Makati City

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Makati City
Barangays Covered
:
Bangkal
Pio del Pilar
Palanan
Singkamas
Tejeros
Olympia
CEMBO
East REMBO
COMEMBO
Rizal
Number of Communities
(Sitios, zones, streets, etc)
:
23
Estimated Population of RUP
Communities
:
17, 870
NGO Partner
:
Midwives Foundation of the
Philippines, Inc
RUP Areas
5
4
6
7
3
3
2
8
9
1
Makati’s Story
Makati City was one of the pioneers in developing breastfeeding
support groups and peer counselors at the community level. It was
also a pilot site for the Reaching Every Depressed Area (RED)
approach, which preceded RUP. In 2011, Makati expanded its
focus from IYCF and breastfeeding to other maternal, neonatal
and child health services.
The RED/ RUP approach is integrated into the city’s health
programs. In fact, the city did not develop a new Technical
Working Group (TWG) for RUP. Instead, implementing approaches to reach the urban poor
were incorporated into the mandate of the Maternal, Newborn and Child Health and Nutrition
(MNCHN) TWG. The TWG membership was also expanded, to include representatives of the
City Social Welfare and Development Office, the City Urban Planning and Development
Council and the association of Barangay Councilors.
The City Health Department augmented the funds given them by WHO, through LGU funds
and the MNCHN grant from the Department of Health. Volunteers developed and trained
through RUP were made members of the Community Health Teams (CHTs).
Results of the RUP Implementation
A comparison in the 2010 annual baseline data and end line data in 2011, showed increases
in the performance among the 10 RUP barangays in terms of core MNCHN indicators.
Source: Makati City Health Department, 2012
10
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