DIANE A. MOLLENKOPF
Office
N302 North Business Complex
Department of Marketing & Supply Chain Management
The Eli Broad College of Business
The Eli Broad Graduate School of Management
Michigan State University
East Lansing, MI 48823 USA
Phone: 517-432-5535 x231
Fax:
517-432-1112
Email: mollenkopf@bus.msu.edu
ACADEMIC POSITIONS
2002 – Present
Michigan State University
Department of Marketing & Supply Chain Management
East Lansing, MI , USA
2002 – Assistant Professor
Teaching Specialization
Logistics and Transportation Management (MSC442; MSC827,
MSC854)
Supply Chain Applications and Policy (MSC470)
Global Logistics (MSC881)
Logistics Strategy (MSC879)
1994 – 2002
Lincoln University
Commerce Division, Canterbury, New Zealand
1997- Senior Lecturer in Marketing & Distribution
1994- Lecturer in Marketing & Distribution
Teaching Specialisation
Logistics and Distribution Management (200-level)
Supply Chain Management (300-level, from 1st semester 2000)
Principles of Marketing (200-level)
Distribution Channel Theory (postgraduate level)
1989 – 1993
Drexel University
Philadelphia, PA USA
Marketing Department
1992 - 1993 Instructor
1899 - 1992 Teaching Assistant (as a graduate student)
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PROFESSIONAL EXPERIENCE
1990 - 1994
INTER-MEDIA MARKETING,
West Chester, PA
Marketing Project Consultant
Various projects included competitive market analysis; marketing and sales
training; development of training manuals; writing promotional materials and
brochures; PC programming for various business and reporting applications;
efficiency analysis for direct mail fulfillment operation; service
questionnaires.
1986 – 1989
YVES ROCHER, INC.,
West Chester, PA
Product Manager, Direct Response Television
Responsible for developing a client base through home shopping television
(QVC). In the first year of operation, generated 50,000 new clients and
$3.6 million in sales. Developed product ideas for on-air shows, trained
show hosts to sell cosmetics and beauty products on television.
Developed a direct response long-format television commercial for national
broadcast and cable distribution.
Logistics Manager
Developed database system which included a promotion forecasting model
and an inventory control model. Based on this system, coordinated
production/shipping schedules from the French and Luxembourg factories.
Reduced lost revenue due to stock-out from 10% to less than 1% with
implementation of this system. Also saved an annual $50,000 in shipping
costs by negotiating a new schedule between the ocean carrier, the French
factories and the U.S. subsidiary.
1983 – 1986
AVON PRODUCTS, INC.
Newark, DE
Return Goods Supervisor
Developed procedures and product flows to increase value recovery of
returned products. Supervised/trained 15 staff to refurbish and repackage
products. Contributed over $250,000 in recovered revenue on an annual
basis.
Distribution Supervisor
Created operational schedule for all order-flow departments. Monitored
branch activity and adherence to schedule by directing daily order-flow
meeting. Improved dispatch operation by organizing daily scheduling
process, coordinating this process with the dock operation and line
haul/delivery companies, resulting in annual savings of $500,000. Assisted
with development of annual financial plans and analyzed monthly activities
to ensure adherence to annual plan. Supervised eleven clerical and twentyfive production line employees. Automated clerical and management
planning and budgeting processes on micro-computers.
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EDUCATION
Ph.D.
DREXEL UNIVERSITY, Philadelphia, PA U.S.A.
degree conferred June 1995, summa cum laude
Major area of study:
Secondary area of study:
Marketing
International Business
Thesis
A Study of the Market Orientation and Technology Orientation of
Wholesaler-Distributors and Dominant Retail Buyers, With Implications for
Distribution Channel Performance, Ph.D. Dissertation, submitted to Drexel
University, June 1995.
Doctoral Coursework
M.B.A.
Marketing
Seminar in Development of Marketing Theory
Development of Marketing Channel Systems
Transportation and Distribution Strategies
Consumer and Buyer Behavior
Seminar in Promotional Strategy
Strategic Marketing Planning
Seminar in Marketing Models
Quantitative Methods
Quantitative Methods I
Quantitative Methods II
Multivariate Analysis
Statistical Sampling and Design
Regression/Correlation Analysis
Multivariate Data Analysis for Managers
International Business
Seminar in International Marketing
International Economics
Multinational Financial Strategy
Doctoral Core Program
Conceptual Foundations of Business I
Conceptual Foundations of Business II
Research Design and Methodology I
Research Design and Methodology II
MICHIGAN STATE UNIVERSITY, East Lansing, MI U.S.A.
Logistics and Materials Management
degree conferred September 1983, cum laude
Areas of study included purchasing policies, source selection and
development, negotiation strategies, transportation and distribution
strategies, logistical systems design, materials requirement planning
B.S.B.A.
BOWLING GREEN STATE UNIVERSITY, Bowling Green, OH U.S.A.
Marketing and International Business
degree conferred June 1982, magna cum laude
Undergraduate studies also included a minor in French, including one
academic year of humanities at the international institute, L’INSTITUT DE
TOURAINE, in Tours, France. All courses were taught in French.
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ACADEMIC AWARDS AND HONORS
1997
1993
1991
1989-1993
1982-1983
1977-1981
1981
1981
Nominated for the BP Transport Trophy by Chartered Institute of Transport;
for best paper presented at a conference, Developing a Research Agenda
in Transport, Logistics and Distribution for the New Zealand Transport
Sector
1992-93 Teaching and Service Award, Drexel University, May 1993
Awarded by the College of Business and Administration for contribution
to excellent teaching in the College
1990-91 Teaching Assistant Excellence Award, May 1991
Awarded by the Drexel University College of Business and
Administration, based on student nominations
Teaching Assistantship, Drexel University Marketing Department
Teaching Assistantship, Michigan State University Department of Marketing
and Transportation
President’s Academic Scholarship, Bowling Green State University
Beta Gamma Sigma, Bowling Green State University
Phi Kappa Phi, Bowling Green State University
EXECUTIVE TRAINING PROGRAMMES
2003-2004
1999-2004
2004
2001-2004
2004
2003
2003
2002
1995-2000
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Supply Chain Logistics Executive Development Program, held annually at
MSU. Seminar in Reverse Logistics; Manage simulation learning
experience; May.
Supply Chain Management and Logistics Executive Development
Programme. An annual 5-day programme sponsored by Monash
University and Michigan State University. Melbourne, Australia.
Participate as a teaching staff member each February.
Institut de Formation International, seminar to French business students in
Integrated Logistics Management, May.
Steelcase/Alticor Supply Chain Management Training Program. Seminars
in Reverse Logistics, International Logistics, and Inventory Management.
Masco Leadership Program:
-- Seminar in Independent Demand, November
-- Faculty Advisor
-- Seminar in Order Management, June.
RapistanMaterials Handling, a division of Seimens Dematic. Seminar in
Reverse Logistics. January.
Creating a Supply Chain Organization. A 3-day seminar, delivered 4 times
a year, to PDL Industries, as part of a management training programme.
Marketing and Logistics Management Programme. A 1-year, 4-module
programme presented as part of a management development programme
at Fletcher Challenge Forests, New Zealand. Originally designed and
presented by myself, I involved several colleagues and then managed the
program through Lincoln University. 1995 – 2000.
4
1995-1997
Developing a Customer Service Mindset. A 4-day seminar presented two
times a year as a training programme to Fletcher Challenge Forests
managers. (New Zealand).
PUBLICATIONS
Books — Chapters
Mollenkopf, D., and Hickling, G. Global Music: An Application in Web-based Retailing. in
New Zealand Marketing Cases, 4th edition, edited by Michael Clemes, Daphne Brasell
Associates, Ltd., 2000, p115-123.
Mollenkopf, D., and Moore, V. The Current Status of Congruity Theory. Invited chapter in
The Elgar Companion to Consumer Research and Economic Psychology, edited by Earl,
P. and Kemp, S., Edward Elgar Publishing, Ltd. 1998, p92-99.
Mollenkopf, D. Snapple Beverage Company, a case study in Marketing Channels: A
Management View, 5th ed., Bert Rosenbloom (Chicago: The Dryden Press, 1995).
Mollenkopf, D. Cuisinarts Inc., Developing and Changing Channel Strategy, a case study
in Marketing Channels: A Management View, 4th ed., Bert Rosenbloom (Chicago:
The Dryden Press, 1991) p 591-593.
Refereed Journals with Major Impact
Mollenkopf, D. and David J. Closs. (2005-forthcoming) Achieving Supply Chain
Competitiveness through Reverse Logistics, Supply Chain Management Review.
Mollenkopf, D.; Closs, D.; Twede, D.; Lee, S.; and Burgess, G. (2005) Assessing the
Profitability of Reusable Packaging: A Relative Cost Approach, The Journal of
Business Logistics, 26(1), 169-197.
Closs, D., and Mollenkopf, D. (2004) A Global Supply Chain Framework, Industrial
Marketing Management, 33(1), 37-44.
Closs, D.; Keller, S.; and Mollenkopf D. (2003) Chemical Rail Transport: The Benefits of
Reliability. Transportation Journal, 42(3), 17-30.
Koops, S., Mollenkopf, D. and Zwart A.C. (2002) Food Supply Chains: Are Efficiency and
Responsiveness Mutually Exclusive? Journal of Chain and Network Science, 2(1),
Presented to 5th International Conference on Chain and Network Management in
Agribusiness and the Food Industry, June 6-11, 2002, The Netherlands; one of 4 papers
(out of 200) nominated for ‘best paper’, resulting in journal publication.
Mollenkopf, D., White, M., and Zwart, A. (2001) EDI Adoption in New Zealand Firms:
Understanding Proactive vs Reactive Adoption, Journal of Marketing Channels, 8(1-2),
33-64.
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Mollenkopf, D., Gibson, A., and Ozanne, L.(2000) The Integration of Marketing and
Logistics Functions: An Empirical Examination of New Zealand Firms, Journal of
Business Logistics, 21(2), 89-112.
Clemes, M., Mollenkopf, D. and Burn, D. (2000) An Empirical Investigation of Marketing
Problems along the Services Continuum, Journal of Services Marketing, 14(7).
Rosenbloom, B; Mollenkopf, D. (1993) Dominant Buyers: Are They Changing the
Wholesaler-Distributor’s Role in Marketing Channels?, Journal of Marketing
Channels, 3 (1), 73-90, 1993.
Refereed Journals with Lesser Impact
Mollenkopf, D. and G. Peter Dapiran. (forthcoming) The Importance Of Developing
Logistics Competencies: A Study Of Australian And New Zealand Firms, International
Journal of Logistics: Research and Applications.
Closs, D., Mollenkopf, D., and Keller S.(forthcoming), Improving Chemical Industry
Performance through Enhanced Railcar Utilization. Supply Chain Management: An
International Journal.
Mollenkopf, D. and G. Peter Dapiran. (2005) World Class Logistics: Australia and New
Zealand, International Journal of Physical Distribution and Logistics Management,
35(1), 63-74.
Moura, A.D., Mollenkopf, D., & Martin, S.K. (2003) Understanding the relationship
between product specifications and coordination in agri-business supply chains: an
examination of the New Zealand meat industry, International Food and Agribusiness
Management Review,5(2). 2003. Paper also presented at the IAMA Conference,
Cancun Mexico, June 2003.
Mollenkopf, D., and Harrison, G. (2000) Service Diversification in the New Zealand
Transport Industry, Asia Pacific Journal of Transport, 2(1/2), 1-15,.
Other Journals
Mollenkopf, D. and H. Weathersby.(2004) Creating Value through Reverse Logistics,
Logistics Quarterly, 9(3/4), 20-24.
Refereed Manuscripts Currently Under Review
Ross, A, Jayaraman, V., Rodrigues, A., and Mollenkopf, D. A Simulation Metamodel for
Repositioning Reusable Containers in a Closed Loop Supply Chain Environment,
Journal of Operations Management, submitted April 2005.
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Ozanne, L. and D. Mollenkopf. More on Transport Mode Choice Behavior: an Application
of the Theory of Planned Behavior to Carpooling, Environment and Behavior,
submitted April 2005
Mollenkopf, D. and Stenger, A. Implementing Information Technology in the Classroom:
An Action Research Approach, submitted to Council of Supply Chain Management
Professionals Educator’s Conference, (refereed). Conference to be held in San Diego,
CA, October 2005.
.
Conference Proceedings – refereed
Moura, A.D., Martin, S., & Mollenkopf, D.. (2004) A influencia das especificacoes de
produto na coordenacao de cadeias de carne da Nova Zelandia. In Figueiredo, A.M.R.
(Editor). XLII Congresso da Sociedade Brasileira de Economia e Sociologia Rural,
Cuiaba-MT, 25-28 July 2004. Cuiaba-MT: Sober.
Moura, A.D.; Martin, S.K.; Mollenkopf, D. Tristão, I.A.(2003). “A Relação Entre A
Demanda Por Alimentos Com Características Específicas E A Adoção Da Estratégia De
Gestão De Cadeias De Suprimento: O Caso Do Agronegócio Da Carne Na Nova
Zelândia. (“The Relationship Between Product Specs And The Implementation Of
SCM Strategy: The Case Of The New Zealand Meat Industry”), In: 55ª Annual Meeting
of the SBPC (Brazilian Society for the Development of Science), Recife, PE, Brazil.
Mollenkopf, D. and Dapiran, G.P., Logistics Strategy in Australia and New Zealand: a
Survey. Presented at the 7th International Symposium on Logistics, Melbourne,
Australia July, 2002.
Mollenkopf, D., Ozanne, L. and Lamb, C. Consumer Perspectives of GMO Food.
Proceedings of ANZMAC 2001 Conference, Auckland, NZ, Dec 3-5, 2001.
Ozanne, L.K. and D.A. Mollenkopf, Another Look at Carpooling: Using a Theoretical
Framework to Understand Consumers' Intentions to Carpool, Marketing and Public
Policy Conference Proceedings 2001 - "Broadening the Concept of Marketing and Public
Policy" eds. R.P. Hill and C.R. Taylor, Washington, D.C., May 31 - June 2, 11, 7-8.
Hynes, Niki and Mollenkopf, Diane. Choosing Strategic Alliance Partners: Similarity
Leads to Success? Presented at the 30th European Marketing Academy Conference
(EMAC), Bergen, Norway, 8th – 11th May, 2001.
Savitskie, Katrina; Closs, David; Dapiran, G. Peter; Mollenkopf, Diane. World Class Supply
Chain Management: A North America and Australia/New Zealand Comparison, 2000
Academy of International Business Conference, Phoenix, Arizona, August 2000.
Zwart, A., and Mollenkopf, D., Consumers' Assessment of Risk in Food Consumption and
Implications for Supply Chain Strategies, 4th International Conference on Chain
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Management in Agribusiness and the Food Industry, Wageningen, The Netherlands, 2526 May 2000.
Mollenkopf, D. and Ozanne, L. The Theory of Planned Behaviour: An Application
Assessing Carpool Behaviour in New Zealand Commuters, Australia/New Zealand
Marketing Academy Conference 1999, Sydney Australia, November.
Dean, D., Mollenkopf, D. and Ballard, A. Export Channel Integration among New Zealand
Firms: Measuring the Integration Construct, Australia/New Zealand Marketing
Academy Conference 1999, Sydney Australia, November.
Hynes, N. and Mollenkopf, D., Strategic Alliance Formation: Developing a Framework
for Research, Australia/New Zealand Marketing Academy Conference. November 29December 2, 1998.
Conference Presentations
Rodrigues, A. and Mollenkopf, D. Synchronizing Demand and Supply: Managing the
Return and repositioning of Shipping Containers, 16th Annual Conference of Production
Operations Management Society (POMS), Chicago, IL. April 29-May 2, 2005
Mollenkopf, D. and Closs, D. Creating Satisfied Customers through Reverse Logistics,
presentation to Midwest Marketing Conference, Michigan State University, June 11-13,
2004.
Dias de Moura, Altair; Martin, Sandra K.; Mollenkopf, Diane. The Role of Inter-firm
Relationships in the Management of Product Specifications in Agribusiness Supply
Chains: A Framework for Analysis. Annual Conference of the New Zealand
Agricultural and Resource Economics Society, Blenheim, New Zealand, 30th June – 1st
July 2000.
Mollenkopf, D. and Dapiran, G.P. World Class Logistics: How Well do Australian/New
Zealand Firms Perform? Joint research undertaken at Lincoln University (New
Zealand) and Monash University (Australia), as part of 'World Class Logistics', an
international research project initiated at Michigan State University. Results presented at
the Council of Logistics Management Annual Conference, October 1999, Toronto
Canada (an invited presentation).
Mollenkopf, D., Developing a Research Agenda in Transport, Logistics and Distribution for
the New Zealand Transport Sector, invited presentation to the Third Transport Outlook
Forum, sponsored by the Chartered Institute of Transport, Christchurch, New Zealand,
June 5-6, 1997.
Pay, C.; Zwart, A.; Mollenkopf, D. Competitive Strategy, Purchasing Arrangement and
Branding Linkages in Fresh Produce Retailing, Australia/New Zealand Marketing
Educator’s Conference, University of Auckland, Auckland, New Zealand, November
25-27, 1996.
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White, M.R.; Mollenkopf, D. An Investigation into Inter-organisational Information
Technology: A Study of EDI Adoption in Marketing Channels. Australia/New Zealand
Academy of Management Annual Conference (ANZAM’96), University of
Wollongong, Wollongong, N.S.W., Australia, December 4-7, 1996.
Koops, R.J.S.; Zwart, A.; Mollenkopf, D. Marketing Channel Structures: Applying the
Transaction Cost Approach to Supplier Selection in the HRI Trade, presented at New
Zealand Marketing Educator’s Conference, Victoria University, Wellington, New
Zealand, November 27-29, 1995.
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Sponsored Reports
Mollenkopf, D. and Closs, D. Managing Uncertain Supply: A Reverse Logistics Analysis.
Research report presented to IBM, November 2003.
Mollenkopf, D. and Dapiran, G.P. World Class Logistics: How Well do Australian/New
Zealand Firms Perform? Results report to survey respondents. November 1999.
Mollenkopf, D. and Ozanne, L., The Lincoln Connection: Understanding Carpool
Behaviour, Part 2 of a 2-Part Study. Research report prepared for Energy Efficiency and
Conservation Authority, April 1999.
Mollenkopf, D., Ozanne, L, Harrison, G., and Ballantine, P. The Lincoln Connection:
Usage Analysis and User Profile Part 1 of a 2-Part Study. Research report prepared for
Energy Efficiency and Conservation Authority, August 1998.
Harrison, G. and Mollenkopf, D. "Lincoln Connection Reference Manual." Prepared for
the Energy Efficiency and Conservation Authority and Lincoln University, March 1998.
Mollenkopf, D., Harrison, G., and Wood, K. The Lincoln Connection Feasibility Study.
Research report prepared for Energy Efficiency and Conservation Authority, July 1997.
Zwart, A., Mollenkopf, D. and Greer, G., Supply Chain Management in the Lamb Market:
Implications for New Zealand Farmers and Processors. Prepared through the
Agribusiness and Economics Research Unit at Lincoln University for AgResearch,
December 1997.
Monograhps And Staff Papers
Jones, Kraig, Judith M. Whipple, Kellie Raper, Diane Mollenkopf (2004), “Evaluating Food
Commodity Procurement Strategies,” Michigan State University Staff Paper 04-26.
MANUSCRIPTS IN PROGRESS
Rodrigues, A. and Mollenkopf, D. Synchronizing Demand and Supply of Shipping
Containers: Simulating the Effects of Various Inventory Policies. Target Journal:
International Journal of Logistics Management.
Mollenkopf, D., Ross, A.D., Stank, T.P., Closs, D.J. and Rodrigues, A.. Modeling the
Impact of Transit Cycle Performance Improvement. Target journal: Transportation
Journal.
Ross, A.D.; Mollenkopf, D.; Stank, T.P.; Closs, D.J. and Rodrigues, A. Managing
Production Lead Time: Using Simulation Analysis to Determine Inventory and
Customer Service Implications. Target: Journal of Operations Management.
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Moura, A.D., Martin, S. and Mollenkopf, D., Product Specification and Agribusiness Chain
Coordination: Introducing the Coordination Differential Concept. Manuscript in final
stages. Targeted to Agribusiness. Target submission date: March 2004.
RESEARCH IN PROGRESS
Mollenkopf, D., Forman, H., Supply Chain Integration for 3PLs (using a Contingency
Theory framework). Currently in data analysis phase. Future manuscripts will be
directed to Journal of Business Logistics, International Journal of Logistics
Management.
Mollenkopf, D. and Frankel, Robert. Improving Returns Management through
Marketing/Logistics Integration. Future Manuscripts targeted to Journal of Business
Logstics, International Journal of Logistics Management, Strategic Management Journal
Speier,C.B., Mollenkopf, D. A. and Stank, T.P. The Impact of Inter-firm Information
Technology on Decision-Making Effectiveness. Currently in project definition and
model development phase. Funding being sought through MSU IRGP Center. Future
manuscripts will be directed to Management Science, Journal of Business Logistics,
GRANT PROPOSALS (under review)
Boyer, Ken; Mollenkopf, Diane, Rabinovich, Elliott and Rungtusanathm, Manus. IT As A
Service Supply Chain Integrator For Value Creation In An On-Demand Context, a proposal
submitted to the IBM Integrated Supply Chain Research Consortium, December 2004. This
is a joint proposal between MSU and ASU faculty addressing the different functional aspects
and quality metrics involved in services needed to complete online retailing transactions. A
further objective is to assess the role that information technology plays in defining the
different parameters that support service quality in the completion of online retailing
transactions. ASU researchers are to conduct qualitative analyses of several firms, detailing
their IT/SC linkages and practices. MSU researchers will conduct a survey of customers of
each firm to examine how the IT/SC integration of each company translates to customer
satisfaction with fulfillment, quality, returns and overall experience.
Budget: $60,000 total, $30,000 MSU portion.
GRANTS RECEIVED
Twede, D. and Mollenkopf, D. A Market-Driven Investigation of Pallet Trends in Grocery
Supply Chains. Funding received from the National Wooden Pallet and Container
Association (NWPCA); Grant amount: $40,000. Project duration: April 2005 –
March 2006.
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Mollenkopf, D. and Closs, D., Managing Uncertain Supply: A Reverse Logistics Analysis.
Funding received from IBM; Grant amount: $22,000. Project duration: January –
August 2003.
Ozanne, L., Mollenkopf, D. and Harrison, G. EECA: $5,000 (matched with $4,300 internal
funds). A study is proposed to assess the behaviour of New Zealand commuters
regarding their ridesharing habits. Incentives and impediments to ridesharing will be
investigated. Results will focus on implications for social marketers and policy
planners. Intended output: report to EECA, and an academic publication directed to
Journal of Public Policy and Marketing
Harrison, G., Mollenkopf, D. Lincoln Connection Rideshare Project
Feasibility Study: $5,000. May 1997. Sponsored by Transport and Local Government
Executive Energy Efficiency and Conservation Authority (EECA), Wellington.
Project Development and Implementation: $16,500. September 1997 - April 1998.
Sponsored by Lincoln University, EECA, Mobil Oil Corporation of New Zealand
Development of software (including user manuals and technical manuals) to enhance the
capability of staff and students to access information on alternative means of transport to
Lincoln University, such as rideshare/carpool options, bus schedules, taxi service,
bicycle commuting times, etc.
Mollenkopf, D.; Harrison, G. Service Diversification in the Freight Transport Industry.
Department of Economics and Marketing Summer Research Fund; $3,000. Investigation
of transport firms that are diversifying their services, understand how successful
diversification is for these firms, and development of a theoretical framework to
evaluate and predict economic benefits of service diversification.
THESES AND DISSERTATIONS SUPERVISED
Previously Supervised – Ph.D.
Koops, Sven., Ph.D. focusing on supply chain management in the New Zealand agribusiness
sector. Supervisor. Submission date: 2004
De Moura, Altair. Ph.D. on Product Specifications and Chain Coordination in Agribusiness
Supply Chains. Associate Supervisor. Submission date: 2001.
Hynes, N. Ph.D. on Strategic Alliance Formation. Supervisor. Submission date: 2000.
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Previously Supervised - Masters
Jones, Kraig. An Evaluation of Food Commodity Procurement Strategies: Insights from
Case Studies, MS,committee member, Department of Agricultural Economics,
Michigan State University, August 2003.
Scholten, Ellen. An Empirical Investigation of Logistics and Accounting Integration in New
Zealand Firms, MCM, Supervisor, Lincoln University, July 2000.
Gibson, A., An Investigation of the Marketing and Logistics Interface in New Zealand
Firms, MCM, Supervisor, Lincoln University, November 1999.
Ballard, A., Influences on the Level of Export Channel Integration: A Transaction Cost
Analysis, MCM, Associate Supervisor, Lincoln University, 1999.
Arcila, Enrique, Distribution Channels in the Emerging Avocado Industry in New Zealand,
MCM, Associate Supervisor, Lincoln University, 1999.
Suhartanto, D., Customer Loyalty in the Hospitality Industry, MCM, Associate Supervisor,
Lincoln University, 1998.
Burn, D., An Empirical Investigation into the Marketing Problems Encountered by New
Zealand Service Firms, MCM, Associate Supervisor, Lincoln University, 1997.
Pay, C., Competitive Strategy, Purchasing Arrangement and Branding Relationships in
Fresh Produce Retailing, MCM, Associate Supervisor, Lincoln University, 1997.
White, M., EDI Adoption in New Zealand Marketing Channels: An Empirical Investigation
of Proactive versus Reactive Adopters, MCM, Supervisor, Lincoln University, 1996.
Moore, V. The Effectiveness of Idealised Advertising Images: A Congruity Analysis.
MCM, Associate Supervisor, Lincoln University, 1996.
Guaqueta-Arias, J.A. Tourists, Prices and Exchange Rates. MCM, Associate Supervisor,
Lincoln University, 1996.
Previously Supervised - Honours Dissertations
Koops, R.J.S. A Study of the Distribution Channels for Fresh Vegetable Produce in the HRI
Trade. Bachelor of Agricultural Science with Honours in Marketing, Associate
Supervisor, Lincoln University, 1995.
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MISCELLANEOUS PRESENTATIONS & CONFERENCES/WORKSHOPS ATTENDED
Mollenkopf, D. Creating Satisfied Customers through Reverse Logistics. Presented to the
Western Michigan Roundtable Council of Logistics Management. Grand Rapids, MI,
September 23, 2004.
Mollenkopf, D. and Dapiran, G.P. World Class Logistics: How Well do Australian/New
Zealand Firms Perform? Presented to Logistics Institute of New Zealand monthly
meetings, Wellington, February 29, 2000; Auckland, March 1, 2000; Christchurch,
March 29, 2000.
Mollenkopf, D. "Supply Chain Management: Is It Really Strategic?" presented at Supply
Chain Management Strategies: Capturing and Creating Value in Your Business, a
seminar presented to Christchurch executives. 22 June, 1999, Christchurch Convention
Centre. Seminar sponsored by Lincoln University (Centre for Supply Chain Management
and Transportation Research) and KPMG Consulting.
The 1998 New Zealand Agribusiness Congress, plenary session chair: "Spanning the Value
Chain." Christchurch Convention Centre, 9-10 November, 1998.
Strategic Directions for New Zealand's Crop & Food Crown Research Institute. Canterbury
Agriculture and Science Centre, Lincoln, New Zealand. Invited Panel Discussant, April
16, 1998.
Mollenkopf, D., and Harrison, G. "The Lincoln Connection Rideshare Launch", an invited
presentation made to the Honourable Jenny Shipley, New Zealand Prime Minister, to
mark the launch of the Lincoln University Rideshare System. Lincoln, New Zealand,
April 8, 1998.
Harrison, G., Mollenkopf, D., Bigsby, H., Logistics Research and Relevance to the Forest
Processing Industry, presented to the Forest and Forest Products Research Organisation
Wood Technology Board, Rotorua, New Zealand, April 1996.
Business Beyond 2000 Commerce Colloquium, Lincoln University, invited Panel Discussant
for session on “25 Years of Marketing and Economic Theory”, October 18-19, 1996.
Workshop on Channel Efficiency, Mons, Belgium, October 4 -6, 1996.
Logistics and Distribution: Increasing Efficiency and Achieving Best Practice, Auckland,
New Zealand, August 21-23, 1995
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EXTENSION WORK



Ad hoc reviewer, Packaging Technology & Science, July 2004.
Ad hoc reviewer, Journal Of Business Logistics, November 2003.
Ad hoc reviewer, Production Planning and Control, May 2003

Member, Transport Forum, New Zealand Pacific Economic Cooperation Council Forum on
Transport, 1997 – 1999.
Member, Expert Group member of the Chartered Institute of Transport’s submission to the
Ministry of Transport concerning the Ministry’s document, “Land Transport Pricing Study:
Options for the Future.” July-August 1997
Information Technology in the Classroom, presenter at Canterbury University, May 1997.
Advisor for Cashmere High School Team, Nation Business Review, “Business Management
Game”, March - September, 1996.



UNIVERSITY SERVICE AND ADMINISTRATIVE WORK
Lincoln University, New Zealand
 Post-Graduate Committee, Commerce Division, 1995 - Present. Developing standards,
admission procedures, and curriculum issues.
 Course Advisor, Commerce Division, 1995- Present.
 BCM-Marketing; BCom (Transport); BCom (Honours); MCM, PhD
 Graduation Marshal, 1999, 1997
 Senior Commerce Students Visit to Lincoln University, June 30, 1998. Presentation to local
high school students, entitled "What is Marketing? What Can It Do For Me?'
 Lincoln University Academic Audit Task Force Member, 1996-1997.
 Convenor, Feedback Self-Review Group
 Member, Staff Matters Self-review Group
 Powerpoint Seminar, presenter demonstrating innovative teaching methods, 1996, 1997.
 Facilitator, Annual Staff Forum, 1994, 1996.
 Departmental Selection Committee for new staff, 1995, 1996, 1999.
 Presenter, Lincoln University Information Evenings, 1995, 1997
3/8/2016
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