Efficient, Innovative Retail Solutions
Innovative systems are as important
as innovative products.
– Tom Peters
July 2013
60 Leonard Street
Metuchen, NJ 08840
TEL: 732-549-2866
www.trinityinstore.com
Efficient, Innovative Retail Solutions
Credentials Presentation
60 Leonard Street
Metuchen, NJ 08840
TEL: 732-549-2866
www.trinityinstore.com
Sustainable
Growth
Efficient, Innovative Retail Solutions
Table of Contents
1.
TRINITY Introduction
2.
Industry Challenges
3.
Case Studies
4.
TRINITY Lighting Systems
5.
Supply Chain Efficiency Systems & Productivity Systems
6.
Creating destinations, navigation, & segmentation
7.
Grenite & Sustainability
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Efficient, Innovative Retail Solutions
Facts About TRINITY, LLC
•
Leading in-store merchandising company doing work for Retailers and CPG
customers
•
Drive our business with retail insights, innovative creative and industrial
design and discipline in project management and manufacturing (do lots
of “benchmarking”).
•
Three strategic core business disciplines:
- Shelf Productivity Systems
- Lighting
- Grenite®-R, new green solid surface countertops
•
Multi-material competent re displays/fixtures as well expertise in LED
Lighting
•
125,000 Sq. ft. manufacturing & distribution facility with 100 associates in
Metuchen, NJ.
•
Global Supply and Strategic Relationships: Europe, China, Canada
•
Fortune 500 Clients Include: Retail: Wal-Mart Global, Target, Rite Aid,
Walgreens, TJX Companies, Giant Eagle, Roundy’s, Loblaw, Children’s Place.
CPG Companies: L’Oreal Paris, Campbell’s, Lindt, Del Monte, Purina,
Dannon, Cadbury/Kraft, Pinnacle Foods, General Mills and Hallmark,
among others.
•
Clear mission statement reflecting strong commitment to
positive people values and issues like sustainability
4
Efficient, Innovative Retail Solutions
Worldwide Manufacturing, Assembly & Logistics
Warehousing-Logistics
Robotic Machines:
Assembles complicated Campbell’s
intensive injection molded
components quickly, saving our
customers time and money.
Manufacturing &
Assembly
5
Efficient, Innovative Retail Solutions
Industry Challenges:
Willard Bishop
New Year’s
Resolutions for CPG
companies! Help the
retailer save activity
based costs.
(November 2011 Newsletter)
** Transport & Warehouse ABC’s
Activity Based Costing (ABC’s): 2x on Perimeter v Center Store*
Location Adjusted True Margin Store ABC’s Other ABC’s** Total ABC’s
GM
% of Sales
% of Sales
% of Sales
Center
30.16%
13.20%
15.08%
1.89*
16.97%
Perimeter 39.27%
9.72%
27.68%
1.87*
29.55%
Per W. Bishop, these are some ways to help retailers impact costs:
• “Minimize stocking and rotation time at shelf by providing cut
and/or case ready cases”
• “Gravity-feed fixtures (e.g. Campbell’s Soup Racks) which
enable product to feed forward and stay front-faced.”
• “Optimize case pack-size and configuration to minimize
inventory on shelf and increase turns.”
And, Shopper 3.0…
It’s the age of the
shopper!
• Also, other shelving systems like spring pusher systems and
other productivity approaches to shelving product can
address the above.
• New ways to get product from warehouse to back-room
to shelf can also help.
6
Case Studies--Efficient, Innovative Retail Solutions
Challenge:
• Create a new improved gravity
feed shelf management system to
replace an already successful
system in the market—better
product presentation, reduced
store labor, and improved
shoppability.
Campbell’s Gravity Category Management System
• Do so less expensively
Solution:
• TRINITY designed, engineered
and produced new system that:
- is black and is in keeping with
newer trends in supermarket
décor and food presentation
- is more durable: superior
polymer materials
- easier to assemble at store
- improved consistency of gravity
feeding of product…better
shoppability
- fewer parts…will not fail over
time
After
Evolution of retail:
- 1.0: age of the national brand
(controlled supply chain)
- 2.0: age of retailing (reclaimed
control of supply chain)
- 3.0: age of the shopper
(consumer data key for strategy)
(Source: Willard Bishop)
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Case Studies--Duncan Hines Frosting Creations Display
Key Milestones
• Created a colorful and visually differentiated destination in an
overcrowded center of store aisle to support the launch of
Duncan Hines’ new frosting creations product.
• Faux starter tub situated on face plate provided consumers
a distinct visual queue about how to use product.
• Modular design provided expandability features for when POG
grew in size.
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Case Studies--Efficient, Innovative Retail Solutions
Pivot Hinge Shelf Talker for Major Spirits CPG co.
• Door panel provides great
billboard at shelf edge for featured
product.
• Hinged feature allows product to
push through door, which returns
to 90 degree position after product
is accessed.
• Door front includes area for
interchangeable graphics.
• Rear compartment includes
space for take-one recipe cards or
coupons.
• High volume, kitted rollout.
Front door panel hinges
forward to allow product to be accessed off shelf through
the door without having to lift it over the door.
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Case Studies: Merchandising Solutions that Excite the Shopper
Wind Spinner Fixture:
Wind Spinners are lit by LED Lights and also Rotate
Knives:
Presented Upright in Clear Injection Molded Holders
- More space efficient - Shows-off knives/handles
10
Case Studies: New Sunglass Spinner at Walmart
• Industrial designed
with contemporary
materials (clear
injection molded plastic)
that were used in
innovative ways to lower
costs, including total
supply costs like freight
& installation.
• In less than 2 months
shipped over 27,500
fixtures…a significant
achievement!
• Utilized full potential of
TRINITY operational
facility & project
management
experience.
• Early reports—store
associates “are so
complimentary of the
units and installation”.
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Case Studies: Efficient, Innovative Retail Solutions
LED Rail Cornice Light @ Walmart
• Retrofits to any gondola
• Great category
destination driver
• Superior color range for
illuminating graphics
• Light weight molded
plastic design
• Easy daisy chain
installation
• Flexible…delivered in
3’, 4’ and 30” lengths
• 5-Year Warranty
www.trinityinstore.com
12
Case Studies, LED Lighting—L’Oreal Canada
Innovative new LED Lighting retrofit system to existing cosmetic trays
for L’Oreal Canada. Tray lighting goes into simple retrofit power strip that attaches
to gondola frame for simple installation.
Retrofit LED Light
that plugs into
retrofit power strip.
13
Lighting--HBC Refreshed at Midwest Retailer
Design Highlights:
Interlocking cornice frame creates
soft and elegant curves, inviting female
shoppers to navigate the entire length
of the aisle.
Portrait style extended cornice features
LED lights uniquely configured to emit a warm
and consistent flow of directional
lighting on all shelves—top to base.
Segmentation plaques float in between
interlocking cornice to help consumers
navigate aisle and quickly locate desired
product segment.
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Lighting--Efficient, Innovative Retail Solutions
• Warm color LED Under
Undershelf Lighting in Beauty @ Target
shelf lighting highlights
product
• Easy to install and
virtually maintenance-
free system
• Durable & long
lasting…50K hours
15
LED Lighting--Efficient, Innovative Retail Solutions
New LED Super Slim “Pencil” Light, Undershelf @ Roundy’s/Mariano’s
LED Undershelf Lights throughout HBC
Nail Bar with LED Lighting
16
Efficient, Innovative Retail Solutions
17
17
Lighting--Trio Shelf Edge Light-LED
•
Triple light projection:
- upward on product
- downward on product
- shelf edge graphics
•
Highlights segmentation
graphics on front channel
•
Universal design. Spring
clips to most dairy shelves
•
Simple daisy chain installation
•
Adaptable with standard
UPC price tags and
secondary in store media
devices
•
Designed for refrigerated
environments
Sales
increased
more than
6% in three
week period
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Efficient, Innovative Retail Solutions
Perimeter LED Arcs @ Target
Before: Millions of $ spent each year to
manufacture and maintain inefficient perimeter
neon Arcs.
Today: Same great look, but TRINITY now producing
using LED’s. Dollar savings are huge!!
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Efficient, Innovative Retail Solutions
Supply Chain Efficiency Systems &
Productivity Systems
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TRADITIONAL
SHELF Innovative
SET: BABYRetail
FOOD
CATEGORY
Shelf Pro Efficient,
Solutions
The Retail Challenge:
• Reduce labor cost and waste within supply chain infrastructure.
• Create product transport “merchandising systems” that improve and
lower costs of transition of product from…
distribution center--to truck—to store back room—to the store sales floor.
21
P3® use is growing—labor saving for big bulky items,
presents product well with vertical pusher, creates the
product or category image you want to sell product!
Full P3® at Harris Teeter
½ P3® at Hy-Vee
Check-out these links on our private YouTube:
• Consumers:
http://www.youtube.com/watch?v=qTqzJv9dIQA
• How P3™ works:
http://www.youtube.com/watch?v=VrrQjTGUVWk
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PP3®…Promotional Pallet Presentation
We now offer the P3™ in 3 Sizes!!
P3™ is a green product…uses recycled materials
P3™ Full Size: 48” x 40”
Features:
• Full Pallet Presentation.
• Forklift friendly, can be loaded with forklift and
moved with forklift or pallet jack.
• Wrap around shroud for branding.
• Ideal for power aisle displays.
New!
½ pallet P3™: 24” x 40”
Features:
• Half pallet presentation.
• Can be loaded with a forklift and moved with a pallet
jack or forklift.
• Ideal for end cap display or back to back in power aisle
• Can be shrouded for branding
Pricing:
• Price Range: $885.83 /1-149Q; $640.93/150-249Q;
$624.54/250-499Q; $535.15/500-999Q
• Min. Order: 1 Unit (@ $885.83)
• Pricing to be quoted for quantities larger than 999
• Timing: to be quoted
Pricing:
• Price Range: $292.18/2-249Q; $290.21/250- 499Q;
$283.48/500+Q
• Min. Order: 2 Units (@ $292.18)
• Timing and larger quantity pricing: to be quoted
New!
¼ pallet P3™: 24” x 20”
Features:
Features:
• Quarter pallet presentation
• Should be hand loaded. Can be moved with a
pallet jack.
• Ideal for a side wing/kick display. Can also be
grouped for in aisle or end cap.
• Can be shrouded for branding
Pricing:
• Pricing: $201.65/2-150 Q
.
• Min. Order: 2 Units (@$201.65)
• Timing and larger quantity pricing: to be quoted
TRADITIONAL
SHELF
SET:
BABY FOOD CATEGORY
Quarter Quarter
Pallet
Mobile
Merchandising
Unit (MU)
How it Works (simulated photos show how MU works):
1
2
Step-on
Lift
3
UPC
Space
MMU includes 3.625” high opening
to allow access to fork lift and pallet
jack blades, a requirement when loading
and unloading trailers at DC and store.
CONCEPT:
Product arrives at
store via DC or CPG
warehouse shrink
wrapped on a 24” x 20”
¼ sized MMU, allowing
two units to be placed in
a 48” space in line on gondola.
Benefits:
• Easier replenishment--no need
for U Boat/Pallet Jack to sales
floor.
• Lower labor costs restocking
& maintaining.
• Good branding.
4
Stepping-on a foot pedal locks all four casters at one time to
allow quick and easy mobility in the store. Lifting the foot
pedal unlocks the casters, allowing MMU to be shopped in
desired location.
5
“U” Hooks connect units.
6
MU can be
floor unit
or multi-unit
arrangement
with
optional
plastic sign
holder.
A removable handle quickly installs
on the MMU and allows store associates
to conveniently move one or several
interconnected pallets throughout the store.
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MU Merchandising
TRADITIONAL
SHELF SET: BABY Options
FOOD CATEGORY
Flexible Design is Adaptable Anywhere In The Store
Single MU,
Safeway
Canada
In-Line below shelves
Interconnected in
tandem on sales floor
Youtube link to MU usage video:
http://www.youtube.com/watch?v=mdJvZe4_cdw&feature=youtu.be
25
Efficient, Innovative Retail Solutions
Creating destinations, navigation, enjoyment of
shopping, and clarity of segmentation…
26
Meal Solutions Merchandising
Design
Concept
Finished Design…Overhead
signs used to communicate
segments within the meals aisle
and unique end caps.
Existing end caps
clad with wood frame and
recipe tip message board
27
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Efficient, Innovative Retail Solutions
TRINITY is an owner in and marketer of an
exciting new “sustainable”/green hard surface product;
excellent for counters and other surfaces.
60 Leonard Street
Metuchen, NJ 08840
TEL:732-549-2866
FAX: 732-549-5521
Toll-Free: 866-450-6654
www.grenite.com
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Starbucks Counters
Grenite contributes to LEED points. Greenest,
highest performance counter material on
market! NSF and UL approved.
29
Grenite® @ TD BANK
Counters and cladding…Anaconda Black and White
(made from the slag of old copper mines!)
30
Walmart Counters
Grenite® Attributes:
• Made from recycled
ceramic (think bricks
of foundries)
• High level of
performance—heat,
hardness, scratch,
life, stain, etc.
• Recyclable
• Excellent value
www.grenite.com
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Efficient, Innovative Retail Solutions
Thank You
Partner/Owner Information:
Randy Riley:
• riley@trinityinstore.com
• P: 732 549-2866, x 218
George Cox:
• gcox@trinityinstore.com
• P: 732 549-2866, x 227
John Farinola:
• jfarinola@trinityinstore.com
• P: 732 549-2866, x 206
“We don’t have a good language to talk about this
kind of thing…design (industrial design). In most
people’s vocabularies, design means veneer. But
to me, nothing could be further from the meaning
of design. Design is the fundamental soul of a
man-made creation.”
- Steve Jobs
60 Leonard Street
Metuchen, NJ 08840
TEL:732-549-2866
FAX: 732-549-5521
Toll-Free: 866-450-6654
www.trinityinstore.com
www.grenite.com
32