GENDER EQUALITY IN THE WORKPLACE
% Agree
Boomers
GenXers
Agree:
MEN AND WOMEN WHO DO THE SAME JOB
SHOULD RECEIVE EQUAL PAY
44%
59%
57%
45%
Boomers
52%
Millennials
94%
69%
GenXers
Women
Men
Millennials
Millennials
Boomers
91%
GenXers
97%
WOMEN HAVE FEWER OPPORTUNITIES
IN THE WORKPLACE THAN MEN
DISCRIMINATION AGAINST WOMEN
IN THE WORKPLACE
“Happens
A Lot”
“Rarely
Happens”
WHO HAS A BETTER CHANCE OF
SUCCESS AT HER JOB?
57%
A Woman who has average competence
but is very attractive and flirtatious
43%
A Woman who is highly competent
but is not attractive or flirtatious
Agree
Agree
70%
of MEN Agree
86%
of WOMEN Agree
30%
of MEN Agree
14%
of WOMEN Agree
“I THINK THE PRESIDENT
OF THE UNITED STATES
SHOULD BE A MAN”
29%
of MEN Agree
21%
of WOMEN Agree
A WOMAN HAS TO BE A SUPERSTAR TO
GET TO THE TOP OF HER PROFESSION WHEREAS
A MAN JUST HAS TO BE ABOVE AVERAGE
% Agree
GenXers
Millennials
Boomers
GenXers
Millennials
Women
Boomers
Men
40%
Agree
38%
Agree
33%
Agree
64%
Agree
58%
Agree
53%
Agree
“MEN ARE
NATURALLY
BETTER LEADERS
THAN WOMEN”
36%
of MEN Agree
17%
of WOMEN Agree
DDB Life Style Study 2015 – US Adults 18+.
©2015 DDB Worldwide Communications Group Inc.