Net 30 Marriages.qxp 4/25/2007 11:05 PM Page 2 SPECIALISSUE »YOUTH & THE INTERNET W E B L O G DID YOU KNOW? TEHELKA The People’s Paper | Saturday, 5 May 2007 CYBER SHEHNAI MARRYING My Shaadi Isn’t a Dotcom IN 2005-06, MATRIMONIAL SITES GARNERED RS 58 CRORE, AND ARE EXPECTED TO MAKE ABOUT DOUBLE THAT IN THE NEXT YEAR. WITH ONE WOMAN REGISTERING FOR EVERY TWO MEN, MEMBERSHIP SURGED FROM 4 MILLION IN 2004 TO 5.5 MILLION IN 2005 » WHAT IS IT ABOUT POSTING ONE’S PROFILE ON A MATRIMONIAL WEBSITE THAT MAKES PEOPLE SQUIRM? SCRATCH THE SURFACE AND YOU’LL FIND MANY MORE TAKE THE ONLINE OPTION TO FINDING A PARTNER THAN ARE WILLING TO ADMIT. SHALINI SINGH FINDS OUT WHY PEOPLE WHO SEARCH FOR A PARTNER ONLINE OFTEN HAVE ISSUES ABOUT NOT HAVING FOUND THE RIGHT PERSON SO FAR: THERE’S SOMETHING WRONG WITH ME, I’M NOT GOOD ENOUGH TO FIND LOVE KAPIL DAS 30 Y EAH, MY folks are looking, let’s see…” comes Divya’s clenched-teeth reply to the most common question in a 26year-old’s life: Aren’t You Planning To Get Married? “Of course I want to, yaar,” she leans in, tension writ large on her face. “But it has to be the Right Guy”. We nod, roll our eyes. “So, anyone interesting these days?” I tread carefully around my childhood friend. “I’m talking to a few people online, nothing concrete yet. But listen, don’t mention it to the others, please.” I blink reassuringly. Marriage bureaus, matrimonials and a network of relatives — all may be pressed into the hunt for the perfect mate, but no one admits to registering their profiles on matrimonial sites. “There are mostly weirdos out there,” says Divya. “I don’t know why I’m doing this.”“But didn’t your cousin meet her husband online?” “No way. That’s what they told their folks, but they lived in the same colony, yaar, they just didn’t want people to know they’d been seeing each other.” Says Mumbai-based psychotherapist, Dr. Anjali Chhabria, “There is such a need to be super-successful today. And everyone wants the per- fect partner. But they’re also fearful and seem to be losing faith in the whole process. People who look for a partner online very often have selfesteem issues about not having found the right person so far: there’s something wrong with me, I’m not good enough to find love. They are embarrassed, unsure and they don’t like admitting they’re trying online. It’s considered a second-class way of meeting someone.” And what’s happened to the whole biradari system, where word-ofmouth within the extended family was enough? Hasn’t it undergone a big change as well? “It has. No one wants to get involved in other people’s affairs these days; they don’t want to take guarantees for anyone. Earlier, people were more forthcoming about introducing people to each other but, with children now being so independent, even parents don’t want to ‘sign any undertakings’ so to speak, for their own kids,” says Chhabria. S they may be, it is not as if the online route to a lifemate doesn’t have takers. Recent TV advertisements reflect that. One hilarious commercial has a father running with a wedding turban after every boy he thinks his daughter might like until the two finally discover jeevansathi.com, through which they both agree on a potential husECRETIVE THOUGH band. Says Sanjay Sharma of FCB Ulka-Delhi, the creative brain behind the ad, “There’s always a sense of negative energy in the task of finding a spouse because of the concerns and apprehensions involved. We wanted to lighten the mood and take away that tension.” What about the apprehensions that people have about the medium itself? “Yes, in India, it’s considered a big stigma if one doesn’t find a spouse in the traditional sense — there is a lot of pressure, especially for girls. The idea was to make the girl feel more empowered without alienating the parents’ role in the process.” Another commercial for simplymarry.com shows the daughter telling her family exactly what kind of boy she expects them to find for her. Says Ullas Chopra, a creative director at MudraDelhi, which made the ad, “We worked from the insight that the search process for a partner is very long and one doesn’t always get the right person. Of course, the first choice for most people is through friends and family, simply because there is more trust — somebody knows somebody. The Internet will never be the first choice in that sense but it will offer people a wider range.” Advertising is trying to break myths surrounding online matrimonials, but it will take a while for people to be more forthcoming about having taken this route. LOVE BYTES ‘MY PARENTS THOUGHT I WAS JOKING. I WASN’T’ T HOUGH AMERICAN and Australian girls were the big draw when I began chatting in my hometown, Saharanpur, I spent most of my time in Pakistani chat rooms because of my interest in Urdu poetry. I would challenge other members: “Hai koi tumhare yahan shayar jo mera muqabla kar sakta hai?” One day, ‘Wandering Cloud’, from Taiwan, said she was “interested in poetry, ONLINE SHE WAS TALKATIVE, AGGRESSIVE. BUT IN REAL LIFE SHE WAS COMPLETELY DIFFERENT. CALM, QUIET AND CUTE but in English”. I, ’Noonmeem’, translated shers for her. We added each other to our list. There was no looking back. Borrowing money to chat with her and asking friends to translate Ghalib into English for her became the norm. After three months, to her shock, I proposed. She asked for a week’s time, and accepted. I had no clue about her age or looks. She came to India in June 2003, and we met for the first time at the Taj Mahal. She was five years older than I and beautiful. Online she was talkative, aggressive and naughty, but in real life she was completely different. Calm, quiet and cute. We didn’t say a word for 20 minutes. Then I said: “I think we should go to a Net cafe and chat,” at which she broke into laughter. My parents thought I was joking when I said I might marry a Chinese girl. They didn’t have a choice when Joyce and I married that September. We live in Taiwan, and we have a daughter, Jasmeen Fatima, whom I call Oohlala. I am learning Chinese with her. Last time I came to India, I chatted with my wife but it’s no fun anymore. We don’t chat when we are apart. NADEEM AHMED (as told to Praveen Donthi)