The College of Management at UW-Stout • Spring 2013 Dual duties Students who serve in the military rely on ambition, resourcefulness, and program flexibility to earn degrees. Page 3 Entrepreneurial spirit Alumni own companies in the worlds of wine, sweets, and commercial upholstery repair. Page 4 From the top Businesses and students gain an edge with alumni’s knowledge and leadership. Page 6 Building tool A major donation is funding development of the Weidner Center for Residential Property Management and scholarships for students. Page 9 Soap shipments Recycling a hotel hygiene product saves lives in vulnerable populations around the world. Page 11 Traveling classroom Leadership takes on new meaning for UW-Stout students learning in Costa Rica. Page 12 Studying overseas Factory tours and the Governor’s Trade Mission dinner broaden global business knowledge of students learning in China. Page 13 COLLEGE OF MANAGEMENT Inspiring Innovation • Learn more at www.uwstout.edu/com www.uwstout.edu.com | 1 DEAN’S MESSAGE Leadership and entrepreneurship are hallmarks of College Leadership and entrepreneurship have been the cornerstone of the College of Management (COM) teaching and learning since its inception in 2009. Our alumni’s accomplishments attest to our faculty members’ dedication to doing what we do best: producing future leaders. The story of the 22-year-old alumna who built a cupcake enterprise from the ground up in Madison, Wis.; the president of a major American retail store utilizing the knowledge she acquired from our retail, merchandising and management program; and the brave men and women who represent us in the U.S. armed forces are a few of the many success stories told in this newsletter, showcasing how COM prepares its students for the real world. Producing good leaders and entrepreneurs requires a team of unmatched faculty and leaders. The tremendous industry connection of Dr. Lalia Rach, associate dean and chair of the School of Hospitality Leadership, and the recent “Kohl’s Faculty Fellow” awarded to faculty member Dr. Nancy Murray is an indication of the good foundation that COM has laid and continues to perfect. COM is committed to providing the best education, industry makes that possible by providing the resources. Recently Weidner Apartment Homes of Kirkland, Washington just did that. Dean Weidner, founder and owner Abel Adekola of Weidner Apartment Homes, gave COM a generous gift of $1 million dollars in support of expanding the School of Hospitality Leadership’s residential property management program. This gift is above and beyond the internship opportunities that the company provides to our students annually. As you read through this newsletter and many more to come, you will agree that investing in COM education, whether as a stakeholder or student, is an investment worthy making. We train leaders and entrepreneurs who are not just suited for the domestic market, but also for the global market. Enjoy COM Connection! We recognize the industry’s role in helping COM achieve its goals. Great achievements do not come by chance, but by the right resources and undeterred willingness of all stakeholders. Therefore, while Abel Adekola Dean, College of Management Our Mission and Values Mission: The College of Management promotes excellence in teaching, research, scholarship, and service through an approach to learning that combines theory, practice and experimentation to discover, disseminate and extend knowledge. Every student is afforded the opportunity to collaborate with faculty and industry to understand and apply innovative solutions to real-world problems. The college matriculates ethical leaders who are lifelong learners and contribute to the advancement of their professions. Values:» Our students’ preparation for a challenging and dynamic place in society » The inclusion of diverse ideas » Teaching that is stimulating, current and engaging » Service and scholarly activities that advance and apply expertise in our disciplines 2 | The College of Management at UW-Stout Published by UW-Stout’s College of Management Pam Braun, Writer Editorial Board, Joy Evenson, Ed Harris, David Johnson, Bernie Mullen, Nancy Murray collegeofmanagement@uwstout.edu Find this publication and provide feedback or story ideas online at www.uwstout.edu/admin/colleges/com/connection. We welcome your inquires and comments. UNDERGRADUATE PROGRAMS Business Administration Golf Enterprise Management Hotel, Restaurant and Tourism Management Management Real Estate Property Management Retail Merchandising and Management Supply Chain Management Sustainable Management GRADUATE PROGRAMS Operations and Supply Management Risk Control Training and Human Resource Development Sustainable Management SPECIALIZATIONS Golf Enterprise Management Training and Human Resource Development PROFESSIONAL DEVELOPMENT CERTIFICATES Entrepreneurship and Innovation Event and Meeting Management Gaming Management Human Resource Management Quality Management Supply Chain Management Sustainable Management Finance College of Management 280E Technology Wing – Jarvis Hall University of Wisconsin-Stout Menomonie, Wisconsin 54751 Phone: 715-232-1111 Online: www.uwstout.edu/com/ GRADUATE FOCUS Graduates balance military service with studies Jasmine Pilacinski wrestled with the decision to pursue a bachelor’s in business administration. She considered the potential impact on her four children, her husband, and her U.S. Coast Guard service commitment. But despite 10 years of experience as an administrative professional for the Coast Guard, she had missed out on a desired civilian job. “The individual who received the position had a degree. This alone made me realize what I needed to do to better myself and my family,” Pilacinski said. Jasmine Pilacinski Greg Hungiville She had a strong role model: her mom. understand that students can have significant responsibilities outside of the learning environment,” Fenton said. “My mother graduated from college with four children, then continued her education, and finally received her doctorate. If she could achieve all her dreams, I knew that mine were also attainable,” she said. Pilacinski aims to land a civilian administrative professional position and advance to chief petty officer in the Coast Guard. When he received notice of his deployment to Iraq in 2009, he wondered how it would affect his studies. He was already attending UW-Stout part time while working as a college enrollment counselor. It was arranged for him to take one course a semester during that year of service. Assistant professor Jeanette Kersten also worked with him to submit for approval an independent study plan stating his expected timeline for completing program requirements. He was later deployed in 2011 to Kuwait for a year. • She was right. In May 2013 she earned a An empty cardboard box proved to be useful in helping Army National Guard Bachelor of Science in Business AdminMaj. Greg Hungiville work on a master’s istration from UW-Stout. Not only did she degree assignment in Iraq’s desert. juggle studying, parenting four children, “They were very flexible,” he said of UWand Coast Guard duties, she graduated “I had no Internet access, but I had my Stout instructors. with honors and advanced to first class thought process and I had some down petty officer in the Coast Guard. time for a couple of hours,” Hungiville Many reading materials were online, though he had to be patient with spotty “Without a doubt, she is a natural leader,” recounted. “As I sat there, I grabbed a cardboard box from an MRE (meal ready Internet service among military bases. said Mark Fenton, associate professor to eat) and ripped one of the sides off. I His girlfriend mailed him other books. and business administration program started jotting down thoughts so I could director. create my paper later on.” “The biggest challenge for me, because of my leadership role as an officer, was While she didn’t want special treatment, Back at the Internet-equipped U.S. milithe ability to be able to balance military she found UW-Stout faculty to be flexible tary base that evening, he dug out his workload with my school assignments.” when her commitments conflicted.“My notes. “I jumped on my laptop, started professors have been wonderful about piecing together my paper, and submitHis achievement is still sinking in after acknowledging my dedication to service ted it within the required timeline.” four years of balancing schoolwork, a ciby allowing me to complete my active vilian job, and military service. “I’m still duty requirements without my assignHungiville’s completion of a Master of amazed. I’m still in shock,” he said. ments or grades suffering.” Science in Training and Development in His degree will help him advance to They also understood if she had to leave December 2012 required resourcefulness, determination, and planning, along lieutenant colonel in the military and class a bit early. with UW-Stout faculty’s flexibility in meet- reach his civilian-life goal to become a “Faculty in the College of Management ing program requirements. corporate trainer. www.uwstout.edu.com | 3 ENTREPRENEURIAL ALUMNI Alumni follow paths to business ownership Though Avon Liquor is nestled at the bottom of a Colorado mountain, the specialty liquor store towers at the top of the wine world. At the helm of the business is UW-Stout graduate Nick Noesen. Dozens of flavors of delectable goodies fill display cases in Madison Sweets, which young entrepreneur Katie Olson opened just over three years ago at age 22 while she was studying for her master’s. The long workdays that come with business ownership began right away. Located at the base of Beaver Creek Mountain and a world-class ski resort 10 miles west of Vail, Colorado, Avon Liquor attracts vacationers from all over the world who clamor for a favored wine or spirit that can be hard to find back home. Local residents, well-versed on where to find their favorite liquors, shop there regularly. “A majority of our customers are on vacation, and the full-time residents live in a wonderful setting,” said Noesen, a 1994 UW-Stout hospitality and tourism graduate. “We offer unique products and have a higher standard of customer service because of the surroundings. This makes it enjoyable and challenging to work in the environment.” Seven years ago, Nick Noesen and Brian Kruse took over Avon Liquor, which offers more than 1,300 wines, 750 spirits, 450 beers, and a walk-in humidor housing 90 kinds of cigars. Recent annual sales have totaled $3 million. The boutique store caters to a mix of local professionals, second-home owners, and tourists in the Vail Valley. It has been rated one of the top liquor stores in Colorado and featured in Market Watch, an industry magazine. Some of the hardest-to-find wines of the world and high-end wines sit on the shelves of the 4,000-square-foot store, made possible through relationships with suppliers, explained Noesen, who even has toured vineyards in Italy to meet families who produce the wines and see the process. “As I run the business, I remember several things from my UW-Stout education: Becoming part of a community; one-onone involvement with professors; educa4 | The College of Management at UW-Stout “During my first year of business, I’d go into work at 6:30 or 7 a.m., leave just for classes, and spend the rest of the day at work, usually until 8 p.m.” Olson remembered. Nick Noesen Avon Liquor tors who have worked in the business environment; and real-world business engagements,” Noesen said. While at UW-Stout, Noesen was a teaching assistant for Quantity Foods Production, was vice president of the Investment Club, and completed cooperative education experiences at Hyatt Regency in Milwaukee and Hyatt Beaver Creek resort and spa in Avon, Colo. Her boyfriend, then her only employee, covered the shop when she was gone. Her venture into business ownership was unplanned, prompted by a moment of opportunity. “My father told me that there was a small storefront store open in downtown Madison that would be perfect for a ‘starter’ store,” Olson said. She decided to start a sweets shop, starting out with popcorn, cupcakes, and chocolates when the doors opened in early 2010. Offerings have grown to include more than 40 rotating cupcake varieties, 14 cookie flavors, 22 macaroon choices, 24 popcorn flavors, and a multitude of chocolates and candies. After graduation, he was promoted to purchasing manager at Hyatt Beaver Creek. He went on to become Red Bull’s event Cupcakes, macaroons, and popcorn are marketing manager and an on-premise bestsellers. Except for the chocolates, manager. After becoming a certified wine everything is made right at the store. sommelier, he and Kruse bought Avon “We’ve been doing phenomenal,” Olson Liquor in 2006. said, especially since the start of this year. Based on his experience, Noesen offers these tips to students aspiring to own Her dad is among five other staff mema business: “Believe in yourself. Be bers who help her run the shop, which is creative. Listen to others. It is all right to open daily. fail. Most of all, understand your customers. They tell you what is working and Her success comes as little surprise, what isn’t.” considering her accomplishments when • she attended UW-Stout. In May of 2009 In a simple shop on Madison’s infamous she graduated with honors in three years, State Street, customers’ decisions of even with working on campus as a resiwhich tantalizing cupcakes, cookies, dent assistant, tutor, and an instructor’s macaroons, and other sweets to savor assistant and after switching majors. are far from simple. She began her studies in UW-Stout’s it,” She said.” You just do the work. Then you realize the fruits of your labor, and that’s when it’s all worth it.” “I honestly believe you will get out of a business, career, or really anything in life what you put into it.” • Hagen Gunderson’s innovative, entrepreneurial spirit has driven him to perform in a rock band, repair upholstered seats in commercial vehicles, build tractors, and keep an eye out for new business prospects. Katie Olson Madision Sweets hotel, restaurant and tourism program and later became enamored with accounting. She graduated with a Bachelor of Science in Business Administration and went on to UW-Madison for her Master of Science in Accounting, which she earned in May of 2011. Among the five schools she has attended in her life, UW-Stout stands out. “My education at UW-Stout really provided me with the foundations of how to manage my time and money and helped develop my work ethic,” Olson said. “I believe that the opportunity to be closely involved with the business program helped develop my leadership, confidence, and initiative.” Owning a business helps her stay in touch with the community. “I have a lot of regular customers who come in and visit, and I really like having that connection to the community,” she said. When business booms like it has lately, Olson puts in about 70 hours a week baking picture-perfect goodies, ordering ingredients, overseeing deliveries, and managing her staff and shop. “Day to day you don’t really think about “My education at UW-Stout has helped me to recognize opportunity and has provided the skills and knowledge necessary to pursue those opportunities,” said Gunderson, who earned his Master of Science in Training and Development in May 2012. At CNH’s (Case) IH plant in Fargo, N.D., Gunderson completes the fast-paced, strenuous, and technical job of linking the front and back halves of giant farm tractors that are produced for domestic and world markets. On weekends he works with the band that he started in 1987. Back then his UW-Stout education was put on hold as he pursued his dream of becoming a professional musician, touring the U.S. and Canada with the band for 15 years. In 2008, while talking with his son about the importance of higher education, he decided to return to UW-Stout to finish his own degree. He graduated in 2010 with a bachelor of science in Career, Technical Education and Training, adding to his previous associate degree in automotive technology. “I found school so fulfilling that I immediately began work on a Master of Science degree in Training and Development,” he said. Aside from his CNH job and band work, he owns a sideline upholstery service business specializing in commercial Hagen Gunderson CNH (Case) IH truck and equipment seat repair, tapping upholstery trade knowledge he gained while living in Canada for about five years before moving to Fargo. UW-Stout prepared him for opportunities wherever they arise. “Specifically, I am better equipped to take on innovative initiatives and problemsolving through improved analytical thinking, communication, research techniques, management skills, and systems approaches,” Gunderson said. What’s next? One of his latest ideas is developing a video recording process that could be used to record manufacturing workers’ job functions through camera-fitted safety glasses. He is researching need and feasibility. “In tractor building, for example, processes are often complex and performed in confined spaces where it is difficult for task analysts to observe,” he explained. “The video would provide detailed documentation of task steps in real time.” Like his first dream of being a musician, his idea could lead to another success. www.uwstout.edu.com | 5 EXECUTIVE ALUMNI Alumni steer companies, and students to success Steve Tyink sees a building through a whole different lens than casual passersby. He views each one as a tool to increase a company’s profits, enhance its community reputation, and provide an efficient employee environment that attracts and retains talent. “A building not only houses people or manufacturers something … it’s a strategic weapon of differentiation,” Tyink explained. Buildings tell a company’s story, one that gives it an edge over its competitors, he continued. After 30 years of experience, he easily rattles off how leading companies like Apple, Southwest Airlines, Panera Bread, Mayo Clinic, and Whole Foods surpass their competitors by leaps and bounds, even during a struggling economy. How? “They literally understand how you’re going to feel about the interaction with that brand or culture before it happens.” As vice president of business innovation for Miron Construction, based in Neenah, Wis., he brings ideas from leading companies to business customers who hire Miron to design and construct new buildings, helping them identify how they can create their own edge. how critical that was to my long-term success and how the model of collaboration was paramount to getting things done. “Better outcomes and better relationships and more market share and more efficiency – all are driven through human interaction.” His career began at Bergstrom Corporation, where he was vice president of human resources and quality and then vice president of Saturn operations and leadership development. He then launched an experience design company called Attach, which took off. He was the keynote speaker at more than 70 national conferences and wrote more than 45 articles and book chapters on leadership strategies and company attachment practices with customers. The bestselling book he co-authored, Monkey Business: Seven Laws of the Jungle for Becoming the Best of the Bunch, was translated into seven languages. After 19 months of running Attach, he tired of living out of a suitcase and accepted his current job at Miron, one of the largest commercial contractors in the Midwest. His connection to UW-Stout has never waned. He stays in touch with faculty and staff, who after all these years are still interested in his life. Construction is the sixth industry in which he has worked since his 1982 graduation from UW-Stout with a hotel and restaurant management degree, “To this day, I have that same feeling concentrating in business and marketing. when I go back to campus -- of people He credits his success to the internships genuinely caring about your outcomes and classroom experiences UW-Stout and your success,” Tyink said. provided that taught him how to connect and work with people. That personal connection along with exposure to various aspects of the busi“The common thread through all of those ness world made his education invaluindustries, regardless if you’re building able. “UW-Stout really gives you all the Lambeau Field or if you’re running a hotel, tools you need to be successful so when is people and the human interaction side you hit the real world you can start runof the business. UW-Stout, more than ning, versus trying to learn your way.” anything else, helped me understand • 6 | The College of Management at UW-Stout Steve Tyink Miron Construction Jill Soltau, a 1989 UW-Stout graduate, has been named president and chief merchandising officer of Shopko, the Ashwaubenon-based retail chain. Soltau joined Shopko in 2007 as senior vice president and general merchandise manager and two years later was named executive vice president and chief merchandising officer. In her new job Soltau will oversee marketing, e-commerce and inventory and supply chain, along with managing product development and merchandising. The company recently has opened Shopko Hometown stores in smaller markets. Shopko merged in 2012 with Pamida Stores, which reopened as Shopko Hometown stores. Soltau has played a major role in helping develop the Hometown store concept. Shopko has more than 325 stores in 21 states and more than 20,000 employees. In 2011 Soltau returned to UW-Stout to “We attempt to give interns hands-on experience with instructional design, facilitating and evaluating learning opportunities, and project management responsibilities,” Stuckert explained. This summer will be Thomson Reuters’ second of providing an internship, which will be expanded to include experience with the Six Sigma quality management process and lean manufacturing, a production process that increases efficiency with less work while preserving value. Stuckert earned his Master of Science in Training and Development from UW-Stout in 2000. Since then he has worked in full-time training and development roles in university, government and manufacturing settings, including Viracon in Owatonna, Minn., and most recently at Thomson Reuters in Eagan, Minn. Jill Soltau Shopko Don Stuckert Thompson Reuters meet with administrators in the College of Management and speak to the Stout Retail Association. She graduated with a degree in merchandising with a minor in business. UW-Stout’s retail degree now is called retail merchandising and management, with four concentrations including store operations management. As manager of manufacturing learning and performance for Thomson Reuters, Stuckert travels 70 miles from his office in Eagan, Minn., to UW-Stout to share his “UW-Stout gives you the core knowledge that you need in order to come out and experience in training with the Master of Science Training and Human Resource design effective and efficient training,” Development program’s advisory board, he said. “It’s a very limited skill in the of which he is a member. business world.” Soltau was vice president and general merchandising manager at Sears Holding from 2004 to 2006. She also worked for Kohl’s Department Stores, where she held numerous management positions in the planning, private brand and merchandising areas. She began her retail career with the Carson Pirie Scott division of Saks, where she held a variety of roles in stores and merchandising. Like all other UW-Stout programs, the board draws from the knowledge of industry experts to make sure the program’s curriculum stays current with industry practices and trends. • Alumnus Don Stuckert makes it his business to ensure UW-Stout students receive an up-to-date education that will prepare them to successfully design and implement workplace training programs. The depth and expertise of UW-Stout’s training and development program prepared him to help strengthen a challenging facet of business. In addition to the internship, Stuckert arranges for UW-Stout students to tackle actual projects at Thomson Reuters to complete research for their thesis. Helping students is fulfilling. Stuckert works in Thomson Reuters’ legal-book manufacturing division. He “I enjoy giving students an opportunity manages the Manufacturing Learning to apply their classroom knowledge in Center and is in charge of training design a business setting,” he said. “I think and development, leadership developstudents benefit from working through ment, and continuous improvement. related work challenges of time, multiple Knowing internships are an invaluable priorities and multiple personalities. Our way for students to learn industry trends, company is able to deliver instructionally he developed a paid summer internship sound learning opportunities and still at the center. meet customer needs.” www.uwstout.edu.com | 7 HOSPITALITY LEADERSHIP Students land engaging TV bridal show internships Karli Courrier and Lindsay Frank said “yes” to the internships, and they couldn’t be happier. The UW-Stout students had a Cooperative Education program experience that seemed almost too good to be true: They traveled the country in spring 2013 getting real-world experience in their major and working alongside a cable television celebrity, Randy Fenoli. Fenoli is the star of the TLC hit reality show “Say Yes to the Dress.” The high-energy, bridal gown guru helps brides-to-be and their entourages select wedding dresses in New York. Fenoli also has a spinoff show, “Randy to the Rescue,” which is in production for its second season and is scheduled to air this spring and summer. In “Randy to the Rescue” Fenoli leaves New York and hits the road, criss-crossing the U.S. to help the betrothed. Courrier and Frank, as production assistants, were on the road to 10 cities with Fenoli in March and April during “Randy to the Rescue” filming. The trips included Chicago, Los Angeles, Miami, Oklahoma City, Savannah, Ga., and Washington, D.C. Working behind the scenes for “Randy to the Rescue” has been a honeymoonlike but also highly educational experience for Courrier and Frank, who are majoring in Hotel, Restaurant and Tourism Management with an emphasis on event planning. “Randy to the Rescue” weekends are highly organized events, starting when the show’s semitrailer loaded with dresses rolls up. “You can hear people screaming like crazy when the truck shows up,” Frank said. In each city four brides-to-be are chosen to meet with Fenoli for dress consultation and filming. They are chosen from a pool of up to 200 women looking for that special dress in an elaborate salon set up at a hotel or convention center. “From one city to the next, you never know what’s going to happen, so be prepared for anything,” Courrier said. Courrier, a senior from St. Cloud, Minn., helped set up dress displays, change sets and dress extras for filming. Frank, a sophomore from Ellendale, Minn., coordinated appointments for brides-to-be and assists the TLC camera crew. Courrier and Frank were hired by the Wedding Guys, a Twin Cities company that holds major bridal shows around the country. The Wedding Guys provides the bridal show infrastructure for “Randy to the Rescue” and TLC. 8 | The College of Management at UW-Stout UW-Stout students Karli Courrier, left, and Lindsay Frank talk with Randy Fenoli, star of the TLC cable TV shows “Randy to the Rescue” and “Say Yes to the Dress.” Courrier and Frank were interns this spring with “Randy to the Rescue.” “I’m getting to see the side of events I want to experience, such as setting up larger events for weddings or corporate.” Karli Courrier Courrier and Frank were paid and received academic credit, which Frank called “icing on the cake.” They enjoyed the excitement of being with a national show, learned lessons about how to balance their studies with the job’s time commitment and likely will appear on TV as extras and in the show’s credits. “I’m getting to see the side of events I want to experience, such as setting up larger events for weddings or corporate,” Courrier said. Frank said she hopes to work in the hotel industry and may use this experience to someday start a wedding planning business. HOSPITALITY LEADERSHIP Donation builds property management program UW-Stout’s undergraduate property management program is being expanded thanks to a $1 million donation from the owner of a major property management company. The donation from Dean Weidner, founder and owner of Weidner Apartment Homes of Kirkland, Wash., to the Stout University Foundation is being used to establish the Weidner Center for Residential Property Management within the UWStout College of Management’s School of Hospitality Leadership. Weidner’s gift will be used to purchase equipment and technology for the hightech interactive learning center, which will be located in 419 Heritage Hall, and to fund scholarships for qualifying students majoring in property management. The first recipients of Weidner Center scholarships, totaling $10,000 for the 2013-14 year, were recently announced: Katherine Anderson, Ely, Minn. Daniel Holperin, Eagle River † Benjamin Krautkramer, Marathon † Joshua Pax, Elmwood † Zachary Vierling, Coon Rapids, Minn. † Jill Webb, Somerset † Rick Wolski, Williams Bay † † Marie Virgilio, director of recruiting for Weidner Apartment Homes, attended the scholarship announcement. “It’s very exciting to see such outstanding students receive the first Weidner Center scholarships, and I look forward to helping the property management program continue to develop the future leaders of our industry,” Virgilio said. In the center, donated property management software from Rentmanager will give students hands-on experience with software used in the industry. Research will also be conducted there. Communication technology will allow interactive property tours, meetings, and real and Six of the seven students who received the first Weidner Center scholarships are, from left to right, Daniel Holperin, Katherine Anderson, Jill Webb, Joshua Pax, Zachary Vierling and Rick Wolski. mock interviews for students seeking employment or internships. Classes and events will begin in the room in fall 2013, and space will be shared with other programs until Harvey Hall is remodeled. The room will gradually be developed into a fully equipped center, with a targeted complete conversion by fall 2015. Round-format seating, interactive white boards, and other hightech media tools will fill the center. System Board of Regents in 2009 to become a Bachelor of Science degree. The major was established in response to a nationwide industry need for property management graduates, explained Doug Kennedy, founding director of the program. UW-Stout is among only four colleges nationwide that offer a Bachelor of Science degree in property management, according to the Institute of Real Estate Management. The program will be renamed real estate property management effective June 1. Weidner’s interest in funding UW-Stout’s program expansion came after his company hired UW-Stout graduates with strong industry knowledge, work ethics, “The donation will be a tremendous boost and core values. Weidner owns rental for our property management program,” properties in Alaska, Arizona, Colorado, said Chancellor Charles W. Sorensen. Texas, Washington and Canada. He has been impressed with UW-Stout’s program. Mark Parsons, UW-Stout vice chancellor for University Advancement and Market“We felt that making such a contribution ing, said the donation also will fund facto the program would enable it to be ulty and student development, program developed further,” he said. marketing and discretionary spending, “all of which are intended by the donor to “People are the most important ingredient grow and develop” the property managein our business,” Weidner said. “With ment program “and enhance its regional apartment communities becoming larger and national reputation.” and more sophisticated, the skills and responsibilities necessary to operate The gift will create a substantial endowthem require a solid education, maturity ment at the Stout University Foundation and judgment.” to provide perpetual support for the property management program and the The program began as a minor in the Weidner Center Scholarships. 1980s and gained approval from the UW www.uwstout.edu.com | 9 HOSPITALITY LEADERSHIP Rach: Industry links keep education current After UW-Stout’s new director of the four years but throughout the beginning School of Hospitality Leadership settled of their career.” into her office in Heritage Hall this past winter, she started doing research for her “We have to ensure that our curriculum main assignment: Create a formidable is truly steeped in business,” Rach said. education program for the future. “To me that is what will set us apart.” Since then Lalia Rach, Ed.D, has been learning about UW-Stout’s students, faculty, and industry connections in preparation for developing a vision for the school. A current higher education program provides an understanding of how many factors affect an industry. For instance, how economics affects the travel business. Rach, also an associate dean of the Col- “With the growing reality that more and lege of Management, knows the school’s more countries’ level of economic wellprogram is “incredible.” It has grown being is rising, you then get a population considerably since the two years she had that is more educated, that has greater taught at UW-Stout in the 1980s in what discretionary income,” Rach explained. was then the hospitality and tourism de- “They begin to have more time, and they partment. Since then she has lead higher have an interest in learning about places education programs at other well-known that they’ve never been to. That has proinstitutions for 25 years. pelled the concept of travel well beyond what it was just a quarter of a century Staying abreast of the rapidly evolving ago.” hospitality industry will require extensive discussions with industry and a global Yet industry is driven by more than conunderstanding of factors that affect it. sumers. “Faculty and educators have to partner “It’s not just from the consumer or dewith industry and help them address mand element that we have focus on in their interests and concerns,” Rach said. order to be formidable,” she said. “We “I want us to be very engaged with our have to focus on the supply element, industries because then we can take this the technological aspects. We have to back into the classroom. Then our faculty make sure that our classes include the know that they are on the cutting edge.” economical and sociological trends and realities.” Social media is an example of changes in society to which education must Rach maintains her connection to the respond. industry through board memberships of numerous corporations and associations. “Inherent in that is the need to teach She also is a founder and partner of differently, to make certain that our Rach Enterprises, a consulting firm that learning objectives are reflective of that provides strategic guidance to hospitality change, to look at the skills and knowlbusinesses and public sector agencies edge base that we are trying to transfer and through which she gives keynote to make sure that the needs are not only speeches. of someone who’s graduating in the next 10 | The College of Management at UW-Stout Lalia Rach Associate Dean, College of Management Director, School of Hospitality Leadership “I want us to be very engaged with our industries because then we can take this back into the classroom. Then our faculty know that they are on the cutting edge.” Lalia Rach HOSPITALITY LEADERSHIP Peterson rounds up hotel bar soap to save lives For three years UW-Stout alumnus Garth Peterson has helped hotels save lives worldwide by collecting a plentiful item that is often discarded in U.S. landfills: used bars of soap. “It struck a chord with me as something so obvious and very achievable.” Through the Global Soap Project, of which Peterson is a board member, hotels can send their used soap bars to Atlanta, Ga., to be reprocessed into new bars and shipped to vulnerable populations around the globe. The project works to reduce the estimated 2.4 million annual deaths of children from hygiene and sanitationrelated illnesses simply by providing soap and hygiene education. “This is amazing!” he thought when he first read of the initiative in an online hospitality industry publication in December of 2009, during the project’s early days. “It struck a chord with me as something so obvious and very achievable.” Garth Peterson wife and I drove that truck in December 2010 to Atlanta,” he recalled. “They were absolutely blown away by the gesture and the work that we had done in Minnesota.” Garth Peterson Global Soap Project board member “It’s a powerful value on both ends of the chain,” he said of the process. Back then he was president of the Minnesota Chapter of Hospitality Sales & Marketing Association International. He went to that board and said, “We have to do something.” HSMAI board members agreed. “I’ve always felt a strong connection to what I call a dual-value proposition,” he further explained. “The act of capturing that used soap from a hotel here in our community is reducing landfill waste. There is a green conscientious recycling component that resonates with hoteliers and the public. The recipient of the soap, at the other end of the cycle, receives a valuable lifesaving commodity: The ability to wash your hands and your face is proven to reduce the death rate.” Peterson then contacted Global Soap Project co-founder Derreck Kayongo about his fervent wish to use his hotel connections to help get it going in Minnesota. Peterson has built his career in the hospitality industry since his 1996 graduation in hotel and tourism management. Over the next year, Peterson contacted hotels about the project and offered to pick up their used soap and store it in donated warehouse space. Then a sendoff event was held in partnership with Penske, which donated a moving truck. Students from UW-Stout’s HSMAI collegiate chapter were among volunteers who helped load the soap. “We loaded all 7,000 pounds of soap into the back of that moving truck, and my He accepted an invitation to join the board of directors in January 2011 and has continued collecting soap and recruiting new Minnesota hotels to participate. In 2011, two truckloads totaling 15,000 pounds were shipped, followed by 12,000 pounds in 2012. The Global Soap Project recycles soap from more than 1,100 U.S. hotels and sends it to partners in 29 countries. Partners distribute the soap and provide hygiene education to vulnerable populations that include disaster victims, refugees, the homeless, and mothers and children living in extreme poverty. His involvement in such a lifesaving project has been personally rewarding. “It’s an opportunity for me to give back,” said Peterson, director of sales for IDeaS Revenue Solutions. “I’m still working within my industry and my field of expertise, but I’m doing something not for profit or for pay.” For more information: www.globalsoap.org www.uwstout.edu.com | 11 OPERATIONS AND MANAGEMENT Studying in Costa Rica redefines ‘leadership’ On January 4, 2012, nine UW-Stout students disembarked from a plane in Costa Rica, ready to apply theories of leadership they had studied in preparation for this part of an organization leadership course. Two weeks later, after being immersed in a simpler culture, breathtaking surroundings, and studying amid students from around the world at University for Peace in San Jose, Costa Rica, they would arrive home with a new understanding of themselves and what leadership really means. The itinerary was packed with lectures from UW-Stout professor Kat Lui and Peace faculty and excursions to the nonprofit Costa Rican Humanitarian Foundation; the Costa Rican Entomological Supply company, the first commercial butterfly farm in Latin America; and Café Britt, a leading employer. Class members pose for a photo in downtown San Jose, Costa Rica. The lectures opened students’ eyes to many facets of leadership. “Oftentimes many people think of leaders as well-known individuals who have made some drastic change or invention that has helped develop society,” applied science major Kymberly Ludwig said. “What I learned in Costa Rica, though, is how to influence individuals in a positive manner on a small scale.” having to navigate to get from one place to another,” she said. “The educational excursions provided a window into a world very different from the one they are accustomed to. Through all of these experiences, students learned about leading people and companies through the eyes of another.” Learning with Peace students from around the globe who had come together there to study, research, and make a difference in the world helped her see it from another angle. “I learned that true leadership is having empathy for all individuals and respecting different perspectives.” Students grow in personal ways too, which Lee well knows after studying abroad three times. The course taught retail merchandising and management major Katherine Lee more about herself as a leader. “It was a developing course, and in that I mean you learn to develop yourself,” she explained. “I’ve really learned about how much of leadership really comes from within, reaching your highest potential. Although those same concepts can be taught in the U.S., learning them in another country carried new meaning. “Prior to this trip, I had never traveled outside the U.S., so my eyes were opened to diversity, leadership, and the struggles a different country faces,” Ludwig said. It was the first time the course was offered at Peace. Having taken students abroad for other courses, professor Kat Lui knows the value of studying amid other cultures. “They are exposed to a culture of a developing country and all that goes along with that – a different language, different food, 12 | The College of Management at UW-Stout “Every time I participate in one of these programs, I learn a little bit more about myself and who I am.” “In Costa Rica, we visited organizations that were all about giving back because the kids aren’t provided with a strong education system and families aren’t stable enough to provide for their children,” she continued. “The kids held our hands and walked barefoot with us by the river. We didn’t say a single word to each other because we knew none to very little Spanish, but we said hello and goodbye. We all became very emotional. This is the kind of exposure that we don’t necessarily see every day in Menomonie.” A faculty member’s presentation about innovation in a rapidly changing world stuck with Ludwig. “The knowledge I have gained from this trip will stick with me for years to come. I have no doubt that my experience has developed me into a better leader,” Ludwig said. The course will be offered abroad again in January 2014 as part of the College’s and UW-Stout’s continuing plans to build connections with and strengthen students’ understanding of the world. BUSINESS Experiences in China boost industry knowledge Sarah Thomas, junior, watches while Megan Dwyer, sophomore, tries using a tool that tests steadfastness of snaps on a toddler garment at Macy’s Hong Kong office. Student Alyse Hucke of Sheboygan talks with Wisconsin Gov. Scott Walker at the Governor’s Trade Mission dinner reception in Shanghai along with UW-Eau Claire Interim Chancellor Gilles Bousquet. While Gov. Scott Walker was in China this spring to build stronger ties between Wisconsin businesses and China, UW-Stout students were also there broadening their understanding of global industry through immersion in the country’s culture and tours of factories, markets, and other businesses. finishing, ticketing and packaging; sheet, comforter, and garment production; and quality control processes. Eighteen students, 14 from UW-Stout, studied in Hangzhou, China, this spring through Experience China, a living-learning program run by UW-River Falls and open to students throughout the UW System. “The idea behind the program is to provide a well-supported, affordable, and enriching education abroad opportunity to students,” said Kelsey McLean, program coordinator. “There is an increased focus on getting U.S. students to study in China, yet it remains a daunting prospect for many students who perceive many barriers (real or imagined) to studying in China.” Seven UW-Stout students and professor Nancy Murray attended the Governor’s Trade Mission dinner reception in Shanghai on Thursday, April 18, along with 280 U.S. and China businesspeople and government officials. The reception celebrated the new Wisconsin Center China, an office to support trade and investment with China. While in China, students also toured three factories – Hongliu, ShinSun, and Artwell – to observe textile printing and dyeing; color shading; fabric cutting; fiber spinning and product sewing, Kohl’s Department Stores, headquartered in Menomonee Falls, Wis., helped fund and arrange the tours in partnership with China-based Li & Fung. Murray taught three retail merchandising and management courses during the program and arranged for UW-Stout students to visit additional businesses and markets such as: † True Innovations, which develops and produces office chairs for all major U.S. retailers under various brand names. † Macy’s Sourcing and Product Development office in Hong Kong to learn about sourcing and product development for Macy’s private brands. † The 4 million-square-meter International Commodities Trade Mart, where 100,000 suppliers exhibit 400,000 kinds of products from about 40 industries. It is an information, innovation, exhibition and distribution center for consumer goods. † Beijing Silk Market, where students bargained with product sellers to hone their negotiation skills. Students’ semester-long studies also included two required Chinese culture courses, an optional course in Mandarin Chinese, a host buddy program, a host family program, and cultural field trips throughout China and Hong Kong. www.uwstout.edu.com | 13 BUSINESS + HOSPITALITY LEADERSHIP Career fairs link students to potential employers Students pursuing hospitality degrees and retail merchandising and management degrees had the opportunity to meet prospective employers during career events that professional student groups hosted this year at UW-Stout. More than 50 companies nationwide converged in the Memorial Student Center’s Great Hall for the seventh annual Hospitality Career Conference on February 19, 2013. Industries represented included tourism and club, lodging, restaurant, event planning, resort, property, gaming, and golf enterprise management. UW-Stout’s Club Managers Association of America (CMAA) organized and hosted the event. Faculty member Phil McGuirk advises the organization. All attendees were posted online so students could prepare for making connections with potential employers. The Stout Retail Association (SRA) held its first Career Social on February 11, 2013, at Memorial Student Center’s Great Hall. Nine retail companies sent a total of 25 representatives, including 12 UW-Stout retail merchandising and management alumni, to the event. An evening dinner for employers and SRA members followed the networking opportunities. Professor Nancy Murray made a presentation in memory of former UW-Stout professor Tony Badenoch, who made a lasting impact on numerous students in 14 | The College of Management at UW-Stout Lianne Zettel, junior, and Kendall Messer, sophomore, Retail Merchandising and Management students, talk with Shopko representatives about career opportunities at their corporate offices. his classes from 1988 to 2003. Through employer table fees, SRA raised $1,650 for the Tony Badenoch Memorial Scholarship through the Stout Foundation. they want in a comfortable way. That evening in her address, she highlighted parts of their research and encouraged women to develop their negotiation skills. Sara Lashever, renowned co-author of “Women Don’t Ask,” the Ask For It action plan and the web site www.askforit.org, was the keynote speaker. The book she co-authored with Linda Babcock discusses the differences in negotiation between men and women – namely, that men are more likely to negotiate. Ask For It is a plan that teaches women to ask for what Kohl’s department store helps fund the SRA’s Professional Development Series, through which SRA students’ dinners and Lashever’s presentation were funded. Employers also conducted formal interviews while on campus for these events. MILITARY SCIENCE Traditional Military Ball honors cadets and veterans More than 200 cadets and their guests entered the Northwoods ROTC Battalion’s Seventh Annual Military Ball through an arch of sabers, eagerly anticipating an evening of honoring graduating seniors, veterans, and military traditions. Cadets stood out in their military best, with pressed uniforms emblazoned with stripes and ribbons. Their dates wore beautiful floor-length or semi-formal gowns. Adorned with regal candles, the tables in UW-Stout’s Memorial Student Center were beautifully decorated in silver, blue, and red. The February 16, 2013, ball was held to honor seniors graduating from the program in commissioning ceremonies this May, August, and December and recognize those earning awards for their accomplishments. The evening began with playing the “Call to Mess,” the National Anthem, Cadet Jeffrey Hilgendorf reciting the “Soldier’s Creed,” and Cadet Ryan Sajdera giving the invocation. Cadre presented toasts that ranged from honoring the president of the United States to the ladies attending the festivities. After each toast, the crowd echoed back a requisite response such as “To the commander in chief!” “The event is a learning opportunity for the various military customs and courtesies that are present on the formal side of the Army,” said cadet John Mans, a senior majoring in engineering technology – mechanical design. Guest speaker Col. David Church’s presentation resonated with Mans. “Col. Church gave a very inspirational presentation about how a positive attitude and outlook can turn a unit or leader into a force multiplier,” Mans said. “Using his son and other injured veterans as an example of what can be accomplished with a positive attitude even after suf- Northwoods Battalion ROTC Cadets present the National Colors to Lieutenant Colonel Brian Stout and guests prior to posting the flags for the Military Ball. fering through life altering traumas was excellent.” Church serves as a branch chief in the 75th Training Division headquartered in Houston, Texas. Military traditions and symbolism of honor and respect carried throughout the ball. At the front of the room a small table symbolized prisoners of war and those missing in action. It was draped in a white tablecloth to indicate the purity of their actions to serve their country, a single red rose that signified their bloodshed, lemon to remind all of their bitter fate, salt symbolic of families’ tears, and a candle reminiscent of the light of hope that they will come home. As graduating senior cadets walked under a saber arch, a brief biography of their accomplishments was read. A ceremony recognized cadets who earned awards through their grade point aver- ages, physical training scores, and/or leadership skills. Former Northwoods Battalion alumni and all veterans were honored. During the formal dinner, cadets practiced proper etiquette they had learned. After the program, guests were treated to ice cream sundaes before dancing and fun began. The annual Military Ball continues a time-honored tradition that began in the 1800s at outposts in the Old West. “The military ball is important for cadets and cadre of ROTC programs because it allows them to interact in a different kind of setting,” said Mans, an award recipient and assistant special projects officer of the ball. “It allows us as cadets to have a great time together and socialize outside of class and leadership labs and across the three different schools, UWStout, UW-River Falls, and UW-Eau Claire. www.uwstout.edu.com | 15 COLLEGE OF MANAGEMENT 280E Technology Wing-Jarvis Hall University of Wisconsin-Stout Menomonie, WI 54751 NON-PROFIT ORGANIZATION U.S. POSTAGE PAID PERMIT NO. 3 MENOMONIE, WI 54751 NoteWorthy Professor named Kohl’s Faculty Fellow Professor Nancy Murray has been awarded the Kohl’s Faculty Fellowship for her extensive work in preparing students for the retail industry in and outside of the classroom in UW-Stout’s retail merchandising and management program. Through the partnership, students are able to visit Kohl’s facilities such as its distribution center, corporate offices, department stores, and merchandise planning lab; shadow Kohl’s employees at the MAGIC tradeshow; and tour factories while studying in China. Kohl’s also provides classroom presentations on requested topics. “These diverse experiences benefit students in their professional development and give them a deeper understanding of the retail 16 | The College of Management at UW-Stout industry,” Murray said. Upon request, Murray can meet with Kohl’s executives to learn about company procedures. She brings that knowledge back to the classroom. Other companies wishing to establish faculty fellowships Nancy Murray can contact Associate Dean Lalia Rach, 715-232-1329, for the School of Hospitality Leadership, or Associate Dean Kat Lui, 715232-5634, for business or management. Two alumni from the College of Management are currently serving in Afghanistan. Capt. Christopher Rose (left) was commissioned on May 16, 2009, and branched Aviation. First Lt. H Howey (right) was commissioned on May 15, 2010, and branched with the Corps of Engineers. They are posing in front of Capt. Rose’s AH-64 Apache helicopter.