COURSE SYLLABUS: INSTRUCTOR: EMAIL ADDRESS: OFFICE NUMBER: OFFICE PHONE: ACADEMIC YEAR: I. II. III. IV. BUS 111, INTRODUCTION TO BUSINESS Web Class MRS. MARY JO BOEHMS mboehms@jscc.edu C-144 731-424-3520, 1-800-355-JSCC, EXT. 262 FAX: 731-425-9552 Spring 2010 Course Description An introductory survey course designed to give the student a working knowledge of basic business operations and real-world applications. Topics to be covered include the foundations of business, management, marketing, finance, economics, management, information systems, and current events that affect business today. (3 hrs.) Textbook Pride, Hughes, and Kappor, Business, Houghton Mifflin, Ninth Edition. ISBN 054700589x or 0618770917 Ebook also available at: www.ichapters.com, ISBN 10: 0-618-75314-1 or ISBN 13: 978-618-75314-7 General Course Outcomes After completing this course, the student should be able to demonstrate A. knowledge of the U. S. Free Enterprise System. B. comprehend societal issues that are facing businesses today. C. knowledge of the various forms of business ownership and the complexities of each. D. comprehend management's role in an organization. E. knowledge of the importance of human relations in management. F. knowledge of the marketing mix and its relationships to growing consumerism. H. comprehend the importance of financing in today's business environment and management's alternatives in financial planning. I. knowledge of today's securities market and apply and analyze stock information. F. demonstrate techniques for capturing and retrieving business data to help make better decisions in today's economic environment. G. critique related business articles from magazine, newspaper, and the internet. Topics to Be Covered A The Environment of Business (Chapters 1-3) & Trends in Business Today (Chapters 4-6) 1. Exploring the World of Business (Chpt. 1) 2. Being Ethical & Socially Responsible (Chpt. 2) 3. Exploring Global Business (Chpt. 3) 4. Navigating the World of e-Business (Chpt. 4) 5. Choosing a Form of Business Ownership (Chpt. 5) 6. Small Business, Entrepreneurship, and Franchises (Chpt. 6) B. Management and Organization (Chapters 7-9) 1. Understanding the Management Process (Chpt. 7) 2. Creating a Flexible Organization (Chpt. 8) 3. Producing Quality Goods and Services (Chpt. 9) C. Human Resources (Chapters 10-12) 1. Attracting and Retaining the Best Employees (Chpt. 10) 2. Motivating and Satisfying Employees (Chpt. 11) 3. Enhancing Union-Management Relations (Chpt. 12) D Marketing (Chapters 13-16) 1. Building Customer Relationships Through Effective Marketing (Chpt. 13) 2. Creating and Pricing Products That Satisfy Customers (Chpt. 14) 3. Wholesaling, Retailing and Physical Distribution (Chpt. 15) 4. Developing Integrated Marketing Communications (Chpt. 16) D. Information for Business Strategy and Decision Making (Chapters 17-18) 1. Acquiring, Organizing, and Using Information (Chpt. 17) 1. Using Accounting Information (Chpt. 18) F. Finance and Investment (Chapters 19 – 21) 1. Understanding Money, Banking and Credit (Chpt. 19) 2. Mastering Financial Management (Chpt. 20) 3. Understanding Personal Finances and Investments. (Chpt. 21) V. Course Requirements In order to achieve the general course objectives, the student should be prepared to: A. complete five (5) unit exams, consisting of multiple-choice, completion, and discussion questions. Exams are under quizzes, Major Exams. (See test and assignment schedule) B. read textbook assignments and view powerpoint slides. C. complete all reading assignments (5). (see test and assignment schedule) D. complete all test assignment (5). (see test and assignment schedule) E. complete all practice Multiple Choice quizzes for each chapter on the exam. Quizzes are under “Quizzes” found on the home page of the course. These are due by exam date. One point will be deducted for each quiz not completed. You may take these quizzes as many times as you need. You are only penalized for not taking the quizzes. VI. Classroom Policies A. Grading: 1. Your final grade will be determined as follows: Unit exams (5) ..........................600 points (Exams 1 & 5 count 150 pts, all others 100 pts) Reading Assignment (5)……....100 points (20 pts each) Test Assignment (5)..................100 points (20 pts each) Total .............................……....….800 points 2. Grading Scale: Your cumulative points will be converted to a percentage after each test/assignment. No letter grade will be assignment until after the final exam. Compare your percentage to the scale below to determine where you stand throughout the course. A = 752 - 800 points (94%-100%) B = 680 - 751 points (85%- 93%) C = 560 - 679 points (70%- 84%) D = 520 - 559 points (65%- 69%) F = 0 -519 points ( 0% - 64%) B. Make-up 1. Tests are to be taken in the designated time periods. Late tests are not permitted. If a student wants to take an exam early, he/she will notify me by e-mail in order to get permission. All tests are taken on-line. 2. Reading and Test Assignments are to be in word attachments and put in the drop box by midnight on the due date. Late assignments are not permitted. The assignments can be placed in the drop box anytime before the due date. D. ADA Policy JSCC abides by the American Disabilities Act (ADA). If anyone has question in regard to ADA, please contact Linda Nickell, Dean of Students at 731-424-3520 ext. 354 F. Communication 1. All communication to the instructor will be done through Desire 2 Learn (D2L or E-Learn). If there are further problems, you may call me at 731-424-3520 ext 262 or e-mail me at the college, mboehms@jscc.edu (only if you cannot reach me through e-learn). You may also direct technical problems to Distance Education at 424-3520 ext 623. G. Last day to drop a class or withdraw from college: March 25, 2010 H. Final Exam: Exam Dates May 3, 2010. No exceptions