
Los Angeles Times 2/1/12
'The X Factor' Opens Up Voting to Twitter
In a first-ever move for television, Fox's new singing competition "The X Factor" is opening up its voting process to
Twitter. Immediately following the live performance show on Nov. 2, fans will be able to register their votes by visiting
the show's Twitter page and following @TheXFactorUSA.com. Viewers can then vote via private Direct Message.
(Tweets themselves will not count as votes.)
The Wrap.com 10.26.11
QVC's viewers are still in the mood to shop
Liberty Interactive's QVC home-shopping channel has shown its resilience during the downturn by posting steady
revenue growth and adding a significant online shopping presence to complement its TV-based offerings. QVC is also
positioned to withstand cord-cutting among some younger viewers, since its main audience is women between the
ages of 35 and 64.
The Wall Street Journal 10/27/11
Christie vetoes $420,000 tax credit for 'Jersey Shore'
Message to Snooki, the Situation, and friends: You can fist-pump in da club all night long, but not on New Jersey's
dime.Gov. Christie on Monday vetoed a $420,000 TV-production tax credit for Jersey Shore, MTV's hit reality series
about eight hard-drinking housemates based in Seaside Heights.
Philly.com 9.27.11
FX spreads "Sons of Anarchy" brand with mobile app
FX is expanding the brand of its "Sons of Anarchy" show to mobile devices with the introduction of a mobile
application. The app, which will provide a wealth of back-story information about the show, will be available through
iTunes and be compatible with a number of Apple products such as iPads, iPhones and iPod Touches.
Los Angeles Times/Show Tracker blog 11/1/10
Upcoming Current TV show puts viewers in charge
Will Wright, best known for creating The Sims and SimCity video games, is behind the Web technology for Current
TV's new series "Bar Karma," which will allow viewers to suggest and vote on story ideas for each episode. The show
will start in early 2011.
NYTimes.com/Arts Beat blog 10/7/10
Study finds more gay characters on TV
The 15th annual "Where We Are on TV" report released Wednesday found that 3.9 percent of actors appearing
regularly on prime-time network drama and comedy series in the 2010-11 season will portray gay, lesbian or bisexual
characters.
Associated Press 9.29.10
MTV campaign introduces the world to "Jersey Shore"
MTV has launched an international ad campaign for its "Jersey Shore" reality show. The campaign is meant to stoke
excitement as the U.S. show is rolled out into other countries now, and to third-party syndicators in April.
The New York Times 3/22/10
N.J. Judge Won't Block 'Jersey Shore' DVD Release
A New Jersey man who says he was beaten during an episode of MTV's reality show "Jersey Shore" has lost its bid to
stop the release of a video depicting it. Stephen Izzo Jr. says a show cast member punched him outside a Seaside
Heights nightclub. The judge says producers obscured the Bayville resident's face.
Associated Press 2.23.10
ABC cancels 'Ugly Betty'
The decision was increasingly anticipated given the show's meager ratings. ABC shifted "Betty" from Thursdays,
where it struggled to provide an adequate lead-in for "Grey's Anatomy," to Fridays last fall, where it performed poorly,
then tried recently moving the show to Wednesdays after the network's comedy block.
Broadcasting & Cable 1.27.10
CBS to Turn Dying Wishes Into Reality TV
Each week we will get to see a different terminally ill person being given their dream TV audition -- which, sadly, will be
their last TV audition.
Washington Post 10.21.08
Strike-shortened TV series struggling
Five new series cut short by last winter's writers' strike are struggling to win back viewers this fall. NBC's Chuck and
Life, along with ABC's Wednesday lineup of Pushing Daisies, Private Practice and Dirty Sexy Money, returned last
week with numbers well below last fall's premieres.
USA Today 10.8.08
'Sons of Anarchy' to go for another spin
FX has picked up "Sons of Anarchy" for a second season. While first-run episodes of the drama are performing
modestly, FX cited the series' cumulative viewership numbers in announcing the pickup. On a weekly five-telecast
cume basis, "Sons" is averaging 3.5 million adults 18-49, and the fourth week of the show delivered 1% more viewers
in the demo than its premiere week.
THR.com 10.7.08
Fox picks up 'Fringe' for full season
Fox has picked up a full-season order of J.J. Abrams' sci-fi thriller "Fringe." Season-to-date, "Fringe" has averaged a
4.2 rating/11 share among adults 18-49 and 10.7 million total viewers and ranks as the top freshman series in the adult
demo.
TV Newsday 10.2.08
"Tin Man" no clunker for Sci Fi
"Tin Man," the Sci Fi Channel's re-imagining of "The Wizard of Oz," averaged 5.3 million total viewers over its threenight run. The show drew well from all ages: 2.9 million adults 25 to 54 tuned in and 2.7 million 18- to 49-year-olds
watched.
Mediaweek 12/6/07
"Pushing Daisies" alive and well in the ratings
ABC's "Pushing Daisies," already a critical favorite, scored the best debut ratings of any network scripted series in the
Wednesday 8 p.m. time slot since the premiere of "Lost," three years ago. In rating news for the same night, the
second episode of NBC's "Bionic Woman" at 9 p.m. lost 30% of its premiere week audience and ceded the 18-to-49
demographic to ABC's "Private Practice."
Washington Post 10/5/07
USA takes top honors for third-quarter ratings
Despite not placing a single show in the top 20 programs in the third quarter, USA Network bested all other adsupported cable networks in the quarter with an average prime-time delivery of 2.65 million viewers. The NBC
Universal-owned channel also prevailed in the 18-to-34, 18-to-49 and 25-to-54 demographics, according to
Nielsen Media Research.
Mediaweek 10/2/07
TBS picks up early "Earl" episodes
In its growing strategy to acquire off-network series before the shows hit the syndication market, TBS has acquired
exclusive rights to "My Name Is Earl." TBS is expected to debut the show next April, and "Earl" will likely enter
syndication in 2009.
Variety 9/23/07
Geico's cavemen headed to small screen
A popular series of Geico ads features a group of somewhat neurotic cavemen whose self-esteem is threatened by
the insurer's claim that signing up is so simple, "even a caveman can do it." Now, the Geico cavemen could move from
the commercial breaks to center stage, if a pilot featuring the characters that is being developed by Geico creative
shop, the Martin Agency, is picked up by ABC in the fall.
The Wall Street Journal 3/5/07
Sprint, The CW bring Smallville spinoff to mobile
Sprint and The CW unveiled an animated Smallville spinoff that will appear exclusively on Sprint mobile phones until
late February. Sprint TV viewers will have access to a new short-form episode each Thursday for six weeks.
Mediaweek 1/07
ABC soap opera to feature transgender character
ABC's "All My Children" will introduce a character this week that paves new ground for television. Jeffrey Carlson will
play Zarf, a "flamboyant rock star," who is transitioning from male to female.
The Washington Post/Associated Press 11/06
Original episodes of "Simpsons" coming to mobile phones
Original "mobisodes" of Fox Broadcasting Co.'s "The Simpsons" will soon be available on mobile phones, according
to News Corp. President Peter Chernin. Chernin told the CTIA Wireless I.T. & Entertainment conference the company
would produce the content and "market the hell out of it."
Multichannel News 9/14/06
BabyFirstTV draws criticism, fans
BabyFirstTV, a commercial-free satellite channel that features three-minute segments aimed at infants, has generated
mixed reactions since its launch on Mother's Day. Some experts are "appalled," some parents are pleased and some
babies are "mesmerized."
Chicago Tribune /San Francisco Chronicle 9/14/06
"Survivor" tribes to split along racial lines
Reality program "Survivor" plans to divide participants into teams based on race in the upcoming season. Series
producer Mark Burnett conceded that the decision to split contestants into warring "tribes" of blacks, Asian-Americans,
Hispanics and whites will be controversial.
Variety 8/23/06
ESPN will air Little League games with five-second delay after tike utters F-word
Cabler ESPN, despite not being subject to government indecency regulations, is opting to show the remaining games
of the Little League World Series with a five-second delay. The move follows an incident in which a player for the
Staten Island team used the F-word during a primetime game, and it was heard on the air.
Broadcasting & Cable 8/22/06
Under terms of the most recent "West Wing" license fee agreement, Peacock (NBC) shelled out about $6 million per
episode. That price will go down to about $3 million, according to insiders. Under the last deal, license fee for the show
was pegged in part to ratings; if that's true under the new pact, per-seg fee could increase if ratings go up next season.
In any event, given the extra syndie coin another season of "West Wing" will generate for WBTV and Wells, the studio
and producer won't be losing money on the deal. Overhead for the show will also likely go down substantially if, as
expected, many of the show's veteran thesps shift to recurring status.
Variety, March 2005
A&E pays $2.5 million apiece for "Sopranos" episodes
HBO's megahit "The Sopranos" is coming to ad-supported cable -- and fetching a record sum. A&E Network will pay
$2.5 million apiece for about 78 episodes of the story about a New Jersey crime boss's family and his business
problems. The deal is a windfall for Time Warner's HBO unit and could bring a younger audience to A&E.
Variety, February 2005
Twentieth Television will produce one-minute original "mobisodes" of the serial dramas "Love and Hate" and "The
Sunset Hotel" (26 mobisodes of each series, for a total of 52) designed specifically for "V CAST," the new 3G
multimedia wireless service from Verizon Wireless, and Vodafone's 3G Live!.
Media Post Communications 1.25.05
* TV dramas attract the older crowd and grown-ups watch far more TV (32 hours/week) than young folks (12-17) do
(20-22 hours/week). Viewers 50 and older watch the most of all; 42 hours a week. The most sought-after age group
for advertisers-because of its disposable income and free-spending ways has always been 18 to 49 year olds. But in
certain product categories – movies, soda, and cosmetics, to name a few –teens are highly prized.
David Hiltbrand, Phila. Inquirer, 3.16.03
* Predicting series’ success is as much art as science. Networks don’t really care where a show finishes in the weekly
lineup. They do consider how it compares with previous occupants of its real estate, how it does against its time-slot
competition, how well it holds viewers from the show that precedes it, whether people tune out as the show
progresses, and whether there’s anything better (or cheaper) on the shelf with which to replace it.
Jonathan Storm, Philadelphia Inquirer, 10.27.02
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