PRESS RELEASE
Reference book from Armstrong
DLW References
DLW References, the new reference book from Armstrong to be
released in February 2008, will contain more than 250 pages.
The volume will textually and visually document exciting architectural projects featuring the manufacturer's flooring. Lay-outs
and floor plans as well as interior and exterior views will bring
the total of 52 architectural objects to life. Reflecting Armstrong's
long, architecturally oriented tradition, the volume includes impressive historical references such as the Bauhaus Meisterhäuser in Dessau and the New City Hall in Bremen along with numerous examples of modern buildings and structures from the
fields of medical, educational, commercial, retail and cultural
architecture. Artists as early as Peter Behrens, Mies van der
Rohe and Le Corbusier developed colors and designs for DLW
Linoleum, and Armstrong remains loyal to this artistic tradition.
Working together with architects, it continues to create collections that possess an unmistakably unique radiance.
The elegant volume's glossy black hard cover with silver-colored
printing demonstrates the same high standard of quality that
Armstrong applies to its products. Documented in German and
English, textual references will be between two and six pages in
length. Armstrong struck a partnership to produce the volume
with well-known architectural photograph Werner Huthmacher,
who photographed most of the projects. Architect Roger Riewe
from Graz (Austria) has gladly written an entertaining preface
that introduces the reader to the volume's theme. In his essay,
Riewe playfully paints a bridge that connects the pleasure of
"slow food" to that of DLW Linoleum. A subsequent volume of
DLW References is already planned, and all architects are invited to contact Ms. Winograd (twinograd@armstrong.com) at
With any questions, please contact:
Armstrong · Marketing and Communication · 74321 Bietigheim Bissingen · Germany
Telefon +49 7142 71-384 · Fax +49 7142 71-408
Renate Seifert public relations (GPRA) · Postfach 100360 · 70747 LE-Leinfelden · Germany
Telefon +49 711 77918-0 · Fax +49 711 77918-77 · info@seifert-pr.de
Armstrong to propose their projects for inclusion. For inquires
about the current DLW References volume, please contact Armstrong through your project consultant or at service_germany@armstrong.com.
Facts:
Publisher: Armstrong DLW AG
Publication date: February 2008
Number of projects: 52
Number of pages: 256
Languages: German and English
Hardcover
Nominal price: 50 euros
Captions:
Cover page:
The DLW References volume from Armstrong documents architectural projects featuring the manufacturer's flooring from the
fields of historical, medical, educational, commercial, retail and
cultural architecture
Inside page:
Impressive historical references such as the Bauhaus Meisterhäuser in Dessau and the New City Hall in Bremen are accompanied by numerous examples of modern buildings and structures.
Photos: Armstrong